The document discusses how the world has transitioned to a non-linear system and the implications for business. It proposes that traditional models of innovation, organization, and value creation no longer apply and presents the "No Straight Lines" framework for making sense of this complex world. The framework teaches new literacy, processes, and tools to create sustainable value through networked organizations, lean innovation, and data-driven systems thinking. Workshops are offered to help companies rethink their business models for success in this context.

1. How to build a
successful business
in a non-linear world
Alan Moore

2. The ‘WHAT’S NEXT’ for business
What if we could build
sustainable, green cars
5x faster at 100x times less the
capital cost?
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

3. The ‘WHAT’S NEXT’ for business
What if we could build an €83m
business that sells fashion via
mobile devices?
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

4. The ‘WHAT’S NEXT’ for business
What if our customers
co-created the future of our
company, meaning we created
better products, services, and
increased revenues?
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

5. The ‘WHAT’S NEXT’ for business
What if the next Silicon Valley
was not a place but a platform?
That would ignite
entrepreneurship and unleash
innovation at an international
scale?
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

6. The ‘WHAT’S NEXT’ for business
What if we could create a service
to better manage people’s
chronic health care? Reducing;
wrong diagnosis, over
prescription of drugs, clogging
up hospitals and specialist time?
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

7. “
If you were born in the last millennium,
I have news for you: innovation doesn’t
happen the same way anymore. Alan is a
charismatic visionary who studies the
disruptive trends in the world of innovation
and makes them very tangible to his
audience. His book No Straight Lines is a
great guide in how this works in real life.
“
Bernard Slede Managing Director, HP Startup Ecosystem Programs

8. NSL a research
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |
project spanning
7 years.
The project
investigated the
transition from
a linear to a
non-linear world
and the
implications
of that reality
for us all.

9. These are some of the organisations we have
worked with, studied, and, talked to
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

10. | www.no-straight-lines.com | making sense of our non-linear world | 2011 |
At board level you know your world is
different, ambiguous and challenging.

11. We have entered an era in which the
rules we have previously organised our
lives and businesses around no longer
apply.
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

12. Our research shows organisations
and businesses face a pressing
problem with identifying
‘WHAT NEXT’ looks like?
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

13. This 3 hour interactive introduction will
bring you up to speed about why our world is
different. It will connect the dots of our non-
linear world helping you make sense of it.
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

14. | www.no-straight-lines.com | making sense of our non-linear world | 2011 |
We respectfully expect you to be active participants,
and in that process you will:
[1] Learn about new tools, processes and language
[2] Learn how others have used those to solve complex commercial and
organisational problems
[3] Apply that insight to challenge your own world view and to be able
to rethink and recreate your business
The Benefit: you will leave with a clearer understanding of
WHAT NEXT could really look like.

15. | www.no-straight-lines.com | making sense of our non-linear world | 2011 |
We need to shift how we see and interpret
the world so that we connect to our best
future potential instead of continuing to
operate from the experience of the past.

16. Agenda for workshop
Introduction - insight that explains why:
* Why we live in an age of overwhelming complexity
* Why this presents us with a trilemma of social, orgaisational, and economic problems
* Why these interlocking changes are driving the transition
* Why social everything is in fact ‘a human operating system’ that is reshaping society
and all business
* Why that relates to economic and organisational survival
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

17. Agenda for workshop
A new literacy that describes – how:
* How to create new economic frameworks and sustainable value
* How networked organisational capability is the future of business
* How to run lean (velocity vs. cost) accelerating innovation and mitigating risk
* How new legal frameworks can aid economic growth
* How markets today and tomorrow are built on conversation – how that
connection becomes an asset, a real connection, and an authentic one
* How data will redefine your business
* How systems thinking and designing for a complex world is not only
desired but necessary
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

18. So who should come along?
For those that have an urgent and pressing need to fundamentally rethink how to
get things done better.
With fewer resources, and less time.
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

19. “
I found the fact that Alan was able to
synthesize so many concrete,
successful examples of the positive
impact of new technologies as well
as to identify the underlying threads
which bind such nominally disparate
“
innovations quite buoying.
Chris Slowe - Chief Scientist at Hipmunk, Lead Architect
and Manager at Reddit.com (A division of Wired Digital)
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

20. Companies that have engaged with the
NSL programme and workshops.
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |

21. Want to thrive in a non-linear world?
Link: http://www.flickr.com/photos/garryknight/4945365870/
Published under a CC license: Attribution: With A Laptop By A Wall – Garry Knight
Give us a sign either by phone, mail, tweet
or use the web booking form.
Phone: +44 (0)7768 364 538
email: info@smlxtralarge.com
twitter: alansmlxl
web: no-straight-lines.com/induction-days/#
| www.no-straight-lines.com | making sense of our non-linear world | 2011 |