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•PROJECT
REPORT
ORGANIC
ENTERPRISETo eat is a necessity,
but to eat intelligently is an art…..
BIO DATA OF ENTERPRENEURS :
1.N.RAVI TEJA KUMAR REDDY
Bsc Ag 3rd yr
COLLEGE OF AGRICULTURE
PJTSAU
MY CAPABILITIES
• GOOD COMMUNICATION SKILLS
• WELL BUSINESS PLANNING
• KNOWLEDGE AND SKILLS
• INITIATIVENESS
• ACCEPTANCE OF RISK
• GOOD PATIENCE AND FLEXIBILITY
• VISION AND DYNAMIC CAPABILITY
• HOPE OF SUCCESS
• INNOVATIVENESS
• GOOD AWARENESS ON GOVT. POLICIES
 Demand for organic food is likely to grow, because consumers are
more likely to see organically grown food as a healthy and nutritious
option to conventionally grown products. There is a good chance that
India’s organic opportunity could scale from $500 million to about
$2 billion — approx. $1 billion catering to the domestic market and
$1 billion for export markets — by 2020.
 organically grown foods can be stored longer as there wont be any
deterioration effect of hormones or other chemicals…
 Lower Input Costs because most of them are prepared on farm
Food Tastes Better Animals and people have the sense of
taste to allow them to discern the quality of the food they
ingest.
Poison-free A major benefit to consumers of organic food is
that it is free of contamination with health harming
chemicals such as pesticides, fungicides and herbicides
Nutrition
The nutritional value of food is largely a function of its
vitamin and mineral content. In this regard, organically grown
food is dramatically superior in mineral content to that grown
by modern conventional methods.
Venture Location it is close to habitation of well settled
people
Government of India is promoting organic farming through
various schemes like
1.National Project on Organic Farming (NPOF)
2.National Horticulture Mission (NHM),
3.Horticulture Mission for North East & Himalayan States
(HMNEH)
4.National Project on Management of Soil Health and Fertility
(NPMSH&F)
5.Rashtriya Krishi Vikas Yojana (RKVY)
6.Network Project on Organic Farming of Indian Council of
Agricultural Research (ICAR).
CONSTITUTION & ORGANISATION
Certification of Organic crop production by INDOCERT
Standards of certification
(i) National standards for organic production (NPOP), Govt. of India
(ii) European Union regulations for organic production rules equivalent to EC.No.834/2007
(iii) United States organic standards USDANOP (National Organic Programme)
Institutional/ organizational issues 2.12 Presently,
organic farming is promoted through the following
Ministries:
Ministry of Commerce
(i) National Programme for Organic Production (NPOP)
(ii) National standards for organic products and processes & accreditation of Certification Agencies
Ministry of Agriculture
(i) National Project on Oranic Farming (NPOF) (2004)
(ii) National Centre for Organic Farming (NCOF) alongwith Regional centers of Organic Farming under
NPoF)
(iii) Network project on organic farming (NePOF) under ICAR.
FORM – 5
FORMAT FOR FARM CERTIFICATE
Accreditation no. of the certifier
Certifier’s name and address
FARM CERTIFICATE
No.
Name and address of farm
Product category
Area of farm
Size of processing unit
Based on the inspection conducted and Memorandum of Understanding, the certifier (name) herewith
certifies that the above mentioned operation produces according to the organic methods of NSOP.
Date____________ Signature
Place____________ Seal
Validity of certification
 Name & Description of the seller
 Name & Description of the buyer
 The date of delivery of the product
 The date of issue of certificate
 Clear indication of the product, its quantity, quality and season.
 Lot numbers and other identification (marks) of the products.
 Reference to invoice or bill of lading.
 An indication of the Certification Programme and applicable standard.
 A statement from the certifier that the product is produced according to the applicable standards.
For TS Organic certification Agency
Organic farming is a method of crop and livestock
production that involves much more than choosing not
to use pesticides, fertilizers, genetically modified
organisms, antibiotics and growth hormones.
Integrated Organic farming is a method of farming
system, which primarily aims at cultivating the land
and raising crops in such a way, so as to keep the soil
alive and in good health.
With the increase in awareness of the multiple health risks of foods
grown with chemical , more and more people are turning away from
food products are grown with fertilizers and other chemicals
towards organically grown food.
Organic farming was normally done on small, family-run farms. But
since the demand for organically grown food products is now
increasing, people are investing in land for organic farming.
Organic farming is friendlier to the environment and is more
sustainable compared to newer farming techniques. So, not only can
make huge profits from organic farming, but you will also help
protect the environment and the planet as a whole.
Product details:
Our products include
Agricultural produce and live stock produce
Live stock produce include milk, eggs and other end products… they are all produced organic
and we are providing them at our best quality…
We are producing milk both from cows and buffaloes…
Cow milk
Breed : Gir
Product type : Organic
Form : Raw milk
Quantity : 8 lit /day
Price/unit : 50
Buffallo milk
Breed : Murra
Product type : Organic
Form : Raw milk
Quantity : 8 lit /day
Price/unit : 50
Eggs from hens
Variety :Giri raja
Area cultivated (in acres) : 0.2
Product type : Organic
Quantity :100
Price/unit :4
Paddy
Paddy var : RNR 15048 (TELANGANA SONA) with low glycemic index of 51.5 it is very rich in
fibre and low in glucose content… it is very helpful for diabetic patients and the quality of grain
is of finest quality thin and medium length..
Product type : Organic
Stage : post harvest
Quantity :240 bags
price/ unit :1000
Red gram :
Variety :ICPH 2740 (Mannem konda kandi)
Product type : organic
Stage :Ready to harvest
Quantity :40 bags
Price/unit :2000
Ground nut :
Variety :Kadiri - 6
Product type : Organic
Stage :pre harvest
Quantity :30 bags
Price/unit :1500
Vegetables :
Carrot
Variety :Namdhari Super Kuroda
Area cultivated (in acres) : 0.25
Product type : organic
Stage : ready to harvest
Quantity :4600
Price/unit :40
Cauliflower :
Variety :sigenta 1522
Area cultivated (in acres) : 0.25
Product type : organic
Stage : ready to harvest
Quantity :4600
Price/unit :20
Cucumber :
Variety :Japanese long green
Area cultivated (in acres) : 0.25
Product type : organic
Stage : ready to harvest
Quantity :1500
Price/unit :25
Peas :
Variety :Jawahar peas 15
Area cultivated (in acres) : 0.25
Product type : organic
Stage : ready to harvest
Quantity :1200
Price/unit :25
Tomato :
Variety :Tomato800
Area cultivated (in acres) : 0.5
Product type : organic
Stage :pre harvest
Quantity :7000
Price/unit :20
Onion :
Variety :A1
Area cultivated (in acres) : 0.5
Product type : organic
Stage :pre harvest
Brinjal :
Variety :Green stripe
Area cultivated (in acres) : 0.25
Product type : organic
Stage :ready to harvest
Quantity :240 kg
Price/unit :20
Bhendi :
Variety :Nuziveedu Hy Bendi
Area cultivated (in acres) : 0.25
Product type : organic
Stage : ready to harvest
Quantity :1200
Price/unit :30
 TYPE :Medium size
 SITE :Uppal village, Ieeja mandal , Gadwal dist.
own land, it is a cultivable land with sufficient water sources
 RAW MATERIALS : very few raw materials like seeds initially, fuel for
machinery, useful bacterial strains for bio fertilisers ,concoctions
and packing materials like gunny bags cardboards and plastic tupper ware etc.
 LABOUR : available according to the season, permanent labour which we have
are skilled and well trained by us…
Utilities :
Power and water : 20 HP power is required and 1500 litres of
water is required to meet the requirements of all
Farm activities and livestock
Pollution control : no chance for any pollution or harm to
environment
Communication system : we have telephonic and email sources
Transport facilities : we have a TATA ACE and a TRACTOR for
transport from farm to outlet which is 30 km away
PLANT CAPACITY :
Live stock :
s.no. product Quantity
1 milk 16 lit/day
2 eggs 100eggs/day
Agricultural produce :
S.No. product Quantity (1 bag = 25kg )
1 Rice 240 bags
2 Red gram 44 bags
3 Ground nut 40 bags
NOTE :yield from vegetables varies accordingly. As we change the plan of sowing of
varieties for various reasons .. but per day average yield of various vegetables is
calculated and given below…
S.No. vegetable yield
1 Carrot 25
2 Cauliflower 10
3 French bean 5
4 Cucumber 20
5 Peas 5
6 Palak 3
7 Tomato 40
8 Onion 25
9 Brinjal 15
10 Bhendi 15
MARKET POTENTIAL
 Demand and supply position : demand for organic produce is
higher in this place actually..
people here are well educated and there are many NGOs
present in this area promoting organic farming
to supply the needs of people…
 On an average we are able to meet the requirements of 150
people per day from the products of our enterprise
MARKETING STRATEGY
 Market for organic produce is increasing day by day due to its significance in
maintaining good health. New markets are being established for direct output of
organic produce through recognized outlets with varied brand names. Some specific
crops also have very good prospects of exports to gulf countries and some European
countries..
 Our main objective is to keep organic enterprise in the top position as the quality
producers of various vegetables and grains..
 We want to communicate the message that we are the finest grower of high quality
organic foods. This message will be communicate through a variety of methods..
• It is through advertisements and flexy raising in main areas..
• It is also conveyed by arranging mass meeting for various occasions
Our outlet location
How are we different ?
o We have knowledge about the practices and values of the organic farming
o We empower our customers with the knowledge of organic food health
benefits.
o We help catalyze business growth by maintaining proper relations with
customers
o We serve a wide array of customers , from small job holders to rich
business class
o We are with the aim of benefiting our consumer health without costing
additional profits..
Sectors We Cover
o Ayurvedic And Herbal Medicines, Herbal and Cosmetics
o Bio-fertilizers And Biotechnology
o Breakfast Snacks And Cereal Food
o Dairy/Milk Processing
o Disinfectants, Pesticides, Insecticides, Mosquito Repellents,
o Confectionery, Bakery/Baking And Other Food
Plan of production
Organic Livestock
Organic cattle farming is a method for raising cattle in a
more "natural" way.
animals raised this way are allowed to graze on natural
foods and have access to the outdoors.
Feed for animals is grown organically,
Not given antibiotics or hormones.
Animals often have much better living conditions than most
large-scale cattle farms that are often crowded and prevent
cattle from getting much exercise in order to maximize
profits.
Farm Yard manure is used for producing organic manure
through vermi-composting, and bio-gas production
Organic livestock farming practices
Breeds and breeding- ◦ use of well adapted breeds, ◦
conserve animal genetic resource biodiversity
Pasture management ◦ access to pastures
Animal nutrition ◦ No growth hormones ◦ No animal
by-products in feed
Housing, ◦ Loose and comfortable
Animal health and disease management ◦ Minimal use of
antibiotics
Manure must be managed to prevent contamination of
crops, soil or water by plant nutrients, pathogenic
organisms, heavy metals or residues of prohibited
substances.
 Land preparation:
 Firstly we plough the land along with fym so that fym gets incorporated in to the soil
 Later we are growing some green manure crops like pillipesara , daincha, sesbania and other green
manure crops.
 And incorporate these green manure crops within 30 days
 Now we take sowing after a stipulated time according to the crop after treating the seed with
beejamrutham.
 Irrigation will be given according to the crop requirement
 Weeding should be followed regularly
• Organic fertilizers are sprayed and applied to crop and also some bio agents are used to make the
nutrients in soil to be available to plants..
Organic and sustainable agriculture
 After attaining some period there comes time for the pest and disease management..
*Initially we use traps
*Crop rotation
*Mixed cropping
*Deep ploughing
*Natural predators and parasitoids
*Using of resistant varieties
*When this incidence crosses the economic threshold level we are using following formulations :
For different pest control :
*NSKE neem seed kernel extract @5%
*Agnasthram
*Brahmastram
*Tobacco decoction etc are used
 Crop rotation.
 Cover cropping.
 Addition of compost/FYM.
 Application of green manures.
 Application of crop residues.
 Supplemental application of organically
approved amendments.
 Animal manures.
 Use of biofertilizers.
NUTRIENT MANAGEMENT PRACTICES
CROP ROTATION
 The practice of growing a sequence of
plant species on the same land.
 One of the very basic building blocks
of organic farming systems.
 The crop rotation in organic farming
must provide the soil fertility required
for maintaining productivity and it
must prevent problems with weeds,
pests and diseases.
 A proper sequence of crops in time
and space and through the use of N2
fixing crops and cover crops.
 Pivotal parts of every organic farmer’s management scheme.
 They are crucial to the main goals of building soil health and
preventing soil erosion.
 Tools for increasing fertility and controlling weeds, pathogens,
and insects in organic crops.
 Non leguminous cover crops, typically grasses or small grains,
do not fix nitrogen but can be effective in recovering
mineralized nitrogen from soil after crops are harvested.
 When legume or grass cover crops are killed and incorporated
into the soil, living microorganisms in the soil go to work to
decompose plant residues.
 The biomass nitrogen is mineralized and converted first to
ammonium (NH4) and then to nitrate compounds (NO3) that
plant roots can take up and use.
COVER CROPPING
Incorporating cover crops adds plant nutrients and conditions soil
ADDITION OF COMPOST/FYM
 A biological process that requires careful monitoring of air and
moisture levels in compost piles or windrows to produce specific
temperature ranges that promote the growth of beneficial
microorganisms.
 The regular addition of compost is one of the best ways to enhance
soil organic and humus content, which helps to build a fertile soil
structure.
 Populations of microorganisms that make soil come alive with
productivity and enable plants to battle diseases and pests thrive in
such an environment.
 A way to recycle manures and plant residues that otherwise might
present some environmental problems.
 Soil with 4% OM contains 4000 lbs total nitrogen/acre.
Fig. Compost Manure
Fig. Nutrient cycling through
compost
APPLICATION OF GREEN MANURES
A practice of ploughing or turning into the soil, undecomposed
green plant tissues for the purpose of improving the soil fertility.
Objective: To add an organic matter into the soil and thus, enrich
it with ‘N’ which is most important and deficient nutrient.
Types of green manuring :
1. Green manuring in-situ: When green manure crops are grown in
the field itself either as a pure crop or as intercrop with the
main crop and buried in the same field, it is known as Green
manuring In-situ. E.g.: Sunhemp, Dhaicha, Pillipesara, Shervi,
Urd, Mung, Cowpea, Berseem, Senji, etc.
2. Green leaf manuring: It refers to turning into the soil green
leaves and tender green twigs collected from shrubs and tress
grown on bunds, waste lands and nearby forest area. E.g.:
Glyricidia, wild Dhaicha, Karanj.
In-Situ Green Manuring
Ex-Situ Green Manuring
APPLICATION OF CROP RESIDUES
 Serve as soil cover and organic manure.
 Both the amounts produced and their nature varies
between crop types.
 For example, cereal straw contains only around 35 kg
N/ha and has a wide C:N ratio, compared with more
than 150 kg N/ha for some vegetable residues, with
a narrow C:N ratio.
 The narrow C:N ratio of green leafy residues means
that N is released much more rapidly than from
cereal straw.
Crop Residues incorporation after harvesting
Fig. Artificial Soil Amendments
certified by authorized body
Fig. Alfalfa
pellets
 Poultry and animal manures also provide nutrients to the plants.
 Fresh manure, especially slurry and poultry manure, contains
considerable proportion of N in readily available (principally
ammonium-N) forms, which can be easily and rapidly lost to the
atmosphere.
 Animals and poultry should be fed with organic feeds.
 High organic matter and macro nutrients
ANIMAL MANURES.
 One of the important components of integrated nutrient management
 Cost effective and renewable source of plant nutrients to supplement
the chemical fertilizers for sustainable agriculture
 Accelerate certain microbial processes in the soil which augment the
extent of availability of nutrients in a form easily assimilated by
plants.
 Several microorganisms and their association with crop plants are
being exploited in the production of biofertilizers.
BIO-FERTILIZERS
S. No. Groups Examples
N2 fixing Biofertilizers
1. Free-living
Azotobacter, Beijerinkia, Clostridium, Klebsiella, Anabaena,
Nostoc,
2. Symbiotic Rhizobium, Frankia, Anabaena azollae
3. Associative Symbiotic Azospirillum
P Solubilizing Biofertilizers
1. Bacteria
Bacillus megaterium var. phosphaticum, Bacillus subtilis
Bacillus circulans, Pseudomonas striata
2. Fungi Penicillium sp, Aspergillus awamori
P Mobilizing Biofertilizers
1.
Arbuscular
mycorrhiza
Glomus sp.,Gigaspora sp.,Acaulospora sp.,
Scutellospora sp. & Sclerocystis sp.
2. Ectomycorrhiza Laccaria sp., Pisolithus sp., Boletus sp., Amanita sp.
3. Ericoid mycorrhizae Pezizella ericae
4. Orchid mycorrhiza Rhizoctonia solani
Biofertilizers for Micro nutrients
1.
Silicate and Zinc
solubilizers
Bacillus sp.
Plant Growth Promoting Rhizobacteria
1. Pseudomonas Pseudomonas fluorescens
Fig . Market available Bio-fertilizers for organic farming
WEED MANAGEMENT IN ORGANIC FARMING
• Cultural Methods of Weed Control, Tillage, Tillage combined with
irrigation, Timing, Seeding rates and cultivar selection, Cropping
systems, Use of animals, Flooding, Mulching, Fire, Composting, Hoeing
and hand weeding, Farmer's care, Straw disposal, Biological Control of
Weeds Using Insects, Weed suitability to biological control, Classical
approach, Characteristics of weeds and problems, Weed survey for
Natural enemies, Introduction of natural enemies, Use of Pathogens in
Weed Suppression, Mycoherbicides, Characteristics of good
Mycoherbicide, Use of seed-borne and seed infecting microorganisms,
Parasitic Weeds, Management strategies for parasitic weeds, Biological
control, Ecological Principles, Research Needs
PEST MANAGEMENT IN ORGANIC FARMING
• Pest Management Methods, Biological alternatives, Organically
acceptable chemical alternatives, Cultural alternatives, Biological
Control, Advantages of Bio-control:, Botanical pesticides, Bacterial
insecticides, Viral insecticides, Microbial antibiotics, Biological
control in field crops, Other Crops, Botanics for Storage Pest
Control, Seed treatment with materials of plant origin for insect
control, Active principles, Cultural Practices/Ecological Methods,
Optimum site conditions, Diversity over Time, Rotations, Diversity in
space, Habitant enhancement, Role of Non-crop vegetation, Trap
crops, Constructed traps, Plant resistance to pests, Traditional
Practices for Pest Control, Other Management Practices
Fixed capital
S.No. Particulars Amount
1 Shed for livestock 400000 @ 5% = 20000
2 Storage and grading 600000
3 Drip irrigation 10000
4 Permanent labour 540000
5 Seed coat 20000
6 Tata ace 500000 @ 5% = 25000
7 Tractor 600000 @ 5% = 30000
8 Feed grinder 35000 @ 5% = 1750
9 5 cows * 80000 400000
10 5 buffaloes * 80000 400000
11 Chicks 100 * 35 3500
Total 3585250
Misc assets:
S.No. Particulars Amount
1 Furniture, storage racks, exhaust fans 75000 (5% D = 3750)
2 Shop infrastructure 100000
3 @ 5% depriciation 420000
4 Shop contract for 5 yrs 420000 (i.e. 7000/month)
5 Farm development for roads, shelter belts, pathways.. 200000
6 Total fixed capital 4389000
Working capital :
S.No. Particulars Amount
1 Temporary labour 4 people * rs 200*300 days 240000
2 Bacterial strains 5000
3 Concoctions 5000
4 Gunny bags 20000
5 Processing of agri produce 10000
6 Miscellaneous cost 50000
7 Interest on bank loan @ 9% 180000
8 Salary to shop keeper @ 120000 * 2 people 240000
9 Promotional activities per month 3000
10 Insurance @ 2% for crop and livestock 20000
11 Power and water requirement 150000
12 Depreciation @ 5 % 7500
Total variable cost 930500
Balance sheet
Assets Liabilities
Current assets Current liabilities
Cash in hand 1000000 Salary and wages 480000
Cash in bank 2500000
Total 3500000 Total 480000
Fixed assets Fixed liabilities
Vehicles 1100000 Loans 2500000
Depreciation @ 5% 55000 Total liabilities 2920000
Others 175000 Net worth TA – TL
Total 1330000 4030000-298000
Total assets = CA + FA 4830000 1250000
TVA NW+TL
1293750 + 2920000
4830000
Sales projected :
Total income from vegetables / 2 seasons = 641800 * 2 = Rs 1283600
Total income from cereals and pulses = Rs.325000
Total income from livestock = 1112000
Annual income
= 2720600
Return / annum
Net profit = Return – Variable cost
= 2720600 – 930500
= 1790100
Cash flow statement :
Component 1st year 2nd year 3rd year 4th year 5th year
Cash inflow 2720600 3220600 3720600 4220600 4320600
Cash outflow 930500 1230500 1530500 1830500 2130500
Net cash flow 2015100 2070100 2325100 2480100 2635100
Interest @ 9% 225000 180000 135000 90000 45000
Break even point 68.5 66.9 65.36 64.57 63.15
Repayment plan :
S.No. Principle Interest @9 % Installment
amount
(P+IA)
Balance
1 500000 225000 725000 2000000
2 500000 180000 680000 1500000
3 500000 135000 635000 1000000
4 500000 90000 540000 500000
5 500000 45000 545000 ----
Ratio measures :
Return on investment (ROI) = Net profit / capital employed (FC)
= 2720600 / 4309000
= 0.679
This implies that for every one rupee of our investment we get a return of 0.62 paise
S.No. Net profit Capital employed ROI
1 3220600 4389000 0.97
2 3720600 4389000 1.09
3 4220600 4389000 1.15
4 4720600 4389000 1.20
Break even point :
Break even point = FC × 100
FC+P
= 4389000
4389000 + 1790100
= 68.5
It implies that when our production reaches 68.5 % we get
no profit or no loss and from the next sale of our product
profit starts…
Profitability ratio (PR)
PR = Net profit
Total capital investment
= 1790100
5319500
= 33.65
It implies that firms ability to turn each rupee of investment
into profits for the amount of every Rs.100 investment we
generate Rs. 33.65….
Debt Equity Ratio
Debt equity ratio = Debts (TL) × 100
NW
= 2920000 × 100
1893750
= 73 %
It implies that lenders contribution of 0.73 for every one rupee…
STRENGHTHS
Government Initiatives
Increasing health consciousness among consumers
Premium price and reduced production costs.
Natural resource conservation.
Biodiversity conservation.
Reduced contamination.
Social impacts : generation of rural employment, sustainable
health, lower urban migration, food security, safety and quality.
Reduced dependence on external inputs.
WEAKNESS
• A thought of assuming High prices of organic foods in people
• Certification barriers
• Requirement for more labour input than conventional farms
• Lack of quality standards for bio manures and other inputs.
• Problems regarding the availability of organic , bio fertilizers and bio pesticides.
• Lack of proper knowledge about organic tools and practices.
• Difficulties for ensuring continuous market for organic products.
• During the conversion period (2-3 years) yield will be poor and there
will not be any premium price for the products.
• Lack of financial support from government for certification, research &
development etc.
• Practicability of feeding ever increasing population and its economic
viability
OPPURTUNITIES
• India enjoys the comparative advantage of being an agricultural
country at a predominant stage with larger quantities of production
• There is high demand for organic vegetables within local markets and
for spices and fruits in export market
• Labour is comparatively cheap compared to agro chemicals
• NGO sector is very strong and established close linkages with us
• Govt is recognizing the importance of organic farming and making
policies in favor…
THREATS
• High cost of certification
• No marketing support and comparatively low subsidies
• Low price realization
• No dependable supply of organic produce
• Seasonal variations or natural hazards may pose threat to our enterprise
ECONOMIC AND SOCIAL VARIABLES:
• EMPLOYMENT GENERATION : We are supplying employment
to 3 pairs of permanent labours and other labour include skilled
and unskilled labour for a period of 250 employment days
• LOCAL RESOURCE UTILIZATION : our enterprise is
completely dependent on efficient and meaning full utilization
of land…
SOCIAL RESPONSIBILITY AND
BUSINESS ETHICS
• We are providing fair wages and salaries with good working conditions
• We are providing regular supply of good quality goods and/or services to
its consumers/customers at reasonable prices.
• We are following all government rules and regulations in regard with
certification and marketing
• We are contributing to the betterment of local community in our area by
establishing solar street lamps and also conducting regular health
checkups
• We are not contributing to any type of pollution and instead we are
working for the betterment of environment
office Quarters
quarters
Livestock
shed
pond
Paddy
Paddy
Red gram
Ground nut
Tomato
Onion
Cucumber Bhendi
PeasFrench beanPalakBrinjal
Carrot Cauliflower
Cattle feedCattle feed
Concoctions
P
a
t
h
w
a
y
Layout
of
farm
FINANCIAL ASSISTANCE AVAILED:
• NAME OF BANK :ICICI
• AMOUNT OF LOAN :2500000
• SUBSIDY AVAILED :500000
• CONTRACTS / LICENSE & LEGAL ISSUES : We had to
produce our land documents as security and produce a copy
of our project plan along with lots of paper work
PROMOTION PLANS :
• Linking up with many number of NGOs to support our enterprise
• Making campaigns about organic products and their health benefits
• Conducting success parties and celebrating festivals near the output
• Raising of flexes within the town and in the outskirts
• Distribution of pamphlets
• Conducting educational tours to our enterprise for students and by
explaining them about the values of traditional agriculture
DIVERSIFICATION OF ENTERPRISE
:
• We are going to cross the BEP in the second year so we are
hoping to extend our enterprise by establishing a vermi compost
unit and later on add apiculture to our enterprise
• In order to meet the increasing demand for our products we
want to expand our production land gradually from 10 acres to
20 acres
• Also after gaining a good brand name for our produce we also
want to enter into processed foods of our food materials
References :
• Anil konduti (marketing manager)
• Watershed Support Services and Activities Network (WASSAN)
H.No. 12-13-452, Street No. 1,
Tarnaka, Secunderabad - 500 017
Landline: (040) 27015295 / 96
Email: wassanmail@gmail.com
Contact Timing: 10:00 am to 05:30 pm
• TNAU organic agriculture portal
• AG MART farmers online market
info@agmart.in
Ministry report national project on organic farming 9th report
And various sources of net for knowing the practices and yields…
Thank you
•Eat organic and be healthy

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Organic enterprise project report by Ravi Teja Reddy

  • 1.
  • 3. ORGANIC ENTERPRISETo eat is a necessity, but to eat intelligently is an art…..
  • 4. BIO DATA OF ENTERPRENEURS : 1.N.RAVI TEJA KUMAR REDDY Bsc Ag 3rd yr COLLEGE OF AGRICULTURE PJTSAU
  • 5. MY CAPABILITIES • GOOD COMMUNICATION SKILLS • WELL BUSINESS PLANNING • KNOWLEDGE AND SKILLS • INITIATIVENESS • ACCEPTANCE OF RISK • GOOD PATIENCE AND FLEXIBILITY • VISION AND DYNAMIC CAPABILITY • HOPE OF SUCCESS • INNOVATIVENESS • GOOD AWARENESS ON GOVT. POLICIES
  • 6.  Demand for organic food is likely to grow, because consumers are more likely to see organically grown food as a healthy and nutritious option to conventionally grown products. There is a good chance that India’s organic opportunity could scale from $500 million to about $2 billion — approx. $1 billion catering to the domestic market and $1 billion for export markets — by 2020.  organically grown foods can be stored longer as there wont be any deterioration effect of hormones or other chemicals…  Lower Input Costs because most of them are prepared on farm
  • 7. Food Tastes Better Animals and people have the sense of taste to allow them to discern the quality of the food they ingest. Poison-free A major benefit to consumers of organic food is that it is free of contamination with health harming chemicals such as pesticides, fungicides and herbicides Nutrition The nutritional value of food is largely a function of its vitamin and mineral content. In this regard, organically grown food is dramatically superior in mineral content to that grown by modern conventional methods. Venture Location it is close to habitation of well settled people
  • 8. Government of India is promoting organic farming through various schemes like 1.National Project on Organic Farming (NPOF) 2.National Horticulture Mission (NHM), 3.Horticulture Mission for North East & Himalayan States (HMNEH) 4.National Project on Management of Soil Health and Fertility (NPMSH&F) 5.Rashtriya Krishi Vikas Yojana (RKVY) 6.Network Project on Organic Farming of Indian Council of Agricultural Research (ICAR). CONSTITUTION & ORGANISATION
  • 9. Certification of Organic crop production by INDOCERT Standards of certification (i) National standards for organic production (NPOP), Govt. of India (ii) European Union regulations for organic production rules equivalent to EC.No.834/2007 (iii) United States organic standards USDANOP (National Organic Programme)
  • 10. Institutional/ organizational issues 2.12 Presently, organic farming is promoted through the following Ministries: Ministry of Commerce (i) National Programme for Organic Production (NPOP) (ii) National standards for organic products and processes & accreditation of Certification Agencies Ministry of Agriculture (i) National Project on Oranic Farming (NPOF) (2004) (ii) National Centre for Organic Farming (NCOF) alongwith Regional centers of Organic Farming under NPoF) (iii) Network project on organic farming (NePOF) under ICAR.
  • 11. FORM – 5 FORMAT FOR FARM CERTIFICATE Accreditation no. of the certifier Certifier’s name and address FARM CERTIFICATE No. Name and address of farm Product category Area of farm Size of processing unit Based on the inspection conducted and Memorandum of Understanding, the certifier (name) herewith certifies that the above mentioned operation produces according to the organic methods of NSOP. Date____________ Signature Place____________ Seal Validity of certification
  • 12.  Name & Description of the seller  Name & Description of the buyer  The date of delivery of the product  The date of issue of certificate  Clear indication of the product, its quantity, quality and season.  Lot numbers and other identification (marks) of the products.  Reference to invoice or bill of lading.  An indication of the Certification Programme and applicable standard.  A statement from the certifier that the product is produced according to the applicable standards.
  • 13.
  • 14. For TS Organic certification Agency
  • 15. Organic farming is a method of crop and livestock production that involves much more than choosing not to use pesticides, fertilizers, genetically modified organisms, antibiotics and growth hormones. Integrated Organic farming is a method of farming system, which primarily aims at cultivating the land and raising crops in such a way, so as to keep the soil alive and in good health.
  • 16. With the increase in awareness of the multiple health risks of foods grown with chemical , more and more people are turning away from food products are grown with fertilizers and other chemicals towards organically grown food. Organic farming was normally done on small, family-run farms. But since the demand for organically grown food products is now increasing, people are investing in land for organic farming. Organic farming is friendlier to the environment and is more sustainable compared to newer farming techniques. So, not only can make huge profits from organic farming, but you will also help protect the environment and the planet as a whole.
  • 17. Product details: Our products include Agricultural produce and live stock produce Live stock produce include milk, eggs and other end products… they are all produced organic and we are providing them at our best quality… We are producing milk both from cows and buffaloes… Cow milk Breed : Gir Product type : Organic Form : Raw milk Quantity : 8 lit /day Price/unit : 50
  • 18. Buffallo milk Breed : Murra Product type : Organic Form : Raw milk Quantity : 8 lit /day Price/unit : 50 Eggs from hens Variety :Giri raja Area cultivated (in acres) : 0.2 Product type : Organic Quantity :100 Price/unit :4
  • 19. Paddy Paddy var : RNR 15048 (TELANGANA SONA) with low glycemic index of 51.5 it is very rich in fibre and low in glucose content… it is very helpful for diabetic patients and the quality of grain is of finest quality thin and medium length.. Product type : Organic Stage : post harvest Quantity :240 bags price/ unit :1000 Red gram : Variety :ICPH 2740 (Mannem konda kandi) Product type : organic Stage :Ready to harvest Quantity :40 bags Price/unit :2000 Ground nut : Variety :Kadiri - 6 Product type : Organic Stage :pre harvest Quantity :30 bags Price/unit :1500
  • 20. Vegetables : Carrot Variety :Namdhari Super Kuroda Area cultivated (in acres) : 0.25 Product type : organic Stage : ready to harvest Quantity :4600 Price/unit :40 Cauliflower : Variety :sigenta 1522 Area cultivated (in acres) : 0.25 Product type : organic Stage : ready to harvest Quantity :4600 Price/unit :20 Cucumber : Variety :Japanese long green Area cultivated (in acres) : 0.25 Product type : organic Stage : ready to harvest Quantity :1500 Price/unit :25
  • 21. Peas : Variety :Jawahar peas 15 Area cultivated (in acres) : 0.25 Product type : organic Stage : ready to harvest Quantity :1200 Price/unit :25 Tomato : Variety :Tomato800 Area cultivated (in acres) : 0.5 Product type : organic Stage :pre harvest Quantity :7000 Price/unit :20 Onion : Variety :A1 Area cultivated (in acres) : 0.5 Product type : organic Stage :pre harvest
  • 22. Brinjal : Variety :Green stripe Area cultivated (in acres) : 0.25 Product type : organic Stage :ready to harvest Quantity :240 kg Price/unit :20 Bhendi : Variety :Nuziveedu Hy Bendi Area cultivated (in acres) : 0.25 Product type : organic Stage : ready to harvest Quantity :1200 Price/unit :30
  • 23.  TYPE :Medium size  SITE :Uppal village, Ieeja mandal , Gadwal dist. own land, it is a cultivable land with sufficient water sources  RAW MATERIALS : very few raw materials like seeds initially, fuel for machinery, useful bacterial strains for bio fertilisers ,concoctions and packing materials like gunny bags cardboards and plastic tupper ware etc.  LABOUR : available according to the season, permanent labour which we have are skilled and well trained by us…
  • 24. Utilities : Power and water : 20 HP power is required and 1500 litres of water is required to meet the requirements of all Farm activities and livestock Pollution control : no chance for any pollution or harm to environment Communication system : we have telephonic and email sources Transport facilities : we have a TATA ACE and a TRACTOR for transport from farm to outlet which is 30 km away
  • 25. PLANT CAPACITY : Live stock : s.no. product Quantity 1 milk 16 lit/day 2 eggs 100eggs/day Agricultural produce : S.No. product Quantity (1 bag = 25kg ) 1 Rice 240 bags 2 Red gram 44 bags 3 Ground nut 40 bags
  • 26. NOTE :yield from vegetables varies accordingly. As we change the plan of sowing of varieties for various reasons .. but per day average yield of various vegetables is calculated and given below… S.No. vegetable yield 1 Carrot 25 2 Cauliflower 10 3 French bean 5 4 Cucumber 20 5 Peas 5 6 Palak 3 7 Tomato 40 8 Onion 25 9 Brinjal 15 10 Bhendi 15
  • 27. MARKET POTENTIAL  Demand and supply position : demand for organic produce is higher in this place actually.. people here are well educated and there are many NGOs present in this area promoting organic farming to supply the needs of people…  On an average we are able to meet the requirements of 150 people per day from the products of our enterprise
  • 28. MARKETING STRATEGY  Market for organic produce is increasing day by day due to its significance in maintaining good health. New markets are being established for direct output of organic produce through recognized outlets with varied brand names. Some specific crops also have very good prospects of exports to gulf countries and some European countries..  Our main objective is to keep organic enterprise in the top position as the quality producers of various vegetables and grains..  We want to communicate the message that we are the finest grower of high quality organic foods. This message will be communicate through a variety of methods.. • It is through advertisements and flexy raising in main areas.. • It is also conveyed by arranging mass meeting for various occasions
  • 30. How are we different ? o We have knowledge about the practices and values of the organic farming o We empower our customers with the knowledge of organic food health benefits. o We help catalyze business growth by maintaining proper relations with customers o We serve a wide array of customers , from small job holders to rich business class o We are with the aim of benefiting our consumer health without costing additional profits..
  • 31. Sectors We Cover o Ayurvedic And Herbal Medicines, Herbal and Cosmetics o Bio-fertilizers And Biotechnology o Breakfast Snacks And Cereal Food o Dairy/Milk Processing o Disinfectants, Pesticides, Insecticides, Mosquito Repellents, o Confectionery, Bakery/Baking And Other Food
  • 33. Organic Livestock Organic cattle farming is a method for raising cattle in a more "natural" way. animals raised this way are allowed to graze on natural foods and have access to the outdoors. Feed for animals is grown organically, Not given antibiotics or hormones. Animals often have much better living conditions than most large-scale cattle farms that are often crowded and prevent cattle from getting much exercise in order to maximize profits. Farm Yard manure is used for producing organic manure through vermi-composting, and bio-gas production
  • 34. Organic livestock farming practices Breeds and breeding- ◦ use of well adapted breeds, ◦ conserve animal genetic resource biodiversity Pasture management ◦ access to pastures Animal nutrition ◦ No growth hormones ◦ No animal by-products in feed Housing, ◦ Loose and comfortable Animal health and disease management ◦ Minimal use of antibiotics Manure must be managed to prevent contamination of crops, soil or water by plant nutrients, pathogenic organisms, heavy metals or residues of prohibited substances.
  • 35.  Land preparation:  Firstly we plough the land along with fym so that fym gets incorporated in to the soil  Later we are growing some green manure crops like pillipesara , daincha, sesbania and other green manure crops.  And incorporate these green manure crops within 30 days  Now we take sowing after a stipulated time according to the crop after treating the seed with beejamrutham.  Irrigation will be given according to the crop requirement  Weeding should be followed regularly • Organic fertilizers are sprayed and applied to crop and also some bio agents are used to make the nutrients in soil to be available to plants.. Organic and sustainable agriculture
  • 36.  After attaining some period there comes time for the pest and disease management.. *Initially we use traps *Crop rotation *Mixed cropping *Deep ploughing *Natural predators and parasitoids *Using of resistant varieties *When this incidence crosses the economic threshold level we are using following formulations : For different pest control : *NSKE neem seed kernel extract @5% *Agnasthram *Brahmastram *Tobacco decoction etc are used
  • 37.
  • 38.  Crop rotation.  Cover cropping.  Addition of compost/FYM.  Application of green manures.  Application of crop residues.  Supplemental application of organically approved amendments.  Animal manures.  Use of biofertilizers. NUTRIENT MANAGEMENT PRACTICES
  • 39. CROP ROTATION  The practice of growing a sequence of plant species on the same land.  One of the very basic building blocks of organic farming systems.  The crop rotation in organic farming must provide the soil fertility required for maintaining productivity and it must prevent problems with weeds, pests and diseases.  A proper sequence of crops in time and space and through the use of N2 fixing crops and cover crops.
  • 40.  Pivotal parts of every organic farmer’s management scheme.  They are crucial to the main goals of building soil health and preventing soil erosion.  Tools for increasing fertility and controlling weeds, pathogens, and insects in organic crops.  Non leguminous cover crops, typically grasses or small grains, do not fix nitrogen but can be effective in recovering mineralized nitrogen from soil after crops are harvested.  When legume or grass cover crops are killed and incorporated into the soil, living microorganisms in the soil go to work to decompose plant residues.  The biomass nitrogen is mineralized and converted first to ammonium (NH4) and then to nitrate compounds (NO3) that plant roots can take up and use. COVER CROPPING
  • 41. Incorporating cover crops adds plant nutrients and conditions soil
  • 42. ADDITION OF COMPOST/FYM  A biological process that requires careful monitoring of air and moisture levels in compost piles or windrows to produce specific temperature ranges that promote the growth of beneficial microorganisms.  The regular addition of compost is one of the best ways to enhance soil organic and humus content, which helps to build a fertile soil structure.  Populations of microorganisms that make soil come alive with productivity and enable plants to battle diseases and pests thrive in such an environment.  A way to recycle manures and plant residues that otherwise might present some environmental problems.  Soil with 4% OM contains 4000 lbs total nitrogen/acre.
  • 43. Fig. Compost Manure Fig. Nutrient cycling through compost
  • 44. APPLICATION OF GREEN MANURES A practice of ploughing or turning into the soil, undecomposed green plant tissues for the purpose of improving the soil fertility. Objective: To add an organic matter into the soil and thus, enrich it with ‘N’ which is most important and deficient nutrient. Types of green manuring : 1. Green manuring in-situ: When green manure crops are grown in the field itself either as a pure crop or as intercrop with the main crop and buried in the same field, it is known as Green manuring In-situ. E.g.: Sunhemp, Dhaicha, Pillipesara, Shervi, Urd, Mung, Cowpea, Berseem, Senji, etc. 2. Green leaf manuring: It refers to turning into the soil green leaves and tender green twigs collected from shrubs and tress grown on bunds, waste lands and nearby forest area. E.g.: Glyricidia, wild Dhaicha, Karanj.
  • 46. APPLICATION OF CROP RESIDUES  Serve as soil cover and organic manure.  Both the amounts produced and their nature varies between crop types.  For example, cereal straw contains only around 35 kg N/ha and has a wide C:N ratio, compared with more than 150 kg N/ha for some vegetable residues, with a narrow C:N ratio.  The narrow C:N ratio of green leafy residues means that N is released much more rapidly than from cereal straw.
  • 47. Crop Residues incorporation after harvesting
  • 48.
  • 49. Fig. Artificial Soil Amendments certified by authorized body Fig. Alfalfa pellets
  • 50.  Poultry and animal manures also provide nutrients to the plants.  Fresh manure, especially slurry and poultry manure, contains considerable proportion of N in readily available (principally ammonium-N) forms, which can be easily and rapidly lost to the atmosphere.  Animals and poultry should be fed with organic feeds.  High organic matter and macro nutrients ANIMAL MANURES.
  • 51.  One of the important components of integrated nutrient management  Cost effective and renewable source of plant nutrients to supplement the chemical fertilizers for sustainable agriculture  Accelerate certain microbial processes in the soil which augment the extent of availability of nutrients in a form easily assimilated by plants.  Several microorganisms and their association with crop plants are being exploited in the production of biofertilizers. BIO-FERTILIZERS
  • 52. S. No. Groups Examples N2 fixing Biofertilizers 1. Free-living Azotobacter, Beijerinkia, Clostridium, Klebsiella, Anabaena, Nostoc, 2. Symbiotic Rhizobium, Frankia, Anabaena azollae 3. Associative Symbiotic Azospirillum P Solubilizing Biofertilizers 1. Bacteria Bacillus megaterium var. phosphaticum, Bacillus subtilis Bacillus circulans, Pseudomonas striata 2. Fungi Penicillium sp, Aspergillus awamori P Mobilizing Biofertilizers 1. Arbuscular mycorrhiza Glomus sp.,Gigaspora sp.,Acaulospora sp., Scutellospora sp. & Sclerocystis sp. 2. Ectomycorrhiza Laccaria sp., Pisolithus sp., Boletus sp., Amanita sp. 3. Ericoid mycorrhizae Pezizella ericae 4. Orchid mycorrhiza Rhizoctonia solani Biofertilizers for Micro nutrients 1. Silicate and Zinc solubilizers Bacillus sp. Plant Growth Promoting Rhizobacteria 1. Pseudomonas Pseudomonas fluorescens
  • 53. Fig . Market available Bio-fertilizers for organic farming
  • 54. WEED MANAGEMENT IN ORGANIC FARMING • Cultural Methods of Weed Control, Tillage, Tillage combined with irrigation, Timing, Seeding rates and cultivar selection, Cropping systems, Use of animals, Flooding, Mulching, Fire, Composting, Hoeing and hand weeding, Farmer's care, Straw disposal, Biological Control of Weeds Using Insects, Weed suitability to biological control, Classical approach, Characteristics of weeds and problems, Weed survey for Natural enemies, Introduction of natural enemies, Use of Pathogens in Weed Suppression, Mycoherbicides, Characteristics of good Mycoherbicide, Use of seed-borne and seed infecting microorganisms, Parasitic Weeds, Management strategies for parasitic weeds, Biological control, Ecological Principles, Research Needs
  • 55. PEST MANAGEMENT IN ORGANIC FARMING • Pest Management Methods, Biological alternatives, Organically acceptable chemical alternatives, Cultural alternatives, Biological Control, Advantages of Bio-control:, Botanical pesticides, Bacterial insecticides, Viral insecticides, Microbial antibiotics, Biological control in field crops, Other Crops, Botanics for Storage Pest Control, Seed treatment with materials of plant origin for insect control, Active principles, Cultural Practices/Ecological Methods, Optimum site conditions, Diversity over Time, Rotations, Diversity in space, Habitant enhancement, Role of Non-crop vegetation, Trap crops, Constructed traps, Plant resistance to pests, Traditional Practices for Pest Control, Other Management Practices
  • 56.
  • 57. Fixed capital S.No. Particulars Amount 1 Shed for livestock 400000 @ 5% = 20000 2 Storage and grading 600000 3 Drip irrigation 10000 4 Permanent labour 540000 5 Seed coat 20000 6 Tata ace 500000 @ 5% = 25000 7 Tractor 600000 @ 5% = 30000 8 Feed grinder 35000 @ 5% = 1750 9 5 cows * 80000 400000 10 5 buffaloes * 80000 400000 11 Chicks 100 * 35 3500 Total 3585250
  • 58. Misc assets: S.No. Particulars Amount 1 Furniture, storage racks, exhaust fans 75000 (5% D = 3750) 2 Shop infrastructure 100000 3 @ 5% depriciation 420000 4 Shop contract for 5 yrs 420000 (i.e. 7000/month) 5 Farm development for roads, shelter belts, pathways.. 200000 6 Total fixed capital 4389000
  • 59. Working capital : S.No. Particulars Amount 1 Temporary labour 4 people * rs 200*300 days 240000 2 Bacterial strains 5000 3 Concoctions 5000 4 Gunny bags 20000 5 Processing of agri produce 10000 6 Miscellaneous cost 50000 7 Interest on bank loan @ 9% 180000 8 Salary to shop keeper @ 120000 * 2 people 240000 9 Promotional activities per month 3000 10 Insurance @ 2% for crop and livestock 20000 11 Power and water requirement 150000 12 Depreciation @ 5 % 7500 Total variable cost 930500
  • 60. Balance sheet Assets Liabilities Current assets Current liabilities Cash in hand 1000000 Salary and wages 480000 Cash in bank 2500000 Total 3500000 Total 480000 Fixed assets Fixed liabilities Vehicles 1100000 Loans 2500000 Depreciation @ 5% 55000 Total liabilities 2920000 Others 175000 Net worth TA – TL Total 1330000 4030000-298000 Total assets = CA + FA 4830000 1250000 TVA NW+TL 1293750 + 2920000 4830000
  • 61. Sales projected : Total income from vegetables / 2 seasons = 641800 * 2 = Rs 1283600 Total income from cereals and pulses = Rs.325000 Total income from livestock = 1112000 Annual income = 2720600 Return / annum Net profit = Return – Variable cost = 2720600 – 930500 = 1790100
  • 62. Cash flow statement : Component 1st year 2nd year 3rd year 4th year 5th year Cash inflow 2720600 3220600 3720600 4220600 4320600 Cash outflow 930500 1230500 1530500 1830500 2130500 Net cash flow 2015100 2070100 2325100 2480100 2635100 Interest @ 9% 225000 180000 135000 90000 45000 Break even point 68.5 66.9 65.36 64.57 63.15
  • 63. Repayment plan : S.No. Principle Interest @9 % Installment amount (P+IA) Balance 1 500000 225000 725000 2000000 2 500000 180000 680000 1500000 3 500000 135000 635000 1000000 4 500000 90000 540000 500000 5 500000 45000 545000 ----
  • 64. Ratio measures : Return on investment (ROI) = Net profit / capital employed (FC) = 2720600 / 4309000 = 0.679 This implies that for every one rupee of our investment we get a return of 0.62 paise S.No. Net profit Capital employed ROI 1 3220600 4389000 0.97 2 3720600 4389000 1.09 3 4220600 4389000 1.15 4 4720600 4389000 1.20
  • 65. Break even point : Break even point = FC × 100 FC+P = 4389000 4389000 + 1790100 = 68.5 It implies that when our production reaches 68.5 % we get no profit or no loss and from the next sale of our product profit starts…
  • 66. Profitability ratio (PR) PR = Net profit Total capital investment = 1790100 5319500 = 33.65 It implies that firms ability to turn each rupee of investment into profits for the amount of every Rs.100 investment we generate Rs. 33.65….
  • 67. Debt Equity Ratio Debt equity ratio = Debts (TL) × 100 NW = 2920000 × 100 1893750 = 73 % It implies that lenders contribution of 0.73 for every one rupee…
  • 68.
  • 69. STRENGHTHS Government Initiatives Increasing health consciousness among consumers Premium price and reduced production costs. Natural resource conservation. Biodiversity conservation. Reduced contamination. Social impacts : generation of rural employment, sustainable health, lower urban migration, food security, safety and quality. Reduced dependence on external inputs.
  • 70. WEAKNESS • A thought of assuming High prices of organic foods in people • Certification barriers • Requirement for more labour input than conventional farms • Lack of quality standards for bio manures and other inputs. • Problems regarding the availability of organic , bio fertilizers and bio pesticides.
  • 71. • Lack of proper knowledge about organic tools and practices. • Difficulties for ensuring continuous market for organic products. • During the conversion period (2-3 years) yield will be poor and there will not be any premium price for the products. • Lack of financial support from government for certification, research & development etc. • Practicability of feeding ever increasing population and its economic viability
  • 72. OPPURTUNITIES • India enjoys the comparative advantage of being an agricultural country at a predominant stage with larger quantities of production • There is high demand for organic vegetables within local markets and for spices and fruits in export market • Labour is comparatively cheap compared to agro chemicals • NGO sector is very strong and established close linkages with us • Govt is recognizing the importance of organic farming and making policies in favor…
  • 73. THREATS • High cost of certification • No marketing support and comparatively low subsidies • Low price realization • No dependable supply of organic produce • Seasonal variations or natural hazards may pose threat to our enterprise
  • 74. ECONOMIC AND SOCIAL VARIABLES: • EMPLOYMENT GENERATION : We are supplying employment to 3 pairs of permanent labours and other labour include skilled and unskilled labour for a period of 250 employment days • LOCAL RESOURCE UTILIZATION : our enterprise is completely dependent on efficient and meaning full utilization of land…
  • 75. SOCIAL RESPONSIBILITY AND BUSINESS ETHICS • We are providing fair wages and salaries with good working conditions • We are providing regular supply of good quality goods and/or services to its consumers/customers at reasonable prices. • We are following all government rules and regulations in regard with certification and marketing • We are contributing to the betterment of local community in our area by establishing solar street lamps and also conducting regular health checkups • We are not contributing to any type of pollution and instead we are working for the betterment of environment
  • 76. office Quarters quarters Livestock shed pond Paddy Paddy Red gram Ground nut Tomato Onion Cucumber Bhendi PeasFrench beanPalakBrinjal Carrot Cauliflower Cattle feedCattle feed Concoctions P a t h w a y Layout of farm
  • 77. FINANCIAL ASSISTANCE AVAILED: • NAME OF BANK :ICICI • AMOUNT OF LOAN :2500000 • SUBSIDY AVAILED :500000 • CONTRACTS / LICENSE & LEGAL ISSUES : We had to produce our land documents as security and produce a copy of our project plan along with lots of paper work
  • 78. PROMOTION PLANS : • Linking up with many number of NGOs to support our enterprise • Making campaigns about organic products and their health benefits • Conducting success parties and celebrating festivals near the output • Raising of flexes within the town and in the outskirts • Distribution of pamphlets • Conducting educational tours to our enterprise for students and by explaining them about the values of traditional agriculture
  • 79. DIVERSIFICATION OF ENTERPRISE : • We are going to cross the BEP in the second year so we are hoping to extend our enterprise by establishing a vermi compost unit and later on add apiculture to our enterprise • In order to meet the increasing demand for our products we want to expand our production land gradually from 10 acres to 20 acres • Also after gaining a good brand name for our produce we also want to enter into processed foods of our food materials
  • 80. References : • Anil konduti (marketing manager) • Watershed Support Services and Activities Network (WASSAN) H.No. 12-13-452, Street No. 1, Tarnaka, Secunderabad - 500 017 Landline: (040) 27015295 / 96 Email: wassanmail@gmail.com Contact Timing: 10:00 am to 05:30 pm • TNAU organic agriculture portal • AG MART farmers online market info@agmart.in Ministry report national project on organic farming 9th report And various sources of net for knowing the practices and yields…
  • 81. Thank you •Eat organic and be healthy