This document contains planning ideas for an NEA fashion magazine project. It discusses choosing a high-end demographic and considering aspects like costumes, props, locations, models, lighting and photography styles. Two initial ideas are presented: a magazine targeted at 16-25 year olds focused on men's and women's high fashion. Several name options are suggested that relate to fashion like "Maven", "Label" and "Attire". Photography techniques, locations, modeling, fonts and color schemes are outlined to emulate the sophisticated style of high-end fashion magazines.

1. NEA PLANNING 3
IDEAS

2. Things involved…
 -costume/props
 Name
 -lighting
 -locations
 -actors/models
 -styles/techniques
 -strengths/weaknesses

3. Idea 1…
 High end fashion magazine for 16-25 year olds
 2 social groups- men + women
 Chosen high end as our demographic is for AB

4. Name….
 As we are creating a fashion magazine I feel like the name should be closely
linked with the topic of fashion. So with this in mind I did some research on
words associated fashion and aspects within it and chose these:
 Maven- meaning expert or connoisseur, used in the fashion industry to define
good fashion designers.
 Label- something on every item of fashion when buying it
 Attire- linked with clothes, especially fine or formal ones. Chosen this as I’m
planning on doing a high end fashion magazine.

5. Photos…
 Long shots to capture full body and clothing
 Main picture with close up shots of aspects of fashions
 Use sophisticated font as the word sophistication is linked with the high end
lifestyle. Examples:
 Gastromond
 Madrone
 Park Lane
 Abril
Sophisticated colours:
 Black and white (monochromatic)
 https://www.dulux.co.uk/en/colour-details#warm neutral
*Vintage look
Serif

6. Costume…
Focussing on a long shot
capturing the whole
‘attire’ which is a
common convention
found in a high end
fashion magazine. Going
to try and imitate dress
code.

7. Lighting…
 A large majority of high end fashion magazines have high key lighting to
highlight the model and the clothing.

8. Locations…
 High end fashion magazines are usually done in a plain room in a photoshoot
environment or in a place known for where wealthy people live and spend
their money.

9. Models…
MEN + WOMEN

10. CONTENTS…
 Close up from photoshoot across the 2 pages so that it keeps a theme and
colour scheme.