The document discusses the importance of mobile apps for businesses, highlighting their development, essential features, and costs across various platforms like Android and iOS. It emphasizes the rapid growth of mobile banking and shopping apps, noting the significant rise in user engagement and suggests retailers need to adapt to the mobile landscape. Key features for successful business apps include user experience design, product listings, and integration with communication tools.

1. Mobile App
A Must Have for Every Business

2. Agenda
• Introduction to Mobile Apps
• Understanding Mobile App Development
• Must Have Features
• Development Cost
• Platforms
(Android, iOS, Cross-Platform, Windows)

4. Do U want 2 make your Customer Happy?

5. Top 20 iOS Apps on 12th April, 2014

6. Top 20 Android Apps - Business

10. The Mobile
Browser Is Dead,
Long Live The
App

11. Apple Quietly
Sells Its
500 Millionth
iPhone

13. 200 Million iPad sold already
• Similar number of Android and other tabs are
sold too
• What are you waiting for?

14. Big Deal!
• Million plus Apps on iTunes App Store
• 3,00,000 apps made specially for iPad
• Million plus Apps on Google Play
• And than there is Windows Phone, Blackberry
and others

15. Next breakthrough app will
come from India,
says
Microsoft Corporation

17. Banking technology brings 'seismic
decline’ in branch transactions
Most comprehensive study of
customer habits undertaken to
date says daily usage of mobile
banking apps had doubled in 12
months

18. Trends
As the amount of mobile shopping options,
and mobile shoppers, continues to
increase,
Catalog Spree saw the expected results,
with its iPad app users reading 60 percent
more catalogs and viewing 39 percent
more Catalog pages in Q1 2014, over Q1
2013.

19. And Another One
One takeaway that quickly emerges from a new
Forrester report on the best and worst of mobile
is that retailers and brick-and-mortar companies
are clueless about mobile compared to their
digital- or mobile-only counterparts.

27. Essential Ingredients of Successful
Business App
• Enticing UI/Excellent UX
• Location, Location & Location
• Product/Service Listing
• RFP/RFQ
• Portfolio
• Order History(One touch reorder)
• WiFi/BT Data Transfer (Wireless Print Option)
• Chat/Email/SMS/Social Media Integration

28. Native App For iPhone, iPad, Android, Windows & Others
Features
• Maps & Directions
• Click-to-Call
• Update Your App Online
• Dynamic Content & Multimedia
• Premium Appearance
• Robust Analytics
• Mobile Ordering
• Mobile Shopping Cart
• Loyalty Programs
• 3rd Party Integrations
• Push Notifications
• Complete Mobile Marketing Solution

31. Options

38. The Process

43. Special Thanks to
Google
GBGAhmedabad
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