Pre-feasibility study, New Project Identification, Project Feasibility and Market Study, Identification of Profitable Industrial Project Opportunities, Preparation of Project Profiles / Pre-Investment and Pre-Feasibility Studies, Market Surveys / Studies, Preparation of Techno-Economic Feasibility Reports, Identification and Section of Plant /Process / Equipment, General Guidance, Technical and Commercial Counseling for setting up new industrial projects. Visit: www.niir.org Projects covered: Stearic Acid Rice Powder, Puttu and Wheat Powder Sanitary Napkins Disposable Needles Textile Bleaching, Dyeing & Finishing Potato Flakes Rice Cultivation Cattle & Poultry Feed PSC Electric Poles Fitness Equipments(Elliptical Cross Trainers, Treadmill and Exercise Bikes) Sodium Silicate from Rice Husk/Hull Poultry Feed HDPE/PP Woven Sacks Organic Fertilizer

1. NPCS
Newsletter -
Issue 35

2. Projects Covered in this Issue
 Stearic Acid
 Rice Powder, Puttu and Wheat Powder
 Sanitary Napkins
 Disposable Needles
 Textile Bleaching, Dyeing & Finishing
 Potato Flakes
 Rice Cultivation
 Cattle & Poultry Feed
 PSC Electric Poles
 Fitness Equipments (Elliptical Cross Trainers, Treadmill and Exercise
Bikes)
 Sodium Silicate from Rice Husk/Hull
 Poultry Feed
 HDPE/PP Woven Sacks
 Organic Fertilizer

3. Stearic Acid
 Stearic acid is a saturated fatty acid with an 18-carbon chain and has the
IUPAC name octadecanoic acid. It is a waxy solid, and its chemical formula is
CH3(CH2)16CO2H. Its name comes from the Greek word στέαρ "stéar", which
means tallow. The salts and esters of stearic acid are called stearates. Stearic
acid is one of the most common saturated fatty acids found in nature
following palmitic acid. It occurs in many animal and vegetable fats and oils,
but it is more abundant in animal fat (up to 30%) than vegetable fat (typically
<5%). The important exceptions are cocoa butter and Shea butter, where the
stearic acid content (as a triglyceride) is 28–45%.
 Stearic acid is prepared by treating these fats and oils with water at a high
pressure and temperature (above 200°C), leading to the hydrolysis of
triglycerides. The resulting mixture is then distilled. Commercial stearic acid is
often a mixture of stearic and palmitic acids, although purified stearic acid is
available. In terms of its biosynthesis, stearic acid is produced from
carbohydrates via the fatty acid synthesis machinery via acetyl-CoA.

4. Rice Powder, Puttu and Wheat Powder
 Wheat flour is a powder made from the grinding of wheat used for human consumption.
More wheat flour is produced than any other flour. Wheat varieties are called "soft" or "weak"
if gluten content is low, and are called "hard" or "strong" if they have high gluten content.
Hard flour, or bread flour, is high in gluten, with 12% to 14% gluten content, and has elastic
toughness that holds its shape well once baked.
 Rice flour (also rice powder) is a form of flour made from finely milled rice. It is distinct from
rice starch, which is usually produced by steeping rice in lye. Rice flour is a particularly good
substitute for wheat flour, which causes irritation in the digestive systems of those who are
gluten-intolerant. Rice flour is also used as a thickening agent in recipes that are refrigerated
or frozen since it inhibits liquid separation. Rice flour may be made from either white rice or
brown rice. To make the flour, the husk of rice or paddy is removed and raw rice is obtained,
which is then ground to flour.
 India is ranked as the world’s largest producer of a number of agri-products including milk
and dairy products and pulses .and the second largest producer of rice, wheat, sugar and
cotton. India produces more than 200 million tonnes of different food grains every year. All
major grains – rice, wheat, maize, barley and millets like jowar (great millet), bajra (pearl
millet) & ragi (finger millet) are produced in the country. About 15 per cent of the annual
production of wheat is converted into wheat products. There are 10,000 pulse mills in the
country with a milling capacity of 14 million tonnes, milling about 75 per cent of annual
pulse production. The country is self sufficient in grain production and is the second largest
rice producer in the world with a 20 per cent global share. Primary milling of rice, wheat and
pulses is the most important activity in food grains processing. As a whole it is a good project
for entrepreneurs for investment.

5. Sanitary Napkins
 The Sanitary napkin industry is closely connected with the mode of life, which is in turn
directly correlated to housing. Accordingly this industry has always grown by keeping space
with improvement in living and it is new indispensable for sanitary in modern housing. In
India, the technology for sanitary napkins available by processing of raw cotton spinning
and weaving of napkins. On small scale, the processed cotton is purchased which is spinned
and woven. Sanitary napkin is a product used by women during the menstrual period to
treat menstruation. It is one of the daily necessities for women. Most napkins will prevent
leakage.
 The Industry in India is of recent origin. The first unit is to manufacture viscous napkin filament
yarn. Sanitary napkins have an important place in women's history and in the history of
technology. 19th Century research into disposable sanitary napkins marked the humble
beginnings of a new era of gynecological sanitary. Hindustan Lever (now Hindustan
Unilever), Johnson & Johnson and Procter & Gamble have been the lead players in sanitary
napkins market. The Unilever-Kimberly Clark joint venture had earlier entered the Indian
market with its brand, Kotex, in competition with the market leader, Whisper of Proctor &
Gamble. Kimberly Clark had launched upgraded Whisper with Wings brand, priced only 5%
higher than the regular Whisper brand. After the launch of Whisper Extra Dry from Procter &
Gamble, Johnson & Johnson came in with Stayfree Spirit. Any entrepreneurs venture into this
field will be successful.

6. Disposable Needles
 Disposable needles are widely used by doctors for injection purpose with the
help of syringes. With the increase in population in our country, requirement of
medicine and injections has increased. For more strength of people more
number of needles is required with syringes. For quick relief, needles are used
by surgeons, dental surgeons, Veterinary Surgeons, and by the breeders in the
poultry farm, where the farm birds are periodically injected against
epidemics.
 Hindustan Syringes and Beckton & Dickinson had launched Auto Disposable
(AD) syringes. The new age AD syringe makes re-use impossible by locking the
plunger after the medicine is injected. It cannot draw on the medicine a
second time. In the field of cannulae and blood bags, Poly Medicure has
emerged as a significant player. In the Indian single uses syringes market,
which is nearly 1.5 bn units strong, Hindustan Syringes and Medical Devices
(HMD) enjoys a 65% market share. Imports constitute 10% of this market. In the
single use needles market, HMD has a 70% market share, followed by
imported brands with a 25% market share. The size of the local needles market
is 2.5 bn units per annum. Dispovan is the dominant brand in India, and it has
been able to maintain and increase its market share in face of stiff
competition from multinational and domestic challengers. So any new
entrants can venture in to this industry.

7. Textile Bleaching, Dyeing & Finishing
 A textile is a flexible woven material consisting of a network of natural or artificial fibres often
referred to as thread or yarn. Yarn is produced by spinning raw fibres of wool, flax, cotton, or
other material to produce long strands. Textiles are formed by weaving, knitting, crocheting,
knotting, or pressing fibres together (felt).
 Textile bleaching is one of the stages in the manufacture of textiles. All raw textile materials,
when they are in natural form, are known as 'greige' material. This greige material will have
its natural color, odor and impurities that are not suitable for clothing materials. The removal
of these natural coloring matters and add-ons during the previous state of manufacturing is
called scouring and bleaching. Dyeing is the process of adding color to textile products like
textile and fabrics. Dyeing is normally done in a special solution containing dyes and
particular chemical material. After dyeing, dye molecules have uncut chemical bond with
fiber molecules.
 Textile finishing is the term used for a series of processes to which all bleached, dyed, as a
whole establishing Textile Bleaching, Dyeing & Finishing Unit is one of the project which has
good prospect for the entrepreneurs to invest.

8. Potato Flakes
 Potato is one of the important tuber vegetables, which is consumed
throughout the year. Its botanical name is Solanum Tuberosum. Potatoes can
be consumed in varied forms. In fact, it is a vegetable that can easily be
combined with any other food item including other vegetables, cereals,
pulses, meat and poultry. The raw materials required are fresh potatoes.
Potato flakes are the most important form of dehydrated potato products,
which also include potato granules, pellets, powder, shredded and sliced
potato. Dehydrated potato flakes are made by pressing cooked mashed
potatoes onto a drum drier, which forms a sheet that can be broken up and
ground to the required density.
 The potato dehydration and flakes manufacturing unit has exclusively been
reserved on small scale by Govt. of India as per Industrial Policy introduced in
1983. No any big competitor may enter in this field. The potato flakes and
powder is meant only for export. Although domestic market for dehydrated
and powdered potato is there but more than 70% of the total indigenous
production of potato flakes /powder is exported to various countries. Due to
demand growth, it is a good project for entrepreneurs to invest. Any
entrepreneurs venture into this field will be successful.

9. Rice Cultivation
 Rice is the leading food crop in the developing world in terms of total world production. It
represents the staple food for almost two-thirds of the world’s population. Rice provides 21%
of global human per capita energy and 15% of per capita protein. However, the world’s
stocks of stored rice grain have been falling in negative correlation to each year’s
consumption levels which now exceeds actual annual production. Rice is generally
considered a semi-aquatic annual grass plant, which can be grown under a broad range of
climatic conditions. Cultivated rice belongs to the species O. sativa and O. glaberrima.
While O. sativais the predominant species, O. galberrimais cultivated on a limited scale and
only in Africa. The major rice producers in 2010 were China, India, Indonesia, Bangladesh,
Vietnam and Myanmar producing alone more than 75% of the world production. Rice grain
comprises the edible rice caryopsis of fruit enclosed in a protective covering, the hull (husk).
During the milling process, rough rice is milled to produce polished edible grain by first
subjecting to dehusking and then to the removal of brownish outer bran layer known as
whitening. Finally, polishing is carried out to remove the bran particles and provides surface
gloss to the edible white portion.
 The duration of growth for cultivated rice varies from 80 to 280 days and can be generally
divided into early (80–130 days), intermediate (130–160 days) and late (160+days) maturing
cultivars. In the rice plant, three growth phases can be distinguished: the vegetative phase –
when the plant begins to partition assimilation to the developing panicle; the reproductive
phases with panicle (flowering) development; and the ripening or grain-filling phase which
begins after anthesis and ends at maturation. As a whole it is a good project for
entrepreneurs for investment.

10. Cattle & Poultry Feed
 In India the animal feed industry is of recent origin, the first animal food plant having been
established in 1960. There are today as many as 14 plants in the organized sector, besides
many small feed compounders, which operate in large cities. The 14 organized units have
modern or semi modern equipment for manufacturing compound feeds. All of them have
excellent facilities for quality control and are well equipped for chemical analysis of raw
materials and the finished products. The installed capacity for all types of feeds that can be
produced in the units under organized sector in India is estimated in the neighbourhood of
630000 metric tonnes a year. Taking into account the expansion plans of the organized
sector, it is anticipated that the capacity of this industry in India is likely to increase rapidly.
 India has the largest cattle, buffalo and goat population according to latest census. There
are about 200 million cattle, 50 million buffaloes and 90 million goats in the country. About
one sixth of the cattle, about half of buffalo and one fifth of goat population in world are in
India. Animal husbandry plays an important role in the national life and accounts for about
10% of the national income. In particular the contributor of the cattle and buffalo to the
economy is considerable. They are the main source of drought power in agricultural
operations and rural transportation they provide essential, foods like milk and meal.
 Industries playing increasing roles in the struggle against world hunger include the poultry
industry, which require less capital to enter than other animal industries, and the feed
industry, which provides economical, feeds upon which the poultry industry depends. Any
entrepreneur venture into this field will be successful.

11. PSC Electric Poles
 PSC stands for pre-stressed concrete. These are highly durable and strong PSC
Poles fabricated from excellent quality concrete material. These poles are
used extensively in electrical industry, for establishing electrical connections
and fittings. PSC poles are available in different dimensions and weight
depending on the requirement. The poles are eco friendly and require very
low maintenance.
 Types of Utility Distribution Poles:
 Tangent poles
 Guyed poles
 Self-supporting poles
 The power sector is one of the crucial inputs to the growth of other industrial
sectors and overall economic growth of India. India has fourth largest installed
generating capacity in world but the per capita consumption of electricity is
very low, owing to a huge gap between demand and supply of power.
Traditionally the power sector was dominated by the public sector but has
now been opened for competition from private and foreign players by the
government sector.

12. Fitness Equipments (Elliptical Cross Trainers, Treadmill
and Exercise Bikes)
 Fitness/Exercise equipment is any apparatus or device used during physical activity to
enhance the strength or conditioning effects of that exercise by providing either fixed or
adjustable amounts of resistance or to otherwise enhance the experience or outcome of an
exercise routine. Physical fitness is a general state of health and well-being or specifically the
ability to perform aspects of sports or occupations. Physical fitness is generally achieved
through correct nutrition, exercise, hygiene and rest. It is a set of attributes or characteristics
that people have or achieve that relates to the ability to perform physical activity.
 The fitness industry in India - valued at anything between a whopping Rs 2,000 crore and a
more modest Rs 300 crore — however is not celebrating just yet. In fact, it's still a fragmented
industry with diverse players such as health clubs, gyms and trainers. The health club
approach and a feel good factor — for a highly stressed out segment — is the growing
focus of the fitness industry in India." For corporate executives, health is often an important
consideration. They have various problems ranging from spondilyosis, to posture and stress-related
issues. The fitness equipment market in India was estimated to be worth 12.5 bn IN
2008; and was expected to reach INR 63.3 bn by 2012. The annual growth rate is expected
to be around 50%. The key segments in the sector are the home segment and the
institutional segment. As a whole establishing Fitness Equipments Unit is one of the project
which has good prospect for the entrepreneurs to invest.

13. Sodium Silicate from Rice Husk/Hull
 Rice husk a major by-product of the rice milling industry, is one of the most commonly
available lignocellulosic materials that can be converted to different types of fuels and
chemical feedstocks through a variety of thermo chemical conversion processes. During
milling of paddy about 78 % of weight is received as rice, broken rice and bran. Rest 22 % of
the weight of paddy is received as husk. This husk is used as fuel in the rice mills to generate
steam for the parboiling process. This husk contains about 75 % organic volatile matter and
the balance 25 % of the weight of this husk is converted into ash during the firing process, is
known as rice husk ash.
 The Midwest U.S. market for sodium silicate is highly concentrated, with only four
competitors. The competitors are PQ Corporation, Occidental Chemical Corporation, INEOS
Group Limited, and W.R. Grace & Company. PQ Corporation is a leading global producer
of silicate, zeolite, and other performance materials serving the detergent, pulp and paper,
chemical, petroleum, catalyst, water treatment, construction, and beverage markets. The
future demand for sodium silicate is a function of growth of the end-user industries, mainly
soap and detergent factories, pulp and paper mills, paint, pigment and adhesive factories.
Information obtained from Ethiopian Investment Authority give strong indication that private
investment in the aforementioned industries is bound to grow. Due to demand growth, it is a
good project for entrepreneurs to invest. Any entrepreneurs venture into this field will be
successful.

14. Poultry Feed
 Poultry feed is needed to produce poultry, a substantial part of the food
industry. Feeds are used as edible materials, which are consumed poultry and
contribute energy and/or nutrients to the poultry diet. Feed is needed to
produce poultry, which are substantial parts of the food industry. Poultry
includes the following: Chickens, Turkeys, Ducks, Guineas, Pigeons, Pheasant,
Ostrich, Peafowl and Swan etc. The size of the food industry depends on
population, which is not constant.
 Efficient chick starter and growing mashes aid proper development of chicks
and pullets. Proteins, largely of vegetable origin, in the growing mesh,
encourage the normal development of pullets and help them to lay lower.
These are fed to which when they are 24 hours old.
 Industries playing increasing roles in the struggle against world hunger include
the poultry industry, which require less capital to enter than other animal
industries, and the feed industry, which provides economical, feeds upon
which the poultry industry depends. Thus, due to demand it is a good project
for entrepreneurs to invest.

15. HDPE/PP Woven Sacks
 HDPE/PP oriented strips are becoming increasingly popular in India & have caught the eye of many
end users for their requirement of packing materials. They have become popular on account of their
inertness towards chemical, moisture & excellent resistance towards rotting & fungus attack. They are
non toxic. Lighter in weight & have more advantages than conventional bags. PP/HDPE woven sacks
laminated with LDPE/PP liner have wider applications. HDPE woven sacks are much stronger & can
withstand much higher impact loads because of HDPE strips elongation at break is about 15-25% as
compared to 30% of Jute. These sacks are much cleaner & resist fungal attack. Jute prices are very
unstable in the market since Jute is an agriculture product. These sacks have many advantages over
other conventional sacks materials & are quite competitive in price.
 Woven sacks enjoy a good market in India and will continue to do so in the coming years. Plastic
woven sacks are rapidly replacing jute bags because they have often various advantages over the
conventional jute fabrics as packaging materials. They have excellent chemical resistance; they are
light in weight and more suitable for packing of various chemicals in the form of granules and
powder. They are also: Stronger and can withstand much higher impact loads. Their elongation at
break is 15 to 25 per cent compared to 3 per cent for jute; they are much cleaner, both in use and
production and can be used to handle food products as they are resistant to fungal attack. Because
of such superior properties of plastic woven sacks, it has high demand everywhere. Due to demand
growth, it is a good project for entrepreneurs to invest.

16. Organic Fertilizer
 Potentially recyclable nutrients are largely in the form of the organic materials-night
soil, animal manure, sewage sludge, composts, slaughter house wastes, and crop residues.
There are some who believe that only naturally derived organic material should be used as
fertilizer. Organic fertilizers do, indeed, have valuable properties as soil amendments. In
particular, their humus content enhances the efficiency of mineral fertilizer, improves soil
structure, increases water retention by soil, and decreases soil erosion.
 Vegetation like all living things requires certain foods for its survival and growth. For
this purpose fertilizers or manure are the materials to be added to the soil and sometimes to
foliage to supply nutrients to sustain plants and promote their abundant and fruitful growth.
The elements that constitute these plants foods are divided into three classes.
 In the modern age the trend is more towards the Biofertilizers by virtue of their multifold
superiority in soil replenishment with essential minerals, essential nutrients to the plant tissue,
easy assimilation and above all greater economy. Mention may be made here of a very
significant factor which is brought into play that bio-fertilizers are highly, Salubrious, resulting
in healthiest possible growth of various parts of the plants. So any new entrants can venture
in to this industry.

17. New Publication
 Money Making Business Ideas- You Can
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18. An ISO
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19.  One of the leading reliable names in industrial world for
providing the most comprehensive technical consulting
services
 We adopt a systematic approach to provide the strong
fundamental support needed for the effective delivery of
services to our Clients’ in India & abroad
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20.  Project Identification
 Detailed Project Reports/Pre-feasibility Reports
 Market Research Reports
 Technology Books and Directory
 Databases on CD-ROM
 Laboratory Testing Services
 Turnkey Project Consultancy/Solutions
 Entrepreneur India (An Industrial Monthly
Journal)
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21.  We have two decades long experience in project
consultancy and market research field
 We empower our customers with the prerequisite
know-how to take sound business decisions
 We help catalyze business growth by providing
distinctive and profound market analysis
 We serve a wide array of customers , from
individual entrepreneurs to Corporations and
Foreign Investors
 We use authentic & reliable sources to ensure
business precision
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22. Requirement collection
Thorough analysis of the project
Economic feasibility study of the
project
Market potential survey/research
Report Compilation
www.niir.org
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23.  Public-sector Companies
 Corporates
 Government Undertakings
 Individual Entrepreneurs
 NRI’s
 Foreign Investors
 Non-profit Organizations, NBFC’s
 Educational Institutions
 Embassies & Consulates
 Consultancies
 Industry / trade associations
www.niir.org
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24.  Ayurvedic And Herbal Medicines, Herbal
Cosmetics
 Alcoholic And Non Alcoholic Beverages, Drinks
 Adhesives, Industrial Adhesive, Sealants, Glues,
Gum & Resin
 Activated Carbon & Activated Charcoal
 Aluminium And Aluminium Extrusion Profiles &
Sections,
 Bio-fertilizers And Biotechnology
 Breakfast Snacks And Cereal Food
 Bicycle Tyres & Tubes, Bicycle Parts, Bicycle
Assembling
www.niir.org
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25.  Bamboo And Cane Based Projects
 Building Materials And Construction Projects
 Biodegradable & Bioplastic Based Projects
 Chemicals (Organic And Inorganic)
 Confectionery, Bakery/Baking And Other
Food
 Cereal Processing
 Coconut And Coconut Based Products
 Cold Storage For Fruits & Vegetables
 Coal & Coal Byproduct
www.niir.org
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26.  Copper & Copper Based Projects
 Dairy/Milk Processing
 Disinfectants, Pesticides, Insecticides, Mosquito
Repellents,
 Electrical, Electronic And Computer based
Projects
 Essential Oils, Oils & Fats And Allied
 Engineering Goods
 Fibre Glass & Float Glass
 Fast Moving Consumer Goods
 Food, Bakery, Agro Processing
www.niir.org
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27.  Fruits & Vegetables Processing
 Ferro Alloys Based Projects
 Fertilizers & Biofertilizers
 Ginger & Ginger Based Projects
 Herbs And Medicinal Cultivation And
Jatropha (Biofuel)
 Hotel & Hospitability Projects
 Hospital Based Projects
 Herbal Based Projects
 Inks, Stationery And Export Industries
www.niir.org
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28.  Infrastructure Projects
 Jute & Jute Based Products
 Leather And Leather Based Projects
 Leisure & Entertainment Based Projects
 Livestock Farming Of Birds & Animals
 Minerals And Minerals
 Maize Processing(Wet Milling) & Maize Based
Projects
 Medical Plastics, Disposables Plastic Syringe, Blood
Bags
 Organic Farming, Neem Products Etc.
www.niir.org
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29.  Paints, Pigments, Varnish & Lacquer
 Paper And Paper Board, Paper Recycling Projects
 Printing Inks
 Packaging Based Projects
 Perfumes, Cosmetics And Flavours
 Power Generation Based Projects & Renewable
Energy Based Projects
 Pharmaceuticals And Drugs
 Plantations, Farming And Cultivations
 Plastic Film, Plastic Waste And Plastic Compounds
 Plastic, PVC, PET, HDPE, LDPE Etc.
www.niir.org
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30.  Potato And Potato Based Projects
 Printing And Packaging
 Real Estate, Leisure And Hospitality
 Rubber And Rubber Products
 Soaps And Detergents
 Stationary Products
 Spices And Snacks Food
 Steel & Steel Products
 Textile Auxiliary And Chemicals
www.niir.org
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31.  Township & Residential Complex
 Textiles And Readymade Garments
Waste Management & Recycling
Wood & Wood Products
Water Industry(Packaged Drinking Water
& Mineral Water)
Wire & Cable
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32. www.niir.org
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npcs.india@Gmail.com info@niir.org