MyFace, formerly known as the National Foundation for Facial Reconstruction, runs initiatives to help the one in 700 children born with facial deformities through financial support, psychological aid, and other services for children and their families. It works with the Institute of Reconstructive Plastic Surgery at NYU Langone Medical Center. One initiative builds on the popularity of the novel Wonder about a boy with severe facial deformities, drawing attention to how his life impacts others. MyFace and the author are now developing an empathy education program for schools based on the story.