3. High Fidelity It’s the exclusive licensee company in the territory of Greece, Cyprus, Bulgaria, Montenegro and Turkey. High Fidelity has experience in organizing special promotional activities and events, such the Greek National Tourism Organization’s activity at June 2009 in the center of London, in National Geographic Concept Store. Its theme was, “ A balcony at the Aegean”.
4. Take the chance to experience the world’s largest concept store. The amazing diversity of National Geographic Store.
5. This extraordinary and versatile retail environment is so much more than a conventional store. It’s a fascinating cultural centre, a not-to-be missed travel destination and a world-renowned shopping hub. It offers visitors a totally new experience designed to inform, entertain and inspire all at the same time. It’s a whole new world for visitors to explore. A multi-sensory, continually changing environment: an ongoing, unforgettable adventure Destination Store
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7. Exhibitions and Events The store combines the long-established ideology of National Geographic with a modern vision. This creatively designed; wholly contemporary space houses numerous exhibitions and events, which will amaze visitors by bringing the travel experience to life. There is an exhibition space in the store where you can hear famous explorers recount their adventures, see the work of world-renowned photographers and listen as conservationists discuss projects and travel industry experts give lectures packed with information and insight. You will also find screenings of films and documentaries and book signings by well-known writers.
9. “ A balcony at the Aegean” Greek National Tourism Organization 2009
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15. GALLERY The Gallery is located in the ground floor next to entrance and faced to Regent Street. The area is 150m ² and it is ideal to organize an exhibit. To organize a private event the capacity is for 150 persons to enjoy the prestigious exhibition of the moment per three hours (opening store hours) catering service.
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17. WINDOWS National Geographic Store has a private location in London. The five large windows that overlook Regent Street, one of the most famous shopping streets in the world, give the chance to use them as the best place to advertise. Regent Street window per week and window for rent + production costs.
18. The National Geographic Store offers the possibility to upload a 3 minute video on the 40 LCD screens around the store. Any event organized at the Store will be promoted by marketing activities in the Store, on line – communication through the National Geographic Store website & PR promotions.
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20. CAFÉ WALL The café wall is an amazing location where pictures and other items can be displayed, since it can be seen both from the Café and Regent Street. The dimension of the Café Wall is 8.50x3 meters. Café Wall is rent per week + production costs.
