Evolys Digital is changing the way we do business in Zimbabwe for the better. Already their clients are
benefiting fro m their wealth of knowledge in deploying mobility solutions for businesses big and small.
Whether its mobile aggregation services USSD, Bulk SMS and mobile marketing, or mobile apps (android,
iOS, Blackberry) Evolys Digital is the best company in Zimbabwe to deploy such services at the least
possible cost to your business. They add value to business in Zimbabwe. Evolys Business. doing
business better
Mobile Payments in Zimbabwe :
Consumer perspectives &
Growth opportunities
This document allows you to see the
potential and opportunities that exist
in the mobile payments space in Zim-
babwe, and its effect on emerging
businesses and existing ones. It illus-
trates how the biggest influencer in
technology and mobile payments are
changing and shaping the mobility eco-
system in Zimbabwe and beyond.
doing business better
Why You Should Read This Document
Evolys Digital is changing the way we do business in Zimbabwe for the better. Already their clients are
benefiting fro m their wealth of knowledge in deploying mobility solutions for businesses big and small.
Whether its mobile aggregation services USSD, Bulk SMS and mobile marketing, or mobile apps (android,
iOS, Blackberry) Evolys Digital is the best company in Zimbabwe to deploy such services at the least
possible cost to your business. They add value to business in Zimbabwe. Evolys Business. doing
business better
Contents
Introduc on....................................................4
Mobile Money Transfers................................5
Mobile Money Gaining Momentum...............6
At a Glance.....................................................7
Zimbabwe by 2020........................................8
M- Co erce.................................................9
Remi ance Poten al in Zimbabwe................10
Where to go next?.......................................14
Open Money.................................................15
Evolys digital is changing the way people send, spend and receive money in Zimbabwe. It is the next generation in digital technology with services such as Evolys Digital, Evolys Business and Evolys Payments (Swypeup Register) are changing businesses all over Zimbabwe. Now we can safely say goodbye to Ecocash, Telecash and The ATM
Introduction
Money has been a central part of society for as long as we've had
societies. It has connected cities, countries, cultures and people
Until now, money has been about dollars and rands, yens and
euros, a physical method of exchange. But thanks to mobile tech-
nology the way we send, spend and receive money is changing fast,
mobile payments are gaining momentum and the benefits are clear,
the potential too.
Yet today more than three quarters of all payments in Zimbabwe are
still made in cash.
Services such as Ecocash (Econet), OneWallet (NetOne), Telecash
(Telecel), Nettcash and Swypeup have received popular appeal from
the public as they control over 60% of the mobile wallets active sub-
scribers.
Already, there are over 5 million users of m-payments in Zimbabwe
and the possibilities are endless.
The Evolys Business
Maurine Munyavi
Head of Business Developments
Creating an
Open Money
Society
Bringing finance and telecom together
to empower people and businesses
everywhere.
4
doing business better
5
active
doing business better
The total value of transfers and transactions on mobile money ser-
vices in Zimbabwe which include (Ecocash, Swypeup, Nettcash,
OneWallet and Telecash), increased by close to 36 percent to US-
D$403 million from USD$296 million recorded in the previous quar-
ter.
This increase has been caused by an increase in affordable phones
that now cost as little as USD$10. Which in turn raised the mobile
active subscribers from 11,1 million active subscribers to 11,4 million
subscribers.
The increase in mobile money transfer subscriptions for the period
under review increased by close to 5 million subscribers as the
number of agents for the period increased by a record 4 181 as
mobile operators sought to increase their distribution networks for the
mobile money services.
6
Mobile money transfers up by 36%
$86.65
103.79
$165.87
$296.42
$403.76
September January September January September
2012 2013 2014
MOBILE MONEY TRANSFERS IN ZIMBABWE
1598
2072
2809
3569
4181
September January September January September
2012 2013 2014
MOBILE MONEY AGENTS
doing business better
Mobile Money
is gaining momentum
* GSMA MMU Mobile Money Tracker 25th March 2014
** Source: GSMA MMU State of the Industry Report 2013
228*
4,9M**
Registered Accounts
~6M*
Active users by
June 2016–
day period
225*
Live deployments
in emerging
markets August
2015
3**
Deployments have
more than 1M active
mobile money users
14
Of deployments
are by Banks
4,9M
11,4Mmobile phone users in
the Zimbabwe
mobile money accounts
7,8Mpeople lack bank
accounts in Zimbabwe
50Mreal-time transactions
handled per day
Zimbabwe
By 2020…
17 M
Smartphone
Subscriptions
30 M
Mobile Subscriptions
X 20
Mobile Data
Traffic growth
16 M
Mobile
Broadband
Subscriptions Source: Evolys Digital Mobility Report, 2014
doing business better
-03-25 | Page 2
-
M -commerce
more than payments
Orientation
M-commerce services
Financial services
Payment services
Choose and
purchase
Finance and pay
Get started, use
and consume
Service and
relationship
› Advertisements
› Promotions
› Aggregate/resell
› Shopping carts/tools
› P2P
› P2B
› B2P
› B2B
› Accounts
› Cash handling
› Savings
› Loans
› Insurances
› Information services
› Other financial services
e.g. investment products
and foreign exchange
› Digital commerce services must support users’ “channel-hopping” throughout their shopping journey
› Payment services feature in the intersection between m-commerce and financial services
› Delivery and
pick up services
› Tickets
› Receipts
› Loyalty programs/
rewards
M-commerce services
Mobile reduces cost to
serve customers
MOBILE ECONOMICS ACCESS TO NEW CUSTOMERSENABLES
Market Regulatory
variations
WALLET
PLATFOR
M
› Bank dominance and
exclusivity
› Driven by risk mitigation
and reluctance to engage
“unfamiliar” partners
› Single point of regulatory
oversight
› Control and ownership of
enabling infrastructure
WALLET
PLATFOR
M
› Effective “marriage” of the
telco and bank
› Imaginative regulatory
solution
› Full participation by
stakeholders
› Supports the social
financial inclusion agenda
WALLET
PLATFOR
M
› New players, new risks,
new experiences
› Knowledge of customer
sector and needs
› Passion to diversify and
drive sector
› Positioned to “win”
BANK LED
MODEL
MNO LED
MODEL
AGENT BANKING
MODEL
Remittance opportunity
› Inflows coming into
Zimbabwe
› Pan-Africa estimated
to be large
› Price levels vary
$91M
Source: Evolys Business Consulting
5-25%
Slide t
44
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minimum 24
Bullets level 2
minimum 20
Characters for Embedded font:
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ΆΈΉΊΌΎΏΐΑΒΓΕΖΗΘΙΚΛΜΝΞΟΠΡΣΤΥΦΧΨΪΫΆΈΉΊΰ
αβγδεζηθικλνξορςΣΤΥΦΧΨΩΪΫΌΎΏ
ЁЂЃЄЅІЇЈЉЊЋЌЎЏАБВГДЕЖЗИЙКЛМНОПРСТУФХ
ЦЧШЩЪЫЬЭЮЯАБВГДЕЖЗИЙКЛМНОПРСТУФХЦ
ЧШЩЪЫЬЭЮЯЁЂЃЄЅІЇЈЉЊЋЌЎЏ ҐҐә
ẁẂẃẄẅỲỳ№
Do not add objects
Where do we go next?
Transfer Store Grow
Capture daily
retail spend
Bring local
context
Inter-
operability
It’s time
for Money
to Change
When money is open, the way
we send, spend, and receive
money will change forever.
All rights reserved
Evolys Business Solu ons
email: business@evolysbusiness.com
web: www.evolysbusiness.com
twi er: www.twi er.com/evolysdigital
faceb k: www.faceb k.com/evolysdigital

Mobile payments landscape in Zimbawe | Beyond 2015

  • 1.
    Evolys Digital ischanging the way we do business in Zimbabwe for the better. Already their clients are benefiting fro m their wealth of knowledge in deploying mobility solutions for businesses big and small. Whether its mobile aggregation services USSD, Bulk SMS and mobile marketing, or mobile apps (android, iOS, Blackberry) Evolys Digital is the best company in Zimbabwe to deploy such services at the least possible cost to your business. They add value to business in Zimbabwe. Evolys Business. doing business better Mobile Payments in Zimbabwe : Consumer perspectives & Growth opportunities
  • 2.
    This document allowsyou to see the potential and opportunities that exist in the mobile payments space in Zim- babwe, and its effect on emerging businesses and existing ones. It illus- trates how the biggest influencer in technology and mobile payments are changing and shaping the mobility eco- system in Zimbabwe and beyond. doing business better Why You Should Read This Document
  • 3.
    Evolys Digital ischanging the way we do business in Zimbabwe for the better. Already their clients are benefiting fro m their wealth of knowledge in deploying mobility solutions for businesses big and small. Whether its mobile aggregation services USSD, Bulk SMS and mobile marketing, or mobile apps (android, iOS, Blackberry) Evolys Digital is the best company in Zimbabwe to deploy such services at the least possible cost to your business. They add value to business in Zimbabwe. Evolys Business. doing business better Contents Introduc on....................................................4 Mobile Money Transfers................................5 Mobile Money Gaining Momentum...............6 At a Glance.....................................................7 Zimbabwe by 2020........................................8 M- Co erce.................................................9 Remi ance Poten al in Zimbabwe................10 Where to go next?.......................................14 Open Money.................................................15
  • 4.
    Evolys digital ischanging the way people send, spend and receive money in Zimbabwe. It is the next generation in digital technology with services such as Evolys Digital, Evolys Business and Evolys Payments (Swypeup Register) are changing businesses all over Zimbabwe. Now we can safely say goodbye to Ecocash, Telecash and The ATM Introduction Money has been a central part of society for as long as we've had societies. It has connected cities, countries, cultures and people Until now, money has been about dollars and rands, yens and euros, a physical method of exchange. But thanks to mobile tech- nology the way we send, spend and receive money is changing fast, mobile payments are gaining momentum and the benefits are clear, the potential too. Yet today more than three quarters of all payments in Zimbabwe are still made in cash. Services such as Ecocash (Econet), OneWallet (NetOne), Telecash (Telecel), Nettcash and Swypeup have received popular appeal from the public as they control over 60% of the mobile wallets active sub- scribers. Already, there are over 5 million users of m-payments in Zimbabwe and the possibilities are endless. The Evolys Business Maurine Munyavi Head of Business Developments Creating an Open Money Society Bringing finance and telecom together to empower people and businesses everywhere. 4
  • 5.
  • 6.
    doing business better Thetotal value of transfers and transactions on mobile money ser- vices in Zimbabwe which include (Ecocash, Swypeup, Nettcash, OneWallet and Telecash), increased by close to 36 percent to US- D$403 million from USD$296 million recorded in the previous quar- ter. This increase has been caused by an increase in affordable phones that now cost as little as USD$10. Which in turn raised the mobile active subscribers from 11,1 million active subscribers to 11,4 million subscribers. The increase in mobile money transfer subscriptions for the period under review increased by close to 5 million subscribers as the number of agents for the period increased by a record 4 181 as mobile operators sought to increase their distribution networks for the mobile money services. 6 Mobile money transfers up by 36% $86.65 103.79 $165.87 $296.42 $403.76 September January September January September 2012 2013 2014 MOBILE MONEY TRANSFERS IN ZIMBABWE 1598 2072 2809 3569 4181 September January September January September 2012 2013 2014 MOBILE MONEY AGENTS
  • 7.
    doing business better MobileMoney is gaining momentum * GSMA MMU Mobile Money Tracker 25th March 2014 ** Source: GSMA MMU State of the Industry Report 2013 228* 4,9M** Registered Accounts ~6M* Active users by June 2016– day period 225* Live deployments in emerging markets August 2015 3** Deployments have more than 1M active mobile money users 14 Of deployments are by Banks
  • 8.
    4,9M 11,4Mmobile phone usersin the Zimbabwe mobile money accounts 7,8Mpeople lack bank accounts in Zimbabwe 50Mreal-time transactions handled per day
  • 9.
    Zimbabwe By 2020… 17 M Smartphone Subscriptions 30M Mobile Subscriptions X 20 Mobile Data Traffic growth 16 M Mobile Broadband Subscriptions Source: Evolys Digital Mobility Report, 2014
  • 10.
    doing business better -03-25| Page 2 - M -commerce more than payments Orientation M-commerce services Financial services Payment services Choose and purchase Finance and pay Get started, use and consume Service and relationship › Advertisements › Promotions › Aggregate/resell › Shopping carts/tools › P2P › P2B › B2P › B2B › Accounts › Cash handling › Savings › Loans › Insurances › Information services › Other financial services e.g. investment products and foreign exchange › Digital commerce services must support users’ “channel-hopping” throughout their shopping journey › Payment services feature in the intersection between m-commerce and financial services › Delivery and pick up services › Tickets › Receipts › Loyalty programs/ rewards M-commerce services
  • 11.
    Mobile reduces costto serve customers MOBILE ECONOMICS ACCESS TO NEW CUSTOMERSENABLES
  • 12.
    Market Regulatory variations WALLET PLATFOR M › Bankdominance and exclusivity › Driven by risk mitigation and reluctance to engage “unfamiliar” partners › Single point of regulatory oversight › Control and ownership of enabling infrastructure WALLET PLATFOR M › Effective “marriage” of the telco and bank › Imaginative regulatory solution › Full participation by stakeholders › Supports the social financial inclusion agenda WALLET PLATFOR M › New players, new risks, new experiences › Knowledge of customer sector and needs › Passion to diversify and drive sector › Positioned to “win” BANK LED MODEL MNO LED MODEL AGENT BANKING MODEL
  • 13.
    Remittance opportunity › Inflowscoming into Zimbabwe › Pan-Africa estimated to be large › Price levels vary $91M Source: Evolys Business Consulting 5-25% Slide t 44 Text and bullet leve minimum 24 Bullets level 2 minimum 20 Characters for Embedded font: !"#$%&'()*+, - ./0123456789 :;<=>?@ABCDEFGHIJKLMNOPQRSTU WXYZ[ ]^_`abcdefghijklmnopqrstuvwxyz{|}~¡ ¢£¤¥¦ §¨©ª«¬®¯ °±²³ ´¶·¸ ¹º»¼½ÀÁÂÃÄÅÆÇÈËÌÍÎÏÐÑÒ ÔÕÖרÙÚÛÜÝÞßàáâãäåæçèéêëìíîïðñòóôõö øùúûüýþÿĀāĂăąĆćĊċČĎďĐđĒĖėĘęĚěĞğĠġĢģĪī ĮįİıĶķĹĺĻļĽľŁłŃńŅņŇňŌŐőŒœŔŕŖŗŘřŚśŞşŠšŢţ ŤťŪūŮůŰűŲųŴŵŶŷŸŹźŻżŽžƒȘșˆˇ˘˙˚˛˜˝ẀẁẃẄẅỲ ỳ –— ‘’‚“”„†‡•…‰‹›⁄€™ĀĀĂĂĄĄĆĆĊĊČČĎĎĐĐĒĒĖĖĘĘĚĚĞĞ ĠĠĢĢĪĪĮĮİĶĶĹĹĻĻĽĽŃŃŅŅŇŇŌŌŐŐŔŔŖŖŘŘŚŚŞŞŢŢŤ ŤŪŪŮŮŰŰŲŲŴŴŶŶŹŹŻŻȘș−≤≥fifl ΆΈΉΊΌΎΏΐΑΒΓΕΖΗΘΙΚΛΜΝΞΟΠΡΣΤΥΦΧΨΪΫΆΈΉΊΰ αβγδεζηθικλνξορςΣΤΥΦΧΨΩΪΫΌΎΏ ЁЂЃЄЅІЇЈЉЊЋЌЎЏАБВГДЕЖЗИЙКЛМНОПРСТУФХ ЦЧШЩЪЫЬЭЮЯАБВГДЕЖЗИЙКЛМНОПРСТУФХЦ ЧШЩЪЫЬЭЮЯЁЂЃЄЅІЇЈЉЊЋЌЎЏ ҐҐә ẁẂẃẄẅỲỳ№ Do not add objects
  • 14.
    Where do wego next? Transfer Store Grow Capture daily retail spend Bring local context Inter- operability
  • 15.
    It’s time for Money toChange When money is open, the way we send, spend, and receive money will change forever.
  • 17.
    All rights reserved EvolysBusiness Solu ons email: business@evolysbusiness.com web: www.evolysbusiness.com twi er: www.twi er.com/evolysdigital faceb k: www.faceb k.com/evolysdigital