SlideShare a Scribd company logo
Our proprietary technology enables corporations to automatically generate an unlimited
number of personalized videos for editorial, business, marketing and customer service
purposes at MASSIVE scale using different datasets stored in one or MORE database.
DATA DRIVES
AUTOMATED VIDEOS
Video
COMPANY: LittleSea is a Data-Telling Company that developed a proprietary technology that automatically transforms seamlessly data into videos. LittleSea was founded in 2012 with the vision to
bring the immediacy of video representation to the financial word translating financial data in short video clips.We gained a considerable experience in representing complex data in short videos and
developedproprietary technology which is covered by an international patent that is currently pending. LittleSea just won an Google’s Award and funding for a project in the digital journalism area.
VISION: LittleSea will solve the problem of telling the complexity of companies and professionals’Data through experience, capabilities and technology.
TECHNOLOGY:
Littlesea produces videos automatically starting from non structured content that can either be provided by the user or can be selected and grabbed automatically from companies’databases or from the
web.We developeda patent pending technology called Susy that is composed by several modules: Susy Data Integrator; SusyVideo Scheduler; Susy Form Online; Susy interactive Player.
SERVICES/PRODUCTS: LittleSea developed a suite of verticals for a variety of B2B and B4C use cases:
As services for companies: Email marketing videos, Branded and Shoppable videos, Corporate communication;
As products for professionals: automatic video curriculum (www.u-cv.net), automatic video pitch (www.upitch.net), automatic video news (www.babelee.com);
AsVerticals for people:financial educational videos (www.whyinvestin.com) and sport’s statistic videos. All products and technology are property of LittleSea.
INVESTMENT OPPORTUNITY: Invest in LittleSea means investing in a company that addresses the needs of a huge and ever growing market that spans to video renditions of financial data to the generation of
complex data visualizations from multiple non structured suources of information. We believethe company has the capabilities and assets to be the world’s reference point of the Data-Telling market . LittleSea
needs to raise up to 1.2M€ equal to 23%post-money valuation of 5.2M€.
MARKET ANALYSIS: The total addressable market (TAM) of Digital video,is estimated by 2020 to be 124bn - CAGR 25%. In addition theTAM of Data-Telling market as part of the Big Data, Analytics Sales
market that is estimated will Reach $187 Billion By 2019.The global advanced visualization market is expected to reach USD 3.19 Billion by 2021 from USD 1.89 Billion in 2016;growing at a CAGR of 11.0%from
2016 to 2021.
EXECUTIVE SUMMARY
3
TARGET
Today most of people is able to write, read and shoot in order to explain or understand information, tomorrow people will change their language approach and start
to communicate with videos.They need to be enable to do it.
TODAY TOMORROW
LANGUAGE REVOLUTION
5
NEED
CUSTOM VIDEO AUTOMATED VIDEOSVS.
QUALITY
CUSTOMIZATION
SCALABILITY
WEB FRIENDLY
Needs for scalability
IN 2019GLOBALTRAFFIC INTERNET
VIDEOS IS ESTIMATEDTO REACH 70.319
PETABYTE PER MONTH
32k
70k
2016 2017 20192018
Needs for quality
2k €
AVERAGE COST PER SINGLE
CUSTOMVIDEO
2016 2017 20192018
2k €
Custom video production won’t satisfy the enormous need of videos in the next three years and at the same time the need of quality won’t decrease
6
SOLUTION – AUTOMATEDVIDEOS
VIDEOS
NON STRUCTURED DATA
The solution – PATENT PENDING
An adaptive system that enables videos to be automatically generated starting from the researched data.Those videos will have a coherent visualization
and a semantic effectiveness.
SYSTEM
Comapany’s characteristics
VideoLittlesea System
Artificial Intelligence
-YouTube
-Server
-Email
Company’s DataBase
7
TECHNOLOGY PROCESS
SCHEDULING AND DISTRIBUTION
SERVER FTP YOUTUBE DRIVE DEM DROPBOX VIMEO WEB
API DATA DIRECT INTEGRATION API FORM ONLINE
VIDEO PRODUCTION
RENDER FILES REALTIMEVIDEOS
pdfpdfpdf
Company data (i.e.CRM Data) Company data (i.e.Mktg or Financial Data)
The System works on Microsoft Azure Platform
8
SERVICES
EMAIL MARKETINGVIDEOS (DEMVIDEOS)
Analyzing companies’data we can produce uncountable number of personalized videos
VIDEO SERVICES
for COMPANIES
BRANDEDCONTENTS/REPUTATIONVIDEOS
CORPORATECOMMUNICATION
9
PRICING MODEL SERVICES For each new project there’s a one-off cost of € 10.000 + scalable royalties per video
Add onsSetup costs
FORMATPRODUCTION: € 5.000
(includesclient’s data/brandidentity analysis, creativity)
1 year LICENCE : € 2.500
(includes100 videos, maintenance,
technical assistance, housing, streaming, cloud computing)
DATAINTEGRATION: € 2.500
(directclient’s DB integration, custom user interface)
TOTAL: € 10.000
FORMATMODIFICATION: € 2.000
(same storytelling)
SECONDYEAR LICENCE: € 2.500
NEW FORMAT: € 5.000
(new storytelling + dataintegration)
100VIDEOS PACKEXTRA: € 1.000 (10€/video)
1.000VIDEOS PACKEXTRA: € 5.000 (5€/video)
10.000VIDEOSPACKEXTRA: € 10.000 (1€/video)
50.000VIDEOSPACKEXTRA: € 25.000 (0,5€/video)
Interactive Player: € 2.500
PRODUCTS
We enable professionals to autonomously generate videos for their business proposals.
VIDEO PRODUCTS
for PEOPLE/PROFESSIONALS
PITCHVIDEOS CURRICULUMVIDEOS VIDEO NEWS
Startups can autonomously
generate their ownd video pitch.
Candidates can autonomously
generate their own video
curriculum.
Journalists and communicators can
autonomously generate their own
video news and press release.
PRICINGMODEL PRODUCTS For each Product there’s a proper pricing market analysis
Standard Licence: € 99 ea/video
(Includes 1 video download, 1 month for modification, pdfs,
Technical support)
Premium Licence: € 290 ea/Video
(Includes 1 video download, unlimited modifications, Pdfs,
Technical support, graphic customization)
Format modifications: € 2.000
Pack 100Video : € 4.900
1 year Standard Licence: € 5.500
(Includes 300 video download, graphic customization, Pdfs,
Technical support, automated publishing)
1 year Premium Licence: € 9.500
(Includes 1000video download, graphic customization,
data-telling customization, Pdfs,Technical support, automated
publishing)
Add-Ons
Image/audio bank: € tbd
(Includes 300 images, 20 music songs)
Pack 100Video: € tbd
Standard Licence: € 39 ea/video
(Includes 1 video download, 1 month for modification, pdfs,
Technical support)
Premium Licence: € 99 ea/Video
(Includes 1 video download, unlimited modifications,
Pdfs,Technical support, graphic customization)
Add-OnsAdd-Ons
Format modifications: € 2.000
Pack 100Video : € 4.900
Interactive Player: € 2.500 Interactive Player: € 2.500 Interactive Player: € 2.500
VERTICALS
FINANCIALVIDEOS
We buy or find Data and re-sell those data transformed into video formats
VIDEO EDITORIALS
for PUBLISHERS/BETTING/BANKS
SPORT STATS VIDEOS
The automatic generator of statistic’s
videos for every sport
Why invest in is the first financial video
reporting project ever with 30.000 videos
published every week
POLITIC’SSTATS VIDEOS
The automatic generator of statistic’s
videos for every political data
PRICING MODELVERTICALS Verticals are achievable for every publisher, depends on the number of videos
1 year Standard Licence: € 5.500
(Includes 100 video download, data integration, graphic
customization, Pdfs,Technical support, automated publishing)
1 year Premium Licence: € 9.500
(Includes 1000video download, ,graphic customization, Pdfs,
Technical support, automated publishing, customized data
integration)
Image/audio bank: € tbd
(Includes 300 images, 20 music songs)
DATA:€ tbd
Pack 100Videos: € 1.000
Interactive Player: € 2.500
Add-Ons
Pack 1000Videos: € 5.000
COMMERCIAL STRATEGY
COMMERCIALPARTNERS
FINANCE DIGITAL MEDIA/COMMUNICATION SMALL BUSINESS SUSTAINIBILITY/NO PROFIT
In order to expand our business we’ve developedcommercial
partnership with important agencies in different business sectors
15
DEVELOPMENT STRATEGY
TECHNICAL PARTNERS
In order to be reliable as a big company we’ve closed technical partnership with the
biggest tech players in the world.
After winning the Google’s DNI
award we became official partners
We won 120$ of IT services from
the Microsoft’s startup program
We won 12$ of
IT services from
the IBM’s
startup program
16
BUSINESS DEVELOPMENT
• Unicef
• Edison
• Eni
• Cerved
• Borsa Italiana
• Yoox
• Luxottica
• Fideuram
• Widiba
• Garanti Bank
NEW CLIENT SUSY
1Y working - Conversionrate: 30%
PROSPECT SUSY
Pilot and quotation requested
17
GROWTH STRATEGY BTOB
We believe that Europe and Asia are the best market where to develop our business, in order to go there we’ll still find new partnerships and we
will buy local leads generation services.
Digital Marketing
Corporate Communication
Digital Marketing
Verticals
Verticals
PARTNERS
ITALY EUROPE ASIA
LOCAL LEAD GENERATOR BTOB
18
NEXTTECHNOLOGY DEVELOPMENT
E-COMMERCE VAAS
Startup videos
Video CV
Financial videos
INTERACTIVE
PLAYER IMPL.
REALTIME
VIDEOS
STREAMING
VIDEO
Dedicated Server on
MicrosoftAzure
SOCIAL MEDIA
Tools for SM managment
POLITICS PLATFORM
Platform
SUPER
WORKSTATION
FEB JUNE JULY AUGSEPT OCT NOV DEC
SUSY COGNITIVE
KEEPER
Integration with IBM and
Microsoft Cognitive Services
SPORTAL VIDEO
Platform
JAN MAR APR MAY
Gathering information from
customizedforms on-line
Direct integration and encoding
from non structured
information. Database, XML,
CRM and ERP integration.
• Data gathering and processing
• Editing Audio/video
• Rendering
• Encoding
• Color Picker
• Physical distributionor in REALTIME
GOOGLE PARTNERS
A
D
A
T
D
SUPER SYMMETRIC SYSTEM
We are integrating MACHINE LEARNING to enable AUTOMATIC UNDERSTANDING and INPUT data selection and collection.
• Publishing
• Call to actions
• Analytics
20
COMPETITIVE ADVANTAGE
COMPETITORS
Competitors’technology needs more stepsto organize data and create videos and they are limited into a caged template.
Our system automatically gathers information from different sources and generates coherent related videos.
DATA
DATA
LITTLESEA
DATA
DATA
DATA
DATA
TEMPLATE
DATA
DATA
DATA
DATA
FORM
GLOBALVISUAL
COHERENCE
SEMANTIC
RESEARCH
GLOBAL
COHERENCE
Our technology is fully automated, we are faster and more affordable
21
01
02
03
04 LittleSea
Empl. 10
COMPETITORS
Vidyard
Empl. 101-250
Pre moneyVal.35M
Idomoo
Empl. 11-50
Pre moneyVal. 40M
Sunday Sky
Empl. 101-250
Pre moneyVal. 40M
Our competitorsproduceautomated videosonly
for marketing campaigns. Theirtargetare Fortune
500 corporations.
They have different patents but relatedto
STRUCTURED INFORMATION.
TOTAL EQUITY FOUNDING
TECHNICALEVOLUTION
LS
0 30 4515 60 $Mln
Sunday Sky
Idomoo
Vidyard
38M$
PRE-MONEYVALUATION RANGE ROUND A
22
ASSETS
Why invest in
Datatechnology,
Motion design,
Html5Video Programming
TEAM
PATENT PENDING FOR
VIDEO AUTOMATIONAND DATA
INTEGRATIONTECHNOLOGY
PRODUCTS
5YEARS OF GROWTH
GOODWILL
50+ Clients
20 Business Partners
Microsoft Azure, IBM and Google official partners
FinancialVideo reputation
Google DNI Award and funding 2016
SPECIFICVIDEO SOLUTIONFOR SPECIFICSECTORS
SERVICES
B2B/B4CVIDEO SOLUTIONS
SPECIFICTRAINING
TEAM
WELCOMETOTHE FRONTIER
25

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Pitch littlesea

  • 1.
  • 2. Our proprietary technology enables corporations to automatically generate an unlimited number of personalized videos for editorial, business, marketing and customer service purposes at MASSIVE scale using different datasets stored in one or MORE database. DATA DRIVES AUTOMATED VIDEOS Video
  • 3. COMPANY: LittleSea is a Data-Telling Company that developed a proprietary technology that automatically transforms seamlessly data into videos. LittleSea was founded in 2012 with the vision to bring the immediacy of video representation to the financial word translating financial data in short video clips.We gained a considerable experience in representing complex data in short videos and developedproprietary technology which is covered by an international patent that is currently pending. LittleSea just won an Google’s Award and funding for a project in the digital journalism area. VISION: LittleSea will solve the problem of telling the complexity of companies and professionals’Data through experience, capabilities and technology. TECHNOLOGY: Littlesea produces videos automatically starting from non structured content that can either be provided by the user or can be selected and grabbed automatically from companies’databases or from the web.We developeda patent pending technology called Susy that is composed by several modules: Susy Data Integrator; SusyVideo Scheduler; Susy Form Online; Susy interactive Player. SERVICES/PRODUCTS: LittleSea developed a suite of verticals for a variety of B2B and B4C use cases: As services for companies: Email marketing videos, Branded and Shoppable videos, Corporate communication; As products for professionals: automatic video curriculum (www.u-cv.net), automatic video pitch (www.upitch.net), automatic video news (www.babelee.com); AsVerticals for people:financial educational videos (www.whyinvestin.com) and sport’s statistic videos. All products and technology are property of LittleSea. INVESTMENT OPPORTUNITY: Invest in LittleSea means investing in a company that addresses the needs of a huge and ever growing market that spans to video renditions of financial data to the generation of complex data visualizations from multiple non structured suources of information. We believethe company has the capabilities and assets to be the world’s reference point of the Data-Telling market . LittleSea needs to raise up to 1.2M€ equal to 23%post-money valuation of 5.2M€. MARKET ANALYSIS: The total addressable market (TAM) of Digital video,is estimated by 2020 to be 124bn - CAGR 25%. In addition theTAM of Data-Telling market as part of the Big Data, Analytics Sales market that is estimated will Reach $187 Billion By 2019.The global advanced visualization market is expected to reach USD 3.19 Billion by 2021 from USD 1.89 Billion in 2016;growing at a CAGR of 11.0%from 2016 to 2021. EXECUTIVE SUMMARY 3
  • 4.
  • 5. TARGET Today most of people is able to write, read and shoot in order to explain or understand information, tomorrow people will change their language approach and start to communicate with videos.They need to be enable to do it. TODAY TOMORROW LANGUAGE REVOLUTION 5
  • 6. NEED CUSTOM VIDEO AUTOMATED VIDEOSVS. QUALITY CUSTOMIZATION SCALABILITY WEB FRIENDLY Needs for scalability IN 2019GLOBALTRAFFIC INTERNET VIDEOS IS ESTIMATEDTO REACH 70.319 PETABYTE PER MONTH 32k 70k 2016 2017 20192018 Needs for quality 2k € AVERAGE COST PER SINGLE CUSTOMVIDEO 2016 2017 20192018 2k € Custom video production won’t satisfy the enormous need of videos in the next three years and at the same time the need of quality won’t decrease 6
  • 7. SOLUTION – AUTOMATEDVIDEOS VIDEOS NON STRUCTURED DATA The solution – PATENT PENDING An adaptive system that enables videos to be automatically generated starting from the researched data.Those videos will have a coherent visualization and a semantic effectiveness. SYSTEM Comapany’s characteristics VideoLittlesea System Artificial Intelligence -YouTube -Server -Email Company’s DataBase 7
  • 8. TECHNOLOGY PROCESS SCHEDULING AND DISTRIBUTION SERVER FTP YOUTUBE DRIVE DEM DROPBOX VIMEO WEB API DATA DIRECT INTEGRATION API FORM ONLINE VIDEO PRODUCTION RENDER FILES REALTIMEVIDEOS pdfpdfpdf Company data (i.e.CRM Data) Company data (i.e.Mktg or Financial Data) The System works on Microsoft Azure Platform 8
  • 9. SERVICES EMAIL MARKETINGVIDEOS (DEMVIDEOS) Analyzing companies’data we can produce uncountable number of personalized videos VIDEO SERVICES for COMPANIES BRANDEDCONTENTS/REPUTATIONVIDEOS CORPORATECOMMUNICATION 9
  • 10. PRICING MODEL SERVICES For each new project there’s a one-off cost of € 10.000 + scalable royalties per video Add onsSetup costs FORMATPRODUCTION: € 5.000 (includesclient’s data/brandidentity analysis, creativity) 1 year LICENCE : € 2.500 (includes100 videos, maintenance, technical assistance, housing, streaming, cloud computing) DATAINTEGRATION: € 2.500 (directclient’s DB integration, custom user interface) TOTAL: € 10.000 FORMATMODIFICATION: € 2.000 (same storytelling) SECONDYEAR LICENCE: € 2.500 NEW FORMAT: € 5.000 (new storytelling + dataintegration) 100VIDEOS PACKEXTRA: € 1.000 (10€/video) 1.000VIDEOS PACKEXTRA: € 5.000 (5€/video) 10.000VIDEOSPACKEXTRA: € 10.000 (1€/video) 50.000VIDEOSPACKEXTRA: € 25.000 (0,5€/video) Interactive Player: € 2.500
  • 11. PRODUCTS We enable professionals to autonomously generate videos for their business proposals. VIDEO PRODUCTS for PEOPLE/PROFESSIONALS PITCHVIDEOS CURRICULUMVIDEOS VIDEO NEWS Startups can autonomously generate their ownd video pitch. Candidates can autonomously generate their own video curriculum. Journalists and communicators can autonomously generate their own video news and press release.
  • 12. PRICINGMODEL PRODUCTS For each Product there’s a proper pricing market analysis Standard Licence: € 99 ea/video (Includes 1 video download, 1 month for modification, pdfs, Technical support) Premium Licence: € 290 ea/Video (Includes 1 video download, unlimited modifications, Pdfs, Technical support, graphic customization) Format modifications: € 2.000 Pack 100Video : € 4.900 1 year Standard Licence: € 5.500 (Includes 300 video download, graphic customization, Pdfs, Technical support, automated publishing) 1 year Premium Licence: € 9.500 (Includes 1000video download, graphic customization, data-telling customization, Pdfs,Technical support, automated publishing) Add-Ons Image/audio bank: € tbd (Includes 300 images, 20 music songs) Pack 100Video: € tbd Standard Licence: € 39 ea/video (Includes 1 video download, 1 month for modification, pdfs, Technical support) Premium Licence: € 99 ea/Video (Includes 1 video download, unlimited modifications, Pdfs,Technical support, graphic customization) Add-OnsAdd-Ons Format modifications: € 2.000 Pack 100Video : € 4.900 Interactive Player: € 2.500 Interactive Player: € 2.500 Interactive Player: € 2.500
  • 13. VERTICALS FINANCIALVIDEOS We buy or find Data and re-sell those data transformed into video formats VIDEO EDITORIALS for PUBLISHERS/BETTING/BANKS SPORT STATS VIDEOS The automatic generator of statistic’s videos for every sport Why invest in is the first financial video reporting project ever with 30.000 videos published every week POLITIC’SSTATS VIDEOS The automatic generator of statistic’s videos for every political data
  • 14. PRICING MODELVERTICALS Verticals are achievable for every publisher, depends on the number of videos 1 year Standard Licence: € 5.500 (Includes 100 video download, data integration, graphic customization, Pdfs,Technical support, automated publishing) 1 year Premium Licence: € 9.500 (Includes 1000video download, ,graphic customization, Pdfs, Technical support, automated publishing, customized data integration) Image/audio bank: € tbd (Includes 300 images, 20 music songs) DATA:€ tbd Pack 100Videos: € 1.000 Interactive Player: € 2.500 Add-Ons Pack 1000Videos: € 5.000
  • 15. COMMERCIAL STRATEGY COMMERCIALPARTNERS FINANCE DIGITAL MEDIA/COMMUNICATION SMALL BUSINESS SUSTAINIBILITY/NO PROFIT In order to expand our business we’ve developedcommercial partnership with important agencies in different business sectors 15
  • 16. DEVELOPMENT STRATEGY TECHNICAL PARTNERS In order to be reliable as a big company we’ve closed technical partnership with the biggest tech players in the world. After winning the Google’s DNI award we became official partners We won 120$ of IT services from the Microsoft’s startup program We won 12$ of IT services from the IBM’s startup program 16
  • 17. BUSINESS DEVELOPMENT • Unicef • Edison • Eni • Cerved • Borsa Italiana • Yoox • Luxottica • Fideuram • Widiba • Garanti Bank NEW CLIENT SUSY 1Y working - Conversionrate: 30% PROSPECT SUSY Pilot and quotation requested 17
  • 18. GROWTH STRATEGY BTOB We believe that Europe and Asia are the best market where to develop our business, in order to go there we’ll still find new partnerships and we will buy local leads generation services. Digital Marketing Corporate Communication Digital Marketing Verticals Verticals PARTNERS ITALY EUROPE ASIA LOCAL LEAD GENERATOR BTOB 18
  • 19. NEXTTECHNOLOGY DEVELOPMENT E-COMMERCE VAAS Startup videos Video CV Financial videos INTERACTIVE PLAYER IMPL. REALTIME VIDEOS STREAMING VIDEO Dedicated Server on MicrosoftAzure SOCIAL MEDIA Tools for SM managment POLITICS PLATFORM Platform SUPER WORKSTATION FEB JUNE JULY AUGSEPT OCT NOV DEC SUSY COGNITIVE KEEPER Integration with IBM and Microsoft Cognitive Services SPORTAL VIDEO Platform JAN MAR APR MAY
  • 20. Gathering information from customizedforms on-line Direct integration and encoding from non structured information. Database, XML, CRM and ERP integration. • Data gathering and processing • Editing Audio/video • Rendering • Encoding • Color Picker • Physical distributionor in REALTIME GOOGLE PARTNERS A D A T D SUPER SYMMETRIC SYSTEM We are integrating MACHINE LEARNING to enable AUTOMATIC UNDERSTANDING and INPUT data selection and collection. • Publishing • Call to actions • Analytics 20
  • 21. COMPETITIVE ADVANTAGE COMPETITORS Competitors’technology needs more stepsto organize data and create videos and they are limited into a caged template. Our system automatically gathers information from different sources and generates coherent related videos. DATA DATA LITTLESEA DATA DATA DATA DATA TEMPLATE DATA DATA DATA DATA FORM GLOBALVISUAL COHERENCE SEMANTIC RESEARCH GLOBAL COHERENCE Our technology is fully automated, we are faster and more affordable 21
  • 22. 01 02 03 04 LittleSea Empl. 10 COMPETITORS Vidyard Empl. 101-250 Pre moneyVal.35M Idomoo Empl. 11-50 Pre moneyVal. 40M Sunday Sky Empl. 101-250 Pre moneyVal. 40M Our competitorsproduceautomated videosonly for marketing campaigns. Theirtargetare Fortune 500 corporations. They have different patents but relatedto STRUCTURED INFORMATION. TOTAL EQUITY FOUNDING TECHNICALEVOLUTION LS 0 30 4515 60 $Mln Sunday Sky Idomoo Vidyard 38M$ PRE-MONEYVALUATION RANGE ROUND A 22
  • 23. ASSETS Why invest in Datatechnology, Motion design, Html5Video Programming TEAM PATENT PENDING FOR VIDEO AUTOMATIONAND DATA INTEGRATIONTECHNOLOGY PRODUCTS 5YEARS OF GROWTH GOODWILL 50+ Clients 20 Business Partners Microsoft Azure, IBM and Google official partners FinancialVideo reputation Google DNI Award and funding 2016 SPECIFICVIDEO SOLUTIONFOR SPECIFICSECTORS SERVICES B2B/B4CVIDEO SOLUTIONS SPECIFICTRAINING
  • 24. TEAM