What makes a GREAT opportunity? Find out how your skills, experience and desires point to your PURPOSE!

1. RICH WILSON,
CSD
• Agency Business Consultant
• Farmers Insurance
Southwestern Idaho
• richwilson@farmerstrainer.co
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2. “OPPORTUNITY”
WHAT MAKES A GREAT
OPPORTUNITY?

3. What best defines an
OPPORTUNITY is
how it aligns with
your PURPOSE!

4. YOUR UNIQUE PURPOSE
PURPOSE
SKILLS
DESIRESEXPERIENCE

5. OPPORTUNITY INVENTORY
 #1 - IS IT WHERE YOUR SKILLS, EXPERIENCE AND
DESIRES INTERSECT?
 #2 - IS THE OPPORTUNITY ITSELF AND THE TEAM
YOU’RE JOINING TOP-NOTCH?
 #3 - IS THE SITUATION RIGHT FOR YOU AND YOUR
FAMILY?

6. #1 - IS IT WHERE YOUR SKILLS, EXPERIENCE &
DESIRES INTERSECT?
WHAT ARE SOME OF THE SKILLS, EXPERIENCES & DESIRES OUR TOP AGENTS
POSSESS?
• ENTREPRENEURIAL – Wanting to be a business owner, including the risk and rewards
• TENACIOUS – The first step to success is not quitting
• LEADERS – Dedicated to making your community a better place
• INTERPERSONAL SKILLS – Listening, educating & influencing people to do the right thing
• PROSPECTING – Ability to work and develop relationships at a high level
• COMPETITIVE – Are energized by the spirit of collaboration, team-oriented
• CARING – Truly care about people to protect their clients from catastrophic outcomes

7. #2 - IS THE OPPORTUNITY ITSELF AND THE TEAM
YOU’RE JOINING TOP-NOTCH?
• Farmers has consistently been called one of the best small business opportunities in America with Best-
in-Class training
• New agents can either start with little investment as a Protégé Producer working with a mentor agent
or purchase an existing book of business
• You get to work with a top-notch team at the district level:
• Randall Munkres – District Manager, 13 years with Farmers, retired Naval Captain & nuclear
engineer
• Rich Wilson (ME) – 12 years in the insurance industry, 9 years with Farmers both as an agent &
trainer
• John Meyer – Staff Trainer, 35 years in the insurance industry. Build a massive agency in N.
California

8. #3 - IS THE SITUATION RIGHT FOR YOU AND YOUR
FAMILY?
If you are at a place in life where you want to invest your time, energy &
financial resources into your own business, we can help you be successful.
But, it will take a serious focus and effort. In our district, the average agent
makes around $150K per year. They own their business, can sell it to their
children or sell it when they retire. Also, there is built in residual income
(renewals) and inflation protection to shelter your investment.
This is a “Get Rich Slow” program, but one that makes sense both financially
and, for someone who sincerely cares about helping others, it is a very
personally rewarding as well.

9. QUESTIONS?
Rich Wilson, CSD
Agency Business Consultant
9376 W Overland Rd
Boise, ID 83709
208-881-8274 (Office)
208-385-9579 (Cell)
richwilson@farmerstrainer.co
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