The document outlines the 2016 marketing activities of Morgan cars in China, which included social media platforms like WeChat and Weibo, a China-specific website, showrooms called MOG China, travel experiences, various auto show and lifestyle events, public relations efforts, an owner's club, and online shops on Taobao and Secoo. The marketing manager is Austin Li who can be contacted for more information.

1. Morgan cars china
Marketing report 2016

2. Marketing Activities
• Social Media
• Website
• MOG China
• Morgan Travel
• Event & Exhibition
• PR
• Morgan China Owner Club
• Online Shop
Morgan cars china Marketing report
2016

3. SOCIAL MEDIA - WECHAT
Morgan cars china Marketing report
2016

4. Morgan cars china Marketing report
2016
SOCIAL MEDIA - WECHAT

5. Morgan cars china Marketing report
2016
SOCIAL MEDIA - WECHAT

6. Morgan cars china Marketing report
2016
SOCIAL MEDIA - WEIBO

7. Morgan cars china Marketing report
2016
SOCIAL MEDIA - WEIBO

8. Morgan cars china Marketing report
2016
SOCIAL MEDIA - QRC
Announcement Event InteractivePosters

9. Morgan cars china Marketing report
2016
cHINA WEBSITE -
homepage

10. Morgan cars china Marketing report
2016
cHINA WEBSITE – news
update

11. Morgan cars china Marketing report
2016
cHINA WEBSITE – car
configurator

12. Morgan cars china Marketing report
2016
cHINA WEBSITE – google
analytics

13. Morgan cars china Marketing report
2016
cHINA WEBSITE - Zopim

14. Morgan cars china Marketing report
2016
cHINA WEBSITE

15. Morgan cars china Marketing report
2016
MOG china

16. Morgan cars china Marketing report
2016
MOG china

17. Morgan cars china Marketing report
2016
MOG china

18. Morgan cars china Marketing report
2016
MOG china

19. Morgan cars china Marketing report
2016
MOG china

20. Morgan cars china Marketing report
2016
Morgan travel

21. Morgan cars china Marketing report
2016
Morgan travel

22. Morgan cars china Marketing report
2016
EVENT & EXHIBITION
Shopping Mall British Party

23. Morgan cars china Marketing report
2016
EVENT & EXHIBITION
Property Show Classic Car Event

24. Morgan cars china Marketing report
2016
EVENT & EXHIBITION -
Lifestyle
Luxury China 2016
6th – 8th May

25. Morgan cars china Marketing report
2016
EVENT & EXHIBITION – Co-
branding
Alfred Dunhill
24th May

26. Morgan cars china Marketing report
2016
EVENT & EXHIBITION –
auto show
Shenzhen HK Macau
International Auto show
June 2016

27. Morgan cars china Marketing report
2016
EVENT & EXHIBITION -
Classic
Thrill On The Hill
23rd July

28. Morgan cars china Marketing report
2016
EVENT & EXHIBITION -
Classic
China Classic Car Rally
17th – 28th Sep

29. Morgan cars china Marketing report
2016
EVENT & EXHIBITION –
sports car
British Motorsports
Festival
October

30. Morgan cars china Marketing report
2016
EVENT & EXHIBITION -
Classic
Bund Classic
October

31. Morgan cars china Marketing report
2016
PUBLIC RELATIONSHIP
1. Automotive portal website.
2. Magazines content cooperation.
3. Developing lifestyle & new medias.

32. Morgan cars china Marketing report
2016
Morgan china owner club
It’s time for us to organize Morgan China owner party
This August first China owner trip to Inner Mongolia

33. Morgan cars china Marketing report
2016
ONLINE SHOP - tAOBAO

34. Morgan cars china Marketing report
2016
ONLINE SHOP - secoo

35. Morgan cars china Marketing report
2016
Thank you

36. Morgan cars china Marketing report
2016
Austin li
Marketing manager
austin@morgan-cars.com.cn
0086 186 1138 8807
www.morgan-cars.com.cn