The document introduces PHIECONOMY, a purpose-driven economy focused on achieving the UN SDGs by 2030. It is based on a new theory of value and economic framework using blockchain, proofs of work, and the Phi algorithm. The current economic system is challenged to solve issues like inequality, poverty, and unemployment. New technologies could help address global challenges if applied appropriately. PHIECONOMY proposes issuing cryptocurrencies through proofs of work tied to social and environmental goals to incentivize contributing to the SDGs, ensure a basic income, and redistribute wealth more equitably.

1. PHIECONOMY
Purpose-driven Economy under
a Human’s perspective, focused
in achieving U.N. SDGs by 2030

2. WHO WE ARE

3. PHIECONOMY MOVEMENT STARTED ON 2019
PRESENT IN THESE COUNTRIES: ARGENTINA, BOLIVIA, CANADA, ISRAEL,
ITALY, PERU, SPAIN & URUGUAY
CITIES: ALICANTE, BARILOCHE, BUENOS AIRES, COLONIA CAROYA,
CORDOBA, GRANADA, HAIFA/TEL AVIV, LA PAZ, LIMA, MADRID,
MONTEVIDEO, NEUQUEN Y EL ALTO VALLE, ROME, TIGRE, TORONTO,
UNION-MARCOS JUAREZ
40+ AMBASSADORS/DRESSES AROUND THE WORLD

4. SOME EVENTS & ORGANIZATIONS
WE INTERACT/WORK WITH
CIRCULAR ECONOMY FORUM
MONTEVIDEO 2019

5. WHAT IS
PHIECONOMY

6. IT IS A NEW THEORY OF
VALUE, NEW ECONOMIC
FRAMEWORK
(BASED ON
BLOCKCHAIN, PoWs
& PHI ALGORITHM)

7. CHALLENGE:
HOW WE CAN
ACHIEVE U.N.
SDGs BY 2030?

8. DEEPER LOOK AT THE ROOT CAUSES FOR OUR GRAND CHALLENGES
CLIMATE CHANGE/EMERGENCY, INEQUALITY , POVERTY, ENERGY, SHELTER GENDER VIOLENCE,
QUALITY EDUCATION, HEALTH, HUNGER, WATER…

9. Algoritmos
SCARCITY & MATERIAL WEALTH
Source: http://www.ilo.org/global/research/global-reports/weso/2017/WCMS_540901/lang--es/index.htm y http://www.ilo.org/wcmsp5/groups/public/---dgreports/---cabinet/documents/publication/wcms_591504.pdf
The International Labor Organization (ILO): 930 Million workers live in extreme or moderate poverty (U$s 3 to 7 per
day) + 270 Million unemployed ("salaried" world’s EAP: 2,600 Millions).
+ INEQUALITY
+ POVERTY
+ ECONOMIC CONCENTRATION
70% of those workers are "unhappy" with what they do

10. MARKET’S JOBS REPLACEMENT
SOURCE: http://documents.worldbank.org/curated/en/658821468186546535/pdf/102724-WDR-WDR2016Overview-SPANISH-WebResBox-394840B-OUO-9.pdf
World Bank: Alert us about the possibility that 80% of today's manual jobs may disappear in the next few years by
AI, Robotics and Process Automation. (LATAM, East Asia and Africa with greater impact)
This is ACTUALLY a POSITIVE SIGNAL, “an opportunity”, to generate new jobs/occupations THAT MATTERS, that
INSPIRE US -those who fullfill them- seeking to address those Great Global Challenges.

11. EDUCATION RETIREMENT
BIRTH DEATH
Our “System of Beliefs” is being challenged/modified – Our System MUST EVOLVE, being
UPGRADED
Our current concept for WORK, EFFICIENCY & ECONOMIC’S GROWTH must CHANGE
JOB
OUR LIFE REVOLVES AROUND WORK
& THE MARKET

12. DRAW A
GLOBAL
STRATEGY FOR
OUR
ECONOMY
It is unacceptable in this XXI
Century, we continue to function
without clear objectives for our
Socio-Economic Global System
QUESTION OURSELVES:
WHAT WE WANT AS A HUMAN SPECIE?
CREATE VISION, MISSION, OBJECTIVES

13. CHALLENGE: CAN WE RADICALLY TRANSFORM OUR CLASSIC NOTION OF ECONOMIC VALUE IN ORDER TO SET
THE FOUNDATIONS FOR A NEW, SUSTAINABLE & INCLUSIVE SYSTEM UNDER A HUMAN’S PERSPECTIVE?
THE KEY TO MAKE THAT HAPPENS: MARRYING ECONOMIC GROWTH WITH HUMAN PROGRESS
Algoritmos

15. Larry Fink, Black Rock CEO
The CEO of Blackrock - one of the most powerful Funds
in the world, with 5.7 TRILLION DOLLARS of Market
capitalization - said, before his appearance in 2019 at
the DAVOS Economic Forum:
"We...see a lot of Governments FAILING to prepare for
the FUTURE, on topics ranging from retirements/pension
and infrastructure, to process automation and re-training
workers. As a result, Society is increasingly turning to the
PRIVATE SECTOR to claim this, and is asking
companies to respond to a large number of challenges
that society is facing. Society demands that companies,
both public and private, serve a SOCIAL
PURPOSE...Companies MUST BENEFIT ALL of their
members, including: shareholders, employees,
customers and the COMMUNITIES where they
OPERATE".
Open Letter to CEOs: https://www.blackrock.com/corporate/investor-relations/2018-
larry-fink-ceo-letter

16. SO WE MUST COMPREHEND WHAT IS NOT WORKING AND RE-ALIGN OUR ECONOMIC
INCENTIVES TOWARDS SDGs

17. THE PROBLEM: TODAY’S
MONEY IS BEING ISSUED
AS A “PROMISE” OF
VALUE, AS A DEBT

18. AND WE ALL PURSUE MONEY
WHICH DOES NOT HAVE A
PREVIOUS VALUE –NO LINK
TOWARDS HUMAN’S
PURPOSES/OBJECTIVES-

19. OUR ECONOMIC, FINANCIAL & MONETARY POLICIES
ARE MARKET’S EMPLOYMENT-CENTERED ONLY

20. WHAT WE SHOULD BE DOING?
APPLY/DEVELOP TECHNOLOGY TOWARDS
RESOLVING HUMAN’S CHALLENGES

21. Artificial Intelligence 3D Printing Drones
Robotics NanoTechnology Blockchain
Autonomous Cars Digital Biology Renewable Energies
EXPONENTIAL TECHNOLOGIES TOWARDS HUMAN’S PROGRESS

22. TRADE COMMODITY MONEY METAL MONEY
FIAT MONEYCONVERTIBLE MONEY
IN ORDER TO DO THAT, WE NEED TO THINK WHAT
IS THE REAL SUBSTANCE TRANSFERING VALUE TO
MONEY?

23. MONEY IS A “SOCIAL
CONSTRUCT”
• SOCIETY GIVES VALUE TO
MONEY –through its shared
values-
• THERE ARE PRE-EXISTING
MARKET HUMAN’S ACTIONS
THAT SUBSTANCE MONEY –
money’s genesis-
• IT IS AN AGREEMENT
• AS SUCH, MONEY ISSUING IS A
HUMAN’S RIGHT ABIDE BY
SOCIETY
• MONEY IS “SOCIAL” PAR
EXCELLENCE –quintessential-

24. PYRAMID OF
NEEDS
(MASLOW)
SOCIAL
MARKET
SOCIAL
TANGIBLES
INTANGIBLES

25. AUGMENTED VALUE:
SOCIAL TRANSACTIONS
(QUALITATIVE VALUE) +
MARKET
TRANSACTIONS
(QUANTITATIVE VALUE)
MARKET
SOCIAL

26. AUGMENTED VALUE: SOCIAL + MARKET
INTANGIBLE
VALUE
TANGIBLE
VALUE
MARKET
JOBS
EMPLOYMENT
MARKET’S GOOD & SERVICESSOCIAL/PUBLIC GOODS
SALES
PRICE/TARIFF
SOCIAL
HUMAN’S PURPOSES
& OCCUPATIONS
HUMAN’S VALUE GENERATING
ACTIONS
MONEY’S GENESIS
SOCIAL MINING
I
S
S
U
I
N
G
U
S
E
CRYPTOCURRENCIES

27. AUGMENTED MONEY –SUPER MONEY-: MONEY WITH A PREVIOUS HUMAN’S VALUE
(BASED ON GLOBAL PURPOSES/CHALLENGES/OBJECTIVES TOWARDS HUMAN & PLANETARY PROGRESS –SDGs-)

28. FIAT CURRENCY vs CRYPTOCURRENCY
• Linear
• Focused on increase market’s transactions
• Country/Regional-based
• Without any previous value –market’s promise-
• Issued by entities
• Expert’s decisions
• Works only as a mean for commodity’s exchange
• Do not redistribute wealth & value –only indirect on a
post-mechanism via taxes-.
• Multidimensional
• Focused on resolving Human’s challenges & objectives
• Global
• Based on a previous human’s action –shared value-
• Issued by people’s contribution
• Common agreement/objectives
• Works as a mean for commodity’s exchange, as well as as
a certificate of ownership for the common contribution done
• Do not need for wealth & value redistribution –it is done “out
of the box”-.

29. PRODUCTION/MINING OF SOCIAL VALUE:
PURSUING GLOBAL & COMMON PURPOSES/OBJECTIVES –SDGs-

30. KEY CONCEPT:
PROOF OF WORK.
CURRENCIES WITH A
PREVIOUS HUMAN’S
VALUE
MINING

31. MONEY ISSUING AS A RESULT OF
PRODUCING CLEAN AND
RENEWABLE ENERGY: SOLARCOIN
(SDG 6,7,9,12 y 13)

32. MONEY ISSUING AS A RESULT OF
CONTRIBUTING TO THE SEARCH FOR
DISEASE’S CURE : CURECOIN (SDG 3)

33. ARBIL: MONEY ISSUING AS THE RESULT OF
CONTRIBUTING TO ELIMINATE GREENHOUSE GASES
FROM THE ATMOSPHERE (SDG 13)

34. WORLD BANK & IMF LAUNCHED
LEARNING COIN
CRYPTOCURRENCY REWARDING EMPLOYEES FOR EDUCATING THEMSELVES (SDG 4)

35. MICROSOFT PATENTS PROOF OF
WORK TECHNOLOGY –MINING-
BASED ON HUMAN’S BODY ACTIVITY
DATA (SDG 3)
https://cointelegraph.com/news/microsoft-files-patent-for-crypto-mining-system-using-body-activity-data

36. MONEY ISSUING FOR PHYSICAL ACTIVITY -SDG 3-

37. MONEY ISSUING FOR PURSUING EQUAL RIGHTS (SDG 5 & 10)

38. MONEY ISSUING FOR CONTRIBUTING TO SUSTAINABILITY & A HEALTHY LIFE (SDG 11 & 12)

39. TILL NOW, WE CAN SOLVE UNEMPLOYMENT & PREVENT MASS
EXTINCTION TYPE EVENTS-> BUT HOW WE CAN SOLVE INEQUALITY?

40. UNIVERSAL BASIC INCOME
Thomas Paine – Agrarian Justice
(1795)
Richard Nixon – 1971 USA
Finlandia
UNITED KINGDOM

41. Some challenges:
What is it? How
we calculate it?
How we fund it?

42. NATURE HAS THE RESPONSE
IT GIVES US ITS WISDOM

43. PHI PROPOTION

44. MONETARY FLUXES
BALANCE &
VALUE/WEALTH
REDISTRIBUTION VIA
APPLYING THE PHI
PROPORTION:
MINIMUM EXPECTED
INCOME

45. PHI Proportion
• PHI algorithm balance wealth creation via pushing upwards Global Society Total
Income, based on the incremental value gained by individuals at the TOP of the
Wealth’s Pyramid
• BEING A the LOWEST income’s segment & B THE RICHER, the proportion of
INCOMES between A & B will ALWAYS be near PHI

46. PROOF OF
INNOVATION
VALUE is SHARED &
BI-DIRECTIONAL

47. PROOF OF
NEED
(EXECUTED WHEN
MINIMUM
EXPECTED INCOME
IS NOT REACHED)

48. ADVANTAGES FROM
UTILIZING MONEY
ISSUING BY SDG & THE
MINIMUM EXPECTED
INCOME:
Taxes are not needed to finance the
Minimum Expected Income -it will be
adjusted by money issuing through
proof of need- as well as taxes can be
aliminated gradually to companies &
citizens. Government & State's spent
is being collected from money issuing
-a small percentage per citizen's
coins-, based on citizen's residency.

49. THE NEW HAPPINESS INDEX WOULD BE
BASED ON HOW MANY DIFFERENT
CRYPTOCURRENCIES FOCUSED ON THE
SDGs ARE MINED/ISSUED BY CITIZENS
ON EACH CITY IN THE WORLD –MONEY
WILL MATCH THIS TIME WITH THE REAL
STANDARD OF LIFE FOR EVERYONE-

50. • Entrepreneurs inspired/influenced: Ethic Hub, EcoDocta, Lucus
Exchange.
• Education Activities/Lectures –continuos education- at: National
University of Comahue, National University of La Plata, University
of Buenos Aires (Economics & Law Schools), University Siglo
XXI, ITBA, CAECE University + OWN EVENTS + Argentina &
Buenos Aires Government Entrepreneurs Public Academies.
• Projects in Ideation phase: GQUAL (Gender Equality, SDG 5 &
10), YvY Ledger (Healthy Agriculture Production, SDG 3,9,11,12
& 13), U.N.O Project (Autonomous Gov. Services, SDG 9 & 16),
RealCoin (Mediation, SDG 16)
• Next Phase: Looking into other projects for additional SDG’s
impact –not covered yet- & working on the evolution of
PHIEconomy’s Framework in the pursue of new innovative
economic processes not connected to the market’s logic forces
INIATIVES, PROJECTS, WORK

51. @alesew23 (Alejandro, founder)
phieconomy@protonmail.com
linkedin.com/company/phieconomy/
Kindle Book –spanish only-: https://www.amazon.com/Alejandro-M.-Sewrjugin/e/B0763GHFR3/
www.phieconomy.org
PDF Book –spanish only-: https://github.com/alesew/PhiEconomy
https://www.ted.com/talks/alejandro_sewrjugin_blockch
ain_hacia_una_economia_de_propositos