Mockup Builder is a software solution that helps design software and website mockups to reduce time and costs during development. It addresses issues like uncertainties in early design phases, functional requirement errors, and project stakeholder misunderstandings. The cloud-based tool offers over 120 UI elements, templates, collaboration, and export options. Its target audience includes software companies, designers, and individuals. With annual revenues of top competitors ranging from $1.6M to $3.9M, the mockup tools market is estimated at $13M and growing. Mockup Builder plans to generate income from standalone, enterprise, and subscription licensing while expanding through investments and new markets.

1. http://mockupbuilder.com

2. Mockup Builder is a solution to help design
software or website mockups as well as
reduce time and cost spent during
development.

3. Problems which we are solving:
• Reduction of uncertainties on early phases of software
design and development. It reduces time and cost of work as
a result.
• Elimination of errors in identification of functional
requirements of software or website.
• Elimination of misunderstanding between executors, project
managers and customers in application design and
development.

4. Competitive advantages:
• We have our own sector niche
• Highly skilled, flexible and experienced team
• Scalable business model(Cloud)
• Regular updates
• Over 120 UI elements for creating software, web,
mobile mockups
• Presentation and review mode
• Different mockup sharing and exporting options
• Number of predefined templates
• Online collaboration
• Loyalty Program (Beta program)

5. Target Audience:
• Software development companies
• Designers, programmers
• Just people with ideas!

6. Market Potential:
Statistic for the most popular mockup tools (annual revenue) :
Competitor 2009 2010 2011 2012 est.
Balsamiq 1.6M $ 1.9M $ 2.3M $ 2.6M $
Axure 2.7M $ 3.2M $ 3.6M $ 3.9M $
PhotoShare 2.1M $ 2.4M $ 2.8M $ 3.1M $
Taking into consideration growth of Balsamiq's revenue since
2009 as well other mockup tools marketplace, we estimate
total market size approximately $13M.

7. Business model:
• The main source of income is income from sales of different versions and
subscription plans of Mockup Builder:
- SAAS based version;
- downloadable version.
Pricing plans: - standalone version (79.99$ prepaid version);
- enterprise versions (about 400$ per license );
- version for Tablets: iPad, Android based (20$+ prepaid),
Windows 8 Tablets ;
- monthly
subscriptions(Premium) (7-45$/user/company/).
• Involvement of more investments (IPO) to continue product synergy
(integration) with other software products
• Market Diversification with Mockup Builder on different global markets

8. Team:
Yulia Striletska Yuriy Burda
Sales manager C# developer Oleh Mykhaylovych
Product owner
Nazar Horbach Vlad Kyrychuk
Marketing person C# developer

9. • CURRENT VERSION?
What is in current version ?

11. • CURRENT VERSION?
What is next?

16. We are open for communication
Skype: freezepro
http://mockupbuilder.com