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Only in Seattle Initiative
Request For Proposals
October 14, 2015
Seattle Office of Economic Development
Why this model?
Empowering business owners to organize around a
common vision and attract investment to their district.
• Business and Retail Development
• Clean and Safe
• Streetscape and Appearance
• Marketing and Promotion
• Organizational Development
Clean and
Safe
Business
Development
Streetscape
and
Appearance
Marketing
and Events
Organizational
Development
Leadership Group
Businesses
Property Owners
Nonprofits
Residents
Step 1:
A district forms a leadership
group and structure
Step 2:
The group develops an action
plan with priorities in the five
core strategy areas.
Step 3: Start working
Only in Seattle provides a framework and funding that helps business district leaders
agree on a common vision and set priorities for their district.
2016 Only in Seattle Initiative Program Components
Tier I: Action Plan Grants for Organizing, Transforming or
Established Districts
Tier II: Business Improvement Area Support
Tier III: Racial Equity in Business Districts
Tier IV: Façade Improvements
Tier V: Enhance Cultural Place-making
Tier VI: City Infrastructure Improvements ($500,000 available)
Organizing District
•Have a stakeholder group
•Have a Vision
•Developing a plan
•$50,000 maximum
Transforming District
•Have a structure
•Implementing a plan
•$200,000 maximum
Established District
•Lead organization
•Financially stable
•Ongoing implementation
•$50,000 maximum
Tier I: Action Plan Grants
Organizing Transforming Established
Business
Organization
 Stakeholder Group
 Action Plan
 Implementing plan
 Building org.
revenues
 Financially sustainable
Marketing &
Promotion
 1-2 events
Marketing Plan
 Signature event
 Active brand
 Strong online/web
Ongoing marketing &
events
Appearance
& Enviro.
 Design for physical
improvements
Implementing
improvements
 Visible design
elements
Business &
Retail Devel.
 Database of
businesses & properties
 Relationships with
businesses
Market analysis
 Business recruitment
plan
 Connect to TA
Clean & Safe
 Clean & safe issues
identified
 Implementing clean
& safe plan
 Scheduled cleaning
 Ongoing safety plan
Tier I: Action Plan Grants
Support Available to All Districts:
• Peer Networking
• Staff liaisons
• Business retention and
expansion
• Business advocacy
Committees for Each
Action Plan Element
Implements Action Plan
Develops/Oversees
Action Plan
Steering
Committee
Organization
1
Business &
Retail
Development
Marketing &
Promotion
Business
Organization
Organization
2
Appearance
& Pedestrian
Environment
Clean & Safe
Typical Implementation Structure
• Building a coalition of organizations and
community members to support economic
development.
• Creating a common agenda and taking
action.
• Funded through Only in Seattle and
Community Cornerstones
On Board
Othello
Only in Seattle CDBG $ &
Cornerstones $
24 Member
Coalition
City Staff - DPD,
DON, OED, OH
Marketing
and
Promotion
Business
Attraction &
Retention
Clean and
Safe
Real Estate
Development
District branding & Events
Business TA with language
support
Community engaged with
developers
Façade project & Clean ups
What’s New in 2016?
• City Infrastructure Improvement Projects
• Open to business districts with paid on-street parking OR have majority
low-moderate income residents and significant impacts from construction
• Cultural Place-making funding
• Business Districts can apply for technical assistance to organize a festive
gathering of business district leaders and artists/arts organizations/cultural
organizations to meet and explore possibilities for collaboration.
• Façade program
• $50,000 available to fund 1-3 projects
Go Grants
Sept Oct Nov Dec Jan
Nov. 3
Applications
due
Oct. 2
Request for
Applications
Released
Public Meetings
Oct. 7 & 14
November 13,
16, 17
Committee
Presentations
Dec/Jan
Investments
Decided and
Announced
Request for Application Timeline
Facebook.com/OnlyinSeattle
Twitter.com/@OnlySeattleGems
Contact us
Theresa Barreras, Business Districts Manager
Theresa.barreras@seattle.gov
206-684-4505
Heidi Hall, Business Districts Advocate
Heidi.hall@seattle.gov
206-733-9967
Mikel Davila, Business Districts Advocate
Mikel.davila@seattle.gov
206-386-9748
Bottomline.seattle.gov

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Only in seattle initiative - Request for Application Information Session October 14, 2015

  • 1. Only in Seattle Initiative Request For Proposals October 14, 2015 Seattle Office of Economic Development
  • 3. Empowering business owners to organize around a common vision and attract investment to their district. • Business and Retail Development • Clean and Safe • Streetscape and Appearance • Marketing and Promotion • Organizational Development
  • 4. Clean and Safe Business Development Streetscape and Appearance Marketing and Events Organizational Development Leadership Group Businesses Property Owners Nonprofits Residents Step 1: A district forms a leadership group and structure Step 2: The group develops an action plan with priorities in the five core strategy areas. Step 3: Start working Only in Seattle provides a framework and funding that helps business district leaders agree on a common vision and set priorities for their district.
  • 5. 2016 Only in Seattle Initiative Program Components Tier I: Action Plan Grants for Organizing, Transforming or Established Districts Tier II: Business Improvement Area Support Tier III: Racial Equity in Business Districts Tier IV: Façade Improvements Tier V: Enhance Cultural Place-making Tier VI: City Infrastructure Improvements ($500,000 available)
  • 6. Organizing District •Have a stakeholder group •Have a Vision •Developing a plan •$50,000 maximum Transforming District •Have a structure •Implementing a plan •$200,000 maximum Established District •Lead organization •Financially stable •Ongoing implementation •$50,000 maximum Tier I: Action Plan Grants
  • 7. Organizing Transforming Established Business Organization  Stakeholder Group  Action Plan  Implementing plan  Building org. revenues  Financially sustainable Marketing & Promotion  1-2 events Marketing Plan  Signature event  Active brand  Strong online/web Ongoing marketing & events Appearance & Enviro.  Design for physical improvements Implementing improvements  Visible design elements Business & Retail Devel.  Database of businesses & properties  Relationships with businesses Market analysis  Business recruitment plan  Connect to TA Clean & Safe  Clean & safe issues identified  Implementing clean & safe plan  Scheduled cleaning  Ongoing safety plan Tier I: Action Plan Grants
  • 8. Support Available to All Districts: • Peer Networking • Staff liaisons • Business retention and expansion • Business advocacy
  • 9. Committees for Each Action Plan Element Implements Action Plan Develops/Oversees Action Plan Steering Committee Organization 1 Business & Retail Development Marketing & Promotion Business Organization Organization 2 Appearance & Pedestrian Environment Clean & Safe Typical Implementation Structure
  • 10. • Building a coalition of organizations and community members to support economic development. • Creating a common agenda and taking action. • Funded through Only in Seattle and Community Cornerstones On Board Othello Only in Seattle CDBG $ & Cornerstones $ 24 Member Coalition City Staff - DPD, DON, OED, OH Marketing and Promotion Business Attraction & Retention Clean and Safe Real Estate Development District branding & Events Business TA with language support Community engaged with developers Façade project & Clean ups
  • 11. What’s New in 2016? • City Infrastructure Improvement Projects • Open to business districts with paid on-street parking OR have majority low-moderate income residents and significant impacts from construction • Cultural Place-making funding • Business Districts can apply for technical assistance to organize a festive gathering of business district leaders and artists/arts organizations/cultural organizations to meet and explore possibilities for collaboration. • Façade program • $50,000 available to fund 1-3 projects
  • 13. Sept Oct Nov Dec Jan Nov. 3 Applications due Oct. 2 Request for Applications Released Public Meetings Oct. 7 & 14 November 13, 16, 17 Committee Presentations Dec/Jan Investments Decided and Announced Request for Application Timeline
  • 14. Facebook.com/OnlyinSeattle Twitter.com/@OnlySeattleGems Contact us Theresa Barreras, Business Districts Manager Theresa.barreras@seattle.gov 206-684-4505 Heidi Hall, Business Districts Advocate Heidi.hall@seattle.gov 206-733-9967 Mikel Davila, Business Districts Advocate Mikel.davila@seattle.gov 206-386-9748 Bottomline.seattle.gov