The perfume has a unique silver plated bottle neck and hand-tied bow. The feminine and elegant scent is meant to become a signature scent for its target audience of fashionable, independent businesswomen who wear designer clothes and do not settle for anything cheap or second best.

1. … . Perfume I have chosen perfume as my product. It’s unique selling point is not only the actual scent, but the bottle too with it’s silver plated neck and hand-tied bow. The scent is feminine, elegant and is more than capable of becoming a woman’s signature scent.

4. Appeal and connotations fashionable elegant stylish romantic feminine pretty proud statement

6. F o n t i d e a s