Pilhofer
•Download as PPT, PDF•
0 likes•139 views
The document discusses the New York Times' Interactive News team, which consists of seven journalist/developers who create news-focused, data-driven projects at newsroom speed. The team is based in the newsroom and run by relatively nerdy journalists, focusing on journalism rather than just news products. They provide examples like schedules for Clinton and interactive maps for election results, with the goal of providing context, analysis, and inviting exploration through opinionated data that tells a story rather than just throwing data online without context.
Report
Share
Report
Share
Recommended
Baresch2011
Facebook has become a primary source of news for many Americans, surpassing traditional news aggregators. A recent Pew study found that 41% of Americans get most of their news about national and international issues from the Internet, a 17% increase from the previous year. As the leading referrer of traffic to news sites, Facebook is influencing how people consume and share news stories and media online. The researchers presented data on how Facebook users of different ages, genders, and interests link to different types and topics of news content on the social media platform.
Smith
The document discusses several challenges facing journalism, including a decline in statewide issue coverage due to fewer newspapers and reporters, decreased engagement and voter turnout, and increased partisanship. It also notes structural economic problems in the media industry, such as the inability of the for-profit model to support public interest journalism and the difficulty of monetizing non-partisan content.
Robinson. 2008.
This study examined how the modality (text vs video) and interactivity (blog vs no blog) of a Nicholas Kristof column on Darfur impacted perceptions of his credibility, authority, and the acceptance of his call to action. It was found that those who read the column perceived Kristof as more credible and authoritative than those who watched the video. Additionally, those who commented on a blog after reading were more likely to support Kristof's call to action. The study concludes multimedia format and use of blogs can impact how readers receive a columnist's message.
Benson
This document analyzes whether online journalism is becoming more "Americanized" or "Europeanized" by comparing elements of newspapers from the US, Denmark, and France in their print and online formats. It finds that while some cross-national differences from print are maintained online, many elements are becoming more similar, with some countries' online newspapers adopting more advertising and opinion genres like the US and others maintaining a stronger focus on news like in Europe. Overall, it suggests online journalism is not clearly following one model but blending elements from different nations.
Avery
This document summarizes a study that examined Twitter users' motivations for sharing links. The researchers conducted a survey of 396 Twitter users to measure eight potential motives for link sharing: information seeking, information sharing, interpersonal utility, convenience and entertainment, passing time, social support, control, and promoting work. Through factor analysis, they identified six categorical motives: information seeking, information sharing, interpersonal utility, convenience and entertainment, passing time, and control and promoting work. The results showed information sharing was the most salient motive, and information sharing correlated most strongly with control/promoting work and convenience/entertainment. Regression analysis found control/promoting work and information seeking were significant predictors of higher link-sharing frequency, while
Russell
1) Journalists use Twitter both to promote their own work and interact with colleagues, but are also adjusting their practices based on the evolving Twitter norms.
2) Different journalist beats use Twitter in distinct ways, with sports journalists more engaged with the public through retweets and mentions, while public affairs journalists more carefully retweet other media.
3) The study found fewer differences based on media type than beat, though online journalists were slightly more active than print, with all groups being more similar than different in how they use retweets and mentions on Twitter.
Recommended
Baresch2011
Facebook has become a primary source of news for many Americans, surpassing traditional news aggregators. A recent Pew study found that 41% of Americans get most of their news about national and international issues from the Internet, a 17% increase from the previous year. As the leading referrer of traffic to news sites, Facebook is influencing how people consume and share news stories and media online. The researchers presented data on how Facebook users of different ages, genders, and interests link to different types and topics of news content on the social media platform.
Smith
The document discusses several challenges facing journalism, including a decline in statewide issue coverage due to fewer newspapers and reporters, decreased engagement and voter turnout, and increased partisanship. It also notes structural economic problems in the media industry, such as the inability of the for-profit model to support public interest journalism and the difficulty of monetizing non-partisan content.
Robinson. 2008.
This study examined how the modality (text vs video) and interactivity (blog vs no blog) of a Nicholas Kristof column on Darfur impacted perceptions of his credibility, authority, and the acceptance of his call to action. It was found that those who read the column perceived Kristof as more credible and authoritative than those who watched the video. Additionally, those who commented on a blog after reading were more likely to support Kristof's call to action. The study concludes multimedia format and use of blogs can impact how readers receive a columnist's message.
Benson
This document analyzes whether online journalism is becoming more "Americanized" or "Europeanized" by comparing elements of newspapers from the US, Denmark, and France in their print and online formats. It finds that while some cross-national differences from print are maintained online, many elements are becoming more similar, with some countries' online newspapers adopting more advertising and opinion genres like the US and others maintaining a stronger focus on news like in Europe. Overall, it suggests online journalism is not clearly following one model but blending elements from different nations.
Avery
This document summarizes a study that examined Twitter users' motivations for sharing links. The researchers conducted a survey of 396 Twitter users to measure eight potential motives for link sharing: information seeking, information sharing, interpersonal utility, convenience and entertainment, passing time, social support, control, and promoting work. Through factor analysis, they identified six categorical motives: information seeking, information sharing, interpersonal utility, convenience and entertainment, passing time, and control and promoting work. The results showed information sharing was the most salient motive, and information sharing correlated most strongly with control/promoting work and convenience/entertainment. Regression analysis found control/promoting work and information seeking were significant predictors of higher link-sharing frequency, while
Russell
1) Journalists use Twitter both to promote their own work and interact with colleagues, but are also adjusting their practices based on the evolving Twitter norms.
2) Different journalist beats use Twitter in distinct ways, with sports journalists more engaged with the public through retweets and mentions, while public affairs journalists more carefully retweet other media.
3) The study found fewer differences based on media type than beat, though online journalists were slightly more active than print, with all groups being more similar than different in how they use retweets and mentions on Twitter.
Astrid
This document discusses different methods for communicating environmental risk and issues, including documentary, animation, and interactive gaming. It notes the dilemmas in communicating complex statistical and long-term forecast information without causing information overload or feelings of helplessness. Interactive gaming is presented as a method that allows for individual exploration of issues in a visually appealing and fun way that can encourage group interactions and thinking about the news.
Carroll richardson
This document discusses new dimensions of credibility that have emerged online, compared to traditional dimensions. It summarizes research on why readers trust two blogs, Pharyngula and Informed Comment. For both blogs, expertise was cited as a reason for reading and trusting them. However, other traditional dimensions like absence of bias and fairness were not mentioned for Pharyngula. New dimensions that emerged included identification with the blogger's views, transparency in citing sources, and interactivity through email exchanges. The researchers argue these dimensions reflect a new paradigm of credibility online focused on identification, interactivity and transparency rather than just expertise.
Mc combs
This document discusses agenda-setting effects in media and how the internet is a new frontier for these effects. It outlines key findings from 1968 and later studies showing how media agenda influences public agenda. While the internet provides diverse sources, most people rely on major outlets. Studies suggest the internet has not reduced influence of top media sources or ended consensus, though continued research explores its effects.
Batsell2011
The document summarizes findings from a study that analyzed how millennials used iPad news apps. 28 college students were given iPads loaded with various news apps for 4 days and asked to rate the apps on immediacy, non-linear presentation, multimedia, and interactivity. Overall ratings for each category averaged between 3.1 to 3.7 out of 5. While some apps like ESPN ScoreCenter and the New York Times provided dazzling multimedia, most apps were found to be disappointing in terms of immediacy, navigation, and interactivity. The study concluded that the first generation of iPad news apps were not immediate or engaging enough for millennials, who generally prefer websites over apps.
Royal blasingame
Data journalism can be defined as a process that uses data analysis and visualization techniques to tell stories and engage the public. It draws on skills from fields like statistics, programming, and investigative reporting. While analyzing data is not entirely new to journalism, data journalism utilizes new digital tools that allow journalists to more easily work with large datasets and present information interactively.
Peter Bale
The International Consortium of Investigative Journalists (ICIJ) aims to bring journalists from different countries together in teams to collaboratively investigate issues. Their goal is to eliminate rivalry between journalists and media organizations. The ICIJ and Public Integrity seek to serve democracy by revealing abuses of power and corruption through investigative journalism using great journalism, technology, and committed donors.
Zhao
This document discusses the need for "layered stories" in online journalism to better accommodate how users read on the web. It notes users typically scan pages rather than read fully. A study tested layered stories, where text is divided into sections with headings, against "shovel-ware" articles directly transferred from print. Results found layered stories were better organized, easier to understand, faster to read, and less fatiguing for users. The document argues layered stories can help online journalism better utilize the internet by presenting information in a scannable, easy to access way.
Claudia silva
Readers in the 16th and 17th centuries experienced news like a maze without maps to help orient them spatially, as noted by Vittu in 1994. Locative media principles from the pre-news era could help rethink journalism today. Specifically, engaging millennials with news tied to physical locations may help recreate a news reading habit by enhancing their sense of place. This strategy moves beyond the industry's preconceptions of temporal news toward incorporating spatial proximity and rarity.
Jennifer2011
The document discusses ways for journalism organizations to engage users and build communities through reporting, real-time publishing, curation, involving users in the creative process, and data visualization. It provides examples like blogs, user comments and reviews, projects that involve users in the creative process, and data visualizations. It also briefly mentions potential value for journalism and users, as well as monetization opportunities.
Meo
The document summarizes Gary Meo's presentation at the 7th International Symposium on Online Journalism at the University of Texas at Austin on April 7-8, 2006. The presentation discussed newspaper readership trends declining slowly but steadily over time, the large and growing audiences of newspaper websites, how print and online audiences can be complementary, and how online advertising revenue was growing but still comprised a small percentage of total newspaper revenue. It also listed challenges facing the newspaper industry like job cuts and doubts about the ability of online revenue to replace losses from print.
Wilkinson
The document discusses the challenges facing newspapers from economic downturn and disruption from the internet. It notes that while all newsmedia companies face economic issues, the problems are most severe for newspapers in the US and UK due to high debt loads. It examines factors unique and not unique to the US/UK newspaper industries, and considers different potential outcomes for newspapers through 2020 depending on the scale of disruption from the internet. The document advocates that newspapers adapt by becoming multi-media providers of audience solutions rather than focusing only on print.
Joel Simon
This document discusses the difference between journalists and activists and why defining the distinction matters for press freedom and ethics. It notes that journalists, media organizations, academics, press freedom groups, lawyers and judges may care about the difference due to its implications. However, it also questions whether the difference matters and suggests providing more context is needed to understand why defining the roles does or does not impact important issues.
Blasingame2011
This document discusses how Twitter has changed television news reporting by allowing reporters and other newsroom staff to directly share information, often breaking news, through their Twitter accounts. It presents a case study of how Twitter was used to report on a triple murder-suicide in real time. The study also analyzed over 2,000 tweets from four local news stations, finding that while breaking news updates were common, promotional tweets made up the majority of posts. The conclusion is that TV news must embrace social media like Twitter to stay relevant as audiences, especially younger ones, increasingly get their news online.
Royalkapila
This document analyzes potential biases in information presented on Wikipedia by examining word counts of articles related to various topics. Several systematic searches were conducted based on predictors like recency, importance, population, and economic factors. The results showed clear biases, with more recent, popular, and economically powerful topics receiving significantly more coverage in Wikipedia articles. While serving as a general reference, the content on Wikipedia is weighted due to the demographics of its contributors and changes over time.
Chung
The document discusses The News Lens, an independent media organization in Taiwan. It summarizes how The News Lens has revolutionized how Taiwanese people consume news through their digital platforms. Charts show that The News Lens has steadily grown, far exceeding expected unique visitors and page views. Their growth received a boost from coverage of the Sunflower Movement student protests in Taiwan. The document emphasizes that while numbers show one side of the story, their editorial philosophy is what has brought them success.
Domingo
This document analyzes four dimensions of journalistic convergence in Spanish media: integrated production, multiskilled professionals, multiplatform delivery, and active audiences. A study of 58 Spanish media companies found the most common convergence practices were multiskilled professionals, with multiplatform delivery and integrated production also present. National media were more likely than local media to develop multiplatform delivery and opportunities for active audiences.
Barker
The document summarizes the changes in online journalism between 1999 and 2009, including the growth of online newspapers and blogs. It discusses predictions about the future of online media, noting that targeting will continue to dominate advertising and the most successful companies will harness creativity. The document concludes by quoting a newspaper publisher from 1921 saying newspapers should embrace new technologies like radio that were predicted to replace them.
Demaeyer
This document discusses a study that mapped the hyperlink networks of Belgian news websites and blogs in March 2010. It found that the Belgian news websites network contained 548 nodes and 1848 edges, while the blogs hosted on lalibre.be contained 117 nodes and 329 edges. The document also notes that other analyzed networks included 169 nodes and 280 edges, as well as 830 nodes and 3551 edges.
Boyer
The document appears to contain random words and images without a clear topic or narrative. It references sexy people, expresses dismay with "O NOES CRACK", and includes a broken image link. The fragmented content makes it difficult to derive an informative summary.
Linda jean
This document summarizes a study examining Samoa Topix, an online forum and news aggregator. The researchers analyzed over 100 forums and over 100 news stories from Samoa Topix and a similar number from the Samoa Observer newspaper. They found that while Samoa Topix aims to encourage democratic debate, most forum discussions descended into racial slurs and attacks. News stories on Samoa Topix lacked context, balance, and relevance to Samoa. The researchers question if aggregators like Samoa Topix should be accountable for not contributing more meaningfully to public debate.
Aron Pilhofer
The document discusses the work of the New York Times Interactive News team, which consists of 10 journalists focused on creating news-focused, data-driven apps. It notes that the team is based in the newsroom and run by journalists, rather than a software shop, with the goal of focusing on journalism rather than just news products. The document emphasizes that web journalism is about using interactivity and data to tell stories and provide context and analysis, not just presenting raw data. It provides tips for creating good interactive journalism, such as ensuring it is steeped in context and analysis, invites exploration, and is portable across platforms.
Rutgers
This document discusses the Interactive News desk at The New York Times, which consists of 10 journalists and developers who build news-focused, data-driven apps and websites to enable deeper, richer interactives and narratives on the web. The Interactive News desk is based in the newsroom and run by journalists, not a software shop, with the goal of producing journalism through interactivity, engagement, and community while upholding the principles of who, what, where, when, and why.
More Related Content
Viewers also liked
Astrid
This document discusses different methods for communicating environmental risk and issues, including documentary, animation, and interactive gaming. It notes the dilemmas in communicating complex statistical and long-term forecast information without causing information overload or feelings of helplessness. Interactive gaming is presented as a method that allows for individual exploration of issues in a visually appealing and fun way that can encourage group interactions and thinking about the news.
Carroll richardson
This document discusses new dimensions of credibility that have emerged online, compared to traditional dimensions. It summarizes research on why readers trust two blogs, Pharyngula and Informed Comment. For both blogs, expertise was cited as a reason for reading and trusting them. However, other traditional dimensions like absence of bias and fairness were not mentioned for Pharyngula. New dimensions that emerged included identification with the blogger's views, transparency in citing sources, and interactivity through email exchanges. The researchers argue these dimensions reflect a new paradigm of credibility online focused on identification, interactivity and transparency rather than just expertise.
Mc combs
This document discusses agenda-setting effects in media and how the internet is a new frontier for these effects. It outlines key findings from 1968 and later studies showing how media agenda influences public agenda. While the internet provides diverse sources, most people rely on major outlets. Studies suggest the internet has not reduced influence of top media sources or ended consensus, though continued research explores its effects.
Batsell2011
The document summarizes findings from a study that analyzed how millennials used iPad news apps. 28 college students were given iPads loaded with various news apps for 4 days and asked to rate the apps on immediacy, non-linear presentation, multimedia, and interactivity. Overall ratings for each category averaged between 3.1 to 3.7 out of 5. While some apps like ESPN ScoreCenter and the New York Times provided dazzling multimedia, most apps were found to be disappointing in terms of immediacy, navigation, and interactivity. The study concluded that the first generation of iPad news apps were not immediate or engaging enough for millennials, who generally prefer websites over apps.
Royal blasingame
Data journalism can be defined as a process that uses data analysis and visualization techniques to tell stories and engage the public. It draws on skills from fields like statistics, programming, and investigative reporting. While analyzing data is not entirely new to journalism, data journalism utilizes new digital tools that allow journalists to more easily work with large datasets and present information interactively.
Peter Bale
The International Consortium of Investigative Journalists (ICIJ) aims to bring journalists from different countries together in teams to collaboratively investigate issues. Their goal is to eliminate rivalry between journalists and media organizations. The ICIJ and Public Integrity seek to serve democracy by revealing abuses of power and corruption through investigative journalism using great journalism, technology, and committed donors.
Zhao
This document discusses the need for "layered stories" in online journalism to better accommodate how users read on the web. It notes users typically scan pages rather than read fully. A study tested layered stories, where text is divided into sections with headings, against "shovel-ware" articles directly transferred from print. Results found layered stories were better organized, easier to understand, faster to read, and less fatiguing for users. The document argues layered stories can help online journalism better utilize the internet by presenting information in a scannable, easy to access way.
Claudia silva
Readers in the 16th and 17th centuries experienced news like a maze without maps to help orient them spatially, as noted by Vittu in 1994. Locative media principles from the pre-news era could help rethink journalism today. Specifically, engaging millennials with news tied to physical locations may help recreate a news reading habit by enhancing their sense of place. This strategy moves beyond the industry's preconceptions of temporal news toward incorporating spatial proximity and rarity.
Jennifer2011
The document discusses ways for journalism organizations to engage users and build communities through reporting, real-time publishing, curation, involving users in the creative process, and data visualization. It provides examples like blogs, user comments and reviews, projects that involve users in the creative process, and data visualizations. It also briefly mentions potential value for journalism and users, as well as monetization opportunities.
Meo
The document summarizes Gary Meo's presentation at the 7th International Symposium on Online Journalism at the University of Texas at Austin on April 7-8, 2006. The presentation discussed newspaper readership trends declining slowly but steadily over time, the large and growing audiences of newspaper websites, how print and online audiences can be complementary, and how online advertising revenue was growing but still comprised a small percentage of total newspaper revenue. It also listed challenges facing the newspaper industry like job cuts and doubts about the ability of online revenue to replace losses from print.
Wilkinson
The document discusses the challenges facing newspapers from economic downturn and disruption from the internet. It notes that while all newsmedia companies face economic issues, the problems are most severe for newspapers in the US and UK due to high debt loads. It examines factors unique and not unique to the US/UK newspaper industries, and considers different potential outcomes for newspapers through 2020 depending on the scale of disruption from the internet. The document advocates that newspapers adapt by becoming multi-media providers of audience solutions rather than focusing only on print.
Joel Simon
This document discusses the difference between journalists and activists and why defining the distinction matters for press freedom and ethics. It notes that journalists, media organizations, academics, press freedom groups, lawyers and judges may care about the difference due to its implications. However, it also questions whether the difference matters and suggests providing more context is needed to understand why defining the roles does or does not impact important issues.
Blasingame2011
This document discusses how Twitter has changed television news reporting by allowing reporters and other newsroom staff to directly share information, often breaking news, through their Twitter accounts. It presents a case study of how Twitter was used to report on a triple murder-suicide in real time. The study also analyzed over 2,000 tweets from four local news stations, finding that while breaking news updates were common, promotional tweets made up the majority of posts. The conclusion is that TV news must embrace social media like Twitter to stay relevant as audiences, especially younger ones, increasingly get their news online.
Royalkapila
This document analyzes potential biases in information presented on Wikipedia by examining word counts of articles related to various topics. Several systematic searches were conducted based on predictors like recency, importance, population, and economic factors. The results showed clear biases, with more recent, popular, and economically powerful topics receiving significantly more coverage in Wikipedia articles. While serving as a general reference, the content on Wikipedia is weighted due to the demographics of its contributors and changes over time.
Chung
The document discusses The News Lens, an independent media organization in Taiwan. It summarizes how The News Lens has revolutionized how Taiwanese people consume news through their digital platforms. Charts show that The News Lens has steadily grown, far exceeding expected unique visitors and page views. Their growth received a boost from coverage of the Sunflower Movement student protests in Taiwan. The document emphasizes that while numbers show one side of the story, their editorial philosophy is what has brought them success.
Domingo
This document analyzes four dimensions of journalistic convergence in Spanish media: integrated production, multiskilled professionals, multiplatform delivery, and active audiences. A study of 58 Spanish media companies found the most common convergence practices were multiskilled professionals, with multiplatform delivery and integrated production also present. National media were more likely than local media to develop multiplatform delivery and opportunities for active audiences.
Barker
The document summarizes the changes in online journalism between 1999 and 2009, including the growth of online newspapers and blogs. It discusses predictions about the future of online media, noting that targeting will continue to dominate advertising and the most successful companies will harness creativity. The document concludes by quoting a newspaper publisher from 1921 saying newspapers should embrace new technologies like radio that were predicted to replace them.
Demaeyer
This document discusses a study that mapped the hyperlink networks of Belgian news websites and blogs in March 2010. It found that the Belgian news websites network contained 548 nodes and 1848 edges, while the blogs hosted on lalibre.be contained 117 nodes and 329 edges. The document also notes that other analyzed networks included 169 nodes and 280 edges, as well as 830 nodes and 3551 edges.
Boyer
The document appears to contain random words and images without a clear topic or narrative. It references sexy people, expresses dismay with "O NOES CRACK", and includes a broken image link. The fragmented content makes it difficult to derive an informative summary.
Linda jean
This document summarizes a study examining Samoa Topix, an online forum and news aggregator. The researchers analyzed over 100 forums and over 100 news stories from Samoa Topix and a similar number from the Samoa Observer newspaper. They found that while Samoa Topix aims to encourage democratic debate, most forum discussions descended into racial slurs and attacks. News stories on Samoa Topix lacked context, balance, and relevance to Samoa. The researchers question if aggregators like Samoa Topix should be accountable for not contributing more meaningfully to public debate.
Viewers also liked (20)
Similar to Pilhofer
Aron Pilhofer
The document discusses the work of the New York Times Interactive News team, which consists of 10 journalists focused on creating news-focused, data-driven apps. It notes that the team is based in the newsroom and run by journalists, rather than a software shop, with the goal of focusing on journalism rather than just news products. The document emphasizes that web journalism is about using interactivity and data to tell stories and provide context and analysis, not just presenting raw data. It provides tips for creating good interactive journalism, such as ensuring it is steeped in context and analysis, invites exploration, and is portable across platforms.
Rutgers
This document discusses the Interactive News desk at The New York Times, which consists of 10 journalists and developers who build news-focused, data-driven apps and websites to enable deeper, richer interactives and narratives on the web. The Interactive News desk is based in the newsroom and run by journalists, not a software shop, with the goal of producing journalism through interactivity, engagement, and community while upholding the principles of who, what, where, when, and why.
StartUp PR Strategies
This document provides strategies for start-up communications. It discusses how strategic communications can help startups accelerate potential success, prepare for gaining media coverage, and be ready when opportunities arise. The document emphasizes treating the media as a first market by sharing your story across various platforms. It also notes that pitching should be replaced with storytelling and that startups should think of themselves as media companies by creating and distributing their own content.
Top 10 bi trends for 2014 deck
Tomer Paz, an executive from Panorama, presents the top 10 business intelligence (BI) trends for 2014. The trends reflect an increased focus on social collaboration, mobility, and analyzing big data in real-time to gain insights. Key trends include the rise of suggestive BI that learns user needs, greater user empowerment to cleanse and model data on the go, and the need for a new visual and intuitive BI language to handle increased data velocity, volume, and variety.
In-depth storytelling
This document provides an overview and agenda for in-depth storytelling. It discusses what in-depth storytelling is, why it is important for engaging readers, and how to develop story ideas, organize narratives, incorporate visual elements, conduct watchdog reporting, and manage time for in-depth work. Approaches covered include developing focused ideas, outlining techniques like blocks and layers, budgeting multimedia projects, utilizing records through FOIA requests, and prioritizing important tasks.
Above the code tech stars cloud
Alan Weinkrantz's approach to hacking your own startup's PR and Communications initiatives and how to rise Above The Code.
open-data-presentation.pptx
1) Journalists are increasingly expected to analyze data to uncover stories and trends, rather than just report on isolated events.
2) Open data from sources like governments and communities can be used with tools like Excel, Google Fusion Tables, and Tableau to clean, visualize, and analyze information.
3) Effective data stories connect different types of data to provide context and insight into issues, rather than just describing events. Personalizing stories for readers can also make data journalism more engaging.
Above The Code - IDC Elevator - Tel Aviv Israel
Alan Weinkrantz's approach for Startups to Hack Their Communications and PR Strategies. Given at IDC Elevator / Tel Aviv
Above the Code Dreamit Ventures New York
The document provides guidance for startups on hacking their public relations (PR) and communications initiatives to get "Above The Code". It recommends focusing on storytelling over pitches, treating the media as customers, understanding differences between being discovered versus found, putting content out there, and drawing on creative outlets. The presentation outlines 12 belief sets for PR success and practical steps startups can take to prepare for a demo day, including developing media wish lists and following journalists' editorial calendars. It emphasizes the importance of a long-term PR approach and offers the presenter's help to startups.
Above the code microsoft accelerator : herzliya
This document provides guidance for startups on integrating public relations (PR) and communications strategies to help get "Above The Code" and prepare for success. It outlines 12 belief sets for startups to think about PR long-term and provides practical tips like developing media wish lists, tracking competitors, and putting relevant content out regularly so a startup can be discovered by media. The overall message is that with some planning and effort, startups can hack their own PR and position themselves for media coverage, partnerships, and fundraising opportunities.
Digital Disruption and Journalism's Future
George Brock discusses the challenges facing journalism in a time of digital disruption. He argues that while information abundance creates issues for verification, it also provides opportunities if journalists focus on their core tasks of verification, sense-making, investigation and eyewitness reporting. New skills are needed to distribute content as users now publish and share information. Journalists must add unique value by cutting through quantity to find reliable facts and tell stories coherently across multiple dimensions. Tools like the prototype "Juice" could help by supporting creative searches and easy linking of sources to fulfill journalism's purpose of establishing truth. Ultimately, the field's progress will be defined by balancing what audiences want with journalism's democratic and moral goals.
Digital First Thinking and Working
This document outlines strategies for journalists to adopt a #DigitalFirst approach to their work. It recommends that journalists work primarily for digital platforms, experiment with new tools and techniques, engage with communities online and in person, and think of stories as an ongoing process rather than a single product. Reporters are encouraged to live tweet, live blog, crowdsource, and make greater use of tools like social media, data visualization and video. The goal is for journalists to better serve digital audiences and communities through interactive and ongoing coverage.
StartUp PR Strategies
This document discusses strategies for startups to use public relations (PR) effectively. It recommends that PR be applied as part of R&D and development strategies to help accelerate success and prepare a company for gaining media coverage and being discovered. However, the document advises that most startups are not ready for PR until it makes business sense or they have the bandwidth. It outlines qualities of startups that may be ready for PR engagement, such as having strategic investors or funding. The document also discusses how the technology world has changed and the importance of developing an outbound/inbound media strategy through content creation and relationship building.
Data journalism presentation
Data journalism involves using numerical data and data visualization to enhance traditional journalism. It represents an overlap of journalism, computer science, design, and statistics. The key aspects of data journalism include finding, cleaning, analyzing, visualizing, and publishing data to tell compelling stories. Becoming a data journalist requires skills like SQL, data cleaning, visualization tools, and the ability to find meaningful stories within data. The benefits are being able to leverage large datasets to find and explain stories more quickly and engage audiences.
Winter 370 media
This document provides guidance on effective media relations. It discusses developing media pitches, using media databases to identify correct contacts, utilizing editorial calendars to time stories, maintaining tip sheets, the importance of personal relationships, conducting interviews and news conferences, organizing media tours, and other relationship-building ideas like press previews and conferences. The overall message is that media relations requires knowing your media outlets and journalists, localizing your messages, being responsive and honest, respecting deadlines, and building relationships over time through various in-person and virtual engagement opportunities.
"Above The Code" mexican vc : 500 startups - october 26, 2012
This document provides a 90-day plan for startups to get ready for a Demo Day event in February 2013 by implementing public relations and communications initiatives. It recommends identifying relevant media outlets, following journalists, proposing coverage of your startup, and creating and sharing content to get your story discovered. The plan emphasizes storytelling over pitching, acting like a media company by creating and distributing your own media, and hacking your own PR by reaching out to journalists directly. It also suggests aligning with like-minded startups and collecting user data which could be valuable to partners.
What is Artificial Intelligence
Josh Patterson's talk on Artificial Intelligence from the October 2017 conference in Raleigh NC "All Things Distributed"
Data Journalism for the Rest of Us: A Beginner's Guide--JACC State Convention...
This document provides a beginner's guide to data journalism through a 5-step process: 1) Data Acquisition from sources like newsletters, government websites and targeted searches; 2) Backgrounding the Data to understand the context; 3) Cleaning the Data to organize it; 4) Interrogating the Data to calculate metrics and find insights; and 5) Visualizing the Data through tools like Google Fusion Tables. The presenter provides examples of free and easy-to-use tools for each step and encourages journalists to brainstorm data stories. Additional resources are shared for campus safety and equity in athletics data.
Web Analytics 3
This document discusses different categories of web analytics data:
1. Referrers show where visitors came from like search engines or other websites. Referrers are important for understanding traffic sources and are critical for marketing success.
2. Temporal data analyzes metrics over time like by month, week, day or hour. Time on site and between pages provides insights but requires custom reports and works best with other data.
3. Geographic data is important for understanding and segmenting markets. Location data has low error rates and cultural factors are relevant. It also impacts operations like load balancing.
4. Technology data covers operating systems, browsers, devices and security levels. It defines markets and combines with other internal
Taking a story from print to web
The document discusses best practices for transitioning news stories from print to digital, focusing on how the interactive nature of the web allows users more control over their experience and encourages journalists to ask questions about what additional content and interactivity would be valuable for readers. It also stresses the importance of understanding online audiences through web analytics to tailor the digital experience and better engage with readers.
Similar to Pilhofer (20)
"Above The Code" mexican vc : 500 startups - october 26, 2012
"Above The Code" mexican vc : 500 startups - october 26, 2012
Data Journalism for the Rest of Us: A Beginner's Guide--JACC State Convention...
Data Journalism for the Rest of Us: A Beginner's Guide--JACC State Convention...
More from Knight Center
Martin
This document discusses mediating online news commenting to promote social inclusion. It references a definition of digital inclusion as effective and sustainable engagement with information technologies that allows full participation in society. The document poses questions about what type of access people have to commenting, where interaction occurs, the scale and scope of participation across sites, who is commenting, and the gender breakdown of top commenters on different types of news sites. It examines issues of social inclusion, political participation, media diversity, cultural citizenship, and media economics in online news commenting.
Britt
The document discusses how online news archives and streaming video technologies can transport viewers back and forth in time. It provides examples of CBS News streaming its live 1963 coverage of JFK's assassination and the British Pathé archive making its 85,000 historical videos available on YouTube. These archives allow audiences not present for the original news events to experience them through a sense of presence and transportation. The use of digital technologies to preserve and share archived news content across time is analyzed.
Joseph yoo
This study examined the influence of mobile application use and interpersonal discussions on political participation. It tested hypotheses based on the Differential Gains Model and Communication Mediation Model. The results showed that online political participation is positively related to the interaction between mobile application use and online discussions. It also found that online and face-to-face discussions mediate the relationship between mobile application use and both online and offline political participation. The study concludes that mobile applications have the potential to complement face-to-face discussions and mobilize individuals for online political activities.
Singer
This study analyzed the presidential campaign coverage from 2000 to 2012 on the websites of major U.S. newspapers. It found that while newspapers incorporated new technologies each election, editors focused on providing political information in traditional ways. Editors saw their role as guardians of democracy by reliably informing citizens. Over time, editors embraced innovations but remained dedicated to in-depth, timely reporting rather than user contributions. The study concluded that journalists were eager to adopt new practices for traffic but less willing to share responsibility for the democratic process with users.
Ramirez
This document summarizes the crowdfunding campaign of the Spanish news organization El Español. It details how the organization raised over $3.1 million from 5,500 people between January and March 2015, setting a world record for journalism. The document outlines El Español's social media strategy and how they used platforms like Twitter, Facebook, and Instagram to engage supporters and recruit new backers during their campaign.
Griggs
The document discusses reformatting a business model for a nonprofit news organization that is five years old and covers state politics. It focuses on maintaining revenue diversity through various sources such as corporate sponsors, foundations, individual donors, consumer payments, and other sources. Revenue diversity is important because it protects the organization from market forces, allows it to focus on innovation rather than specific revenue sources, and prevents undue influence from any single funder. The organization has successfully diversified its revenue streams over five years.
Ting tingchia
- Malaysiakini has built a strong base of loyal supporters over the years by being one of the only independent news outlets in Malaysia not owned by the ruling party, filling the demand for objective reporting. This creates a sense of community with readers who share the site's ideals and have defended it against authorities.
- The most popular section, "Yoursay", publishes readers' comments daily, making Malaysiakini not just a news site but a platform for citizens' voices.
- Moving forward, Malaysiakini aims to strengthen bonds with readers by hosting events at their new premises, engaging readers both online and offline, and upgrading services and products.
Symson
Mobile technology is reshaping how news is delivered by making journalism more personalized and relevant to each user. Traditional broad media experiences are becoming less effective as consumers expect news on their mobile devices. To succeed, news organizations must change their workflows to focus on the consumer, harness the ubiquity of mobile, use consumer data to tailor news and utility to each individual, and ensure their content is hyper-relevant or risk becoming irrelevant.
Garcia ruiz
Our most popular story received over 6 million visits and detailed the winners of the 2014 Pulitzer Prizes. The story provided a concise recap of the Pulitzer winners across categories such as breaking news reporting, feature writing, and public service journalism.
Brundrett. 2015
This document discusses the importance of fast loading times, especially on mobile, where users typically have less patience. It notes that page load times above one second can interrupt the user experience, and that on mobile a site really only has 400 milliseconds to provide something to the user before they may leave the site. It also provides examples of load times for Vox Media's sites, both initial loads and repeat loads, and discusses some of the steps Vox has taken to improve performance, such as establishing a dedicated performance team and making speed a company-wide metric.
J moroney
In the United States, newspapers provide over 50% of reporting on local governments. If newspapers go away, this important oversight of democracy will be lost. Expanding digital subscriptions and advertising is not sufficient to replace declining print revenues and support needed newsroom staffing levels. New approaches are needed to sustain innovative news reporting and diversify revenue sources to continue serving communities.
Collins
In September 2014, Alex MacCallum formed an Audience Development team at The Times to ensure their journalism was reaching readers and bringing readers back repeatedly. In October 2014, the Brown sisters joined the effort. Their strategy focused on commanding attention on social media, connecting with readers, and using compelling examples to show and tell readers about new articles through repetition, while also learning from successes and failures. When implemented altogether, this approach helped make The Times' pages the most visited in 2014 and number one for social referrals.
Owen
This document discusses a project to create a virtual reality (VR) documentary about the spread of Ebola in West Africa. The goals were to investigate the process of making this type of journalism in VR, understand its potential for non-fiction storytelling, and produce a work that provides new understanding. Key moments documented include the tree where Ebola likely jumped to humans, a village where it spread, and a field hospital. Findings showed VR can have a powerful immersive effect but requires shooting and production specifically for the format. Interactivity and menu framing were also found important. Production requires large teams and budgets while post-production is still cumbersome.
Diakopoulos
The document discusses criteria for selecting comments for the "NYT Picks" section of the New York Times website. It examines literature on positive criteria for inclusion such as thoughtfulness, brevity, relevance, and diversity. It poses research questions on whether NYT Picks comments reflect these criteria and whether algorithms could be developed to assess criteria and augment human moderation. While automation may scale moderation and improve the user experience, it also raises issues regarding over-generalization and need for transparency.
Scacco
This document summarizes a study on organizational gatekeeping practices in online news. It discusses how news organizations develop different socialization philosophies and practices for engaging audiences based on their available resources and structures. The study found that news has fragmented partly due to these organizational divergences. Differences in organizational practices provide variety in how news organizations present and distribute news.
Havlak
The Verge aims to attract a more diverse audience, especially younger readers and more women. Currently, most readers are men aged 25-34. The Verge posts content to 10 social media platforms to reach audiences where they spend time. They produce multiple versions and formats of stories for each platform, such as short videos for Facebook and Snapchat. While social media drives some traffic, the Verge maintains overall traffic through search engine optimization and investing in new platforms before they contribute directly to site traffic. Their goal is building their audience wherever people interact with their content.
Lee
The document discusses projections for increasing diversity in the US population from 1970 to 2030. It notes that non-Hispanic white populations will decline as minorities increase, with Hispanic populations projected to become the largest ethnic group in the country by 2030. Public K-12 schools will also become more diverse, with minorities projected to outnumber non-Hispanic whites nationally by 2020. The document aims to outline these demographic trends to media companies to help them understand changes in their audience demographics over time.
Hernandez
This document discusses the potential for virtual reality (VR) and journalism. It provides definitions for VR and augmented reality (AR), noting how VR aims to fully immerse users in simulated environments while AR supplements the real world. Examples are given of early VR journalism projects. The document suggests journalists should care about these technologies now as they may disrupt media in the future. It introduces Robert Hernandez, who discusses his work exploring VR journalism at USC.
Robins
This document outlines Quartz's approach to native advertising for executives. It discusses the promise of native ads, shares findings from Quartz's Global Executives Study on content consumption behaviors, and establishes 7 guiding principles for creating high-quality, relevant native ads including producing quality content, being mobile and socially optimized, respecting audience habits, iterating based on feedback, and being transparent about sponsored content.
More from Knight Center (20)
Recently uploaded
Essential Tools for Modern PR Business .pptx
Discover the essential tools and strategies for modern PR business success. Learn how to craft compelling news releases, leverage press release sites and news wires, stay updated with PR news, and integrate effective PR practices to enhance your brand's visibility and credibility. Elevate your PR efforts with our comprehensive guide.
在线办理(latrobe毕业证书)拉筹伯大学毕业证Offer一模一样
学校原件一模一样【微信：741003700 】《(latrobe毕业证书)拉筹伯大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Snigdha-Sreenath-Minor-v-Travancore-Devaswom-Board-WPCNO-39847-OF-2023-2024-L...
केरल उच्च न्यायालय ने 11 जून, 2024 को मंडला पूजा में भाग लेने की अनुमति मांगने वाली 10 वर्षीय लड़की की रिट याचिका को खारिज कर दिया, जिसमें सर्वोच्च न्यायालय की एक बड़ी पीठ के समक्ष इस मुद्दे की लंबित प्रकृति पर जोर दिया गया। यह आदेश न्यायमूर्ति अनिल के. नरेंद्रन और न्यायमूर्ति हरिशंकर वी. मेनन की खंडपीठ द्वारा पारित किया गया
Youngest c m in India- Pema Khandu Biography
Pema Khandu, born on August 21, 1979, is an Indian politician and the Chief Minister of Arunachal Pradesh. He is the son of former Chief Minister of Arunachal Pradesh, Dorjee Khandu. Pema Khandu assumed office as the Chief Minister in July 2016, making him one of the youngest Chief Ministers in India at that time.
Howard Fineman, Veteran Political Journalist and TV Pundit, Dies at 75
Howard Fineman, Veteran Political Journalist and TV Pundit, Dies at 75LUMINATIVE MEDIA/PROJECT COUNSEL MEDIA GROUP
From his beginnings with a daily newspaper, he moved easily through Newsweek magazine to cable news and, later, to the frontiers of online journalism.13062024_First India Newspaper Jaipur.pdf
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
A draft Ukraine-Russia treaty from April 2022
A draft Ukraine-Russia treaty from April 2022, published here in full for the first time.
Recently uploaded (8)
Snigdha-Sreenath-Minor-v-Travancore-Devaswom-Board-WPCNO-39847-OF-2023-2024-L...
Snigdha-Sreenath-Minor-v-Travancore-Devaswom-Board-WPCNO-39847-OF-2023-2024-L...
Howard Fineman, Veteran Political Journalist and TV Pundit, Dies at 75
Howard Fineman, Veteran Political Journalist and TV Pundit, Dies at 75
Pilhofer
- 1. Aron Pilhofer, The New York Times Opinionated Data
- 2. Interactive News • Seven journalist/developers • News-focused, data-driven projects • “Web development at newsroom speed”
- 3. Interactive News Where we’re a little different: •Based in the newsroom •Run by (relatively nerdy) journalists •A news desk; not a software shop •Focused on journalism, not news products
- 4. Interactive News For example: •Clinton schedules •NFL Playoffs
- 8. • Sometimes works quite well, e.g. ChicagoCrime • What am I to understand from this? • What is the context of this? • Why should I care? (Un)opinionated Data
- 9. Throwing data online without context or analysis is what machines do, not journalists.
- 10. Opinionated Data
- 11. Biased Data
- 12. Slanted Data
- 13. Misleading Data
- 14. Opinionated Data • It’s about making editorial decisions • It’s about telling a story • It’s about providing context, analysis • In other words...
- 16. Opinionated Data Interactives should: •Steeped in context, analysis •Invite exploration and discovery •Provide a venue for sharing •Be portable! APIs everywhere •Data should be useful, not ubiquitous
- 17. Opinionated Data Examples •Ron Paul and Clinton vs Obama? •Buy or rent? •Faces of the dead •Election results and election results
- 18. Opinionated Data Payoff: •Hundreds of emails... •Bloggers stopped bashing us (for a day) •Super Tuesday: 72M page views in 48 hours •Biggest story of Super Tuesday? A map
- 20. Fine for The Times, but.... • Doesn’t take huge, Times-like staff • Data is everywhere • Expertise is all over the newsroom, website • Just need to utilize it
- 21. Aron Pilhofer, The New York Times aron@nytimes.com (212) 556-5849 AIM: pilhofer