Business Proposal Part 1
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This proposal recommends that Bob the "Mechanic" integrate marketing into its business through social media. It suggests that Bob create Facebook, Twitter, and LinkedIn pages to update customers, allow reviews, and learn customer preferences. The proposal notes that social media is cost-effective for small businesses to market and that it could help Bob understand his target market and competitive position. It identifies Bob Pickard as the key stakeholder and audience for the proposal.
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【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Business Proposal Part 1
- 1. Proposal to Integrate Marketing into Bob the “Mechanic” Delivered to: Robert Pickard Owner of Bob the “Mechanic” June 11, 2014 Emily Barnard, Marketing Analyst Ebarna2@live.spcollege.edu Bob the “Mechanic” We Come to You
- 2. Overview Bob the “Mechanic” is an automobile repair business owned and run by Robert Pickard, located in Clermont, Florida The majority of Bob’s customers are referred to by word of mouth. Otherwise, Bob is listed in the phone book and on limited internet sites Bob the “Mechanic” lacks major marketing tools that, with an initial investment, can enhance his business
- 3. Overview Small businesses benefit from marketing, but it sometimes lacks because there simply is not enough room in the budget Benefits of marketing: Understand target market & competitive position Understand how to reach target market Broaden customer base Differentiate business from others Make more sales (SBA, 2014)
- 4. The Opportunity Social Media • Social media is a cost-effective approach to marketing for small businesses • Facebook, Twitter, LinkedIn, etc. Bob can update business and contact information Prior customers can leave reviews Future customers can read reviews Bob can modify his business based on customer reviews and preferences (Allan, 2014)
- 5. Audience Analysis Bob Pickard, being the sole employee of Bob the “Mechanic” will receive the proposal Needs/Concerns: What if customers post negative reviews and my business suffers? How will I have time to keep up with the social media sites? Will I need to hire more staff? How will these changes affect my budget? If social media marketing is successful, what are the next steps to broaden marketing my business?
- 6. Possible Key Stakeholders Bob Pickard Customers (Past/Present/Future) Future employees, if Bob decides to hire an individual to control marketing on his behalf
- 7. Highlighted References Facebook (2014). South Lake Business Leaders. Retrieved from https://www.facebook.com/photo.php?fbid=149830318368247&set=a.1498302 750 34918.28046.149775411707071&type=3&theater The U.S. Small Business Administration (SBA) (2014). Developing a marketing plan. Retrieved from http://www.sba.gov/content/developing-marketing-plan Allan, S. Why do we use social media? Retrieved June 11, 2014 from https://owl.english.purdue.edu/owl/resource/560/10/