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• No limits between online and offline 
• The consumers in the centre 
• Tech makes everything possible 
• Mobile, mobile, mobile 
”Commerce and payment will change more 
in the next three to five years than they have 
in the last two decades.” 
John Donahoe, CEO Ebay
POST DESKTOP ERA
ÄR DIN E-HANDELSSITE 
MOBILANPASSAD? 
• Ja 
• Nej 
• Vet ej
E-barometern Q2 2014
Mobilanpassning i USA
SILVERSURFARNA STIGER I 
STATISTIKEN
Desktop 
Tablet 
Mobile
FLER HANDLAR MOBILT
733 000 NYA KONSUMENTER
VILKET ÄR FRAMTIDENS 
BETALNINGSLÖSNING? 
• WyWallet 
• SEQR 
• Apple Pay 
• Swish 
• MasterPass
TIPSET: LAGRAT 
KORTNUMMER 
FÖRENKLAR FÖR KUNDEN
KONSUMENTEN GILLAR DET
SKULLE HANDLA MER
MORGONDAGENS E-HANDEL 
• MOBILT GÅR OM DESKTOP SNART 
• LAGRAT KORT KOMMER VARA STANDARD 
• BETALNINGAR ÄR KORT, DIREKTBETALNING 
OCH FAKTURA 
• UNDER 2015 ETABLERAS NYA BETALNINGS-VANOR
Hämta ditt exemplar 
under minglet hos mina 
kollegor!

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Morgondagens E-handel i Malmö

Editor's Notes

  1. 320 kr
  2. 2009 79% 2010 81% 2011 81% 2012 84% 2013 85% Diagram 3.8. Andel av internetanvändarna som någon gång köper och betalar för varor och tjänster via internet.
  3. 2003 7% 2004 7% 2005 7% 2006 12% 2007 16% 2008 18% 2009 19% 2010 22% 2011 36% 2012 54% 2013 65% Diagram 2.1. Hur många använder internet i mobilen?
  4. We see a lot of different and new payment types, but very few who actually succed helping the conusmer in a new way and hence the preferred payment types when we ask the consumer are still the same. And it is not really new! It still comes from the old card and invoice