1508™ MB: How to build an innovation
lab
HOW TO
BUILD AN
INNOVATIO
N LAB
1508™ MB: How to build an innovation
lab
THE CHALLENGE
The world is changing.
Nobody knows the right answer.
So let’s join forces.
It might be fun.
(Kapow)
1508™ MB: How to build an innovation
lab
HTTP://QVARTZ.COM/BUZZ/WHITEPAPER
/DIGITAL-TRANSFORMATION-REPORT/
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
CHALLENGES
1508™ MB: How to build an innovation
lab
CHECK FOR FIT
FIT
1508™ MB: How to build an innovation
lab
HERE IS WHAT’S WRONG WITH TODAY’S
PROCESS
SPECS DESIGN BUILD LAUNCH
Some
learning
Very
little
learning
Most
learning
will
happen
here
1508™ MB: How to build an innovation
lab
WE NEED TO AVOID ONE WOW
Time
Experience
1508™ MB: How to build an innovation
lab
AND AIM FOR LONG WOWS
Time
Experience
1508™ MB: How to build an innovation
lab
WE NEED TO BUILD A CULTURE THAT
LEARNS FROM LAUNCHING HISTORY
Time
Learnings
Launch
Launch
Launch
Launch
1508™ MB: How to build an innovation
lab
WE NEED TO SEEK INNOVATION
THROUGHOUT THE ENTIRE
BUSINESSMODEL
Profit
model
Network Structure Process
Product
performance
Product
system
Service Channel Brand
Customer
engagement
CONFIGURATION OFFERING EXPERIENCE
1508™ MB: How to build an innovation
lab
WE NEED TO SEEK INNOVATION
THROUGHOUT THE ENTIRE
BUSINESSMODEL
Profit
model
Network Structure Process
Product
performance
Product
system
Service Channel Brand
Customer
engagement
CONFIGURATION OFFERING EXPERIENCE
1508™ MB: How to build an innovation
lab
FRAMEWORK
1508™ MB: How to build an innovation
lab
SALIM ISMAIL DESCRIBED HOW TO
1508™ MB: How to build an innovation
lab
20TH CENT.
MADE TO DEFEND
21ST CENT.
MADE TO INVENT
1508™ MB: How to build an innovation
lab
THE ANATOMY OF AN EXO
1508™ MB: How to build an innovation
lab
FOUR STRATEGIES TO ADAPT THE EXO
1508™ MB: How to build an innovation
lab
ISSUES
1508™ MB: How to build an innovation
lab
WE NEED SUPPORT FROM TOP
MANAGEMENT
1508™ MB: How to build an innovation
lab
WE NEED NEW TRANSFORMATIONAL
PRODUCTS
1508™ MB: How to build an innovation
lab
WE NEED A FULLY CLIENT CENTERED
APPROACH
1508™ MB: How to build an innovation
lab
AND THEN WE NEED TO ORGANIZE
AROUND THAT EXPERIENCE
1508™ MB: How to build an innovation
lab
AND THE ABILITY TO SCALE THE LAB
1508™ MB: How to build an innovation
lab
NOW THAT CHALLENGES STAFFING
1508™ MB: How to build an innovation
lab
CUSTOMERS AND
ENABLERS
1508™ MB: How to build an innovation
lab
HTTP://WWW.HUFFINGTONPOST.CO.UK/2013/06/13/ANN-SUMMERS-SEX-
TOYS_N_3435482.HTML
1508™ MB: How to build an innovation
lab
TOY MAKER ANN SUMMERS LET
CUSTOMERS DESIGN THEIR OWN
PRODUCTS
The Ultimate O, £45
It may look like a glove belonging to an
alien, but this was the toy that gave 47-year-
old Kim Smith her first orgasm.
Sweetheart, £35
You may never call someone sweetheart again,
but this baby is waterproof, has an
accelerator and is rechargeable. Ann Summers
says: "It may look gentle but its silicone
heart packs a powerful punch."
Learning Curve, £39
The sex toy for beginners, they say, and it
even comes with a remote control. If you don't
fancy a solo mission it's great for couples
and isn't too daunting.
Panty Pin, £12
This discreet little toy is the cheapest of
the bunch and is good for a beginner. You clip
it to your underwear and set it on buzz. Happy
travels!
Rock and Roll, £75
Equestrian Emily was inspired to create a toy
that users could rock on (that just sounds 50
Shades of Wrong to us), but for those of us
who don't ride horses, you may find this does
the trick.
We all know about the Rampant Rabbit but this
is like the T-1000 version. Called the
'expanding' Rampant Rabbit, it was created by
Kim Axford who wanted a toy that could expand
and contract on request. It has seven speeds
and a six-inch shaft.
1508™ MB: How to build an innovation
lab
LESS EROTIC BUT STILL EXITING: AT MAERSK WE LET
EMPLOYEES PARTICIPATE IN THE DESIGN SPRINT
1508™ MB: How to build an innovation
lab
AS WELL AS WE LET CUSTOMERS GUIDE
US
1508™ MB: How to build an innovation
lab
SO THIS IS WHAT WE MADE INSTANTLY
1508™ MB: How to build an innovation
lab
DISTRIBUTE LEARNINGS
Bring MVPs
to test
Inform the
product
Inform business
and strategy
1508™
BILABONNEMENT
MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
TEST WITH CUSTOMERS
1508™ MB: How to build an innovation
lab
Clickable prototype Movie recordings
1508™ MB: How to build an innovation
lab
LET MANAGEMENT PARTICIPATE
1508™ MB: How to build an innovation
lab
STAFFING
1508™ MB: How to build an innovation
lab
WHO TO STAFF
The team CompanyRest of the world
(What is your filtering set up?)
1508™ MB: How to build an innovation
lab
Ambassadors for lobbyism
Visionaries doing focus and political
stuff
Testers Providing results
Builders Crafting insights and data
Backend developers
Customers
THE COMPETENCIES
RESEARCH
& IDEAS
PROTOS TEST &
DATA
BACK END DEV’sVISONARYAMBASSADOR
THE WORLD
1508™ MB: How to build an innovation
lab
LOOK FOR INTRAPRENEURS
http://www.boardofinnovation.com/2015/12/17
/the-skills-of-the-perfect-intrapreneur/
1508™ MB: How to build an innovation
lab
WHAT SHACKLETON DID
1508™ MB: How to build an innovation
lab
DESIGN FOR CROSS POLLUTION AND
WATER COOLING MOMENTS
The channel
The story
1508™ MB: How to build an innovation
lab
DEPTH OF CHANGE
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
https://medium.com/@blauw/12-things-we-learned-
from-setting-up-a-corporate-lab-
11a4abec5233#.os0umx9y2
1508™ MB: How to build an innovation
lab
WHAT KIND OF MEETINGS?
1508™ MB: How to build an innovation
lab
JUST A HACK FOR INSPIRATION
1508™ MB: How to build an innovation
lab
NEW TOOLS WILL SET YOU FREE
1508™ MB: How to build an innovation
lab
BUT MAYBE PHYSICAL LOCATIONS ARE
BETTER AT BUILDING NEW CULTURES
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
#4:
DATA
1508™ MB: How to build an innovation
lab
HTTPS://YOUTU.BE/QXQI6O0RIDS
1508™ MB: How to build an innovation
lab
WHAT HAPPENS
WHEN 20 BILLION
MACHINES GET
CONNECTED IN
2020?
HTTPS://YOUTU.BE/QXQI6O0RIDS
1508™ MB: How to build an innovation
lab
DATA
ALGORITHMS
DASHBOARD
WHAT YOU NEED IS…
1508™ MB: How to build an innovation
lab
SERVICE
ASSET EXCHANGE
PREDICTIONS
TO USE IT FOR..
1508™ MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
Business process data
Manage and optimize business
operations
Product or service data
To deliver core value prop
Customer data
For more relevant products
DATA
1508™ MB: How to build an innovation
lab
FIVE DOMAINS OF DIGITAL
TRANSFORMATION
1) AREA OF IMPACT AND KPI’S
2) VALUE TEMPLATE SELECTION
INSIGHT TARGETING PERSONALIZATION CONTEXT
3) CONCEPT GENERATION
4) DATA AUDIT
CURRENT DATA NEEDS GAPS NEW SOURCES
5) EXECUTION PLAN
TECHNICAL SOLUTION BUSINESS PROCESSES PROOF OF CONCEPT
1508™ MB: How to build an innovation
lab
WHAT WOULD WE
LIKE TO KNOW?
1508™ MB: How to build an innovation
lab
WHAT SENTENCE
SHOULD WE
CREATE?
1508™ MB: How to build an innovation
lab
IN A BUSINESS MODEL WHERE DATA IS
CORE
1508™ MB: How to build an innovation
lab
NOW WHAT
1508™ MB: How to build an innovation
lab
1.It wasn’t really an innovation
lab
2.Lack of strategic alignment
3.Lack of focus
4.It’s mostly innovation theater
5.Show me the money
FIVE REASONS WHY INNOVATION LABS
FAIL
1508™ MB: How to build an innovation
lab
AFTER THE HONEYMOON
1508™ MB: How to build an innovation
lab
STICK TO TANGIBILITY AND PRODUCTS: THEY MIGHT SERVE BETTER
AS TRANSFORMATIONAL CATALYSTS RATHER THAN EDUCATION
1508™
xxx
FINANSIELT CV
MB: How to build an innovation
lab
1508™ MB: How to build an innovation
lab
THX
1508 A/S
www.1508.dk
Klaus Bundvig
Dir. of Business Development
kbu@1508.dk
+45 2250 9795
Check out more inspirational stuff at
1508.dk/viden

Morgenbooster #72 | How to build an innovation lab

  • 1.
    1508™ MB: Howto build an innovation lab HOW TO BUILD AN INNOVATIO N LAB
  • 2.
    1508™ MB: Howto build an innovation lab THE CHALLENGE The world is changing. Nobody knows the right answer. So let’s join forces. It might be fun. (Kapow)
  • 3.
    1508™ MB: Howto build an innovation lab HTTP://QVARTZ.COM/BUZZ/WHITEPAPER /DIGITAL-TRANSFORMATION-REPORT/
  • 4.
    1508™ MB: Howto build an innovation lab
  • 5.
    1508™ MB: Howto build an innovation lab CHALLENGES
  • 6.
    1508™ MB: Howto build an innovation lab CHECK FOR FIT FIT
  • 7.
    1508™ MB: Howto build an innovation lab HERE IS WHAT’S WRONG WITH TODAY’S PROCESS SPECS DESIGN BUILD LAUNCH Some learning Very little learning Most learning will happen here
  • 8.
    1508™ MB: Howto build an innovation lab WE NEED TO AVOID ONE WOW Time Experience
  • 9.
    1508™ MB: Howto build an innovation lab AND AIM FOR LONG WOWS Time Experience
  • 10.
    1508™ MB: Howto build an innovation lab WE NEED TO BUILD A CULTURE THAT LEARNS FROM LAUNCHING HISTORY Time Learnings Launch Launch Launch Launch
  • 11.
    1508™ MB: Howto build an innovation lab WE NEED TO SEEK INNOVATION THROUGHOUT THE ENTIRE BUSINESSMODEL Profit model Network Structure Process Product performance Product system Service Channel Brand Customer engagement CONFIGURATION OFFERING EXPERIENCE
  • 12.
    1508™ MB: Howto build an innovation lab WE NEED TO SEEK INNOVATION THROUGHOUT THE ENTIRE BUSINESSMODEL Profit model Network Structure Process Product performance Product system Service Channel Brand Customer engagement CONFIGURATION OFFERING EXPERIENCE
  • 13.
    1508™ MB: Howto build an innovation lab FRAMEWORK
  • 14.
    1508™ MB: Howto build an innovation lab SALIM ISMAIL DESCRIBED HOW TO
  • 15.
    1508™ MB: Howto build an innovation lab 20TH CENT. MADE TO DEFEND 21ST CENT. MADE TO INVENT
  • 16.
    1508™ MB: Howto build an innovation lab THE ANATOMY OF AN EXO
  • 17.
    1508™ MB: Howto build an innovation lab FOUR STRATEGIES TO ADAPT THE EXO
  • 18.
    1508™ MB: Howto build an innovation lab ISSUES
  • 19.
    1508™ MB: Howto build an innovation lab WE NEED SUPPORT FROM TOP MANAGEMENT
  • 20.
    1508™ MB: Howto build an innovation lab WE NEED NEW TRANSFORMATIONAL PRODUCTS
  • 21.
    1508™ MB: Howto build an innovation lab WE NEED A FULLY CLIENT CENTERED APPROACH
  • 22.
    1508™ MB: Howto build an innovation lab AND THEN WE NEED TO ORGANIZE AROUND THAT EXPERIENCE
  • 23.
    1508™ MB: Howto build an innovation lab AND THE ABILITY TO SCALE THE LAB
  • 24.
    1508™ MB: Howto build an innovation lab NOW THAT CHALLENGES STAFFING
  • 25.
    1508™ MB: Howto build an innovation lab CUSTOMERS AND ENABLERS
  • 26.
    1508™ MB: Howto build an innovation lab HTTP://WWW.HUFFINGTONPOST.CO.UK/2013/06/13/ANN-SUMMERS-SEX- TOYS_N_3435482.HTML
  • 27.
    1508™ MB: Howto build an innovation lab TOY MAKER ANN SUMMERS LET CUSTOMERS DESIGN THEIR OWN PRODUCTS The Ultimate O, £45 It may look like a glove belonging to an alien, but this was the toy that gave 47-year- old Kim Smith her first orgasm. Sweetheart, £35 You may never call someone sweetheart again, but this baby is waterproof, has an accelerator and is rechargeable. Ann Summers says: "It may look gentle but its silicone heart packs a powerful punch." Learning Curve, £39 The sex toy for beginners, they say, and it even comes with a remote control. If you don't fancy a solo mission it's great for couples and isn't too daunting. Panty Pin, £12 This discreet little toy is the cheapest of the bunch and is good for a beginner. You clip it to your underwear and set it on buzz. Happy travels! Rock and Roll, £75 Equestrian Emily was inspired to create a toy that users could rock on (that just sounds 50 Shades of Wrong to us), but for those of us who don't ride horses, you may find this does the trick. We all know about the Rampant Rabbit but this is like the T-1000 version. Called the 'expanding' Rampant Rabbit, it was created by Kim Axford who wanted a toy that could expand and contract on request. It has seven speeds and a six-inch shaft.
  • 28.
    1508™ MB: Howto build an innovation lab LESS EROTIC BUT STILL EXITING: AT MAERSK WE LET EMPLOYEES PARTICIPATE IN THE DESIGN SPRINT
  • 29.
    1508™ MB: Howto build an innovation lab AS WELL AS WE LET CUSTOMERS GUIDE US
  • 30.
    1508™ MB: Howto build an innovation lab SO THIS IS WHAT WE MADE INSTANTLY
  • 31.
    1508™ MB: Howto build an innovation lab DISTRIBUTE LEARNINGS Bring MVPs to test Inform the product Inform business and strategy
  • 32.
    1508™ BILABONNEMENT MB: How tobuild an innovation lab
  • 33.
    1508™ MB: Howto build an innovation lab
  • 34.
    1508™ MB: Howto build an innovation lab TEST WITH CUSTOMERS
  • 35.
    1508™ MB: Howto build an innovation lab Clickable prototype Movie recordings
  • 36.
    1508™ MB: Howto build an innovation lab LET MANAGEMENT PARTICIPATE
  • 37.
    1508™ MB: Howto build an innovation lab STAFFING
  • 38.
    1508™ MB: Howto build an innovation lab WHO TO STAFF The team CompanyRest of the world (What is your filtering set up?)
  • 39.
    1508™ MB: Howto build an innovation lab Ambassadors for lobbyism Visionaries doing focus and political stuff Testers Providing results Builders Crafting insights and data Backend developers Customers THE COMPETENCIES RESEARCH & IDEAS PROTOS TEST & DATA BACK END DEV’sVISONARYAMBASSADOR THE WORLD
  • 40.
    1508™ MB: Howto build an innovation lab LOOK FOR INTRAPRENEURS http://www.boardofinnovation.com/2015/12/17 /the-skills-of-the-perfect-intrapreneur/
  • 41.
    1508™ MB: Howto build an innovation lab WHAT SHACKLETON DID
  • 42.
    1508™ MB: Howto build an innovation lab DESIGN FOR CROSS POLLUTION AND WATER COOLING MOMENTS The channel The story
  • 43.
    1508™ MB: Howto build an innovation lab DEPTH OF CHANGE
  • 44.
    1508™ MB: Howto build an innovation lab
  • 45.
    1508™ MB: Howto build an innovation lab
  • 46.
    1508™ MB: Howto build an innovation lab https://medium.com/@blauw/12-things-we-learned- from-setting-up-a-corporate-lab- 11a4abec5233#.os0umx9y2
  • 47.
    1508™ MB: Howto build an innovation lab WHAT KIND OF MEETINGS?
  • 48.
    1508™ MB: Howto build an innovation lab JUST A HACK FOR INSPIRATION
  • 49.
    1508™ MB: Howto build an innovation lab NEW TOOLS WILL SET YOU FREE
  • 50.
    1508™ MB: Howto build an innovation lab BUT MAYBE PHYSICAL LOCATIONS ARE BETTER AT BUILDING NEW CULTURES
  • 51.
    1508™ MB: Howto build an innovation lab
  • 52.
    1508™ MB: Howto build an innovation lab
  • 53.
    1508™ MB: Howto build an innovation lab #4: DATA
  • 54.
    1508™ MB: Howto build an innovation lab HTTPS://YOUTU.BE/QXQI6O0RIDS
  • 55.
    1508™ MB: Howto build an innovation lab WHAT HAPPENS WHEN 20 BILLION MACHINES GET CONNECTED IN 2020? HTTPS://YOUTU.BE/QXQI6O0RIDS
  • 56.
    1508™ MB: Howto build an innovation lab DATA ALGORITHMS DASHBOARD WHAT YOU NEED IS…
  • 57.
    1508™ MB: Howto build an innovation lab SERVICE ASSET EXCHANGE PREDICTIONS TO USE IT FOR..
  • 58.
    1508™ MB: Howto build an innovation lab
  • 59.
    1508™ MB: Howto build an innovation lab Business process data Manage and optimize business operations Product or service data To deliver core value prop Customer data For more relevant products DATA
  • 60.
    1508™ MB: Howto build an innovation lab FIVE DOMAINS OF DIGITAL TRANSFORMATION 1) AREA OF IMPACT AND KPI’S 2) VALUE TEMPLATE SELECTION INSIGHT TARGETING PERSONALIZATION CONTEXT 3) CONCEPT GENERATION 4) DATA AUDIT CURRENT DATA NEEDS GAPS NEW SOURCES 5) EXECUTION PLAN TECHNICAL SOLUTION BUSINESS PROCESSES PROOF OF CONCEPT
  • 61.
    1508™ MB: Howto build an innovation lab WHAT WOULD WE LIKE TO KNOW?
  • 62.
    1508™ MB: Howto build an innovation lab WHAT SENTENCE SHOULD WE CREATE?
  • 63.
    1508™ MB: Howto build an innovation lab IN A BUSINESS MODEL WHERE DATA IS CORE
  • 64.
    1508™ MB: Howto build an innovation lab NOW WHAT
  • 65.
    1508™ MB: Howto build an innovation lab 1.It wasn’t really an innovation lab 2.Lack of strategic alignment 3.Lack of focus 4.It’s mostly innovation theater 5.Show me the money FIVE REASONS WHY INNOVATION LABS FAIL
  • 66.
    1508™ MB: Howto build an innovation lab AFTER THE HONEYMOON
  • 67.
    1508™ MB: Howto build an innovation lab STICK TO TANGIBILITY AND PRODUCTS: THEY MIGHT SERVE BETTER AS TRANSFORMATIONAL CATALYSTS RATHER THAN EDUCATION
  • 68.
    1508™ xxx FINANSIELT CV MB: Howto build an innovation lab
  • 69.
    1508™ MB: Howto build an innovation lab THX 1508 A/S www.1508.dk Klaus Bundvig Dir. of Business Development kbu@1508.dk +45 2250 9795 Check out more inspirational stuff at 1508.dk/viden