The document discusses Multiplus, a loyalty program in Brazil. It mentions earning points through purchases with partners like Samsung and TAM Airlines. Members can redeem points for flights on airlines like South African Airways and Singapore Airlines with routes throughout Europe, Africa, and Asia. The application was updated to allow redemptions with main partners and exclusive discounts. It also discusses increasing member engagement through redemption of show and musical tickets. Charts show membership growth and distribution of redemptions by region.

2. 22

3. 333

4. More accrual and
redemption options
with partnerships
that match Multiplus
members’ profile
4

5. Buy the new Galaxy S6 or Galaxy S6 Edge
and
earn 5,000 Multiplus points
5

6. 6666
100% AVAILABILITY of flights
SOUTH AFRICAN: flies to 67 destinations in the world
Redemptions using ONLY POINTS or combining POINTS AND MONEY (“POINTS + MONEY”)
Flights with strategic stop: CAPE TOWN, JOHANESBURGO, CINGAPURA
SINGAPORE AIRLINES serves 34 countries
6

7. New application update allows:
• Redemptions in the main partners
• Exclusive discounts
Member’s
experience
Value for partner
Business
Sustainability
pontofrio.com E-commerce
7

8. New way of accumulation with TAM .
 .
Redeem tickets and watch the best shows and musicals with your points
Aumenta o
engajamento dos
participantes
8

9. 99
•
•
•
•
•
→
•
→
•
•
•
•
•

10. 1010

11. 11

12. 29.2%27.6% 28.0%
12

13. 13