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Open APIs: State of the Market



      John Musser, ProgrammableWeb
              @johnmusser

          Glue Conference 2011
Introduction

               ProgrammableWeb.com
               • API & mashup directory
               • News, community, dev tools
               • 3,200 Web APIs
               • 5,800 mashups
Growth | Simplicity | Money
Open APIs: Growth is accelerating




                 Total APIs over time
Open APIs: Growth is accelerating




                 Total APIs over time
Open APIs: Growth is accelerating




                 Total APIs over time
Open APIs: Growth is accelerating




                 Total APIs over time
APIs: some very competitive markets

                                                                     Number of
                                                                     APIs, Top 15
                                                                     Categories




          Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
API Billionaires Club, 2011 edition
            13 billion API calls / day (May 2011)

            10 billion API calls / month (January 2011)

            Over 260 billion objects stored in S3 (January 2011)

            1.6 billion API-delivered stories / month (October 2010)

            5 billion API calls / day    (April 2010)



            5 billion API calls / day    (October 2009)



            8 billion API calls / month (Q3 2009)

            3 billion API calls / month (March 2009)
Simplicity
REST vs. SOAP: Simplicity wins again




          Distribution of API protocols and styles
          Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
REST vs. SOAP: Simplicity wins again




          Distribution of API protocols and styles
          Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
JSON Rising: 55% of all new APIs support JSON




        Percentage of new APIs with JSON support
          Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
20% of all new APIs support only JSON




      Percentage of new APIs with only JSON support
          Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
1 in every 5 new APIs says “goodbye XML”




          Percentage of APIs with XML support
          Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
Money
API as Product




When an API is not an extension of your product, but it is your product
Screw the web site, let’s focus on the API


             Qwerly shutters profile pages in favor
             of lucrative ‘DNS for people’ API
                                           TechCrunch, May 5, 2011
API business models, circa 2005
API business models 2011
Have we seen this before?


Why do we need    Of course we      Why do we     Of course we
 a Web site?     have a Web site   need an API?   have an API



 1995             2000             2005           2010
thank you

      Questions, ideas, comments?
Email me: john@programmableweb.com
        Twitter: @johnmusser

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Open APIs - State of the Market 2011

  • 1. Open APIs: State of the Market John Musser, ProgrammableWeb @johnmusser Glue Conference 2011
  • 2. Introduction ProgrammableWeb.com • API & mashup directory • News, community, dev tools • 3,200 Web APIs • 5,800 mashups
  • 4. Open APIs: Growth is accelerating Total APIs over time
  • 5. Open APIs: Growth is accelerating Total APIs over time
  • 6. Open APIs: Growth is accelerating Total APIs over time
  • 7. Open APIs: Growth is accelerating Total APIs over time
  • 8. APIs: some very competitive markets Number of APIs, Top 15 Categories Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
  • 9. API Billionaires Club, 2011 edition 13 billion API calls / day (May 2011) 10 billion API calls / month (January 2011) Over 260 billion objects stored in S3 (January 2011) 1.6 billion API-delivered stories / month (October 2010) 5 billion API calls / day (April 2010) 5 billion API calls / day (October 2009) 8 billion API calls / month (Q3 2009) 3 billion API calls / month (March 2009)
  • 11. REST vs. SOAP: Simplicity wins again Distribution of API protocols and styles Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
  • 12. REST vs. SOAP: Simplicity wins again Distribution of API protocols and styles Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
  • 13. JSON Rising: 55% of all new APIs support JSON Percentage of new APIs with JSON support Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
  • 14. 20% of all new APIs support only JSON Percentage of new APIs with only JSON support Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
  • 15. 1 in every 5 new APIs says “goodbye XML” Percentage of APIs with XML support Based on directory of 3,200 web APIs listed at ProgrammableWeb, May 2011
  • 16. Money
  • 17. API as Product When an API is not an extension of your product, but it is your product
  • 18. Screw the web site, let’s focus on the API Qwerly shutters profile pages in favor of lucrative ‘DNS for people’ API TechCrunch, May 5, 2011
  • 19. API business models, circa 2005
  • 21. Have we seen this before? Why do we need Of course we Why do we Of course we a Web site? have a Web site need an API? have an API 1995 2000 2005 2010
  • 22. thank you Questions, ideas, comments? Email me: john@programmableweb.com Twitter: @johnmusser