NorthStar Sales Presentation

2. Millions of school children
Every day,
traveling on
School buses
risk
Accidents
Kidnappings
Arson Molestation
Terrorism Abuse
Bullying
Being Run OverDelays
Traffic
Death

3. “Keep Children Safe”
Our Mission is to

4. NorthStar Product Line
B2S
[School]
B2G
[Government]
B2C
[Parents]

5. •Safety in school
transportationB2S
•Enabling governments
for child protectionB2G
• Experience of assured
safetyB2C

6.  Did every child get on/off at the
right bus stop?
 Where is the bus right now?
 Did the bus driver make any
unauthorized stops?
 Did an unauthorized person board
the bus?
 Do we have a seamless student
attendance system?
 How to assure parents that their
kids are safe?
Schools
 Is my child safe?
 Is the bus running on time?
 Did the bus breakdown?
 Did my child get on/off the bus?
 Did my child get off the bus at the
right stop?
 Where is the school bus right
now?
 Did anything happen to my child
during the bus journey?
Parents
 Are all the vehicles running on
time?
 How to maximize fleet usage?
 Did any vehicle breakdown?
 Is there a traffic jam on the
vehicle’s route?
 Where is the vehicle at this
moment and is it being used for
undesired activities?
 Did the driver violate any rules?
 Is the driver over-speeding?
Transporters
Primary Concerns

7. Power of Technology = Peace of Mind

8. Location Information
Smartcard Swipes
Live Video Feed
Accident Sensor
GPSSatelliteRFIDSmartcard
Accelerometer
Over GPRS Cell Tower
SMS Web Mobile
MIS Email
Command
Center
BlackBox
Surveillance
How NorthStar Works!

9. NorthStar’s
Value
Propositions
Benefits
Parents
Schools
Transporters

10. The NorthStar Value Proposition
Video Surveillance

11. Parent App
The NorthStar Value Proposition

12. The NorthStar Value Proposition
Bus Break Down Alerts

13. The NorthStar Value Proposition
Expected Time of Arrival

14. Transport Manager App
The NorthStar Value Proposition

15. The NorthStar Value Proposition
Driver Merit System

16. The NorthStar Value Proposition
Driver Training Program

17. The NorthStar Value Proposition
Automated Attendance

18. About Us!
Bobbie is one of the core promoters of Magnasoft and NorthStar. Asthe CEO, he provides
vision and strategy for the growth of Magnasoft and is responsible for thecompany'soverall
performance.
Shyam is the Chief TechnologyOfficer at Magnasoft (CTO) and headsthe products division. He
was responsible for several Tier1global Properties of Yahoowhich helped makeYahoo one of the
biggest destinations onthe internet.
NorthStar – Magnasoft is mentored by Global Technology
Ventures (GTV), Café Coffee Day group.
Founders

19. NorthStar TimeLine

20. Here are some of the schools that use NorthStar to
address the issue of child safety!
BombayScottish
BaldwinsSchool

21. Awards
2014- Top Product of the Year
2012- Innovative School Support & Supplier
2012- Winner

22. Certified by

23. THANK YOU
INDIA Head Office:
Magnasoft Consulting India (P) Ltd.
Texas Building, Global Village
Technology Park, Bangalore
USA Office:
Magnasoft Spatial Services Inc.
2696, S. Colorado Blvd., #580,
Denver, CO 80222, USA.
UK Office:
Magnasoft Europe Ltd.
28 Britton Street,
London ECIM 5UE