This document proposes a parent engagement software called MomBrilliance to provide free communication between parents and childcare centers. It notes the problems with current expensive parent engagement software and slow paper-based systems. The proposed solution is a free, simple to use app that allows childcare providers to share photos and updates with parents in real-time. It also highlights competition and proposes a business model using premium features and advertising to monetize while keeping the core product free. Traction so far includes interest from childcare companies and centers. A $150,000 seed round is requested to further develop the product and marketing.