This document outlines a performance task for students to create social media graphics. It provides instructions for the task, including objectives, group assignments, available topics (travel destinations or food products), materials, required graphic specifications, submission details, and a scoring rubric. Students will work in groups to design square-shaped graphics for Facebook/Instagram promoting a travel agency or restaurant using online design tools. Graphics must include an image, name, and description and will be shared on social media and submitted via email.

1. Imaging and Design for
Online Environment
Performance Task
• Basic principles of graphics and layout
• Online file formats for images
• Principles and basic techniques of image
manipulation
• Uploading, sharing, and image hosting

2. At the end of this lesson, the students should be able to:
1. understand the basic principles of graphics and layout;
2. create a simple infographic using web tools;
3. understand and use several file formats used on the web;
4. easily manipulate images using a simple image editor; and
5. upload and share images using online image hosting services.

3. PERFORMANCE TASK NO. 4 – SOCIAL MEDIA GRAPHIC
Digital
Poster

4. OBJECTIVES
 Create a social media graphic that
promotes a selected product or
service in the students’ specific
track.
COOPERATIVE LEARNING
 Group of 5 students
PERFORMANCE TASK NO. 4 – SOCIAL MEDIA GRAPHIC

5. Each group will draw one (1) specific item:
TOURISM
 A social media post by a travel agency promoting an
international travel destination.
CULINARY/HRM
 A social media post by a restaurant promoting a food
or beverage product.
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC

6. DRAW LOTS!
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC

7. TOURISM: Travel Destinations
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC
KUALA LUMPUR SINGAPORE

8. TOURISM: Travel Destinations
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC
LONDON NEW YORK
PARIS

9. CULINARY/HRM: Food & Beverage Products
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC
FRIED CHICKEN CHOCO CAKE SUSHI

10. CULINARY/HRM: Food & Beverage Products
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC
MOCKTAILS
FREAKY SHAKES

11. MATERIALS / TOOLS
 Web tool : Canva (www.canva.com)
 Photo editing software or applications
(optional)
 Adobe Photoshop, GIMP, Pixlr
 Computer
 Smartphone
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC
Photo Credit :
https://www.canva.com/
http://www.digitalrabbitcellular.com/

12. SOCIAL MEDIA POST MUST HAVE THE FOLLOWING
SPECIFICATIONS:
The graphic must be in a SQUARE shape
Instagram/FB post.
Must contain the image of the specific item.
Name of the travel agency or restaurant.
Description must be related to the item being sold.
PERFORMANCE TASK NO. 4 - SOCIAL MEDIA GRAPHIC

13. PLEASE KEEP IN MIND.
The selected digital graphic must be
uploaded and shared on Facebook.
The digital poster must focus on the
product or service and not attack or
mentioned personalities. Use of foul
words are not allowed.
Photo Credit:
www.Edmodo.com
www.facebook.com

14. PLEASE KEEP IN MIND.
Cite credit for
borrowed materials
(i.e. image, design,
etc.)
Photo Credit: http://www.freepik.com/free-photo/young-
man-holding-many-books_857159.htm

15. PLEASE KEEP IN MIND.
You can use free stock
photo websites like
pexels.com when you
want to use generic
photos in your poster.
Photo Credit: https://www.pexels.com/assets/pexels-
stock-photos-
b3d10c31f607f9971c55287b4518b7374d8f82fee1246c1
baba546d922688265.png

16. PLEASE KEEP IN MIND.
Submit the Digital Poster through email:
0201darkdreamer1986@gmail.com
The graphic must be shared on one of the group
members’ Facebook account, and gather likes.
Subject: EMTECH PT4 Group surnames
Example: EMTECH PT 4 Mahadali, Ito, Abordo
Deadline is today.

17. RUBRIC
Criteria Excellent Good Fair NI
Content
 Message
must be
able to
properly
sell the
product.
Message
is clear,
accurate,
and
strong.
10
Message
is clear
and
accurate.
8
Message
is clear
but
question-
able.
5
Message
is unclear
and/ or
inaccurate
.
2

18. RUBRIC
Criteria Excellent Good Fair NI
Graphic
 Relevance and
Citation
All graphics
are related to
the topic and
make it easier
to
understand.
All borrowed
graphics have
a source
citation.
5
All graphics
are related to
the topic and
most make it
easier to
understand.
One borrowed
graphics have
no source
citation.
8
All graphics
relate to the
topic. Two
borrowed
graphics have
no source
citation.
5
Graphics do
not relate to
the topic
and/or three
or more
borrowed
graphics do
not have a
source
citation.
2

19. RUBRIC
Criteria Excellent Good Fair NI
Design and
Layout
The poster
is excep-
tionally
attractive
in terms of
design,
layout, and
neatness.
5
The poster
is
attractive
in terms of
design,
layout, and
neatness.
8
The poster
is
acceptably
attractive
though
layout is
cluttered.
5
The poster
is poorly
designed
and the
layout is
cluttered.
2