This document provides an overview of Pakistan International Airlines (PIA), including its objectives, importance, code sharing agreements, privatization plans, financial performance, problems and crises, solutions, and policy measures. PIA is the national airline of Pakistan, operating domestic and international flights. However, it has been facing financial losses for years due to issues like rising oil prices, currency devaluation, aging aircraft, overstaffing, and lack of maintenance. Solutions proposed include replacing old aircraft, improving management practices, and reducing political interference.
PIA - Pakistan International Airlines Strategic Reportmegasheeki
Presentation contains the strategic report for PIA including the growth rate and SWOT.
Best for Business Management and Strategic Management's Students.
PIA - Pakistan International Airlines Strategic Reportmegasheeki
Presentation contains the strategic report for PIA including the growth rate and SWOT.
Best for Business Management and Strategic Management's Students.
This analysis is done according to the Marketing concepts.First, It includes analysis of airline industry of Pakistan through BCG Matrix, PEST analysis, Porter Generic Strategies, SWOT Analysis. Secondly, it contains a marketing plan as well elaborating only its analysis.
Hello Guys, The report that i have submitted was prepared by me along with my group members during my 6 weeks Intership @ PIA in 2010. we were given a project of conduting a surey at Jinnah Terminal's international departure lounge from passengers to know the reasons behind PIA's downfall.
A detailed report of the Aviation industry of INDIA with a comprehensive analysis of "Indigo Airline". How India is maturing itself in this industry and what new ways are being taken by government to revive the same.
This Presentation belongs to Students who worked on their own research and tried to collect sufficient data for Management presentation.
This presentation contain detailed information for PIA.
All the data present is only for Education purpose.
Prepared by
Hassan Raza
Saad Shaukat
and few other members of group.
Company Profile:
Pakistan International Airlines Corporation, more commonly known as Pakistan International Airlines or PIA is the flag carrier airline of Pakistan
Pakistan-based company -------- engaged in the provision of air transport services.
Other activities -------- provision of engineering and other allied services.
The Company operates in two business segments------- airlines operation and hotel operation.
History (Emphasis on Resources and Achievement):
On 23rd October 1946, a new airline was born Orient Airways Ltd. had at its helm Mr. M.A. Ispahani as Chairman.
Operating license was obtained in May 1947.
Orient Airways was a privately owned company, with limited capital and resources. It could not be expected to grow and expand independently. It was then that the Government of Pakistan decided to form a state-owned airline and invited Orient Airways to merge with it.
The outcome of the merger was the birth of a new airline, through PIAC Ordinance 1955 on January 10, 1955.
On 07 June 1954 PIA’s first flit linking b/w Karachi - - - - Dacca (Dhaka).
01 Feb 1955; PIA’s first International flit linking b/w Karachi - - - - London via Cairo.
Titled First Asian Airline with Pure-jet aircraft, by acquiescent Boeing 707-321 machine form PAN American World Airways in 07 March 1960. & extended London to New York
Meanwhile First time Helicopter services ran with Sikorsky S-61N.
This analysis is done according to the Marketing concepts.First, It includes analysis of airline industry of Pakistan through BCG Matrix, PEST analysis, Porter Generic Strategies, SWOT Analysis. Secondly, it contains a marketing plan as well elaborating only its analysis.
Hello Guys, The report that i have submitted was prepared by me along with my group members during my 6 weeks Intership @ PIA in 2010. we were given a project of conduting a surey at Jinnah Terminal's international departure lounge from passengers to know the reasons behind PIA's downfall.
A detailed report of the Aviation industry of INDIA with a comprehensive analysis of "Indigo Airline". How India is maturing itself in this industry and what new ways are being taken by government to revive the same.
This Presentation belongs to Students who worked on their own research and tried to collect sufficient data for Management presentation.
This presentation contain detailed information for PIA.
All the data present is only for Education purpose.
Prepared by
Hassan Raza
Saad Shaukat
and few other members of group.
Company Profile:
Pakistan International Airlines Corporation, more commonly known as Pakistan International Airlines or PIA is the flag carrier airline of Pakistan
Pakistan-based company -------- engaged in the provision of air transport services.
Other activities -------- provision of engineering and other allied services.
The Company operates in two business segments------- airlines operation and hotel operation.
History (Emphasis on Resources and Achievement):
On 23rd October 1946, a new airline was born Orient Airways Ltd. had at its helm Mr. M.A. Ispahani as Chairman.
Operating license was obtained in May 1947.
Orient Airways was a privately owned company, with limited capital and resources. It could not be expected to grow and expand independently. It was then that the Government of Pakistan decided to form a state-owned airline and invited Orient Airways to merge with it.
The outcome of the merger was the birth of a new airline, through PIAC Ordinance 1955 on January 10, 1955.
On 07 June 1954 PIA’s first flit linking b/w Karachi - - - - Dacca (Dhaka).
01 Feb 1955; PIA’s first International flit linking b/w Karachi - - - - London via Cairo.
Titled First Asian Airline with Pure-jet aircraft, by acquiescent Boeing 707-321 machine form PAN American World Airways in 07 March 1960. & extended London to New York
Meanwhile First time Helicopter services ran with Sikorsky S-61N.
This word file contains the detailed analysis of Pakistan's Airline Industry with perspective to Marketing Concepts such as SWOT Analysis, BCG Matrix, Porter's Generic Strategies and Pest Analysis. The report also contains the Marketing plan for Serene Air International.
presentation on shareholders descriptions presented by the students of hailey college of commerce. this was presented to prof halima tariq................................................
4. Contents
Introduction
Importance of PIA
Objective
Code sharing Agreements of PIA
Privatization Plan
Special operations
The Financial performance
Problems & crises
Solution
Policy & Conclusion
5. INTRODUCTION
it is a state-owned enterprise of the Govt. of
Pakistan, its headquarter is at Jinnah
international Airport Karachi.
It operates at 24 domestic & 38 international
destinations in 27 countries across Asia,
Europe & North America.
6. Pakistan International Airlines Corporation is
majority owned by the Government of
Pakistan (87%) while the remainder (13%) by
private shareholders.
It has 3 main bases at Karachi, Lahore
Islamabad; its secondary bases are Peshawar,
Faisalabad, Quetta, Sialkot & Multan.
It is primarily owned by the Govt. of Pakistan.
the ministry of Defense as an autonomous body
the airline is managed by managing director as
well as the Board of Directors.
7.
8. OBJECTIVES
It should focus on quality objectives without
compromising safety and legal requirements;
Prevent or minimize all aspects that can lead to
unacceptable impacts on environment;
Ensure the management of occupational
health and safety of our employees.
Ensure that all required audits are conducted
and reviewed regularly. All employees shall
cooperate fully with internal and external
auditors to achieve our goal of continuous
improvement.
9. IMPORTANCE OF PIA
Pakistan International Airlines should give
primary importance to the safety of the
passengers and make efforts to avoid any
untoward situation.
Important in our daily life, to visit families in
other citiescountries.
Important for freight transportation &
international trade of perishable goods.
10. Code sharing Agreements:
Code share agreement, sometimes simply
code share, is an aviation business
arrangement where two or more airlines
share the same flight.
PIA has code share agreements with the
following airlines (as of December 2012)
China Southern Airlines
Thai Airways International
Turkish Airlines
11. Privatization Plan:
In the late 1990s, the Government of Pakistan
considered selling the airline to the private
sector due to the persistent losses suffered by
the airline.
The Government announced its privatization
plans but they were never implemented.
During 1997, Pakistan called in a team from
International Finance (IFC), the consulting
arm of the World Bank,
12. to advice on restructuring and privatization of
Pakistan International Airlines (PIA).
However, no agreement was reached,
government had decided to restructure PIA.
14. European Union Ban
On 5 March 2007, the European Commission
banned PIA's 42-plane fleet from flying to
Europe citing safety concerns of its aging
fleet.
European Commission’s Air Safety
Administrator, Zafar Khan was appointed as
the new chairman of PIA.
On 29 November 2007, the EU completely
removed the ban and PIA's entire fleet was
permitted to fly to Europe.
15. Financial Performance:
The financial performance for FY 2011
continues to be a challenge with an after tax
loss of PKR 26.767 billion. This was preceded
by six consecutive loss making years dating
back to 2005, The airline did report a
reduction of post tax losses of 83% in 2009
(compared to 2008) based on a reduction in
fuel cost, comparatively stable exchange rate
for the Pakistani Rupee and higher revenues.
But in 2011 & 2010, losses again rose sharply
compared to the previous years.
16. Problems & Crises:
Unfortunately PIA is functioning with costs
higher than returns.
PIA has problem of maintenance and repairs.
It is stated that tender for the maintenance of
the aircrafts has been given to a company
that does not have international reputation.
PIA claims that increase in oil prices and
devaluation of Pakistani currency are the
major reasons behind its deficit.
17. Saturday, December 03, 2012 - The PIA is
suffering from severe financial crisis.
Passing through a critical phase because of
poor management, lack of maintenance,
nepotism, corruption and financial issues.
There are complaints of bad service, long
delayed flights, emergency crash landings,
cancellation of flights, shortage of planes &
non-serious attitude of the administration.
These issues create frustration among the
passengers. They feel fear and life risk while
travelling through PIA.
18. Some More Crises:
Increase in oil prices.
overstaffing, devaluation of local currency.
Political interference.
Its weak financial position since the last
decade.
PIA has suffered huge loss of more than 64
billion rupees from 2005 to 2008.
It has also suffered huge losses in 2009 and
2010 particularly due to increase in the price
of the fuel and devaluation of Pakistani rupee
19. Solutions:
It needs remarkable effort and money to
improve its ranking in the world airlines.
It needs exemplary leadership, qualified and
merit based staff and technically strong
administration to improve its performance.
It’s high time the government restructured
PIA. It should discard its old and obsolete
fleet of aircrafts and have new one to improve
its overall performance.
To stable Exchange Rate.
20. Policy Measures:
By reducing corruption.
By removing political interference.
Hiring on merits.
Stabilizing exchange rate.
By making batter management.
By making proper maintenance of aging
planes.
By reducing incentives to high level officers.
By making batter services new technologies,
new facilitated planes.
21. ECONOMIC SURVEY OF PAKISTAN
The airline industry provide services to every
corner of globe& has been integrated part of
global economy.
the airline industry it self is a major economic
force.
in recent years middle east oil price increase
have again climb as a result return and
profitability decrease.
however air travel increased 7% in the year
2012.
22. Some factors increase in
2010-11
Available seat Kilometer
demonstrating increased capacity with
existing flight.
frequencies in various destination such as
Jeddah and new York and increased new
destination in 2010.
cargo business generated& cargo capacity
increased
23. YEAR-TO -YEAR GROWTH
however despite positive year-to- year
growth in revenue of 13% but overall
financial position is not improve.