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MODERN
AGILE
Teleportation
Fastest company
to reach
$100 billion in
annual sales.
Hit $10 billion in
annual sales faster
than amazon.com
Jeff Bezos
CEO, Amazon
“They share a distinctive
organizational culture that
cares deeply about and acts
with conviction on a small
number of principles.”
2016 Letter to
Shareholders
Customer obsession rather
than competitor obsession
Eagerness to invent & pioneer,
willingness to fail
Patience to think long-term
Taking professional pride in
operational excellence
Respect
for People
Continuous
Improvement
Production
System
Agility
Requires
Balance
Agile(M-W.com)
•marked by ready ability to 

move with quick easy grace.
•having a quick, resourceful and
adaptable character.
Joshua Kerievsky
CEO, Industrial Logic, Inc.
joshua@industriallogic.com
Blog: industriallogic.com/blog/
Friend me on Snapchat!
I’m rarely on LinkedIn
I’m active on Twitter
Anonymous Feedback: sayat.me/joshua
We will rock
this Sprint!
Ummm, we have a
lot left to do. But
we’ll make it!
I don’t like the
looks of this!
Ouch! But we can
make it if we don’t
test or refactor.
We “finished” but
the code sucks &
I feel awful.
“I may have
invented points.
If I did, I’m sorry
now.”
Ron Jeffries
https://pragprog.com/magazines/2013-02/estimation-is-evil
“Velocity
is Killing
Agility!”
“I may have
invented points.
If I did, I’m sorry
now.”
Ron Jeffries Jim Highsmith
https://pragprog.com/magazines/2013-02/estimation-is-evil http://jimhighsmith.com/velocity-is-killing-agility/
Agile?!?
•marked by ready ability to sprint,
estimate with storypoints and
conduct standup meetings.
http://img.blog.yahoo.co.kr/ybi/1/1c/f6/cliffordmlarsen/folder/717992/img_717992_1359004_3?1103025176.jpg
“Let’s Get Out of the
Deliverables Business!”
-Jeff Gothelf, Lean UX
... ...
Product Owner
ACCEPTED
Definition of Done?
We are uncovering
better ways of getting
awesome results.
MODERN
AGILE
Less Stress = Better!!!
If you have
a culture of fear
none of your fancy
practices or processes
will help you.
How I
Fired
Myself
"This, is a
monumental fuck up.
You're gonna cost us
millions in revenue."
SITE OUTAGE
”People are not afraid
of failure, they’re
afraid of blame.”
SETH GODIN
MASSIMO
BATTURA
3-STAR
MICHELIN
CHEF
"OOPS!
I dropped
the lemon
tart!”
•2 Year Study
•200+ Interviews
• 180+ active teams
Project Aristotle
What is present on high
performance teams?
https://rework.withgoogle.com/blog/five-keys-to-a-successful-google-team/
“I’m so much more conscious
of how I model listening,
whether I interrupt, or how I
encourage everyone to speak.”
—Sagnik Nandy,
chief of Google Analytics Engineering
Adapted from Smarter Faster Better by Charles Duhigg
Be Caring, Curious & Nonjudgmental
Avoid Dominating or Interrupting
Review/Repeat People’s Points
Encourage Everyone to Contribute
Listen to One Another
Psychologically Safe Meetings
Adapted from Smarter Faster Better by Charles Duhigg
Tailboarding
Mob Programming
I hate
Apple
Music!
Why I Love Slack
“Invent a faster train.”
— Head of Japanese
railway system, 1955
1964: Tōkaidō Shinkansen
Jack
Welch
Wow!!
By Roger Wollstadt - http://www.flickr.com/photos/24736216@N07/3429753993/in/set-72157623081490477/, CC BY-SA 2.0, https://commons.wikimedia.org/w/index.php?curid=18004116
Recognizing People
Concierge
Minimal
Viable
Product
Feature Fake
16 users from 4 countries
are online right now.
Join the chat.
78%
22%
Used
Not Used Unlikely Neutral Likely
1 7 6
MODERN
AGILE
How’s Our
Sales Process?
Modern Agile
Radar Chart
Tests running on 36 machines at IMVU
Doing The Impossible
50 Times A Day
Safe To Deploy
MON TUE WED THU FRI SAT SUN
“Hi Kelly, I’ve checked
in all of my code.”
MON TUE WED THU FRI SAT SUN
“I’ll tell our other 69
developers to check 

in by Wednesday.”
MON TUE WED THU FRI SAT SUN
“…so, not everyone
checked in. Please 

finish by tomorrow!”
MON TUE WED THU FRI SAT SUN
“Thanks everyone! All
code was checked in!”
MON TUE WED THU FRI SAT SUN
“Hi Ramon, could you
please do a build?”
MON TUE WED THU FRI SAT SUN
“I’ll have it done 

right away Kelly!”
MON TUE WED THU FRI SAT SUN
[Afternoon]

“Um, the build broke!”
MON TUE WED THU FRI SAT SUN
[Developers Work
All Weekend]
MON TUE WED THU FRI SAT SUN
“There are a LOT of

bugs in this build!”
OMFG!
MON TUE WED THU FRI SAT SUN
[Developers attempt

to fix all the bugs…]
Quality
Assurance
Quality
Engineering
Sprints
Continuous
Flow
Continuous
Deployment
Manual
Builds
A Shipping Culture
Customer
Collaboration
over contract
negotiation
Individuals &
Interactions
over processes
& tools
Working
Software
over comprehensive
documentation
Responding
to Change
over following
a plan
Agile Manifesto
agilemanifesto.org
created circa 2001
Customer
Collaboration
Individuals &
Interactions
over processes
& tools
Working
Software
over comprehensive
documentation
Responding
to Change
over following
a plan
Make People
Awesome
Customer
Collaboration
Individuals &
Interactions
over processes
& tools
Working
Software
Responding
to Change
over following
a plan
Make People
Awesome
Deliver Value
Continuously
Individuals &
Interactions
over processes
& tools
Working
Software
Responding
to Change
Make People
Awesome
Deliver Value
Continuously
Experiment &
Learn Rapidly
Customer
Collaboration
Customer
Collaboration
Individuals &
Interactions
Working
Software
Responding
to Change
Make People
Awesome
Deliver Value
Continuously
Experiment &
Learn Rapidly
Make Safety a
Prerequisite
Experiment &
Learn Rapidly
Make Users
Awesome
Apply
Lean UX
Deliver Value
Continuously
Deploy
& Release
Continuously
Evolve
Solutions
Focus
on Flow
Modern Agile
Respect &
Appreciate
People
Make Safety
a Prerequisite
Test &
Refactor
Joshua Kerievsky
Industrial Logic
Make it
Safe to Fail
Conduct
Blameless
Retrospectives
Collaborate
& Integrate
Frequently
Leverage
Lean Startup
Charter
Your Work
Form
Product
Communities
ModernAgile.org
MODERN
AGILE
Q+AJoshua Kerievsky
CEO, Industrial Logic
@JoshuaKerievsky
MODERN
AGILE

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