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Experienced in a diverse group of lifestyle, beauty, fashion and consumer brands Ray-Ban Vogue Eyewear* Persol* Prada, Prada Linea Rossa, MiuMiu* Dolce & Gabbana, D&G* Burberry* Tiffany & Co* Versace, Versus* Donna Karan, DKNY* Chanel* Tory Burch* David Babaii for WildAid IS CLINICAL/Innovative Skincare ETRO  Playtex Sport  BORBA Nutraceuticals Principal Secret Frederic Fekkai Bertolli Captain Morgan Smirnoff & Smirnoff Source  Johnnie Walker Blue Label Montegrappa EasiHair   * part of Luxottica Group account
Create, Develop and Execute Fully-Integrated Marketing Campaigns for Luxottica Group
Work Closely With Celebrities and Secure them for Events, Campaigns and Programs  HIGHLIGHTS … ,[object Object]
Sourced and executed sponsorship opportunity for Vogue Eyewear and Sunglass Hut for the Lauren Conrad L.A. Candy book launch party. The event secured over 450+ million media  impressions.
Continued to expand the Ray-Ban Visionary Award at the Sundance Film Festival.  The award has been in existence for seven years now with recipients including:  Ewan McGregor, Quentin Tarantino, Aaron Eckhart, Matt Dillon, Kevin Bacon and more. ,[object Object]
Positioned David Babaii for WildAid as a Leader  in the Hair Care Industry

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My Work in Brief

  • 1. Experienced in a diverse group of lifestyle, beauty, fashion and consumer brands Ray-Ban Vogue Eyewear* Persol* Prada, Prada Linea Rossa, MiuMiu* Dolce & Gabbana, D&G* Burberry* Tiffany & Co* Versace, Versus* Donna Karan, DKNY* Chanel* Tory Burch* David Babaii for WildAid IS CLINICAL/Innovative Skincare ETRO Playtex Sport BORBA Nutraceuticals Principal Secret Frederic Fekkai Bertolli Captain Morgan Smirnoff & Smirnoff Source Johnnie Walker Blue Label Montegrappa EasiHair   * part of Luxottica Group account
  • 2. Create, Develop and Execute Fully-Integrated Marketing Campaigns for Luxottica Group
  • 3.
  • 4. Sourced and executed sponsorship opportunity for Vogue Eyewear and Sunglass Hut for the Lauren Conrad L.A. Candy book launch party. The event secured over 450+ million media impressions.
  • 5.
  • 6. Positioned David Babaii for WildAid as a Leader in the Hair Care Industry