my6sense is a platform that uses implicit feedback and relative feedback to create hyper-personalized streams for each user based on their actions and context, without requiring extra effort from the user. It translates user behaviors into a "digital intuition" model to understand users and deliver the most relevant content to them in a continuous presence within their personal world of information.

2. my6sense – Your Digital Intuition

4. Hyper - Personalized
streams

8. Demo

10. Translating User Actions Into
“Digital Intuition” model
Context
Content
Components
Community
and Friends

11. Why Implicit Feedback?
Implicit feedback Explicit feedback
No Extra User Effort Substantial User Effort
Reflects user behavior Limited and unstable

12. Why Relative Feedback?
Understanding
Relative feedback the Small
Absolute feedback
Nuances
Color: Grayscale Color: Black & White

13. your Brand’s world of information

14. your User’s world of information

15. myBrandsense
Touch your users with personal broadcasts
Relevant content reaches
the relevant user
 In the right context
 No need to customize or target
Continuous presence
 integrated into your user’s
personal world of information

16. Thank you
Avinoam@my6sense.com  @Avinoam