Nick Kerson has over 5 years of experience in sales and account management. He has a bachelor's degree in telecommunications and sociology from Penn State University. His experience includes working as an account executive at Comcast where he developed 20 new clients generating over $200,000 in revenue. He also worked as a national campaign manager for digital at Ampersand where he managed delivery of national campaigns. Additionally, Kerson held leadership roles including being the THON Hospitality Promotions Captain at Penn State where he helped raise over $10 million for charity.

1. Professional Experience
Skills & Leadership
Education
Creative
Projects
WELCOME!NICK KERSON kerson.nick@gmail.com 484-560-0885
AAE Program / Account Executive
August 2017 – June 2019
Indianapolis, IN
Account Executive
August 2015 – May 2017
State College, PA
Sales Associate Cast Member
June 2016 – August 2016
New York, NY
Telecommunications Major, Sociology Minor / 3.82 GPA
May 2014 – May 2017
State College, PA
National Campaign Manager, Digital
June 2019– Present
Philadelphia, PA

2. Associate Account Executive Program – Account Executive
• Developed 20 new business clients generating over $200,000 in revenue; grew relationships with existing
customers.
• Negotiated and serviced large accounts such as the Indiana Pacers, Kroger, and Cincinnati Children’s Hospital.
• Lead a digital initiative by creating a video demonstration of advanced advertising products.
• Created a “Programming Update Companion” piece for the marketing team
• Completed a 12-month Associate Account Executive Program to establish techniques and gain experience.
NICK KERSON kerson.nick@gmail.com 484-560-0885 WELCOME!
Now – 2019 2018 2017 2016 2015 2014 2013
Professional Experience
• 2018 Team Healthcare Champion – closing over $150,000 in the healthcare industry.
• Constructed strategic campaigns from idea conception to delivery of commercial.
• Delivered engaging presentations and mastered product knowledge in field.
• Practiced regular forecasting and achieving budget attainment.
• Prospected through cold calling and other methods (letters, email, in person drop-ins, events).
Account Executive
• Brought in over $2,000 in sales over 2 years, creating new relationships with Dairy Queen State College and The College of Agriculture.
• Maintained a relationship with the number one advertiser on ComRadio, “Lion’s Pride” (retailer in State College), managing over 1,000 promised units.
• Prospected clients from surrounding areas in State College such as student organizations and local businesses.
• Developed strategic marketing plans to reach the target audiences while creating top of mind awareness through frequency.
Sales Associate Cast Member
• Contributed to a high energy, fast paced environment in the Flagship Disney Store through guest engagement, storytelling, and entertainment.
• Assisted guests in finding solutions that best meet their needs by implementing the Disney Difference.
• Worked to achieve business goals by increasing and maintaining UPT (units per transaction) as well as ADS (average dollars per sale
National Campaign Manager, Digital
• • Partner with Ampersand (formerly NCC Media) to manage the delivery, creative implementation, billing, and forecasting of national, digital campaigns.
• • Manage tracking pixels/tags and troubleshoot errors in campaign performance.
• • Curate strong relationships with clients and partners and maintain trust during order delivery, metric reporting, and final billing.

3. NICK KERSON kerson.nick@gmail.com 484-560-0885 WELCOME!
Now – 2019 2018 2017 2016 2015 2014 2013
Education, Skills & Leadership
Pennsylvania State University
• Undergraduate Degree – Major: Telecommunications, Minor: Sociology. GPA: 3.82/4.0
• Relevant coursework in Telecommunications Management, Media Sales and Promotions, Business Writing, Television Broadcasting and Production, Internet Law, Mass Communications Law.
Magna Cum Laude Graduate
Dean’s List: Spring 2015, Fall 2015, Spring 2016, Fall 2016, Spring 2017
THON Hospitality Promotions Captain – Pennsylvania State University
• Led the planning, execution, and analyzation of THON promotional events on campus and in surrounding State College locations. Maintained longstanding partnerships with donors and lead a
committee of 22 volunteers in the year-round effort.
• Raised over $10 million dollars for the Penn State Hershey Medical Center – Pediatric Cancer.
Kitchen Cast Member and Greeter at Cosmic Ray’s Starlight Café, Magic Kingdom
• Represented the Disney Brand in an upstanding manner by providing the best guest service possible.
• Prepared and served high quality meals to guests in a high paced environment (known as busiest restaurant in America).
• Learned accountability in a major company and how to succeed in daily operations.
Creative
Projects
Comcast Programming Companion Comcast Spotlight PDTV Demonstration High-Fiving Around Walt Disney World Penn State Nittany News – On Location Walt Disney World