Marketing Analysis for a quick presentation to potential investors for a new hotel in West Des Moines, Iowa!

1. The Most Vibrant Suburban City in North America

2. 2009: 58.4 percent, 449,506 rooms booked.
2010: 66.4 percent, 510,681 rooms booked.
2011: 66.8 percent, 513,629 rooms booked.
2012: 67.4 percent, 518,705 rooms booked.
2013: 68.6 percent, 532,353 rooms booked.
2014: 68.9 percent, 785,480 rooms booked.
2015 (through August): 70.7 percent, 371,860 rooms booked.
Occupancy rates in West Des Moines