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Newspaper Advert Production
We used the magic wand tool to
delete the background as it
wasn't relevant to the image or
documentary topic.
We then smoothed the edges
using this blur tool. This was a
tricky part as we didn’t want to
blur the main image at all, only
the edges.
We then created
these black boxes
for the tagline, and
information about
the scheduling and
title. We easily did
this by using the
shape tool and
making the colour
black.
We put the texts over the
black boxes created. We
made sure that the
biggest font was on the
title, as this is a typical
convention of newspaper
adverts that I found when
analysing existing channel
4 adverts.
We also at this point
added the channel 4 logo
at the middle right of the
advert. This is where all
adverts from channel 4
put their logo, which is
why we did this.
Newspaper advert production

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Newspaper advert production

  • 2. We used the magic wand tool to delete the background as it wasn't relevant to the image or documentary topic. We then smoothed the edges using this blur tool. This was a tricky part as we didn’t want to blur the main image at all, only the edges.
  • 3. We then created these black boxes for the tagline, and information about the scheduling and title. We easily did this by using the shape tool and making the colour black.
  • 4. We put the texts over the black boxes created. We made sure that the biggest font was on the title, as this is a typical convention of newspaper adverts that I found when analysing existing channel 4 adverts. We also at this point added the channel 4 logo at the middle right of the advert. This is where all adverts from channel 4 put their logo, which is why we did this.