Session 3: Strategy and Analytics - Two Must Haves When it Comes to Online Success(Drafting Your Online Strategy and Measuring the Results - Hands On is also tacked onto this lesson)
Don’t let your business become another blooper with money-wasting ads.
A WordStream study found that a typical small business advertiser wastes 25% of total spend on average — missing out on tons of opportunities and sales. We’ve brought two of the most renowned paid search experts together to show you how to monitor and optimize your account to reach full potential in traffic and profits.
Larry Kim of WordStream and David Szetela of Bruce Clay will present their favorite, most cringe-worthy AdWords bloopers, so you can avoid these mistakes and stop throwing away your budget.
During this webinar, you'll learn how to avoid:
-Mistakes with conversion tracking
-Mishaps resulting from poor account structure
-Display targeting blunders that reach the wrong audience
Our optimization experts will quash common misconceptions and share their best strategies to help bring your landing pages to the next level. Tune in to learn how to create a streamlined, engaging experience that drives lead generation.
You'll learn:
-Why you should use video on your landing page
-How your landing page affects your Google Quality Score
-How to design your landing page to capture more conversions
Do you feel overwhelmed when it comes to marketing your business online? Once you have a website, what's next? You are not alone. Many business owners - both those starting out and even seasoned professionals - experience frustration when it comes to internet marketing. Where do you start?
Session 3: Strategy and Analytics - Two Must Haves When it Comes to Online Success(Drafting Your Online Strategy and Measuring the Results - Hands On is also tacked onto this lesson)
Don’t let your business become another blooper with money-wasting ads.
A WordStream study found that a typical small business advertiser wastes 25% of total spend on average — missing out on tons of opportunities and sales. We’ve brought two of the most renowned paid search experts together to show you how to monitor and optimize your account to reach full potential in traffic and profits.
Larry Kim of WordStream and David Szetela of Bruce Clay will present their favorite, most cringe-worthy AdWords bloopers, so you can avoid these mistakes and stop throwing away your budget.
During this webinar, you'll learn how to avoid:
-Mistakes with conversion tracking
-Mishaps resulting from poor account structure
-Display targeting blunders that reach the wrong audience
Our optimization experts will quash common misconceptions and share their best strategies to help bring your landing pages to the next level. Tune in to learn how to create a streamlined, engaging experience that drives lead generation.
You'll learn:
-Why you should use video on your landing page
-How your landing page affects your Google Quality Score
-How to design your landing page to capture more conversions
Do you feel overwhelmed when it comes to marketing your business online? Once you have a website, what's next? You are not alone. Many business owners - both those starting out and even seasoned professionals - experience frustration when it comes to internet marketing. Where do you start?
From ITC Agent Conference 2015...
Do you know where people come from when they land on your insurance agency website? Do those visitors find your website helpful? This session will explore how Google Analytics can answer these questions and more to help refine your online marketing efforts for increased customer acquisition.
Care about how to leverage 'Surviving Google : SEO In 2016'. You will find this deck presented by the industry expert Karanam Srikanth, Head Digital Marketing. Spectraforce Technologies, during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
You’ve dedicated countless hours to creating the perfect piece of content — but how do you get your audience to read it and even better, move further down the funnel?
Content promotion has so many moving parts and it’s easy to get overwhelmed. That's why we’ve brought two promotional experts together to show you the way. They’ll explain their tried-and-tested strategies to market your content to its fullest potential and capture fresh new leads in the process.
Plus, they’ll share innovative tips on how to refresh and reuse past content to use as lead generation machines – to save you time and money.
You'll learn:
-How to structure content for high organic rankings
-How to use targeted social ads to promote content
-How to turn content into a lead generation machine
-How to use content and social advertising to boost PPC
The importance of SEO in Internet MarketingConversacja
Basic SEO training course prepared for Stjerneskibet coworking space (Odense, Denmark).
Schedule:
SEO BASICS
Specific knowledge points include:
Learning how Google works
What search engines are looking for
Building a monthly SEO action plan
KEYPHRASE RESEARCH
Specific knowledge points include:
Understanding the importance of keyphrase research
Learning the keyphrase research tools
How to develop a per-page keyphrase strategy
CONTENT DEVELOPMENT TRAINING
Specific knowledge points include:
Specific SEO writing best practices
Important places to include your main keywords
How to edit existing text for keyphrases
How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020Search Engine Journal
Are you running Google Ads campaigns for your ecommerce store?
Online retailers spend a full 76% of paid search budget on Shopping Ads. Yet, studies have shown that nearly half that spend is wasted.
One simple change may be all it takes to eliminate ad spend wastage in your Google Shopping campaigns.
In this webinar, Jeff Deutsch, Marketing Director at Longtail UX, shares how optimizing your landing page and improving online shopper experience from Google Shopping Ads can boost your conversions.
Discover:
- Why improving customer experience with Shopping Ads is the best place to start increasing efficiency.
- How ecommerce companies can reduce their Shopping Ad budgets while generating the same amount of revenue.
- What landing page optimization you can do to improve your online consumers' shopping experience.
- Case studies of successful ecommerce websites that implemented multi-product landing pages through Longtail UX.
Today’s marketers in highly competitive industries need to have the best tools to stay ahead in the digital space. There are a lot of factors to consider, both pre-click and post-click. First, you need the best methods to get meaningful, valuable clicks, and then you need to see if those leads are actually turning into sales.
It starts with optimizing your pay-per-click campaign and continues with an effective marketing automation platform.
This webinar will help you:
-Write ad copy that converts customers
-Track sales down to a keyword level to see exactly what’s working and what’s not
-Use nurturing campaigns and workflows to stay top-of-mind with your leads
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To KnowSearch Engine Journal
Wishing your ecommerce site had more organic traffic and higher conversion rates? Want to be a dominant player in your space?
In this Search Engine Journal webinar, you'll learn how to swipe Amazon’s top three traffic and conversion strategies.
DJ Sprague, CMO at Shopper Approved, will show you exactly how Amazon leverages the “UGC Trust Stack” to drive massive conversion rates while getting tons of organic traffic in the process.
In this presentation, you’ll learn:
- How to increase organic traffic up to 400% for product or service pages and get a conversion rate of up to 75%.
- What the latest consumer research says about the power of product reviews and user-generated content.
- Why Google loves the “UGC Trust Stack” and how they reward companies that use it.
Far too many advertisers are STILL ignoring mobile as part of their digital strategy. In today’s always-on, multi-device environment, these advertisers are missing countless opportunities to get their ads in front of the right people, at the right time, in the right place.
In this exclusive webinar with Google, Erin and Cindy will take a look at the current state of mobile, before telling you exactly what you need to do to crush your competition and improve the ROI of your mobile campaigns.
Digital Demand from Click to Close: Realigning Search Marketing for the B2B ...DemandWave
71% of B2B decision-makers begin their research with a search engine. Influencing the buyer’s journey at the first touch point is critical.
So, the question is how can you leverage SEO to build your sales funnel? Catch our webinar and learn 3 tips to get started!
In this double-session SEJ eSummit webinar, discover actionable tips to help you master personalization and on-page SEO for more traffic and sales.
Session 1: Dominating Your Ecommerce Category in 2020: What You Need to Know
In this presentation, Andreas Dzumla, CEO & Co-founder at Longtail UX, shared three proven personalization must-haves in ecommerce.
Discover how to:
– Disrupt online retail with landing page personalization.
– Grow new customer acquisition from search by 92%.
– Reduce the cost of acquisition by up to 64%.
Session 2: How Online Stores Can Drive Organic Traffic with On-Page SEO
Even if you do understand the value of SEO to your ecommerce site, how do you know where to start with on-page SEO to have the most impact?
In this session, Anna Crowe, Assistant Editor at Search Engine Journal, talked through the following, to help you understand the impact on-page SEO can have on your site and her on-page SEO checklist:
– Anatomy of an optimized ecommerce product page.
– Keyword research for buyer intent.
– URL structure and parameters best practices.
– Meta title and descriptions for increased CTR.
– Image optimization for improved reach.
– Content for product and category pages.
Struggling to keep up with leads from various sources and channels?
In this webinar, Jessica Clarke and Anna Charity, Senior Product Marketing Managers at CallRail, will provide tips for ensuring a strong lead follow-up, regardless of the channel. They will also dive into techniques to improve lead tracking and drive more leads, efficiently.
You will learn:
- How consumer habits are shifting and what to do about them.
- Tips for improving customer experience and analytics.
- How to uncover your best lead sources.
- What you can do to increase your close rates.
Consumer behavior is shifting. Your customers want information on their terms.
They might call, text, chat, or fill out a form. With so many communication channels, it can be hard to keep up with leads.
Not only is it hard to track all these different lead sources and channels, but it can also be challenging to ensure timely follow-up.
In this webinar with Semrush, I've shared how to get featured snippets on Google, my best practices and tips to plan and implement for owning featured snippets, and a few common questions that I covered during the talk and the ones that I encountered after that.
Here is the link to the content calendar template that I had shared during the talk- https://bit.ly/3sBzTkj
Follow me on Twitter: @himani_kankaria and on LinkedIn- https://www.linkedin.com/in/himanikankaria/
Read my blogs on ecomkeeda.com.
Google &Reviews: Everything you need to knowTrustpilot
Do you have reviews showing in all the places possible with Google? Are you looking to optimize your paid search efforts with Google Seller Ratings or get Rich Snippets stars show in organic search results? Check out this webinar highlighting ways to display reviews in Google and optimize your search.
SEO Habits of World Class Companies - May 13, 2014DemandWave
Not all SEO programs are created equal – and neither are their results. So we asked ourselves, what SEO habits do top performing marketers have in common?
Download our webinar and discover the 7 SEO habits of world class companies.
Award winning agency Impression shares advice, tips and guidance for online marketing for charities. Including:
The Not For Profit Environment - Introduction with Adam Bly
How to Use SEO to Drive Audience Engagement - Chloe Fair
Social Media Advertising for Not For Profits - Charlie Byrne
Purpose-Driven PR: How Not-For-Profits Are Leading The Way - Jess Hawkes
Optimizing Landing Pages presentation from Affiliate Summit West 2007, which took place January 21-23, 2007 in Las Vegas, NV.
- Choots Humphries, Co-President, LinkConnector Corporation
- Mark Widawer, Author, Landing Page Cash Machine
Learn how merchants can raise conversion rates and can work together with affiliates to increase sales, and how affiliates can update their sites to meet Google’s new rules & lower their PPC costs.
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
From ITC Agent Conference 2015...
Do you know where people come from when they land on your insurance agency website? Do those visitors find your website helpful? This session will explore how Google Analytics can answer these questions and more to help refine your online marketing efforts for increased customer acquisition.
Care about how to leverage 'Surviving Google : SEO In 2016'. You will find this deck presented by the industry expert Karanam Srikanth, Head Digital Marketing. Spectraforce Technologies, during Webinar for Digital Vidya. Interested in attending similar Webinar Live? Register Now at http://www.digitalvidya.com/webinars/
You’ve dedicated countless hours to creating the perfect piece of content — but how do you get your audience to read it and even better, move further down the funnel?
Content promotion has so many moving parts and it’s easy to get overwhelmed. That's why we’ve brought two promotional experts together to show you the way. They’ll explain their tried-and-tested strategies to market your content to its fullest potential and capture fresh new leads in the process.
Plus, they’ll share innovative tips on how to refresh and reuse past content to use as lead generation machines – to save you time and money.
You'll learn:
-How to structure content for high organic rankings
-How to use targeted social ads to promote content
-How to turn content into a lead generation machine
-How to use content and social advertising to boost PPC
The importance of SEO in Internet MarketingConversacja
Basic SEO training course prepared for Stjerneskibet coworking space (Odense, Denmark).
Schedule:
SEO BASICS
Specific knowledge points include:
Learning how Google works
What search engines are looking for
Building a monthly SEO action plan
KEYPHRASE RESEARCH
Specific knowledge points include:
Understanding the importance of keyphrase research
Learning the keyphrase research tools
How to develop a per-page keyphrase strategy
CONTENT DEVELOPMENT TRAINING
Specific knowledge points include:
Specific SEO writing best practices
Important places to include your main keywords
How to edit existing text for keyphrases
How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020Search Engine Journal
Are you running Google Ads campaigns for your ecommerce store?
Online retailers spend a full 76% of paid search budget on Shopping Ads. Yet, studies have shown that nearly half that spend is wasted.
One simple change may be all it takes to eliminate ad spend wastage in your Google Shopping campaigns.
In this webinar, Jeff Deutsch, Marketing Director at Longtail UX, shares how optimizing your landing page and improving online shopper experience from Google Shopping Ads can boost your conversions.
Discover:
- Why improving customer experience with Shopping Ads is the best place to start increasing efficiency.
- How ecommerce companies can reduce their Shopping Ad budgets while generating the same amount of revenue.
- What landing page optimization you can do to improve your online consumers' shopping experience.
- Case studies of successful ecommerce websites that implemented multi-product landing pages through Longtail UX.
Today’s marketers in highly competitive industries need to have the best tools to stay ahead in the digital space. There are a lot of factors to consider, both pre-click and post-click. First, you need the best methods to get meaningful, valuable clicks, and then you need to see if those leads are actually turning into sales.
It starts with optimizing your pay-per-click campaign and continues with an effective marketing automation platform.
This webinar will help you:
-Write ad copy that converts customers
-Track sales down to a keyword level to see exactly what’s working and what’s not
-Use nurturing campaigns and workflows to stay top-of-mind with your leads
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To KnowSearch Engine Journal
Wishing your ecommerce site had more organic traffic and higher conversion rates? Want to be a dominant player in your space?
In this Search Engine Journal webinar, you'll learn how to swipe Amazon’s top three traffic and conversion strategies.
DJ Sprague, CMO at Shopper Approved, will show you exactly how Amazon leverages the “UGC Trust Stack” to drive massive conversion rates while getting tons of organic traffic in the process.
In this presentation, you’ll learn:
- How to increase organic traffic up to 400% for product or service pages and get a conversion rate of up to 75%.
- What the latest consumer research says about the power of product reviews and user-generated content.
- Why Google loves the “UGC Trust Stack” and how they reward companies that use it.
Far too many advertisers are STILL ignoring mobile as part of their digital strategy. In today’s always-on, multi-device environment, these advertisers are missing countless opportunities to get their ads in front of the right people, at the right time, in the right place.
In this exclusive webinar with Google, Erin and Cindy will take a look at the current state of mobile, before telling you exactly what you need to do to crush your competition and improve the ROI of your mobile campaigns.
Digital Demand from Click to Close: Realigning Search Marketing for the B2B ...DemandWave
71% of B2B decision-makers begin their research with a search engine. Influencing the buyer’s journey at the first touch point is critical.
So, the question is how can you leverage SEO to build your sales funnel? Catch our webinar and learn 3 tips to get started!
In this double-session SEJ eSummit webinar, discover actionable tips to help you master personalization and on-page SEO for more traffic and sales.
Session 1: Dominating Your Ecommerce Category in 2020: What You Need to Know
In this presentation, Andreas Dzumla, CEO & Co-founder at Longtail UX, shared three proven personalization must-haves in ecommerce.
Discover how to:
– Disrupt online retail with landing page personalization.
– Grow new customer acquisition from search by 92%.
– Reduce the cost of acquisition by up to 64%.
Session 2: How Online Stores Can Drive Organic Traffic with On-Page SEO
Even if you do understand the value of SEO to your ecommerce site, how do you know where to start with on-page SEO to have the most impact?
In this session, Anna Crowe, Assistant Editor at Search Engine Journal, talked through the following, to help you understand the impact on-page SEO can have on your site and her on-page SEO checklist:
– Anatomy of an optimized ecommerce product page.
– Keyword research for buyer intent.
– URL structure and parameters best practices.
– Meta title and descriptions for increased CTR.
– Image optimization for improved reach.
– Content for product and category pages.
Struggling to keep up with leads from various sources and channels?
In this webinar, Jessica Clarke and Anna Charity, Senior Product Marketing Managers at CallRail, will provide tips for ensuring a strong lead follow-up, regardless of the channel. They will also dive into techniques to improve lead tracking and drive more leads, efficiently.
You will learn:
- How consumer habits are shifting and what to do about them.
- Tips for improving customer experience and analytics.
- How to uncover your best lead sources.
- What you can do to increase your close rates.
Consumer behavior is shifting. Your customers want information on their terms.
They might call, text, chat, or fill out a form. With so many communication channels, it can be hard to keep up with leads.
Not only is it hard to track all these different lead sources and channels, but it can also be challenging to ensure timely follow-up.
In this webinar with Semrush, I've shared how to get featured snippets on Google, my best practices and tips to plan and implement for owning featured snippets, and a few common questions that I covered during the talk and the ones that I encountered after that.
Here is the link to the content calendar template that I had shared during the talk- https://bit.ly/3sBzTkj
Follow me on Twitter: @himani_kankaria and on LinkedIn- https://www.linkedin.com/in/himanikankaria/
Read my blogs on ecomkeeda.com.
Google &Reviews: Everything you need to knowTrustpilot
Do you have reviews showing in all the places possible with Google? Are you looking to optimize your paid search efforts with Google Seller Ratings or get Rich Snippets stars show in organic search results? Check out this webinar highlighting ways to display reviews in Google and optimize your search.
SEO Habits of World Class Companies - May 13, 2014DemandWave
Not all SEO programs are created equal – and neither are their results. So we asked ourselves, what SEO habits do top performing marketers have in common?
Download our webinar and discover the 7 SEO habits of world class companies.
Award winning agency Impression shares advice, tips and guidance for online marketing for charities. Including:
The Not For Profit Environment - Introduction with Adam Bly
How to Use SEO to Drive Audience Engagement - Chloe Fair
Social Media Advertising for Not For Profits - Charlie Byrne
Purpose-Driven PR: How Not-For-Profits Are Leading The Way - Jess Hawkes
Optimizing Landing Pages presentation from Affiliate Summit West 2007, which took place January 21-23, 2007 in Las Vegas, NV.
- Choots Humphries, Co-President, LinkConnector Corporation
- Mark Widawer, Author, Landing Page Cash Machine
Learn how merchants can raise conversion rates and can work together with affiliates to increase sales, and how affiliates can update their sites to meet Google’s new rules & lower their PPC costs.
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
Google Analytics: understanding the data correctlyPromodo
Main points of the webinar:
1) Introduction of Google Analytics, understanding the data correctly: goals, e-commerce, principal metrics (visits/pageviews, sources of traffic), webmaster tools integration
2) Google Analytics advanced segments setting, and Top 8 of the most useful custom reports and how to set them:
• Not Provided
• Branded vs non-branded traffic
• Visits with transactions
• Most profitable sources of traffic
• Funnel visualizations, drop-offs
• Bounce rate, it’s correct interpretation
• Mobile traffic
• 404 errors
Grow Your Donations Without Spending a Dime - NextAfterBrady Josephson
One of the hardest fundraising challenges for any organization is acquiring more high quality traffic that will convert to new donors. And most solutions to this problem cost an arm and a leg.
What if there was a way to get more high quality traffic to your website without spending a dime?
SEO Services | Search Engine Optimization- DivyaNetDivyawebservice
Divya Net Solutions is a bangalore based SEO and web development company which offers Web design, Search Engine Marketing and web development service INDIA
Seo Packages, Seo Services Bangalore, Seo Price, Seo service, Seo Packages, s...Girdhari Singh Rajpurohit
Divya Net Solutions a leading SEO Company in Bangalore offers different SEO Services which includes starter SEO package, booster SEO package & speed SEO package
6 steps to earning more leads using Local SEOEagan Heath
People search online every day for local services and products, but unless your link appears in the top spots on the results page, chances are they aren't finding you. Local SEO agency owner Eagan Heath will share the steps his agency Get Found Madison takes to make themselves and their clients appear at the top of Google searches. He'll cover these actions in his "Local SEO checklist," a phrase which often ranks on page 1 nationally itself! Leave with an action plan for getting your small business found.
Bulletproof presented our services and story to the Calgary Chamber of Commerce. We covered the importance of having a trusted IT business adviser and how we serve the business community of Calgary and Red Deer
Rider University SEO Presentation by Michael FleischnerMichael Fleischner
This presentation was designed for Rider University and delivered on November 13, 2013. The goal of the search engine optimization (SEO) presentation was to provide a basic understanding of organic search and fundamental explanation of organic ranking factors. During this presentation, students should learn: What organic search results are; factors that influence organic search results; the weight of organic ranking factors; techniques for optimizing websites and other digital assets.
Presentation on the latest developments in Google’s suite of campaign tools with renowned online campaigner and strategist Peter Greenberger, and our Australian based Google political team. Specifically, covered:
- Online advertising strategies, including targeting strategies
- Free Google tools for more efficient collaboration and communication and collecting campaign metrics
- New strategies for empowering voters and supporters online, including Youtube etc
Google Analytics has come a long way in the last 12 months. Learn what new features now make Google Analytics a truly Powerful, Flexible, and Intelligent measurement tool.
Learn about the importance of setting up goals for your business and the reports and advanced segments you can use to effectively assess your marketing strategies.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Discover the innovative and creative projects that highlight my journey throu...
Optimising Ad Words Campaigns
1. Google Analytics Optimizing Adwords Campaigns with Google Analytics Akanksha Shukla Google AnalyticsSpecialist
2.
3. What are your AdWords goals for 2010? “ I want to open my email every morning and see at least 3 new orders” “ I’d like to increase sales by 15%” “ At least 40 visits to my website every day”
9. Which Markets are Interested? Australia Total Visits: 7,835 0.26% Goal Conversion 20 visits have completed an order. Australia Total Visits: 7,835 Per Visit Goal Value: $0.08 Total Value of Visits: $626.80
11. Which Markets are Interested? Making Sense of Your Data Thailand Total Visits: 2,901 Per Visit Goal Value: $0.11 Total Value: $319.11 If you can optimize your account to double the visits from Thailand… Total Value of Visits $638.22
13. Sergey’s Next Steps Add Thailand and other profitable countries/cities to his AdWords location targeting. Create a new campaign in Thai language. Offer special discounts/promotions to further increase sales. 1 2 3
14. Sergey asks... What keywords do customers use to find me? Are my keywords profitable? I need more keyword cash cows!
16. Expanding Keyword List Which keywords are profitable? “ google store” Total Visits: 18,666 Per Visit Goal Value: $0.65 Conversion Rate: 0.84% Revenue: $12,206.93.
22. Sergey’s Next Steps Find profitable non-paid keywords in the Keyword Report and include these in his keyword list. Include products users are searching for in his keyword list based on the most searched terms in the Site Search report. 1 2 Keyword Bucket Google store Blogger shirt Android shirt
23. Sergey asks... Which sites send me the most visits and quality traffic? Is Facebook my BFF? What sites do my users visit before they get to the Google Store?
24. Where are my users coming from? Traffic Sources>Referring Sites
25. “ sknife.blogspot.com” Total Visits: 1 Per Visit Goal Value: $0.00 Conversion Rate: 0.00% Where are my users coming from? “ sknife.blogspot.com” Total Visits: 1 Per Visit Goal Value: $0.00 Conversion Rate: 0.00% EXCLUDED
26. Where are my users coming from? Site Exclusion Tool
27. “ seopedia.org” Total Visits: 200 Per Visit Goal Value: $0.24 Conversion Rate: 2.44% Where are my users coming from?
29. Sergey’s Next Steps Find websites which bring low-quality visits and exclude them using the Site Exclusion tool in AdWords. Placement-target high-performing sites to increase his ad exposure and potential sales. Find similar sites by using Google Trends. 1 2
30. Sergey asks... Are my ads, keywords and landing pages effective? Is my website sticky enough? Users, please don’t go!
33. Are Users Leaving My Site? “ google kids” “ google for kids” Are they relevant to your landing page?
34. Are Users Leaving My Site? Is your best keyword linked to your best ad text?
35. Identify High-Bounce Pages Does my landing page match the keyword and the ad? Did I deliver what the users are expecting? Do I need to fix this page?
37. Sergey’s Next Steps Analyze the relationship and performance of keywords, ad text and landing pages. Make sure all three are in sync. Optimize keywords that have high bounce rates. Experiment with ad text variations for best performing ads. Choose appropriate landing pages. If landing page matches keywords and ad text, consider optimizing the webpage (try Website Optimizer). 1 2 3 4
39. Are You Ready? The 3 Things I Need To Do After This Event… 1 Link Your AdWords to Your Analytics Account. Set your goal page and goal value. 2 Set-up e-commerce. 3
40. Are You Ready? The Five Reports You’ll Love 1 Map Overlay Traffic Sources Report 2 Site Search 3 Bounce Rate 4 Goal & Ecommerce 5
Introduction: Most of the time, people think "good" is good enough. But the truth is, we are always out there to get something more because we want things bigger, faster, stronger.
If you google the word optimization, Wikipedia will define it as relating to improving performance. We want to improve what we have and make it better - like having a house with a better view (show slide), driving a better car (show slide) or having a makeover and improving the way we look (show slide). The next question you need to be asking yourself is, what do I want to achieve by optimizing and improving my AdWords account?
What do you want your AdWords campaign to achieve? You may want to have (clicking through slide): - more orders - increased percentage of sales or - increase visits
Just like you, our good friend Sergey is running a small side business called the Google Store where he sells various Google items online such as Google t-shirts, laptop bags, tumblers, towels and anything else he can put the Google logo on. Sergey has an AdWords account and he’s tracking his site performance through Analytics. Sergey’s goal is to increase his sales by 30% so he can work on other cool Google products like the Google phone.
Now Sergey is a smart cookie and made sure that his AdWords account was linked to his Analytics account. By linking his AdWords to his Analytics account, Sergey can easily access his Analytics data from the Reporting tab of his AdWords account. Aside from that, all his AdWords data like clicks and keyword bids will be incorporated to his Analytics reports which makes it very easy for him to optimize his account. He also made sure he has e-commerce installed because he wants to measure the value of his online transactions and analyze his revenue. He also enabled site search because he has the Google custom search engine installed in his website. By enabling Site Search, he can see what search query terms his customers used to find products on his site.
The first thing Sergey wants to know is where his visits are coming from, and if it's worth creating a global campaign, or if he should be focusing on specific markets. He’s relying on his Analytics data to lead him into making more informed marketing decisions.
Sergey decided to use the Map Overlay report under the Visitors tab to know which country or city is most interested in his products.
He now examines his e-commerce report and found out that Thailand brought him a lot of revenue, more revenue than Singapore.
This led him to the conclusion that Thailand is a profitable target city and if he can drive more traffic from Thailand, he can increase the total visit value to $638.22.
So what is Sergey going to do?
His first step is to find profitable locations and add them to his AdWords location targeting. He will also create a new campaign in Thai to increase his visits. He also thought that it would be a good sales strategy to offer shipping discounts to profitable countries.
Sergey’s next goal is to find more keywords. He wants to know which keywords his customers are using, if his keywords are profitable and how he can find more keyword cash cows.
Sergey first looks at the Keyword Report under Traffic Sources. Sergey will look at the non-paid keywords tab to find new keyword cash cows.
In this example, he found out the keyword “google store” to be very profitable, with a per visit goal value of $0.65 and revenue of $12,206.93. He can add this keyword to his keyword list and look up variations.
The second report he looks at is the Site Search Report where he can find Search Terms that users used to find products on his website.
He looked at the unique searches and found out users are searching for blogger, baseball products and are particularly interested in bumper stickers (for whatever reason).
Sergey also looked at the e-commerce tab, and found that the search term that had the most revenue was the term “1013101”. It doesn’t make sense to put these bunch of numbers as keywords. What he can do is search for the product and add this to his keyword list. And in this case, the product refer to Android shirts.
One thing Sergey loves about Analytics is the ability to export these keywords as CSV so he can easily find existing keywords using Vlookup in Excel.
So what is Sergey going to do next?
Sergey is going to find profitable non-paid keywords in the Keyword Report and add these to his keyword list. He’s also going to find search terms his users are interested in in the Site Search report.
When a visitor comes to your site, chances are they came from somewhere else – either from a search engine, a blog article, or Facebook. The site that they come from is called the "referring site". Sergey is trying to figure out who his referrer best friends are.
Sergey is now looking at his referring sites report to see which websites are giving him valuable traffic and which websites are not bringing him valuable traffic. Facebook for example is not bringing his store that many visits, but is bringing in some revenue with a per visit goal value of $0.15.
By looking at this report, he also discovered that this particular blog is laying a lot of fat zeros. He didn’t want them in his circle of web friends so he decided to exclude them using the Site Exclusion tool in his AdWords campaign.
To exclude placements in your AdWords account, you can go to the Networks tab, scroll to the very bottom and click on Exclusions, Exlude Placements, and you can start listing down sites which do not bring you valuable traffic.
On the other hand, he found that seopedia.org brings him high value visits and a lot of sales. He decided he can use Google Trends to find out what other types of websites SEO pedia users are visiting.
Sergey figured that in order for him to increase sales, he’s going to need more profitable keywords.
Your landing page is where you send the traffic to. If this page does not appeal to your visitor, it’s going to be “hello, this sucks, goodbye,” and this will be considered a "bounce". When you are receiving a high degree of bounces, this translates to "paying AdWords for nothing".
The right keyword-ad-landing page is the recipe for campaign success.
The first metric you can look at is keyword bounce rates. In this case, why is google for kids resulting to high bounce rates? It could mean that either users don’t find the relevance between your keywords and landing page.
Apart from keywords, you also need to find out if your ads are performing. Here you can ask yourself: Do you have good keywords but weak ad texts? What is your best performing ad? Does the ad lead to a landing page that has high bounce rates?
When determining which landing pages are performing poorly and have bounce rates higher than his site’s average, these are the things you need check. Before you start going crazy and scream at your web designer, the first thing you need to ask is are users leaving because the landing page did not match the keyword and ad text? If it’s not the keyword, if it’s not the ad text, then you can yell at the designer to fix your site.