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Adapt Now
THE NEW RULES OF MOBILE ENGAGEMENT

Presented by
CO-OP Financial Services
WE’RE ENGAGED

95

150

PERCENT

INSTANCES

have their smartphones
on and with them
24 hours a day.

the average smartphone
user touches their
phone each day.

6.5
MINUTES

Source: Nokia, Javelin

pass before the user
checks the phone again.
YOUR PHONE AS A SUPERPOWER

› Everything happens on mobile
› Technology is rewiring our brains

› Mobile control feels like a superpower
NEST
REMOTE LIFE

LOCKITRON
SMARTKEYS

LG ThinQ
APPLIANCES

PINTOFEED
PET FEEDER

NIKE FUEL
BAND

DEEPER
FISH-FINDER

SCANOMAT
ESPRESSO MACHINE

HUE
LIGHTS
EXPANDING CONNECTIONS

VIRTUAL ACCESS
ACTUAL CONTROL
Mobile engagement used to mean engaging
with your mobile phone.
Now it means engaging via your mobile
phone in various aspects of your life.
TIME FOR
SOMETHING NEW
Mobile technology that enables
cardholders to monitor, control and
interact with credit and debit card
accounts on the fly, around the clock.
CARDNAV BY CO-OP

Turn cards on and off
Control where, how and by whom
card is used

CARD CONTROL
TRANSACTION TYPE
CONTROLS

Secondary card

Define Location
Mail/Phone Order

ON >

› By location

Allowable TransactionsON >
Bill Pay

› By merchant type

Auto PayThreshold
Amount

ON >

Avail Balance
ATM
Threshold
Funds Transfer
Merchant Types

› By individual user

ON >
ON >

Budgeting and spending controls

Check Pay
Alerts

OFF >

Receive and respond to
in-app alerts
HOW IT WORKS

CARD CONTROL

Left your card “on”

Secondary card
Define Location

OFF >

Allowable Trans

OFF >

Amount Threshold

OFF >

Avail Balance Thres

OFF >

Merchant Types

OFF >

Alerts

after misplacing it because you
were pretty sure you could find it?

OFF >

Not given your
daughter a card
because you weren’t sure how much
and where your money would be spent?
WHAT MAKES THEM CLICK?

IT’S

Interactive
Cool
Empowering
IT’S DIFFERENT. LIKE YOU.

CONGRATULATIONS
We’re ENGAGED!

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New rules of mobile engagement

  • 1. Adapt Now THE NEW RULES OF MOBILE ENGAGEMENT Presented by CO-OP Financial Services
  • 2. WE’RE ENGAGED 95 150 PERCENT INSTANCES have their smartphones on and with them 24 hours a day. the average smartphone user touches their phone each day. 6.5 MINUTES Source: Nokia, Javelin pass before the user checks the phone again.
  • 3. YOUR PHONE AS A SUPERPOWER › Everything happens on mobile › Technology is rewiring our brains › Mobile control feels like a superpower
  • 5. REMOTE LIFE LOCKITRON SMARTKEYS LG ThinQ APPLIANCES PINTOFEED PET FEEDER NIKE FUEL BAND DEEPER FISH-FINDER SCANOMAT ESPRESSO MACHINE HUE LIGHTS
  • 6. EXPANDING CONNECTIONS VIRTUAL ACCESS ACTUAL CONTROL Mobile engagement used to mean engaging with your mobile phone. Now it means engaging via your mobile phone in various aspects of your life.
  • 7. TIME FOR SOMETHING NEW Mobile technology that enables cardholders to monitor, control and interact with credit and debit card accounts on the fly, around the clock.
  • 8. CARDNAV BY CO-OP Turn cards on and off Control where, how and by whom card is used CARD CONTROL TRANSACTION TYPE CONTROLS Secondary card Define Location Mail/Phone Order ON > › By location Allowable TransactionsON > Bill Pay › By merchant type Auto PayThreshold Amount ON > Avail Balance ATM Threshold Funds Transfer Merchant Types › By individual user ON > ON > Budgeting and spending controls Check Pay Alerts OFF > Receive and respond to in-app alerts
  • 9. HOW IT WORKS CARD CONTROL Left your card “on” Secondary card Define Location OFF > Allowable Trans OFF > Amount Threshold OFF > Avail Balance Thres OFF > Merchant Types OFF > Alerts after misplacing it because you were pretty sure you could find it? OFF > Not given your daughter a card because you weren’t sure how much and where your money would be spent?
  • 10. WHAT MAKES THEM CLICK? IT’S Interactive Cool Empowering
  • 11. IT’S DIFFERENT. LIKE YOU. CONGRATULATIONS We’re ENGAGED!