A Creative Confluence: When Educational Products & Youth Programming Collide. A Museums and the Web conference panel> Can combining youth programming with educational product development through digital media disrupt existing museum practices? How do we align the goals for a youth development program with the goals and cycles of product development? And how do we measure the institutional and societal impact of GLAM programming for teens?
Panelists from The Art Institute of Chicago, The Milwaukee Art Museum and The American Museum of Natural History will start off the session with a quick fire round of ‘elevator pitches’ soliciting feedback from the judges in the audience. Then we’ll explore their respective programs and digital solutions, and consider how teen views inform the product development and steerage of their initiatives. The session will finish up with a lively discussion of these questions, as well as considering the value of making teen contributions public and weighing that aim alongside program and institutional aims.
5. Our Quest
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
Diagram of loosely coupled system, Jay Rounds. From Rounds “The
Museum and it’s relationships as a loosely coupled system, in
Curator
To create new (digital)
experiences (and products)
together with and for teens
as part of the museum
encounter
21. “I feel like the Museum is my
second home.”
“I learned that art holds all the
answers to any questions
anyone may have, you just
have to search for it.”
“I wish school was like this.”
MAM- TESTIMONIALS
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
22. “I have been exposed to individuals who encourage me both
academically and artistically…to prioritize, express myself in
various artistic media, and learn more about myself and the
world around me.
Now,…I see (the AIC) as a haven for artistic expression and
personal development…. I hope to continue to contribute to
the museum once I graduate. There will be tears.”
-Neftaly Lara
Teen Lab participant
and intern
AIC- TESTIMONIALS
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
29. Art Institute of Chicago Teen Programs
Art Institute Teens
@AICteens
ArtInstituteTeens
#MW2015 #MWteens @antenna_lab @MMMooshme @MAM_Chelsea @hillarym
30. Post-Mortem
• Can combining youth programs with educational
products disrupt existing museum practices?
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
32. Post-Mortem
• How do we align goals of youth programs with
goals of product development cycles?
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
36. Post-Mortem
• What are your strategies for gauging impact of teen
programs on participants and your institution – and
wider society?
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
37. MAM: Impact by the numbers
50-80 teens annually reached
through programs
84% of students showed increase
in reflective ability
47 videos (and growing) on
YouTube with 855+ views
30 posts on the MAM blog,
blog.mam.org
Hundreds of thousands of media
impressions through mural on city
bus
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
43. Post-Mortem
• Can we incorporate a reflective approach to
inform best practice and evaluation methods?
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
47. Lessons Learned
Let the teens be the face of their work
Support don’t exploit
Be transparent about ownership and
decision making
Ask teens and follow through
Practice what you preach
Do it like it’s real...because it is
Take risks – clean up later
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
48. Thank you!
Barry Joseph, #TeamAMNH @MMMmooshme
Chelsea Emelie Kelly #TeamMAM @MAM_Chelsea
Hillary Cook #TeamAIC @hillarym
Sofie Andersen @sofieny @antenna_lab
#MW2015 #MWteens @antenna_lab
@MMMooshme @MAM_Chelsea
@hillarym
Editor's Notes
Before you spent the past 3 days in conference rooms, with too much coffee and way too much singing in front of people you’ve barely met…
There were four intrepid educators, developers and digital folks who dreamed up a new and exciting way to talk about what they do – working with teens to create create museum experiences with them and for them.
Barry Joseph, Associate Director for Digital Leanring @MMMooshme (because @mooshme was taken!)
Chelsea Emelie Kelly, Manager of Digital Learning, Milwaukee Art Museum
Hillary Cook, Assistant Director of Youth Programs, Art Institute of Chicago @hillarym
ADD TEAM SELFIE?
Before you spent the past 3 days in conference rooms, with too much coffee and way too much singing in front of people you’ve barely met…
There were four intrepid educators, developers and digital folks who dreamed up a new and exciting way to talk about what they do – working with teens to create create museum experiences with them and for them.
Many of us will recognise this creative cycle – either as designers or as program directors– coming up with the concept/brief, commissioning the work or program development from a designer or educator, and passing it to the end user/visitor who ‘pays’ or transacts in the sense of being at the museum & participating.
http://opendesignnow.org/index.php/article/creation-co-user-participation-in-design-pieter-jan-stappers-co/
Many of us now are engaging more and more in a new way of working. It’s bringing in our audiences – our customers- as co-creators in the process of creating our programs & our products, that is whether we mean tangible products that are sold or experiences, or more broadly the strategies which ARE are products, the overall experiences that our visitors have. And in the case of this panel, we’re talking about teens.
So what are we trying to do?
Cross-pollinate
Product Life Cycle
& Co-creation Process
What does this mean? Well, on the left shows the museum’s lose system of encounters defined by Jay Rounds. I
Important moment in moment of teen lives – self definition, choices
Rounds - http://museumquestions.com/2015/04/06/can-we-control-what-students-learn-on-museum-visits/
teen cycles
Teens part of museum conversations – but what and how do they contribute? What is the value to museums? What about authenticity – of their voices and the end product? What is the measurement of success?
Co crestors in the educational products
Add about the important of digital media learning
Teens are engaging with social media but don’t understand the dynamics and structures… museums know how to ask hard questions, challenge & question interpretations. That honed skill...youth needs to develop.
Danah Boyd, Author of ‘Its Complicated”, quoted in Digital Preservation Blog, 2014
Elevator Pitch(fork) or Death Battle
Interlude
Post-mortem and Q&A
Set up that we have to look for the best examples of programs where teens can really be active participants in the not just creating content, but determining the strategy for what content gets created/
ADD A CROWD SHOT
45 /30/10
Replace image with barry
Replace with you above image on the right.
Add image from surreal pricing
“The experiences that I have had at AIC have had a tremendous impact on me. I have been exposed to individuals who encourage me both academically and artistically. I have learned how to prioritize, express myself in various artistic media, and learn more about myself and the world around me.
Before my involvement with the museum, I thought of AIC as a field trip destination. Now that I have become more acquainted with the institution, I see it as a haven for artistic expression and personal development. People believe in me and they provide me with the resources I need to transform my thoughts into reality.
I don't know what my future holds, but I
do know that I will always feel a special
connection with the museum and the
people who I have met. My experiences at
the AIC have been invaluable to me and
I hope to be able to continue to contribute
to the museum once I graduate.
There will be tears.”
“The experiences that I have had at AIC have had a tremendous impact on me. I have been exposed to individuals who encourage me both academically and artistically. I have learned how to prioritize, express myself in various artistic media, and learn more about myself and the world around me.
Before my involvement with the museum, I thought of AIC as a field trip destination. Now that I have become more acquainted with the institution, I see it as a haven for artistic expression and personal development. People believe in me and they provide me with the resources I need to transform my thoughts into reality.
I don't know what my future holds, but I
do know that I will always feel a special
connection with the museum and the
people who I have met. My experiences at
the AIC have been invaluable to me and
I hope to be able to continue to contribute
to the museum once I graduate.
There will be tears.”
-Neftaly Lara
Teen Lab participant and intern
WHAT ARE THE POINTS?
Add something about product life cycles
http://study.com/academy/lesson/product-life-cycles-development-design-and-beyond.html
2 to answer 2-3 questions – 2 MINS
Find image of post its here yes no maybe
Q3 – Impact and evaluation
Q4 – Mission to Product
Q5- Reflective Approach
Barry Joseph, Associate Director for Digital Leanring @MMMooshme (because @mooshme was taken!)
Chelsea Emelie Kelly, Manager of Digital Learning, Milwaukee Art Museum
Hillary Cook, Assistant Director of Youth Programs, Art Institute of Chicago @hillarym