About A digital entrepreneur since 2005. Co-founder of Ethos Interactive, an award-winning digital agency that handles leading local and international brands in the Middle East including McDonalds and American Express. A board member of ABI Media Network, a digital media startup in Saudi Arabia that recently launched the Abisayara.com, a portal designed to assist online car shoppers with formulating opinions on which cars to buy, when to buy them and how much to pay for them. Founded Qwallety, a mobile social application that will launch its beta in early 2016. Qwallety introduces an innovative way to help shoppers with their purchasing decisions.