Native Grape Odyssey: orientation - April 6th, 2019
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"Native Grape Odyssey - Europe. Quality. Wine." is an educational project aiming to educate the spokespeople of European wine in the world, aware of its distinctive features today, its origins and its evolution over time. This presentation was held in Verona, Italy, on April 6th, 2019, in front of buyers and wine lovers from Canada, Japan and Russia.
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Native Grape Odyssey: orientation - April 6th, 2019
- 1. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION Europe. Quality. Wine. Discovering the true essence of PDO and PGI wines. Native Grape Odyssey Orientation th - 9:30 amApril 6
- 2. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION The key players STEVIE KIM Managing Director of Vinitaly International, Coordinator of Native Grape Odyssey SANDRO SARTOR Unione Italiana Vini
- 3. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION The key players CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION Coordinator: Unione Italiana Vini (UIV) Beneficiary: Zante Agricultural Cooperatives Union
- 4. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION The message The European Union supports the dissemination of knowledge about its products of excellence. A large variety of European products, one common feature. One of the symbols of European products of excellence. Europe. Quality. Wine.
- 5. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION The goal Foster awareness of European PDO and PGI wines Educate professionals and influencers of European wine Spread the craft and high quality of European wine in the world from 2019 to 2021
- 6. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION JAPAN RUSSIA CANADA
- 7. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION Educational activities B2B meetings Workshops Social media & website Wine seminars
- 8. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION Events location CANADA JAPAN RUSSIA VERONA +
- 9. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION Odyssey is… Journey as acquisition of knowledge An all - time classic of literature, like the quality is the characteristic of European products A literary manifestation of ancient European wine culture
- 10. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION The heroes Explore the roots of European wine traditions Looking for knowledge Spread European wine knowledge in their countries
- 11. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION The program Operawine 7th April MORNING Tour of Vinitaly “The Regions of Italy” AFTERNOON Seminar with Prof. Attilio Scienza and Henry Davar IWE: “The Progeny of Sangiovese: Gaglioppo, Frappato, Nerello Mascalese and Foglia Tonda” 6th April
- 12. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION MORNING Tour of Vinitaly AFTERNOON Seminar with Prof. Attilio Scienza and Lynne Sherriff MW: “The old vines of Italy” 8th April
- 13. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION
- 14. THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION CAMPAIGN FINANCED WITH AID FROM THE EUROPEAN UNION THE EUROPEAN UNION SUPPORTS CAMPAIGNS THAT PROMOTE HIGH QUALITY AGRICULTURAL PRODUCTS