No Formulae uses design thinking and tools to help businesses strategize and create innovative solutions. Design focuses on understanding customer needs and creating products and services centered around the customer experience. Design research involves techniques like ethnography and culture studies to provide insights beyond conventional methods. No Formulae's multidisciplinary team works on long-term collaborations to plan, create, and manage brands by understanding market expectations and developing brand elements that communicate the brand's values. The firm also specializes in service design, creating service blueprints and prototypes to deliver an optimal customer experience.
BrandHOUSE is a creative consultancy that provides branding, advertising, print, and interactive design services to help clients communicate their stories and build human connections. They work with clients either as a project-based contractor or in-house partner to create brand strategies and identities. BrandHOUSE has 20 years of experience working with clients across many sectors locally, nationally, and internationally.
Ilise Benun provides training on positioning, proposals, and pricing for creative professionals. The training covers how to clearly position your services, develop proposals that understand client needs, and determine pricing for complex interactive projects that are prone to scope creep. Attendees learn tools for crafting positioning statements and proposals, as well as how to approach pricing for different types of projects and clients.
At Sterco Digitex, the IT in LEVITATE stands for Innovative Thinking — the most powerful feature of the human mind that enables an organization like ours to rise above the routine, the expected and the usual. And come up with groundbreaking...
This document provides an overview of a branding agency called Turquoise. Some key details:
- Turquoise is a branding agency founded in 2003 with offices in London and Dubai.
- They have a team of about 40 people across design, strategy, copywriting and production.
- Their work is seen in over 45 countries and 60% of their clients are repeat business.
- They provide branding services across TV, advertising, print, experiential and digital media.
This document summarizes a creative portfolio from 2008. It includes concepts for clients like Summer Praise 09 for an event, a personal website project, and designs for a band called V12 Music. It also outlines brochure designs for companies like BP and logo designs, including one for a paint company called D'Imago and an Excel specialist called Essential Education Enterprises. Contact information is provided at the end.
The document is a resume and portfolio for Michael A. McCann, a graphic designer with over 20 years of experience in creative direction, branding, logo design, and marketing communications. It provides examples of logo designs and branding projects completed for various clients across different industries. The designs showcase McCann's emphasis on simplicity, memorability, timelessness, flexibility, and relevance for the intended audience.
This document summarizes a design management consultancy that helps companies maximize the value of design. It consults on design organization, strategy, and processes/tools through audits, projects, and workshops. It has experience working with major European manufacturers on initiatives like innovation mapping, design process definition, and design leadership programs. The consultancy's strengths include its long track record, dedicated consultants, leading-edge thinking applied pragmatically, and expertise in design management.
I am a dedicated creative professional with +10 years experience in digital marketing. My innate curiosity and hands-on attitude made me develop a wide range of skills, from copywriting to graphic design, from web application development to project management. My strongest asset, I believe, must be my talent to merge business objectives with creative delivery. Hence I’m a great supporter of design thinking methodology which believes that true innovation can only emerge when we are able to step outside of our framework of thoughts. Apart from my day job I’m also involved in some startups.
BrandHOUSE is a creative consultancy that provides branding, advertising, print, and interactive design services to help clients communicate their stories and build human connections. They work with clients either as a project-based contractor or in-house partner to create brand strategies and identities. BrandHOUSE has 20 years of experience working with clients across many sectors locally, nationally, and internationally.
Ilise Benun provides training on positioning, proposals, and pricing for creative professionals. The training covers how to clearly position your services, develop proposals that understand client needs, and determine pricing for complex interactive projects that are prone to scope creep. Attendees learn tools for crafting positioning statements and proposals, as well as how to approach pricing for different types of projects and clients.
At Sterco Digitex, the IT in LEVITATE stands for Innovative Thinking — the most powerful feature of the human mind that enables an organization like ours to rise above the routine, the expected and the usual. And come up with groundbreaking...
This document provides an overview of a branding agency called Turquoise. Some key details:
- Turquoise is a branding agency founded in 2003 with offices in London and Dubai.
- They have a team of about 40 people across design, strategy, copywriting and production.
- Their work is seen in over 45 countries and 60% of their clients are repeat business.
- They provide branding services across TV, advertising, print, experiential and digital media.
This document summarizes a creative portfolio from 2008. It includes concepts for clients like Summer Praise 09 for an event, a personal website project, and designs for a band called V12 Music. It also outlines brochure designs for companies like BP and logo designs, including one for a paint company called D'Imago and an Excel specialist called Essential Education Enterprises. Contact information is provided at the end.
The document is a resume and portfolio for Michael A. McCann, a graphic designer with over 20 years of experience in creative direction, branding, logo design, and marketing communications. It provides examples of logo designs and branding projects completed for various clients across different industries. The designs showcase McCann's emphasis on simplicity, memorability, timelessness, flexibility, and relevance for the intended audience.
This document summarizes a design management consultancy that helps companies maximize the value of design. It consults on design organization, strategy, and processes/tools through audits, projects, and workshops. It has experience working with major European manufacturers on initiatives like innovation mapping, design process definition, and design leadership programs. The consultancy's strengths include its long track record, dedicated consultants, leading-edge thinking applied pragmatically, and expertise in design management.
I am a dedicated creative professional with +10 years experience in digital marketing. My innate curiosity and hands-on attitude made me develop a wide range of skills, from copywriting to graphic design, from web application development to project management. My strongest asset, I believe, must be my talent to merge business objectives with creative delivery. Hence I’m a great supporter of design thinking methodology which believes that true innovation can only emerge when we are able to step outside of our framework of thoughts. Apart from my day job I’m also involved in some startups.
Graphic design is a collaborative process between businesses and designers to create visual communications that effectively convey messages and opportunities. It involves carefully defining problems, setting objectives, gathering information, analyzing options, making decisions, building teams, and evaluating success. When done through open partnerships and specialized in various industries, graphic design can help businesses cultivate creativity, innovate, build brands, and create demand in the market.
The document provides an overview of services offered by Genesis UnLtd, a strategic branding and consumer diagnostics consultancy firm. It details Genesis' work in various business categories including FMCG, rural, lifestyle, retail, media brands, and corporate brands. Key services listed are strategic consulting, ideation, research, design solutions, and creative services. Examples of clients and projects conducted across categories like FMCG, retail, media are also provided.
VDIS10022 Advanced Graphics Studio - Lecture 2 - Studio RolesVirtu Institute
This lecture offers an overview of roles and responsibilities within the Design Studio. It investigates the types of thinking found in a Digital Agency. While looking at the differentiating roles that people assume in groups environments, the Lecture also discusses the different types of thinkers to seek out for a productive and successful design team. Lastly, the lecture briefly touches on 'What to do when you can’t do it all!' It looks at the commissioning of specialised creatives such as copywriters, proof readers, photographers, illustrators, web
developer etc.
The document discusses design guidelines from real-life case studies. It describes how JDSU, Blackboard, and Xerox developed design guidelines to achieve consistency across their products and brands as they acquired new companies or platforms. It provides tips for creating guidelines, such as starting with visual style first, focusing on low-hanging fruit, and gaining management support. Case study presenters discuss workshops, documentation, and culture change needed for successful guidelines.
Divine Concepts is an event management and production company that specializes in corporate communications and brand experiences through various services including meetings and events, integrated marketing programs, celebrity entertainment, creative media production, training programs, and weddings. The document discusses DC's clientele in various industries, approach of collaboration and understanding client needs, and experience producing different types of events for thousands of attendees at prestigious venues.
BrandHOUSE is a creative consultancy that provides branding, advertising, graphic design, and social media services. They help clients communicate their stories and have conversations on their behalf to connect brands to people. BrandHOUSE uses transformational design and storytelling to build human connections and change perceptions. They work with clients in either a project-based or in-house partnership model.
It is a typical misconception to undertand agile as a methodology, instead of a working philosophy, which is what really states for. Incorporating this philosophy into the firm's culture is key to adapt to the digital world but in order to do this, a huge team effort and a strong leadership are required.
Centerline Digital is a content marketing agency that creates digital experiences to strengthen brands. They craft strategies, create content, and develop digital assets like websites, videos, and animations. Their three phase process includes discovery and planning, creation and activation of content, and optimizing efforts through promotion and analysis to achieve business goals like leads and sales. They seek long-term client partnerships and have been in business for over 20 years.
This document describes the services of an agency called things. that focuses on designing experiences for the Internet of Things. It provides services such as product design, experience design, and prototyping connected products. The agency aims to design strategic experiences and ecosystems by exploring touchpoints and relationships between products, services, and customers. It works with companies to develop innovative solutions through processes like discovery workshops, strategic research, and invention labs to prototype new concepts.
Beyond the Findings: The Case for UX Research in Digital TransformationAggregage
The document discusses the case for user experience (UX) research in digital transformation efforts. It argues that UX research should not just be used tactically to improve products, but strategically to spark innovation. When leadership supports UX research, all plans and designs can be viewed as hypotheses to be tested, breaking down traditional hierarchies. UX research can uncover customer needs that current solutions may not address, leading to differentiated offerings. The document advocates designating a research owner to drive a shared strategic narrative across teams and prevent different interpretations of data.
BusinessIntelligenzeM is a leading mobile development outsourcing company with deep industry knowledge and comprehensive service offerings. It has delivered business value to leading companies. The company has a global presence in the US, India, and South Africa and differentiates itself through its domain expertise, business focus, operational excellence, and partnership approach.
Company credentials/pitch deck from the company which I operated in 2010 for all my consulting and technology product ventures. Worked with publishers, brands, agencies and celebrities to create some cool mobile and web based experiences.
Lean Startup: It's Not Just Technology, Lives are at StakeKen Power
This is the slide deck from my keynote talk at the first Serbian ICT conference on Technology and Entrepreneurship, held Thursday November 22, 2012 in Belgrade.
For more notes, please see my corresponding Blog entry at http://systemagility.com/2012/11/22/lean-startup-and-lives/
I would love to hear your thoughts and feedback.
We provide planning, design and procurement solutions across a wide range of commercial settings including workplace, retail and leisure environments, in a variety of diverse and challenging locations.
A basic introduction of what we do with some examples.
We are a digital product and service design firm creating delightful user experiences. We embrace empathy, usability, meaning and style. Crafting relationships between brands and ʕ•̫͡•ʕ*̫͡*ʕ•͓͡•ʔ-̫͡-ʕ•̫͡•ʔ*̫͡*ʔ-̫͡-ʔ humans since 2015.
We are providing the following services:
Building Products and Services:
The best brand experiences are created daily throughout digital products and well planned service structures. We support your brand by analysing and carefully planning user touchpoints, on and offline.
Business and Experience Strategy:
Standing out is half way to success. We help brands define their character, style, key touchpoints with customers. Creating functional and usable products are not enough. We use design methods to co-create strategies with our clients.
Business Growth:
Outcomes matter to us. We enable better conversions, sales through improved usability, optimized customer processes, and clear, delightful communication.
Coaching your Team:
Setting up your own in-house design team requires proficient design coaches and facilitators. With an experienced team, we provide personalized training packages for firms on the verge of advancement.
Contact us at: hello@exaltinteractive.com
The document introduces Concerto Consulting, an innovation management firm. It defines innovation broadly as the successful implementation of new products, services, or processes to increase customer value. Concerto assists clients in innovating through a comprehensive framework that addresses what to innovate, how to run the innovation process, and how to build an innovation culture. The firm's experienced team and cross-cultural expertise help multinational clients achieve concrete business results and commitment to innovation.
Tree Frog International is a digital marketing agency that helps clients achieve business goals through creative communication and effective marketing strategies. They take a collaborative approach to developing ideas and focus on practical execution. Their services include digital strategy planning, website design, social media strategy, and mobile app development. They aim to understand clients' audiences and help clients engage with them through the appropriate digital channels.
Strategy & Space is a boutique consultancy for brand strategy and experience design. Brand strategies are coming to live through the digital, physical and human experience in space. Strategy & Space connects branding with service design and architecture to create environments that are more useful, enjoyable and human centered.
Graphic design is a collaborative process between businesses and designers to create visual communications that effectively convey messages and opportunities. It involves carefully defining problems, setting objectives, gathering information, analyzing options, making decisions, building teams, and evaluating success. When done through open partnerships and specialized in various industries, graphic design can help businesses cultivate creativity, innovate, build brands, and create demand in the market.
The document provides an overview of services offered by Genesis UnLtd, a strategic branding and consumer diagnostics consultancy firm. It details Genesis' work in various business categories including FMCG, rural, lifestyle, retail, media brands, and corporate brands. Key services listed are strategic consulting, ideation, research, design solutions, and creative services. Examples of clients and projects conducted across categories like FMCG, retail, media are also provided.
VDIS10022 Advanced Graphics Studio - Lecture 2 - Studio RolesVirtu Institute
This lecture offers an overview of roles and responsibilities within the Design Studio. It investigates the types of thinking found in a Digital Agency. While looking at the differentiating roles that people assume in groups environments, the Lecture also discusses the different types of thinkers to seek out for a productive and successful design team. Lastly, the lecture briefly touches on 'What to do when you can’t do it all!' It looks at the commissioning of specialised creatives such as copywriters, proof readers, photographers, illustrators, web
developer etc.
The document discusses design guidelines from real-life case studies. It describes how JDSU, Blackboard, and Xerox developed design guidelines to achieve consistency across their products and brands as they acquired new companies or platforms. It provides tips for creating guidelines, such as starting with visual style first, focusing on low-hanging fruit, and gaining management support. Case study presenters discuss workshops, documentation, and culture change needed for successful guidelines.
Divine Concepts is an event management and production company that specializes in corporate communications and brand experiences through various services including meetings and events, integrated marketing programs, celebrity entertainment, creative media production, training programs, and weddings. The document discusses DC's clientele in various industries, approach of collaboration and understanding client needs, and experience producing different types of events for thousands of attendees at prestigious venues.
BrandHOUSE is a creative consultancy that provides branding, advertising, graphic design, and social media services. They help clients communicate their stories and have conversations on their behalf to connect brands to people. BrandHOUSE uses transformational design and storytelling to build human connections and change perceptions. They work with clients in either a project-based or in-house partnership model.
It is a typical misconception to undertand agile as a methodology, instead of a working philosophy, which is what really states for. Incorporating this philosophy into the firm's culture is key to adapt to the digital world but in order to do this, a huge team effort and a strong leadership are required.
Centerline Digital is a content marketing agency that creates digital experiences to strengthen brands. They craft strategies, create content, and develop digital assets like websites, videos, and animations. Their three phase process includes discovery and planning, creation and activation of content, and optimizing efforts through promotion and analysis to achieve business goals like leads and sales. They seek long-term client partnerships and have been in business for over 20 years.
This document describes the services of an agency called things. that focuses on designing experiences for the Internet of Things. It provides services such as product design, experience design, and prototyping connected products. The agency aims to design strategic experiences and ecosystems by exploring touchpoints and relationships between products, services, and customers. It works with companies to develop innovative solutions through processes like discovery workshops, strategic research, and invention labs to prototype new concepts.
Beyond the Findings: The Case for UX Research in Digital TransformationAggregage
The document discusses the case for user experience (UX) research in digital transformation efforts. It argues that UX research should not just be used tactically to improve products, but strategically to spark innovation. When leadership supports UX research, all plans and designs can be viewed as hypotheses to be tested, breaking down traditional hierarchies. UX research can uncover customer needs that current solutions may not address, leading to differentiated offerings. The document advocates designating a research owner to drive a shared strategic narrative across teams and prevent different interpretations of data.
BusinessIntelligenzeM is a leading mobile development outsourcing company with deep industry knowledge and comprehensive service offerings. It has delivered business value to leading companies. The company has a global presence in the US, India, and South Africa and differentiates itself through its domain expertise, business focus, operational excellence, and partnership approach.
Company credentials/pitch deck from the company which I operated in 2010 for all my consulting and technology product ventures. Worked with publishers, brands, agencies and celebrities to create some cool mobile and web based experiences.
Lean Startup: It's Not Just Technology, Lives are at StakeKen Power
This is the slide deck from my keynote talk at the first Serbian ICT conference on Technology and Entrepreneurship, held Thursday November 22, 2012 in Belgrade.
For more notes, please see my corresponding Blog entry at http://systemagility.com/2012/11/22/lean-startup-and-lives/
I would love to hear your thoughts and feedback.
We provide planning, design and procurement solutions across a wide range of commercial settings including workplace, retail and leisure environments, in a variety of diverse and challenging locations.
A basic introduction of what we do with some examples.
We are a digital product and service design firm creating delightful user experiences. We embrace empathy, usability, meaning and style. Crafting relationships between brands and ʕ•̫͡•ʕ*̫͡*ʕ•͓͡•ʔ-̫͡-ʕ•̫͡•ʔ*̫͡*ʔ-̫͡-ʔ humans since 2015.
We are providing the following services:
Building Products and Services:
The best brand experiences are created daily throughout digital products and well planned service structures. We support your brand by analysing and carefully planning user touchpoints, on and offline.
Business and Experience Strategy:
Standing out is half way to success. We help brands define their character, style, key touchpoints with customers. Creating functional and usable products are not enough. We use design methods to co-create strategies with our clients.
Business Growth:
Outcomes matter to us. We enable better conversions, sales through improved usability, optimized customer processes, and clear, delightful communication.
Coaching your Team:
Setting up your own in-house design team requires proficient design coaches and facilitators. With an experienced team, we provide personalized training packages for firms on the verge of advancement.
Contact us at: hello@exaltinteractive.com
The document introduces Concerto Consulting, an innovation management firm. It defines innovation broadly as the successful implementation of new products, services, or processes to increase customer value. Concerto assists clients in innovating through a comprehensive framework that addresses what to innovate, how to run the innovation process, and how to build an innovation culture. The firm's experienced team and cross-cultural expertise help multinational clients achieve concrete business results and commitment to innovation.
Tree Frog International is a digital marketing agency that helps clients achieve business goals through creative communication and effective marketing strategies. They take a collaborative approach to developing ideas and focus on practical execution. Their services include digital strategy planning, website design, social media strategy, and mobile app development. They aim to understand clients' audiences and help clients engage with them through the appropriate digital channels.
Strategy & Space is a boutique consultancy for brand strategy and experience design. Brand strategies are coming to live through the digital, physical and human experience in space. Strategy & Space connects branding with service design and architecture to create environments that are more useful, enjoyable and human centered.
The document discusses common challenges that design teams face when working on projects. It outlines five key challenges: 1) unclear or differing project objectives between stakeholders, 2) uncertain budget ownership and funding streams, 3) design methods and processes being forced onto stakeholders, 4) team members lacking a shared language, and 5) conflicts between user and business needs. For each challenge, it provides lessons learned, such as the importance of understanding stakeholder motivations, expressing value in the stakeholders' terms, balancing user and business needs, and having a shared project language. The document advocates taking a collaborative approach to design that considers all perspectives.
This agency provides a wide range of design, marketing, and development services including branding, product design, UI/UX design, digital campaigns, photography, and app development. They have helped both early-stage and established companies transform their products and brands. Their process involves research, strategy, prototyping, testing, and execution to deliver customized solutions that meet clients' needs.
Retail needs to be an authentic expression of the brand.
Retail Brand Management should include - Culture change program, Brand Positioning, Brand Idea, Brand Strategy, brand centred retail design, Brand Messaging, Sponsorship Strategy and Framework, Comprehensive Brand Standards, Customer journey analysis, and Social Media.
This document provides an overview of service design and introduces the AT-ONE model for service innovation. It discusses:
1. The importance of design in services and examples of successfully designed services like the Oslo Airport Express.
2. The AT-ONE model which uses five "lenses" (Actors, Touchpoints, Offerings, Needs, Experiences) to structure service innovation.
3. Tools and approaches used in service design like service journeys, personas, and designing customer experiences over multiple touchpoints.
The document advocates for applying design thinking to services and provides examples of how the AT-ONE model has been used to improve services and transform organizations. It introduces research being done to further develop
RPWORLD offers custom injection molding service to help customers develop products ramping up from prototypeing to end-use production. We can deliver your on-demand parts in as fast as 7 days.
2. designful
No Formulae practices designful innovation, Over the years “design” has become ever
brings in creativity and innovation in business more popular and is slowly getting into an
domains which translates into better every man’s vocabulary. Design, which
innovation
customer experience, lower costs and higher was traditionally restricted to the fields
revenues. like graphic, product, industrial, fashion,
2
interior, architecture etc. is expanding and
Designful Innovation uses the tools of design percolating more into the business functions.
to help you strategize and create innovative Design principles are being applied to things
solutions for the preset and the future. Design like finance, operations, marketing and
with its forward looking attitude, creating processes.
products and services by keeping the
customer in the center and with the inherent
nature of creating something new is the key
to innovation.
3. what we do We at No Formulae believe that Design
Research can enable businesses to
Design Research is undertaken prior to
developing any product or service. It enables
design
create unique products and services. the business to understand the probable
Deep qualitative understanding gives more context and use of its product. Only when
insights into consumer behaviour, than any one understands the need, can one come
quantitative tools. We use tools like up with a solution. Design research enables
research body-storming, deep metaphors,
ethnography, culture studies, aspirational
mapping, trends mapping, etc. to bring
the business to understand the needs
and create them into opportunities. Such
inputs are highly relevant and vital for any
businesses the insights that might get lost product. They allow easy planning, smooth
through the conventional methods. implementation, feedback to the business for
improvements and consequently delight to
the user.
3
4. what we do No Formulae with its design-led
multidisciplinary team goes further than
Our brand touchpoints range from brand
name, brand identity, brand values, brand
strategic
advertising agencies and branding studios colors, web presence, product packaging
when it comes to Brand Creation and to inter-personal interactions and other
Management. We have the right mix of skills intangibles.
to plan, create and manage a brand. We
branding work in tandem with our clients on long term
collaboration and create winning brands.
Having the capacity to conceive and
create a brand we also design the brand
communication and strategies to nurture the
We not only understand what the market brand which are fresh, innovative and tailor
expects but also what our client is trying to made!
brew and help bring out the values on which
the brand is based. We identify the perfect
mix of elements that communicate the brand
and then design them to be in perfect sync.
4
5. what we do With the economy fast progressing form
manufacturing and product-led to service
rendered and orchestrates them to give the
desired experience to the user.
service
based, the focus on customer experience
and satisfaction is becoming more prominent. No Formulae specializes in designing
The key differentiator in the multitude of services. With our innovative research
design
similar services being offered by their methods we understand the expectations
providers is the ultimate experience that the and experience of the user to find
service renders to the consumer. opportunities in the service to be designed.
We create service blueprints and prototypes
Service Design is an emerging field which and test the services reiteratively to arrive at
takes on from Design principles and Design the service which is truly experiential to the
Thinking and applies them to plan and create user.
Services. Service Design identifies the various
touch-point involved in the service being 5
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6. our team
Our colorful team encompasses
competencies of Design, Strategy,
Management, Finance, Medicine, Human
Behaviour, Manufacturing and Technology.
Using the tools of design and design thinking,
we look beyond products and develop
services and experiences to bring happiness
to everyone.
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7
National Design Business Incubator,
National Institute of Design,
Paldi, Ahmedabad - 380007
Gujarat, India
info@noformulae.com
www.noformulae.com