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One World International Real Estate
- 1. Why Working With OneWorld International Realty
- 2. Author Bruno Linares PresidentOne World International & Blumetrix Capital Founder Hometaurus.com
- 3. • Brokerage opensits doors, sets up office space for agents • Agents are recruited with differing split and services offers • Marketing and training are provided to help agents succeed • The better agents do, the better the brokerage does • Brokerages developed company web presence, leaving agents to their own device For Many Years the Real Estate Business
- 4. Being a RealEstate Agent is Expensive • Many different brokerage plans, splits, commission agreements, etc. • A lower commission split with lower office fees is a good place to start. • Past the two-year mark, you have proven yourself as an entrepreneur. • There is an 80% chance you won’t be doing this in two years • Only 20% of new licensees will renew once their two-year license period is up. * According to NAR, the average income for a Realtor in 2013 was $47,700
- 5. According to NAR– National Association of Realtors 80% No Renew Agents 20% Agents Renew
- 6.
- 7. DO YOU STILL WANTTO BE AN AGENT ?
- 8. The Future forReal Estate is NOW • This business model are numbered and • Coming to an end sooner than many might believe • It simply isn't consumer- friendly • We no longer control listing information to the point that we don't need to care
- 9. NAR Did aTechnology Survey The Answers Were: More than half of the agents stated that they wanted more in the way of technology help and services from their brokers. Floor time and brand-generated leads are fine, but not as important to them as in the past. Many want no floor time at all. They were too busy. Now that's the number one thing with affordable marketing tools coming in second
- 10. In a FewWords Real Estate • It's really a Two part answer, • One about the Internet and • The other about leveraging agent time and productivity -
- 11. The Real Estateand the Internet • Let's talk about the Internet and websites. • How leads are generated. • How is it done now • How do the big players seem to be addressing it
- 12. The Basics –The Agents • Agent recruitment and retention. • Assuring the success of agents. • Leveraging the local nature of real estate
- 13. Real Estate isLocal • How many times have you heard it, or said it? • Two factors influence each other, and how can we make them work together for success? • The big player brokerages and franchises are creating huge websites at corporate/franchise level. • They are driving visitors to the site, and in a variety of ways generating leads that are passed down to the local offices, • there divided again, and passed finally to an agent
- 14. Marketing • Most successfulInternet real estate website lead generation to be less top- down, and a lot more broad-based. • Large brokerages and franchises need to create web presence at agent level in the local markets. • They need to train agents and solicit their input of content for these sites. • The net result of these mini-local presences will be far greater than the huge "we have all of the listings" sites
- 15. Productivity and ManagementBenefits from Technology • There's so much more that a brokerage can deliver in the way of technology to agents. • These are things that they will value because they provide the tools to increase productivity, manage their time, and manage customer data that leads to sales. • The main value is in the ability to set up customized databases for real estate brokerage office management, login from anywhere by agents, and their ability to manage their independent contractor real estate activities on a company-provided system
- 16. Find Your ValueProposition for Real Estate Brokers • For most brokers, instead of jumping in and making calls. • They should spend time getting themselves positioned to recruit the best agents. • It is more than just making calls and booking interviews. • 90% of brokers have no idea what their value proposition is -- The most important element in their recruitment arsenal. • The value proposition is NOT their tools. However their tools determine the value of their value proposition
- 17. We Create &Host Your Personalized Website • WE MAKE A WEBSITE FOR FREE • YOU GET ALL MLS LISTINGS DIRECT FROM US. • WE ARE DIRECT VENDORS FROM MIAMI REALTOR ASSOCIATION • MORE EXPOSURE AND MORE BUYERS AND SELLERS LEADS
- 19. FREE CRM –CUSTOMER RELATIONSHIP MANAGEMENT
- 20. FREE CRM –CUSTOMER RELATIONSHIP MANAGEMENT
- 21. FREE CRM –CUSTOMER RELATIONSHIP MANAGEMENT • EMAIL TO CLIENTS SCHEDULE • APPOITMENTS SAVE CLIENTS INFORMATION • STORAGE IMPORTANT DOCUMENTS
- 22. FREE ACCOUNT FORNATIONAL MULTILISTING WEBSITE • CREATE A REALTOR PROFILE • ADD LISTINGS • SHARE YOUR LISTINGS IN TWEETER , FACEBOOK, GOOGLE PLUS, LINKEDIN MORE • SCHEDULE POST FOR FUTURE DATES • WE ARE DIRECT VENDORS FROM MIAMI MLS
- 23. ACCESS TO MAILINGLISTS IN MIAMI-DADE COUNTY • WE PROVIDE WITH NAMES, ADRESSESS & PROPERTY INFORMATON FOR THE WHOLE COUNTY OF MIAMI- DADE • DATA COMES FROM PUBLIC RECORDS • WE UPDATE OUR LISTS EVERY 30 DAYS • FREE ACCESS TO OUR BULK MAIL USPS ACCOUNT
- 24. FORECLOSURE INVESTMENTS SUPPORT •WE CAN HELP YOU AND YOUR CLIENTS TO MAKE MONEY AND INVEST IN THE FORECLOSURE COURTS • WE GIVE YOU ALL TRICKS AND TIPS • WE HAVE TARGETS AREAS FOR THE BEST DEALS AND INVESTMENTS
- 25. CHAT with CLIENTSIN REAL TIME • POTENTIAL CLIENT WILL VISIT THE AGENT’S WEBSITE • AGENT WILL GET AN IMMEDIATE NOTIFICATION ON IPHONE APP • INSTANT CHAT CONVERSATION • AGENT WILL KNOW EXACTLY WHAT THE VISITORS ARE LOOKING FOR • WE INSTALL IT FOR FREE
- 26. SCHEDULE MESSAGES INTHE FUTURE SOCIAL NETWORKS • YOU CAN SCHEDULE YOUR TWEETS AND FACEBOOK AHEAD OF TIME • SAVE YOUR TIME • MORE CLIENTS ENGAGEMENT • HELP YOU PROMOTE YOUR LISTINGS, YOUR NAME AND MORE
- 27. Join Today tothe One World Journey
Editor's Notes
- #2 This presentation demonstrates the new capabilities of PowerPoint and it is best viewed in Slide Show. These slides are designed to give you great ideas for the presentations you’ll create in PowerPoint 2011! For more sample templates, click the File menu, and then click New From Template. Under Templates, click Presentations.
- #4 -Agents have been lured in the past by franchises with big brand names. -Brand office leads and floor time have been highly valued.
- #5 Not considering taxes, marketing/office expenses. It’s sad, but true. This industry can chew up and spit out the best of the best salespeople there are. this is because it’s not what they thought it was cracked up to be, or they simply couldn’t survive on the low income, it’s a proven fact that real estate isn’t for the weak. If you want to be a rock-star agent, it’s going to consume your life Still want to be an agent?
- #6 So much so that only about 20 percent of new licensees will renew once their two-year license period is up.
- #7 - Not considering taxes, marketing/office expenses. - It’s sad, but true. This industry can chew up and spit out the best of the best salespeople there are. - this is because it’s not what they thought it was cracked up to be, or they simply couldn’t survive on the low income, it’s a proven fact that real estate isn’t for the weak.
- #8 If you want to be a rock-star agent, it’s going to consume your life
- #14 - we look at the Internet, and its global reach -this strategy might work in the long term. - However, the consumer who is searching the Web for local real estate information will have a lot to say about it. - Will they get lost in the big sites?
- #15 Real estate will always be local, and the more local a website is in content, the better its ultimate lead generation. The franchises and big players need to look into how to build an Internet lead generation pyramid with the base being a huge number of hyper-local sites.
- #17 Tools to share in a way that educates the agents in your market Some will say "location," or "a great broker like me!" but really is not going to cut it in today's world. We give agents leads how many leads year to date have you given out per agent? "Training program." Many simply say, "I don't know." We have the best agents For example, according to the MLS, our agents are doing an average of seven transactions more than our nearest competitor. Value Proposition may be number one -- but social media is a close second! I would say a broker needs to add a Facebook Fan page for their company, lead generation tools, online marketing support and coaching. Most brokers today want to stick with technology -- namely: email. But our ratios haven't changed — We have a great training camp to train and sharpen the skills they can also attend their company conventions, network with other great recruiters or do anything on a regular basis to stay sharp in the game of recruiting
- #21 CALENDAR
- #22 EMAIL TO CLIENTS SCHEDULE APPOITMENTS SAVE CLIENTS INFORMATION STORAGE IMPORTANT DOCUMENTS
- #23 CREATE A REALTOR PROFILE ADD LISTINGS SHARE IN TWEETER , FACEBOOK, GOOGLE PLUS LINKEDIN , ETC SCHEDULE POST FOR FUTURE DATES WE ARE DIRECT VENDORS FROM MIAMI MLS