I have examined and compared international and Hungarian non-linear content providers. I have selected six international, and twenty services from fifteen different Hungarian companies. I came to the following conclusions:
In the international and Hungarian market the leader in the subscription based business model is clearly the Netflix. However, the Apple and Google's service is the leader in the transactional business model, and their huge advantage is that they are present natively on their own operating system devices. The service can be accessed directly from hundreds of millions of mobile and tablet devices.
We cannot deduct such a conclusion from the Hungarian market, since in most cases it is necessary to have cell phone or TV subscription to access the video library, and most of the operators treat the extra content as additional service. In my opinion, the major providers are UPC, Telekom and Telenor. All three companies actively advertise their service and have thousands of hours of video content available in their video service, and are using all business models mixed.
Further time is needed to increase the awareness and usage of these services. Also in the other parts of the world it is just getting started to discover the potential in the mobile devices and unique content. The coverage and speed of Internet networks is dynamically growing, but the cost of mobile data is still expensive.
I have examined and compared international and Hungarian non-linear content providers. I have selected six international, and twenty services from fifteen different Hungarian companies. I came to the following conclusions:
In the international and Hungarian market the leader in the subscription based business model is clearly the Netflix. However, the Apple and Google's service is the leader in the transactional business model, and their huge advantage is that they are present natively on their own operating system devices. The service can be accessed directly from hundreds of millions of mobile and tablet devices.
We cannot deduct such a conclusion from the Hungarian market, since in most cases it is necessary to have cell phone or TV subscription to access the video library, and most of the operators treat the extra content as additional service. In my opinion, the major providers are UPC, Telekom and Telenor. All three companies actively advertise their service and have thousands of hours of video content available in their video service, and are using all business models mixed.
Further time is needed to increase the awareness and usage of these services. Also in the other parts of the world it is just getting started to discover the potential in the mobile devices and unique content. The coverage and speed of Internet networks is dynamically growing, but the cost of mobile data is still expensive.
Andrew Harrison, Radio Advertising Bureau – “The Future Of Commercial Radio”UMLondon
- An overview of the current commercial radio market and what it means for advertisers.
- A presentation that covers all of the bases (revenue, audience, digital etc) of what is currently happening in the commercial radio industry. An excellent starting point for anyone who would like some form of context for the industry as a whole.
Ott App Development - Video Streaming App Development | How To Make OTT App |...Shaba Khan
Nwebkart is the place where you can get ready to use ott app for your ott business startups this is loaded with all the feature which you can see in the netflix kind of ott application this is easy to manage and this you can host in your own server and all the feature and tech support you will get for your ott app with nwebkart .
custom ott app development as per the demand . ott software solution , netflix clone , ott script , ott app development
Icareus Suite OTT Solution for TV broadcasters, TV Operators and other content providers.
The time for OTT is now as the amount of internet connected devices have exploded. This market provides TV service providers, content owner, aggregators and other services providers new ways to exploit their existing content, reach their customers even globally and increase revenues from online!
Icareus OTT solution can provide even a cloud-based end-to-end solution for service providers building a new OTT service, ie. CloudTV. On the other hand Icareus Suite Open API –interface allows also utilizing the service providers existing infrastructure like asset management, CRM, billing platform, DRM and streaming servers seamlessly integrated with Icareus OTT service.
Monetization opportunities with Icareus OTT solution are versatile, supporting e.g. TVOD, SVOD, Pay TV channels and advertising in all of its forms including display pre-roll, mid-roll and post-roll videos.
Version 10.6.2017.
Leveraging consumer panels data to better understand cross-media audiences En...IIeXLatam
La agencia de investigación de mercados The Cocktail Analysis, con la colaboración de Netquest (Paneles Online) y Fluzo (Tecnología de Audiomatching), realizó un estudio con una muestra de 1.800 espectadores representativos de la población española de entre 16 y 65 años mediante audímetros en sus teléfonos móviles con los que analizar el contexto y las motivaciones del consumo del contenido.
Este estudio realizado para Google y Radio Televisión Española (RTVE) permitió comprender mejor la audiencia y hábitos de consumo de uno de los programas de jóvenes talentos de mayor éxito en España "Operación Triunfo" ("American Idol", en su versión en Estados Unidos), y es un ejemplo de uso de tecnología y paneles de consumo para comprender mejor la audiencia cross-media.
Details of Local TV and how Hereward Television will bring the service to Peterborough and the Fenlands for the benefit of skills training, advertisers and viewers.
Digital content is becoming hot and growing crazy, which has undoubtedly been a source of disruption in premium cable channels. There is a steady transition from cable box to the over-the-top internet connection. Read more https://bit.ly/3vNFUxA
This Power Point presentation has information on what Verdi does and how we do it, and it also features some of our varied Green Design/Build projects with an emphasis on our residential work.
10 Tendències digitals per a les empreses i des del consumidorVíctor Puig
Xerrada per a la Cambra de Comerç de Tarragona on expliquem 10 tendències que les empreses haurien de tenir en ment en l'entorn digital: contingut audiovisual, inversió en xarxes socials, màrqueting de continguts, webrooming i showrooming, escolta activa, multidispositiu, el pas del prducte al servei, la internet de les coses, els quadres de comandament i el big data...
An intelligent fleet management system, which, will help you to track your fleet in real-time as well as manage them in an efficient and transparent manner.
Solid Waste Management for Efficient Operational Process - Powered by CodeLandSachidanand Bhat
Codeland’s Solid waste management System uses a combination of GPS and RFID to enable solid waste management organization, to optimize their BIN collection efforts, leading to increased revenues. It will also showcase a “proof of service” by verifying and validating to their clients.
“Wealth from Waste” is not just a ‘feel-good’ phrase for you, if you are involved in the solid waste management business; 'Waste’ is your business and your aim is to create ‘Wealth’ from it.
CodeLand helps you to create “wealth from waste” in the true sense of the phrase
Andrew Harrison, Radio Advertising Bureau – “The Future Of Commercial Radio”UMLondon
- An overview of the current commercial radio market and what it means for advertisers.
- A presentation that covers all of the bases (revenue, audience, digital etc) of what is currently happening in the commercial radio industry. An excellent starting point for anyone who would like some form of context for the industry as a whole.
Ott App Development - Video Streaming App Development | How To Make OTT App |...Shaba Khan
Nwebkart is the place where you can get ready to use ott app for your ott business startups this is loaded with all the feature which you can see in the netflix kind of ott application this is easy to manage and this you can host in your own server and all the feature and tech support you will get for your ott app with nwebkart .
custom ott app development as per the demand . ott software solution , netflix clone , ott script , ott app development
Icareus Suite OTT Solution for TV broadcasters, TV Operators and other content providers.
The time for OTT is now as the amount of internet connected devices have exploded. This market provides TV service providers, content owner, aggregators and other services providers new ways to exploit their existing content, reach their customers even globally and increase revenues from online!
Icareus OTT solution can provide even a cloud-based end-to-end solution for service providers building a new OTT service, ie. CloudTV. On the other hand Icareus Suite Open API –interface allows also utilizing the service providers existing infrastructure like asset management, CRM, billing platform, DRM and streaming servers seamlessly integrated with Icareus OTT service.
Monetization opportunities with Icareus OTT solution are versatile, supporting e.g. TVOD, SVOD, Pay TV channels and advertising in all of its forms including display pre-roll, mid-roll and post-roll videos.
Version 10.6.2017.
Leveraging consumer panels data to better understand cross-media audiences En...IIeXLatam
La agencia de investigación de mercados The Cocktail Analysis, con la colaboración de Netquest (Paneles Online) y Fluzo (Tecnología de Audiomatching), realizó un estudio con una muestra de 1.800 espectadores representativos de la población española de entre 16 y 65 años mediante audímetros en sus teléfonos móviles con los que analizar el contexto y las motivaciones del consumo del contenido.
Este estudio realizado para Google y Radio Televisión Española (RTVE) permitió comprender mejor la audiencia y hábitos de consumo de uno de los programas de jóvenes talentos de mayor éxito en España "Operación Triunfo" ("American Idol", en su versión en Estados Unidos), y es un ejemplo de uso de tecnología y paneles de consumo para comprender mejor la audiencia cross-media.
Details of Local TV and how Hereward Television will bring the service to Peterborough and the Fenlands for the benefit of skills training, advertisers and viewers.
Digital content is becoming hot and growing crazy, which has undoubtedly been a source of disruption in premium cable channels. There is a steady transition from cable box to the over-the-top internet connection. Read more https://bit.ly/3vNFUxA
This Power Point presentation has information on what Verdi does and how we do it, and it also features some of our varied Green Design/Build projects with an emphasis on our residential work.
10 Tendències digitals per a les empreses i des del consumidorVíctor Puig
Xerrada per a la Cambra de Comerç de Tarragona on expliquem 10 tendències que les empreses haurien de tenir en ment en l'entorn digital: contingut audiovisual, inversió en xarxes socials, màrqueting de continguts, webrooming i showrooming, escolta activa, multidispositiu, el pas del prducte al servei, la internet de les coses, els quadres de comandament i el big data...
An intelligent fleet management system, which, will help you to track your fleet in real-time as well as manage them in an efficient and transparent manner.
Solid Waste Management for Efficient Operational Process - Powered by CodeLandSachidanand Bhat
Codeland’s Solid waste management System uses a combination of GPS and RFID to enable solid waste management organization, to optimize their BIN collection efforts, leading to increased revenues. It will also showcase a “proof of service” by verifying and validating to their clients.
“Wealth from Waste” is not just a ‘feel-good’ phrase for you, if you are involved in the solid waste management business; 'Waste’ is your business and your aim is to create ‘Wealth’ from it.
CodeLand helps you to create “wealth from waste” in the true sense of the phrase
Smart Student Tracking System for Schools and Parents from CodeLandSachidanand Bhat
Smart Student Tracking System is a complete solution which will help school administration to handle safety of school kids outside campus by tracking the school buses with GPS based fleet management system.
¿De qué hablamos cuando hablamos de Social Media? Una charla a futuros commun...Víctor Puig
Me apoyé en esta presentación para la charla inaugural del Postgrado en Social Media y Márqueting Digital del Tecnocampus de Mataró. Planteo una serie de retos a quien quiera dedicarse a la gestión profesional de las redes sociales.
Sales de premsa 2.0: perque fer-ho bé costa pocVíctor Puig
Xerrada per a la taula rodona Gabinets 2.0 al Col·legi de Periodistes de Catalunya sobre com i per qué fer servir una sala de premsa 2.0 en forma de blog corporatiu
Nearly thirty (30) case studies reflecting our lean group's (MobileBehavior staff) topical expertise, unique approach to solving business challenges with campaigns that either enable or enhance the experience of youth in their online, offline and mobile communities of interest, and volume of work performed on behalf of sister agencies (common asset model) and direct-to-client.
State of Video - Mobile and Connected Devices - Geoff SpenceEric Arline
Supply continues to skew toward digital environments - most notably mobile & multimedia devices.
The buy side is catching up with digital ad spend surpassing TV in 2017 & digital video predicted to see significant growth.
Industry changes (i.e. death of flash, standardization) favorable to promote advertising revenue growth across mobile & CTV environments.
Today’s TV consumer is a highly demanding one. Not only do they want to watch video on any number of screens - from a 50” flat panel to an iPad to the smartphone in their pockets - they want to find, recommend and view TV content using new software frameworks being made available on new connected devices. This coming explosion in software-centric viewing, sharing and consumption will change the digital living room forever. Long standing norms around content discovery, interaction and monetization will change dramatically in coming years.
This is the (slightly modified) presentation that I gave to the US Telecom Association on April 25th, 2013.
For more info, visit www.nextmarket.co
¿Cómo poner a trabajar tus contenidos en el entorno digital?Víctor Puig
En esta charla propongo una metodología de trabajo para obtener el máximo rendimiento del uso de contenidos en internet a través de varias herramientas que hemos puesto en práctica con diversos clientes: cómo definir líneas editoriales, cómo aprender de la competencia, adaptar contenidos a diferentes formatos (web, blogs, salas de prensa); pautas de redacción en Twitter, Facebook, Instagram; calendario editorial, precauciones de uso con material multimedia, metadatos, estrategia y medición
50 Consejos clave en redes sociales: update a junio de 2018Víctor Puig
Extracto de 50 consejos de estrategia y buenas prácticas en redes sociales como Facebook, Twitter, Instagram, Linkedin, Pinterest, Youtube y Slideshare, como actualización de los contenidos del libro "Social Media: 250 consejos clave para diseñar tu estrategia en las redes sociales". Usé esta presentación para varias charlas en Barcelona, Zamudio, Mondragón y Vitoria, por ejemplo.
Charla para el SMMday acerca de métricas en social media: definición de objetivos smart, consejos acerca de cómo agrupar méstricas, indicadores y objetivos en un cuadro de mando y consideraciones aplicables a la medición en digital
Reputación digital: un modelo en evoluciónVíctor Puig
La irrupción de Instagram y Youtube supuso un nuevo horizonte para la gestión de la marca personal en digital, hasta entonces centrada en el blog. Pero la popularización de Snapchat y Periscope nos lleva a una fase diferente donde el peso pasa del contenido al autor. Explico tres fases en la gestión de la reputación digital a partir de la combinación de estas redes sociales.
¿Qué medir en tu estrategia en social media?Víctor Puig
Presentación utilizada para la charla en el Social Media Day de Barcelona #SMMDay acerca de pautas para la medición efectiva en redes sociales, basada en la elección de objetivos Smart vinculados al modelo de negocio de la empresa
Social Media: 250 consejos prácticos para diseñar tu estrategia en las redes ...Víctor Puig
Presentación del recién publicado libro en el que reúno mi experiencia en la estrategia, la acción y la medición en Redes Sociales. Este libro intenta aportar un discurso didáctico que oriente a los que saben menos y consejos y visión estratégica para los que saben más. Además del uso eficiente de redes sociales, te hablaré de Gestión de la Reputación Online, de monitorización, de acciones con blogs, de medición y de por qué las redes son el espacio de conversación más importante hoy en día. Contiene contexto pragmático y consejos de uso de Facebook, Twitter, Linkedin, Slideshare, Instagram, Youtube. Pinterest, Google+ y Tumblr
Reputación Online y Hoteles ¿Qué hacer con las críticas? Víctor Puig
Charla para el congreso InteriHotel acerca de la gestión de la reputación online, específicamente orientada al caso de los hoteles, que en muchas ocasiones están en manos de las opiniones favorables o críticas de sus clientes: ¿qué hacemos ante críticas injustas? ¿Cómo potenciar los contenidos positivos?
Té perills el rastre que deixem a les xarxes socials?Víctor Puig
Xerrada per al cicle "Visions de la Ciència. Joves, adolescents i salut" sobre la petjada digital , la reputació personal online i precaucions en l'ús de xarxes socials per a joves i menors.
10 errores a evitar en tu reputación onlineVíctor Puig
Prevenciones y buenas prácticas a tener en cuenta en ORM (Online Reputation Management, o Gestión d ela Reputación Online). Una charla para Congreso Web 2013 (Zaragoza)
Presentacion cmuabcn: mesa redonda sobre oportunidades laborales en social mediaVíctor Puig
Presentación sobre el Máster Ejecutivo Semipresencial en Community Management y Dirección de Redes Sociales en la empresa (CMUA) con motivo de la mesa redonda Oportunidades Laborales en Social Media celebrada en Barcelona
Què faig si tinc una crisi de reputació que ha nascut a Internet?Víctor Puig
La presentació explica què és la Gestió de la Reputació Online, quina metodología i eines es fan servir per els projectes de reputació i quins casos poden servir d'exemple de què fer i què no fer quan apareixen crítiques a la xarxa sobre la nostra empresa.
Reputación Online y selección de talentoVíctor Puig
Charla para JobandTalent en noviembre 2011 acerca de la relación entre reputación personal online y selección de talento: contrastar la reputación online de un candidato puede ser más útil que estudiar su cv
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
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Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
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VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
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VAT Registration Outlined In UAE: Benefits and Requirements
My brand went mobile
1. MY BRAND WENT MOBILE
THE MTV MOBILE PATH IN SPAIN:
WHEN, WHY, HOW AND WHAT WE DO
Forum Telecom Lisboa
11th July 2006
2. •Overall vision: MTV Spain in the mobile market
•Our first steps: sms services
•Increasing presence: from web to wap
•Bringing some interactivity in: sms on screen
•Mobile in our core business: video meets mobile
•Video meets mobile: actual projects in MTV Portugal
•The model evolves
•Next steps…
What is this about?
3. •The Spanish Mobile market:
• Heavy users, high penetration
•37.2 MM users: penetration 106% (2006)
• New handsets, new services…
•3.5 MM GPRS users 2004. 2.5MM users 3G (2005).
•3G growing: Movistar forecast 4.5 MM 3G handsets
in 4Q 2006
•All MNO are focused on video services for 2006
•SMS growing :
•52.5 sms/user/month durante 2004.
•Total of 23.6 BM sms.
•Sms P2P increased 25% (2004 vs 2003)
•MTV as the right brand to get multiplatform
• TV+ Mobile + Web + ADSL (IPTV, VOD, P2P) +Blogs+mp3 devices
Overall vision: MTV Spain in the mobile
market
4. •We need to be where our target is
•Nokia is the 5th most recognized brand
among young people
•56% of Internet users watch more than
70 minutes of video streaming a month
•Young users spend from 10 to 15% of
their money in mobile
• Half of them create or share content
(blogs, personal webs, fans, P2P)
Overall vision: MTV Spain in the mobile
market
6. •We need to be where our target is
Overall vision: MTV Spain in the mobile
market
• If we ask our viewers what do
their stop doing when they go
for browsing the web, most
common answer is that they
stop watching TV (67.7%)
• If we ask them what activities
they did on line during the last
month, 56% answers
“downloading music” and just
3.4% of them pays for those
downloads
7. •We need to get positions in the market
• MTV is the best brand for advertisers
looking for young target
• Then, MTV has to be able to connect with
the target wherever they are.
• Our first answer to “why MTV goes
mobile?” is because our target goes Mobile
•We need to explore new revenue streams
Overall vision: MTV Spain in the mobile
market
8. •At the end of the day, we’re global:
•Viacom launched more mobile video channels in the US than
any other media company
•Will operate 15 mobile TV channels via MTVN Intl by the end of
2006
•MTV Networks is developing and programming a wide range of
mobile content, including new original 3G programming to
mobile audiences worldwide
Overall vision: MTV Spain in the mobile
market
9. •When: since back in 2001 until now. We keep on
doing sms contest as the easiest answer to a TV spot
•Why: a 360º campaign (Doritos, Fritolay company)
•first Mobile use along with the first on
line launch of mtv.es in order to build a
360º campaign
•Great success (in terms of sms answer
and on line downloads)
•How: revenue share with an sms platform owner
•What: sms contest plus first downloads (ringtones)
Our first steps: sms services
10. •When: since back in 2003 until now
•Why:
•new cell phones admit more content to
download
•wap/Imode as the answer to bring the
brands to the consumers handset.
• Advertising opportunities driven by co-
marketing campaigns with MNOs
•How: revenue share with technical developer plus
deal with the 3 MNOs
•What: Channel grid, promotions, news, ringtones,
images, games… and ads soon
•This will be soon a reality in MTV Portugal as well
Increasing presence: from web to wap
11. •When: since back in 2003 until now
•Why:
•A way to keep viewers watching our
shows
•A way to interact with users and
make them feel inside the MTV
community
•How: revenue share with an technical
developer
•What: pure sms shows, sms as a way to
participate in a show –voting, sending opinions-
Bringing some interactivity in: sms on
screen
12. •When: since
December 2003
until now, daily
show Monday to
Friday
•Why: A way to
interact with
users and make
them feel
inside the MTV
community
Bringing some interactivity in: sms on
screen, MTV Portugal: re:action
•What: a way to participate in a
show, voting, sending opinions
13. •When: since back in 2005 until now
•Why:
•New handsets admits video
•A revenue stream that fits our core
business
•More profit from our products
•Communicating our products on new
formats
•Offering our channels wherever the
user is
•How: revenue share with MNO. Pay per access,
pay per subscription, VOD , simulcast…
•What: any kind of video content
Mobile in our core business: video meets
mobile
14. •TMN: MTV Music (24/7 channel),
MTV Snax (made for mobile loop),
Game One (24/7 channel), Nick
(made for mobile loop)
•Vodafone: MTV Music and MTV
Snax
•Optimus: To be announced
soon...
•Are more about to come...
Video meets mobile: actual projects in MTV
Portugal
15. The model evolves: how it was?
Revenues
• Carriage
• Advertising
Costs
• Content
• Programming
Viewers / Ratings
Investment
16. The model evolves: how?
Viewers / Ratings
Investment
“Controlled” (B2C)
• Advertising
• Web sites
• Overdrive
• Digital Music Services
• OD2
• Urge
• SMS-to-TV
“Over the Fence”
(B2B)
• MobileTV
• Mobile VOD
• MVNO
• Mobile Games
• Content licensing
• iTunes etc)
Revenues
Internal
• Other Viacom companies
• Technology
Costs
External
• Record labels
• Plays
• Subs
• Rev share
• Publishers
• Back-end
• Talent
• Unions
17. •This is a quick evolving market: keep your eyes
open
•It’s not about technology, but about adapting
tools to your company strategy
•Some next to come chances:
•DVBH possibilities (video plus data
on same handset screen)
•Content pushed to users by
subscription
•Video advertising for Mobile
•Off portal wap capabilities
•Once in mobile, why not on iPods?
•And many, many more…
Next steps