This document provides an introduction and overview of a portfolio thesis focused on the versatile use of social media in today's business environment. The thesis aims to present opportunities, trends, and alternatives for small and medium-sized businesses on social media platforms. It includes four previous assignments related to marketing and social media that will be improved upon. The introduction outlines the thesis scope, objectives, and structure. The thesis will examine popular and trending social media platforms, relevant marketing methods, paid advertising strategies, and improvements made to the four assignments. It aims to provide guidance to businesses on effectively utilizing social media.
Patient involvement in medicines development – the views of patients and key ...Nowgen
"EUPATI – EU: An overview", held by Bella Starling & Suzanne Parsons (EUPATI / Nowgen) at the EUPATI-UK Network Conference on 6 March 2014 in Leeds, UK
Handling the boom in international commerceX.commerce
The world’s two billion Internet consumers are accessing U.S. markets through the web more than ever. In fact, one in ten U.S. ecommerce transactions already comes from international consumers. How have retailers been responding to this lucrative change in the landscape? What APIs, development languages, and payment technologies work best when dealing with foreign terms, currencies, and shipping implications?
Patient involvement in medicines development – the views of patients and key ...Nowgen
"EUPATI – EU: An overview", held by Bella Starling & Suzanne Parsons (EUPATI / Nowgen) at the EUPATI-UK Network Conference on 6 March 2014 in Leeds, UK
Handling the boom in international commerceX.commerce
The world’s two billion Internet consumers are accessing U.S. markets through the web more than ever. In fact, one in ten U.S. ecommerce transactions already comes from international consumers. How have retailers been responding to this lucrative change in the landscape? What APIs, development languages, and payment technologies work best when dealing with foreign terms, currencies, and shipping implications?
Message on a bottle: Strategies for wine brandingTommaso Minnetti
I analysed current academic research on wine label effectiveness and defined two practical approaches for brand managers and designers to evaluate their current labels and create new ones.
The Indian Premier League - IPL launched in 2008 has achieved a very high level of popularity with more than 140 million TV audiences and a brand valuation of more than 4 billion USD. The high publicity and glamour filled, franchisee owned cricketing event has also seen unprecedented money paid as franchisee fees, players fees and through advertisement revenue along with scandals of match fixing.
The business model needs appreciation for integrating a number of complex processes such as entertainment, glamour, marketing, pricing and hard-hitting cricket. The attached ppt conducts some analysis of the IPL business cases and provides rational revenue & cost structures implemented to make the event viable.
Alphorm.com Support de la Formation Excel 2016 initiation, Présenter les donnéesAlphorm
Formation complète ici :
http://www.alphorm.com/tutoriel/formation-en-ligne-excel-2016-initiation-et-presentation-des-donnees
Après la formation EXCEL 2016 Initiation et découverte de l’environnement et la formation EXCEL 2016 Initiation, Organisation et saisie des données, votre experte Office, Pascale BOUSSARD vous a préparé cette dernière formation Excel 2016 Initiation et présentation des données.
Pendant cette formation Excel 2016, Initiation et présentation des données, Pascale vous accompagne dans la présentation de vos données pour réaliser des tableaux mis en forme, avec une mise en page en vue de l’impression.
Durant cette formation Excel 2016, Initiation et présentation des données, Pascale vous donnera les premiers éléments pour créer des graphiques à partir de vos tableaux de données et intégrer des objets graphiques pour finaliser vos présentations.
A la fin de cette formation Excel 2016 vous serez très à l’aise avec l’utilisation d’Excel 2016.
Conception et réalisation d’un Système d’information des étudiants du départe...Ilyas CHAOUA
Ce projet vise à développer un système d’information des étudiants du département
informatique. Mais, pour aboutir à cette fin, nous allons tout d’abord effectué une étude
conceptuelle de l’application. Cette dernière nous permettra, en effet, d’accéder facilement
à la réalisation de l’application en organisant les idées et en structurant le processus de
codage suivant des diagrammes. L’application a été implémenté par diverses technologies
en se basant sur l’étude conceptuelle. Le système de gestion de base de données choisi
fut MySQL. L’application a été implémenté avec Laravel5 et Boostrap3, qui sont des
frameworks permettant de créer rapidement et efficacement un site web complexe et flexible.
Séminaire conçu et animé par Constant Calvo co-fondateur et directeur associé du Cabinet Adhere-RH pour une structure appartenant au Groupe Caisse des Dépôts, en septembre 2011.
A very rare project done by an individual in getting his UNESCO endorsed, worldwide appreciated 'Zero Cost MBA(Global Manager for 21st Century)' project, translated into more than 100 major world languages.
Why he did it? What were the difficulties? Read all about it in this presentation.
For more, check the following links:
Concept 'Zero Cost MBA': http://www.ankitkhandelwal.in/global-manager/
Global Marketing 'Zero Cost MBA': http://ankitkhandelwal.in/global-marketing/
Global Translation 'Zero Cost MBA': http://ankitkhandelwal.in/global-translation-project/
Social Media Week Johannesburg Event Planners Guidesjbrules
Social Media Week Johannesburg will take place for the first time during the week of September 22-26, 2014, featuring a series of city-wide events celebrating social media and digital technology's impact on business, society and culture. Event submissions are now open and will run until July 18.
If you are thinking about hosting an event during Social Media Week, this guide is a great resource for event ideas and guidance when planning your own.
Visit us at http://www.socialmediaweek.org/johannesburg for more information on how you can get involved. We look forward to hearing from you.
How do a startup company's potential resources and costs connect to their future impacts? Better by Measure, a class from the Products of Design masters program at the School of Visual Arts (http://productsofdesign.sva.edu), explores how startups can build value by critically embracing civic, environmental, and human health challenges. The course is taught by Jen van der Meer (@jenvandermeer) and Rebecca Silver (@rgsilver).
Our unique accelerator for creative companies has helped create 150+ jobs, $8million in new revenues, and a revolution in the way communities think about creative economy development.
Three Lessons Global CEOs Can Learn From Grassroots ActivistsGaurav Mishra
I have given this talk are the following events:
Three Lessons Marketers and Entrepreneurs Can Learn From Grassroots Activists
- BITS Pilani, August 2009
- IIT Rookree, September 2009
- TEDIndia, November 2009
- Startup Saturday Delhi, December 2009
- IIT Delhi, February 2010
- Startup Saturday Mumbai, November 2010
Three Lessons Global CEOs Can Learn From Grassroots Activists
- TEDx@Masala, November 2011
Message on a bottle: Strategies for wine brandingTommaso Minnetti
I analysed current academic research on wine label effectiveness and defined two practical approaches for brand managers and designers to evaluate their current labels and create new ones.
The Indian Premier League - IPL launched in 2008 has achieved a very high level of popularity with more than 140 million TV audiences and a brand valuation of more than 4 billion USD. The high publicity and glamour filled, franchisee owned cricketing event has also seen unprecedented money paid as franchisee fees, players fees and through advertisement revenue along with scandals of match fixing.
The business model needs appreciation for integrating a number of complex processes such as entertainment, glamour, marketing, pricing and hard-hitting cricket. The attached ppt conducts some analysis of the IPL business cases and provides rational revenue & cost structures implemented to make the event viable.
Alphorm.com Support de la Formation Excel 2016 initiation, Présenter les donnéesAlphorm
Formation complète ici :
http://www.alphorm.com/tutoriel/formation-en-ligne-excel-2016-initiation-et-presentation-des-donnees
Après la formation EXCEL 2016 Initiation et découverte de l’environnement et la formation EXCEL 2016 Initiation, Organisation et saisie des données, votre experte Office, Pascale BOUSSARD vous a préparé cette dernière formation Excel 2016 Initiation et présentation des données.
Pendant cette formation Excel 2016, Initiation et présentation des données, Pascale vous accompagne dans la présentation de vos données pour réaliser des tableaux mis en forme, avec une mise en page en vue de l’impression.
Durant cette formation Excel 2016, Initiation et présentation des données, Pascale vous donnera les premiers éléments pour créer des graphiques à partir de vos tableaux de données et intégrer des objets graphiques pour finaliser vos présentations.
A la fin de cette formation Excel 2016 vous serez très à l’aise avec l’utilisation d’Excel 2016.
Conception et réalisation d’un Système d’information des étudiants du départe...Ilyas CHAOUA
Ce projet vise à développer un système d’information des étudiants du département
informatique. Mais, pour aboutir à cette fin, nous allons tout d’abord effectué une étude
conceptuelle de l’application. Cette dernière nous permettra, en effet, d’accéder facilement
à la réalisation de l’application en organisant les idées et en structurant le processus de
codage suivant des diagrammes. L’application a été implémenté par diverses technologies
en se basant sur l’étude conceptuelle. Le système de gestion de base de données choisi
fut MySQL. L’application a été implémenté avec Laravel5 et Boostrap3, qui sont des
frameworks permettant de créer rapidement et efficacement un site web complexe et flexible.
Séminaire conçu et animé par Constant Calvo co-fondateur et directeur associé du Cabinet Adhere-RH pour une structure appartenant au Groupe Caisse des Dépôts, en septembre 2011.
A very rare project done by an individual in getting his UNESCO endorsed, worldwide appreciated 'Zero Cost MBA(Global Manager for 21st Century)' project, translated into more than 100 major world languages.
Why he did it? What were the difficulties? Read all about it in this presentation.
For more, check the following links:
Concept 'Zero Cost MBA': http://www.ankitkhandelwal.in/global-manager/
Global Marketing 'Zero Cost MBA': http://ankitkhandelwal.in/global-marketing/
Global Translation 'Zero Cost MBA': http://ankitkhandelwal.in/global-translation-project/
Social Media Week Johannesburg Event Planners Guidesjbrules
Social Media Week Johannesburg will take place for the first time during the week of September 22-26, 2014, featuring a series of city-wide events celebrating social media and digital technology's impact on business, society and culture. Event submissions are now open and will run until July 18.
If you are thinking about hosting an event during Social Media Week, this guide is a great resource for event ideas and guidance when planning your own.
Visit us at http://www.socialmediaweek.org/johannesburg for more information on how you can get involved. We look forward to hearing from you.
How do a startup company's potential resources and costs connect to their future impacts? Better by Measure, a class from the Products of Design masters program at the School of Visual Arts (http://productsofdesign.sva.edu), explores how startups can build value by critically embracing civic, environmental, and human health challenges. The course is taught by Jen van der Meer (@jenvandermeer) and Rebecca Silver (@rgsilver).
Our unique accelerator for creative companies has helped create 150+ jobs, $8million in new revenues, and a revolution in the way communities think about creative economy development.
Three Lessons Global CEOs Can Learn From Grassroots ActivistsGaurav Mishra
I have given this talk are the following events:
Three Lessons Marketers and Entrepreneurs Can Learn From Grassroots Activists
- BITS Pilani, August 2009
- IIT Rookree, September 2009
- TEDIndia, November 2009
- Startup Saturday Delhi, December 2009
- IIT Delhi, February 2010
- Startup Saturday Mumbai, November 2010
Three Lessons Global CEOs Can Learn From Grassroots Activists
- TEDx@Masala, November 2011
beFRESCO programs boost Travel Brand Advocacy by encouraging satisfied travellers to share their experience through the Social Media.
According to Nielsen, 92% of consumers around the world trust posted word-of-mouth and recommendations from friends and family, above all other forms of advertising.
beFRESCO helps you build on your success, by leveraging satisfied customers’ testimonials and comments in Social Networks, thus maximising your brand awareness and preference.
Digital Marketing Masterclass - Alastair BanksHanna Mepstead
Using digital tools to help you source experts, promote and market yourself and your products
The whole ‘business to business’ social media space is in a huge state of flux with new means of getting information on markets and industries and targeting and reaching customers. In this masterclass, we review the latest tools, techniques and platforms, and give you the chance to practice them.