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CREATING &
   COMPREHENDING
CONSUMER RELATION




       Lets have a look at Safarnama…
Client Brief
                                                       To create an
                                                    attractive website
FORCES AT WORK
                                                     and have active
                                                       social media
                                                  presence and also to
                                                   refresh Pakiza as a
                                                       genX brand.




                                                                                               Target Audience
                 Objective




                                                                         The foremost TG
                             To establish
                                                                          is the youth and
                             Pakiza as Mall for
                                                                              all those who
                             youth and
                                                                              prefer quality
                             maintain Brand
                                                                         with affordability.
                             Recall Value.


                                                      Creating User-
                                                     friendly website
                                                       and building
                                                      interaction on
                                                    social media with
                                                      Informative &
                                                        Viral Posts.

                                                     Strategy
Pakiza is already a well-known traditional
 name and with our dedicated efforts and
 creativity we established it as GenX Brand
 among youth. Pakiza as a Retail Store is
 embedded with its core values i.e. Quality
 & Affordability.




WHAT WE DID?
The team used PHP language
    on CMS platform to create      HOW WE                            Search Engine Optimization to
                                                                          garner proper flow of

                                   DID IT?
   traffic on website which also                                     responses in order to increase
   increased the efficacy of the                                     the rank of the site on various
     website among the users.                                               search engines.




                             WEBSITE
                           DEVELOPMENT                         SEO



                                                             ONLINE
                           SEM                             REPUTATION
                                                           MANAGEMENT


                                          ECRM

                                                                                Our team efficiently
     Search Engine
                                                                                  makes analysis of
 Marketing to increase
                                                                                every view and then
  the interaction and                    Maintain electronic                    make the necessary
traffic on the site from                   database for a                       changes by deleting
    various related                      better relationship                     negative views and
        websites.                        with wide spectrum                          opinions.
                                            of consumers.
as a Brand!!
Pakiza is a traditional brand reckoning
 with quality and affordability. Keeping
 this as the crux the re-imaging of the
 brand was done to attract the youth
 as well as new consumer group for
 their products ranging from lifestyle
 to accessories to grocery.
as a Website!!
Facebook




               Pinterest




               Twitter



SOCIAL PRESENCE OF PAKIZA
Pakiza on Facebook




Facebook is the biggest online social platform in India. Here people like their
favorites and love to have updates from them. It is efficient medium to set
up two-way communication.
Pakiza on Pinterest




Pinterest is an image social site where people have the image collection
of their desirables or the things which they like. Share and Repin of
images helps in branding and it is good platform to showcase collection.
Pakiza on Twitter
Creating communication with mass and establishing Pakiza as a happening
Mall. Spreading information about different Products, Brands & Offers
available through tweets and also involving people via trending topics.




                         WHY         WHAT         WHO
                        Twitter is   Involving    People of
                        happening    Tweeples     all the
                        &
                                     on serious   age
                        discussion   discussion   groups &
                        s are        & provide    streams
                        invited on   guidance.    are easily
                        a big        Associatin   available
                        platform.    g experts    along with
                        People       related to   experts.
                        seek for     different    Youngster
                        informatio   streams.     s are the
                        n also.                   key
                                                  targets.
Our team specializes in cent percent optimization of the site
       through keyword rich description, content optimization and
       URL optimization. As we believe these to be cornerstone
       for great web presence.
WEBSITE SEO


                           Submit
                          Webpages          Optimize
                                            Websites



                     Report     Pakiza SEO
                     Ranking
                                              Target
                                             Keywords

                              Analyze
                            Conversations
about
MP09 Digital is an agency built for digital. We specialize in
       campaign strategy and execution across the digital media
       landscape in its broadest sense. We work collaboratively with
about us

       our clients to identify and utilize the most effective and
       efficient blend of techniques, from the cutting edge to the
       traditional, integrating seamlessly with your other marketing
       activities.

       This process involves us asking lots of questions, and
       understanding as much as possible about your business so we
       can define and deliver to key objectives.

                 While we are a 360Degree Organization,
           we go a step ahead & aim to achieve 360
                           Degree-
                     -365 Days approach.
Our service offerings are flexible, as ‘one size really doesn’t fit
           all’ in digital, and our expertise is delivered in a reliable, honest
           and grown up way.
services

           Our Comprehensive Service list includes:

            M – Social, Search and Display
            P – Media, Technology and Creative
           09 – Services

           1.   Branding and Advertising
           2.   Interactive Design and Development
           3.   Social Influence Marketing
           4.   Online Reputation Management
           5.   Search Engine Optimization
           6.   Emerging Media
           7.   E-mailers and e-CRM
           8.   Search Engine Marketing
           9.   Designing and Development
Connect with us:

          Facebook.com/MP09Digital
connect

          Twitter.com/MP09Digital

          www.MP09Digital.com

          mayur@mp09digital.com

          or, Call us @
          0731-3194141
          +91 9826020980
THANK YOU!
Get Socially visible with MP09 Digital…

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MP09 Digital - Pakiza - Case Study

  • 1. CREATING & COMPREHENDING CONSUMER RELATION Lets have a look at Safarnama…
  • 2. Client Brief To create an attractive website FORCES AT WORK and have active social media presence and also to refresh Pakiza as a genX brand. Target Audience Objective The foremost TG To establish is the youth and Pakiza as Mall for all those who youth and prefer quality maintain Brand with affordability. Recall Value. Creating User- friendly website and building interaction on social media with Informative & Viral Posts. Strategy
  • 3. Pakiza is already a well-known traditional name and with our dedicated efforts and creativity we established it as GenX Brand among youth. Pakiza as a Retail Store is embedded with its core values i.e. Quality & Affordability. WHAT WE DID?
  • 4. The team used PHP language on CMS platform to create HOW WE Search Engine Optimization to garner proper flow of DID IT? traffic on website which also responses in order to increase increased the efficacy of the the rank of the site on various website among the users. search engines. WEBSITE DEVELOPMENT SEO ONLINE SEM REPUTATION MANAGEMENT ECRM Our team efficiently Search Engine makes analysis of Marketing to increase every view and then the interaction and Maintain electronic make the necessary traffic on the site from database for a changes by deleting various related better relationship negative views and websites. with wide spectrum opinions. of consumers.
  • 5. as a Brand!! Pakiza is a traditional brand reckoning with quality and affordability. Keeping this as the crux the re-imaging of the brand was done to attract the youth as well as new consumer group for their products ranging from lifestyle to accessories to grocery.
  • 7. Facebook Pinterest Twitter SOCIAL PRESENCE OF PAKIZA
  • 8. Pakiza on Facebook Facebook is the biggest online social platform in India. Here people like their favorites and love to have updates from them. It is efficient medium to set up two-way communication.
  • 9. Pakiza on Pinterest Pinterest is an image social site where people have the image collection of their desirables or the things which they like. Share and Repin of images helps in branding and it is good platform to showcase collection.
  • 10. Pakiza on Twitter Creating communication with mass and establishing Pakiza as a happening Mall. Spreading information about different Products, Brands & Offers available through tweets and also involving people via trending topics. WHY WHAT WHO Twitter is Involving People of happening Tweeples all the & on serious age discussion discussion groups & s are & provide streams invited on guidance. are easily a big Associatin available platform. g experts along with People related to experts. seek for different Youngster informatio streams. s are the n also. key targets.
  • 11. Our team specializes in cent percent optimization of the site through keyword rich description, content optimization and URL optimization. As we believe these to be cornerstone for great web presence. WEBSITE SEO Submit Webpages Optimize Websites Report Pakiza SEO Ranking Target Keywords Analyze Conversations
  • 12. about
  • 13. MP09 Digital is an agency built for digital. We specialize in campaign strategy and execution across the digital media landscape in its broadest sense. We work collaboratively with about us our clients to identify and utilize the most effective and efficient blend of techniques, from the cutting edge to the traditional, integrating seamlessly with your other marketing activities. This process involves us asking lots of questions, and understanding as much as possible about your business so we can define and deliver to key objectives. While we are a 360Degree Organization, we go a step ahead & aim to achieve 360 Degree- -365 Days approach.
  • 14. Our service offerings are flexible, as ‘one size really doesn’t fit all’ in digital, and our expertise is delivered in a reliable, honest and grown up way. services Our Comprehensive Service list includes: M – Social, Search and Display P – Media, Technology and Creative 09 – Services 1. Branding and Advertising 2. Interactive Design and Development 3. Social Influence Marketing 4. Online Reputation Management 5. Search Engine Optimization 6. Emerging Media 7. E-mailers and e-CRM 8. Search Engine Marketing 9. Designing and Development
  • 15. Connect with us: Facebook.com/MP09Digital connect Twitter.com/MP09Digital www.MP09Digital.com mayur@mp09digital.com or, Call us @ 0731-3194141 +91 9826020980
  • 16. THANK YOU! Get Socially visible with MP09 Digital…