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STRATEGY
OYO Homes &
about
Vision
Mission
Strategy
Why?
How?
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 Founded by Ritesh Agarwal in
2013.
 OYO Homes & Hotels, commonly
known as OYO.
 It is South Asia's largest
hospitality company, one of
China’s top two, and the world’s
third-largest and fastest-growing
chain of leased and franchised
hotels, homes & living spaces.
 OYO currently franchises and
leases in 500 cities across 10
countries.
 It is based on Aggregator business
model.
about
Vision
Mission
Strategy
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 To change the way people stay
away from home.
about
Vision
Mission
Strategy
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 OYO Rooms promises to provide
the same amenities and the same
awesome experience across all its
rooms.
 Offering rooms at prices that no
other player in the budget
segment offers today.
 Usage of technology to link all its
functions and provide the
customer a seamless awesome
experience
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Vision
Mission
Strategy
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 ASSET LIGHT STRATEGY(ALS)
 LOW COST LEADERSHIP(LCL)
 CUSTOMER RELATIONSHIP
MANAGEMENT(CRM)
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Vision
Mission
Strategy
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 Customer Loyalty.
 Higher Revenue.
 Efficient Operation.
 High Class CRM.
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Vision
Mission
Strategy
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 Technology for Speed and scale.
 Focused team for Acquisition
and Expansion.
 Feedback to feedforward.
 Lowest attrition with continuous
training.
about
Vision
Mission
Strategy
Why?
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END
Thank
you.

Oyo strategy