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REGIONAL NEWSPAPER
Pitch
WHY FUND ME?
 Why I am good for this role
 I enjoy and have an appreciation for high quality
journalism
 I have the capability to design a paper without
outside help which will reduce costs
 Research into my product has already been
completed allowing me to
CURRENT PRODUCTS & MARKET RESEARCH
I have already researched current products
extensively, such as newspaper design
conventions, content and more.
I have also conducted some market research,
which allowed me to choose the scope of my
newspaper and its target audience.
CONTENT
 Content is extremely important in a regional
paper, and my research has shown that
people like a relatively even balance of
content in their newspaper, with equal
amounts of regional news as well as national
news. My paper would cover all of
Shropshire, excluding Telford & Wrekin. This
is because papers that do this have better
circulation, according to research.e
AUDIENCE
 My audience will be traditional newspaper
readers, often middle aged to older people
which is the most common viewership
demographic.
 Often these demographics like a combination
of local and nation news
MOOD BOARD & STYLE
As part of my research I analysed many
newspapers; here is a moodboard of my more
preferred ones, from which I will take
inspiration for my designs

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Pitch

  • 2. WHY FUND ME?  Why I am good for this role  I enjoy and have an appreciation for high quality journalism  I have the capability to design a paper without outside help which will reduce costs  Research into my product has already been completed allowing me to
  • 3. CURRENT PRODUCTS & MARKET RESEARCH I have already researched current products extensively, such as newspaper design conventions, content and more. I have also conducted some market research, which allowed me to choose the scope of my newspaper and its target audience.
  • 4. CONTENT  Content is extremely important in a regional paper, and my research has shown that people like a relatively even balance of content in their newspaper, with equal amounts of regional news as well as national news. My paper would cover all of Shropshire, excluding Telford & Wrekin. This is because papers that do this have better circulation, according to research.e
  • 5. AUDIENCE  My audience will be traditional newspaper readers, often middle aged to older people which is the most common viewership demographic.  Often these demographics like a combination of local and nation news
  • 6. MOOD BOARD & STYLE As part of my research I analysed many newspapers; here is a moodboard of my more preferred ones, from which I will take inspiration for my designs