The Accountants guide to getting more enquiries from your websitePracticeWEB
A prospective client visits your website, but then what? Our experts explore the role of web presence in choosing an Accountant.
In this webinar, we'll look at:
The role of professional services websites in sales and business development
Benchmarks for conversion
Getting your site found
How to make it easy for a prospect to buy from you
The all important conversion
Top tips for you to take away and try
As a B2B marketer you have some knowledge of digital marketing principles but need to be able to develop and apply this to delivering your overall B2B business objectives. How do you integrate B2B digital marketing? How do you use digital to support B2B branding and awareness campaigns, lead generation and nurturing objectives? How do you roll-out digital marketing to the business during the Covid-19 crisis? After this live webinar you will understand how to:
Use digital marketing at different stages in the B2B customer lifecycle from awareness and early need recognition through to developing business with customers
Integrate digital marketing into existing B2B marketing processes, and how to integrate offline with online to achieve marketing objectives.
Leverage digital marketing and applications to generate and nurture leads, how to create content and how social media can be applied to support B2B business objectives.
Takeaways
B2B digital marketing strategies and how to think strategically
Align B2B digital marketing strategy with business and sales objectives
Identify business customer insights through B2B digital technologies
Find and target B2B customers
Touchpoint mapping across the B2B buyer journey
B2B digital advertising targeting and retargeting
The role of B2B Search Engine Marketing
How to use social media to support B2B business objectives
Learn how to use digital channels for B2B lead generation and nurturing
How to measure digital marketing effectiveness
Practical case studies and examples of best practice B2B digital marketing
About the speaker
Daniël Heerkens is a Dutch entrepreneur and award winning marketer who has been featured on the BBC. He has always been interested in Sustainable Products and Digital Innovation. With previous experience working for FMCG Multinationals (Danone & Royal FrieslandCampina) in The Netherlands, Malaysia and Singapore, he is co-founder & Regional Managing Director at 2Stallions where we works with Fortune 500 companies like AXA, Beko, Ping An, Bosch, CNN, Stanley Black & Decker, Sonos, InterContinental Hotels & Red Bull just to name a few. He volunteers as Marketing & Communications head and Board member at the ADB-DutchCham in Singapore. A permanent resident of Singapore, he has worked and lived in more than 6 countries. He most recently finished a 1500km drive through Iran to explore this unknown country.
Targeting one of LinkedIn's most critical user segment - corporate executives - the Executive Playbook is a resource for execs to learn to make the best use of the platform and lead in the digital age. Through FABERNOVEL's expertise in digital innovation in the corporate world, key ways for leadership teams to leverage the platform have been identified. From fostering new business opportunities through connections, to attracting talent and building a targeted thought leadership strategy, the playbook covers all instrumental features for executives.
The origin of this partnership dates back to 2013, when FABERNOVEL published its study: LinkedIn, the Serious Network, analyzing the multi-sided business platform that LinkedIn has been developing into. Since then, LinkedIn and FABERNOVEL have engaged in strategic projects to help top executives make the most of the social giant.
Increasing enquiries and sales from the webPracticeWEB
Want to find out how to increase the number of leads your accountancy practice website generates?
This presentation will show you the key areas of your website to focus on and give you an action plan of what you should do now.
Take the "OMG" out of PPC for B2B: Five Strategies for B-to-B Paid SearchTrada
Marketing is different when your customer is another business. In this brief, we'll show you how to use paid search as the basis for a highly sophisticated marketing strategy. With these tips, you will be able to find out where your quality leads are coming from, target stages of the buying cycle, and use your leads from PPC to drive a thoughtful nurturing program.
Check out Trada Reviews here: http://www.trada.com/trada-reviews/
2018EFI03 Organizational Transformation with Effective Training and RecruitmentAli Ridha Jaffar
In this edition of Ali's presentation to EFI Vegas 2018, we discuss how to drive operational success, debate whether to retrain or hire anew and cover some of the most important skills when considering a Web2Print implementation. We also try to offer some advice when designing job notices and offer some examples of real-life job descriptions that have worked well for Syncoms.
How to target the right people with your marketingRollWorks
On average it takes 6.8 people to sign off before a B2B sale is made.*
The key to running a successful account-based marketing (ABM) program is connecting with people, not just accounts.
We’re very excited to be joined by the ABM masters over at Dun & Bradstreet to show you how to use your data to identify the right people for your marketing campaigns.
You’ll learn:
Six steps to go from nothing to running your first ABM campaign
Using a common, persistent identifier to connect the dots
Small, personalized touches that can make a big impact
How to Brew the Perfect B2B Blend of ABM & InboundDemandWave
Ready to brew a bold approach to demand generation? Check out our webinar on-demand and taste the benefits of both account-based and inbound marketing.
Managing Your Digital Profile: For Students and Professionals by Mark WiedornMark Wiedorn
This presentation covers the basics of why you need a Professional Digital Profile which has at its core LinkedIn. This presentation was done for a university student and recent graduate audience but is applicable to to both emerging professionals and established professional.
SAAS Business Plan Example - CRM softwareupmetrics.co
Having a strong business plan for a SaaS startup is critical for success. Every business needs a strategy and plan that when implemented delivers a strong foundation, and this holds true for a software as a service startup as well.
According to a report published in The Gartner CRM Guide, more than 50 percent of CRM is deployed as SaaS, and the number continues to grow at a rapid rate.
While Saas as a business delivers high value to customers with high ROI, a startup in this domain needs to be executed right from the very beginning, and only a well-written business plan can help you get started, as well as sustain in this competitive market.
If you are tempted to jump in and develop your own Software as a Service business, the below tips on how to write a business plan for a SaaS startup will help you achieve your goals.
The Accountants guide to getting more enquiries from your websitePracticeWEB
A prospective client visits your website, but then what? Our experts explore the role of web presence in choosing an Accountant.
In this webinar, we'll look at:
The role of professional services websites in sales and business development
Benchmarks for conversion
Getting your site found
How to make it easy for a prospect to buy from you
The all important conversion
Top tips for you to take away and try
As a B2B marketer you have some knowledge of digital marketing principles but need to be able to develop and apply this to delivering your overall B2B business objectives. How do you integrate B2B digital marketing? How do you use digital to support B2B branding and awareness campaigns, lead generation and nurturing objectives? How do you roll-out digital marketing to the business during the Covid-19 crisis? After this live webinar you will understand how to:
Use digital marketing at different stages in the B2B customer lifecycle from awareness and early need recognition through to developing business with customers
Integrate digital marketing into existing B2B marketing processes, and how to integrate offline with online to achieve marketing objectives.
Leverage digital marketing and applications to generate and nurture leads, how to create content and how social media can be applied to support B2B business objectives.
Takeaways
B2B digital marketing strategies and how to think strategically
Align B2B digital marketing strategy with business and sales objectives
Identify business customer insights through B2B digital technologies
Find and target B2B customers
Touchpoint mapping across the B2B buyer journey
B2B digital advertising targeting and retargeting
The role of B2B Search Engine Marketing
How to use social media to support B2B business objectives
Learn how to use digital channels for B2B lead generation and nurturing
How to measure digital marketing effectiveness
Practical case studies and examples of best practice B2B digital marketing
About the speaker
Daniël Heerkens is a Dutch entrepreneur and award winning marketer who has been featured on the BBC. He has always been interested in Sustainable Products and Digital Innovation. With previous experience working for FMCG Multinationals (Danone & Royal FrieslandCampina) in The Netherlands, Malaysia and Singapore, he is co-founder & Regional Managing Director at 2Stallions where we works with Fortune 500 companies like AXA, Beko, Ping An, Bosch, CNN, Stanley Black & Decker, Sonos, InterContinental Hotels & Red Bull just to name a few. He volunteers as Marketing & Communications head and Board member at the ADB-DutchCham in Singapore. A permanent resident of Singapore, he has worked and lived in more than 6 countries. He most recently finished a 1500km drive through Iran to explore this unknown country.
Targeting one of LinkedIn's most critical user segment - corporate executives - the Executive Playbook is a resource for execs to learn to make the best use of the platform and lead in the digital age. Through FABERNOVEL's expertise in digital innovation in the corporate world, key ways for leadership teams to leverage the platform have been identified. From fostering new business opportunities through connections, to attracting talent and building a targeted thought leadership strategy, the playbook covers all instrumental features for executives.
The origin of this partnership dates back to 2013, when FABERNOVEL published its study: LinkedIn, the Serious Network, analyzing the multi-sided business platform that LinkedIn has been developing into. Since then, LinkedIn and FABERNOVEL have engaged in strategic projects to help top executives make the most of the social giant.
Increasing enquiries and sales from the webPracticeWEB
Want to find out how to increase the number of leads your accountancy practice website generates?
This presentation will show you the key areas of your website to focus on and give you an action plan of what you should do now.
Take the "OMG" out of PPC for B2B: Five Strategies for B-to-B Paid SearchTrada
Marketing is different when your customer is another business. In this brief, we'll show you how to use paid search as the basis for a highly sophisticated marketing strategy. With these tips, you will be able to find out where your quality leads are coming from, target stages of the buying cycle, and use your leads from PPC to drive a thoughtful nurturing program.
Check out Trada Reviews here: http://www.trada.com/trada-reviews/
2018EFI03 Organizational Transformation with Effective Training and RecruitmentAli Ridha Jaffar
In this edition of Ali's presentation to EFI Vegas 2018, we discuss how to drive operational success, debate whether to retrain or hire anew and cover some of the most important skills when considering a Web2Print implementation. We also try to offer some advice when designing job notices and offer some examples of real-life job descriptions that have worked well for Syncoms.
How to target the right people with your marketingRollWorks
On average it takes 6.8 people to sign off before a B2B sale is made.*
The key to running a successful account-based marketing (ABM) program is connecting with people, not just accounts.
We’re very excited to be joined by the ABM masters over at Dun & Bradstreet to show you how to use your data to identify the right people for your marketing campaigns.
You’ll learn:
Six steps to go from nothing to running your first ABM campaign
Using a common, persistent identifier to connect the dots
Small, personalized touches that can make a big impact
How to Brew the Perfect B2B Blend of ABM & InboundDemandWave
Ready to brew a bold approach to demand generation? Check out our webinar on-demand and taste the benefits of both account-based and inbound marketing.
Managing Your Digital Profile: For Students and Professionals by Mark WiedornMark Wiedorn
This presentation covers the basics of why you need a Professional Digital Profile which has at its core LinkedIn. This presentation was done for a university student and recent graduate audience but is applicable to to both emerging professionals and established professional.
SAAS Business Plan Example - CRM softwareupmetrics.co
Having a strong business plan for a SaaS startup is critical for success. Every business needs a strategy and plan that when implemented delivers a strong foundation, and this holds true for a software as a service startup as well.
According to a report published in The Gartner CRM Guide, more than 50 percent of CRM is deployed as SaaS, and the number continues to grow at a rapid rate.
While Saas as a business delivers high value to customers with high ROI, a startup in this domain needs to be executed right from the very beginning, and only a well-written business plan can help you get started, as well as sustain in this competitive market.
If you are tempted to jump in and develop your own Software as a Service business, the below tips on how to write a business plan for a SaaS startup will help you achieve your goals.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
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