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THE PITCH 
GANGSTER CRIME 
Benjamin, Egle, Jordache
NEWHAM DEMOGRAPHIC 
Newham has a very young and highly diverse population. 
Poverty in Newham is high and life expectancy is lower than the London 
average. 
Newham’s population is one of the most ethnically diverse in London. In 
2009, 64.6% of residents were recorded as being non-white. Of these 20.5% 
were Pakistani or Bangladeshi, 18.1% were Black, 11.5% were Indian and 
14.4% were either of mixed ethnic origin or from another non-white ethnic 
group. 
Newham’s BAME residents are on average younger than white residents.
CRIME 
For accuracy we have looked up crime 
reports to show the most common 
offence in Newham.
CHARACTERS 
Due to demographics in Newham 
characters should be of BAME to 
show the high levels in the Newham. 
They will be under the age of 25 
because of the information found in 
the Local Economic Assessment 
showing that Newham has a higher 
average of under 25s living in the 
borough compared to London as a 
whole. 
Due to the nature of the genre smart 
attire will have to be worn especially 
to recognise those who are higher up 
in the chain of command. 
Hierarchy that must be followed
OUTLINE OF IDEAS 
Basic Plot Synopsis: 
• The boss/father dies. 
• We find that the right hand man (younger 
adopted son) is left all of the wealth and 
assets (as written in the will) and the 
underboss (the son) is left with nothing. 
• It causes the division of the company as 
the oldest brother lets the jealousy get the 
better of him. 
• Tensions rise, emotions take over and there 
is no longer room for both ‘brothers’ in 
the family business. 
• The biological son plots to take back what 
is rightfully his. 
• The protagonist is the adopted son who 
is the right hand to his father. (Boss) 
• The antagonist is the biological son 
who is the underboss to the father. 
• The father is not seen during the trailer 
as he is deceased. 
Mise en scene or visual motifs: The 
colours used are often very dark. 
Greys and blacks are the most 
common. Low level lighting is 
commonly seen in gangster films this 
is to show Fear, mistrust, bleakness, 
despair and paranoia in the genre.
CONVENTIONS OF 
TRAILERS/POSTERS/FILM MAGS 
No film magazines were found which 
reinforce the genre. 
In gangster films women are always 
seen as objects never involved in 
business but always pleasure. 
Violence is always shown in a 
gangster trailers, whether it be a small 
fight or a mass execution. 
Conventions of a poster – Usually 
dark and bleak colours – black, grey. 
A weapon is almost always shown and 
suits are usually worn.
WHAT RESOURCES WOULD YOU 
Gangster films will always have guns 
whether guns are used to kill someone 
or for protection. 
Money - It is used to show wealth and 
whose control, the one with the 
money is the one with the power. 
Drugs(recreated using flour) – the 
product the organisation distributes in 
order to make their money. 
Briefcase - for the money a classic 
prop used in all gangster films. 
NEED? 
A room that resembled a board room 
for the meeting of the gang. 
Actors – 8-10: Forming the hierarchy, 
their level in the hierarchy will decide 
their attire and status in the trailer. 
Most of the trailer will be filmed 
inside the borough and we also plan 
to shoot in more densely populated 
areas for example, Canary Wharf.
JUSTIFICATION OF IDEAS IN RELATION TO 
GENRE AND RECOGNISABLE FILM 
INFLUENCES, ALSO WHAT IS YOUR USP? 
For the trailer we have taken inspiration from existing gangster crime movies 
such as American Gangster, In Too Deep, Next Day Air, Hoodlum. Several 
aspects of gangster crime have been extracted from the films and have been 
incorporated into our trailer in order to bare resemblance of a professional 
trailer. 
USP – Modern gangster crime set in the East End

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Original Pitch

  • 1. THE PITCH GANGSTER CRIME Benjamin, Egle, Jordache
  • 2. NEWHAM DEMOGRAPHIC Newham has a very young and highly diverse population. Poverty in Newham is high and life expectancy is lower than the London average. Newham’s population is one of the most ethnically diverse in London. In 2009, 64.6% of residents were recorded as being non-white. Of these 20.5% were Pakistani or Bangladeshi, 18.1% were Black, 11.5% were Indian and 14.4% were either of mixed ethnic origin or from another non-white ethnic group. Newham’s BAME residents are on average younger than white residents.
  • 3. CRIME For accuracy we have looked up crime reports to show the most common offence in Newham.
  • 4. CHARACTERS Due to demographics in Newham characters should be of BAME to show the high levels in the Newham. They will be under the age of 25 because of the information found in the Local Economic Assessment showing that Newham has a higher average of under 25s living in the borough compared to London as a whole. Due to the nature of the genre smart attire will have to be worn especially to recognise those who are higher up in the chain of command. Hierarchy that must be followed
  • 5. OUTLINE OF IDEAS Basic Plot Synopsis: • The boss/father dies. • We find that the right hand man (younger adopted son) is left all of the wealth and assets (as written in the will) and the underboss (the son) is left with nothing. • It causes the division of the company as the oldest brother lets the jealousy get the better of him. • Tensions rise, emotions take over and there is no longer room for both ‘brothers’ in the family business. • The biological son plots to take back what is rightfully his. • The protagonist is the adopted son who is the right hand to his father. (Boss) • The antagonist is the biological son who is the underboss to the father. • The father is not seen during the trailer as he is deceased. Mise en scene or visual motifs: The colours used are often very dark. Greys and blacks are the most common. Low level lighting is commonly seen in gangster films this is to show Fear, mistrust, bleakness, despair and paranoia in the genre.
  • 6. CONVENTIONS OF TRAILERS/POSTERS/FILM MAGS No film magazines were found which reinforce the genre. In gangster films women are always seen as objects never involved in business but always pleasure. Violence is always shown in a gangster trailers, whether it be a small fight or a mass execution. Conventions of a poster – Usually dark and bleak colours – black, grey. A weapon is almost always shown and suits are usually worn.
  • 7. WHAT RESOURCES WOULD YOU Gangster films will always have guns whether guns are used to kill someone or for protection. Money - It is used to show wealth and whose control, the one with the money is the one with the power. Drugs(recreated using flour) – the product the organisation distributes in order to make their money. Briefcase - for the money a classic prop used in all gangster films. NEED? A room that resembled a board room for the meeting of the gang. Actors – 8-10: Forming the hierarchy, their level in the hierarchy will decide their attire and status in the trailer. Most of the trailer will be filmed inside the borough and we also plan to shoot in more densely populated areas for example, Canary Wharf.
  • 8. JUSTIFICATION OF IDEAS IN RELATION TO GENRE AND RECOGNISABLE FILM INFLUENCES, ALSO WHAT IS YOUR USP? For the trailer we have taken inspiration from existing gangster crime movies such as American Gangster, In Too Deep, Next Day Air, Hoodlum. Several aspects of gangster crime have been extracted from the films and have been incorporated into our trailer in order to bare resemblance of a professional trailer. USP – Modern gangster crime set in the East End