Millennials (also known as Generation Y) are the generational demographic cohort following Generation X. There are no precise dates for when this cohort starts or ends; demographers and researchers typically use the early 1980 to 2000

1. Millennial
The New Age Heroes

2. Millennial..?
 Born between 1980-2000 – Generation Y
 By 2025, will make up 75% of global workforce
 India – 34% of total population
 Roughly 60% reside in Asia
 60% would rather spend money on experience than material things

3.  Different preferences than their Baby-Boomer predecessors
 More social interaction and team collaboration in the workplace

5. Engaging with Millennials

6. It’s not What you sell, it’s Why you sell
 What is your Favorite Brand..??
 Why..?
 Cause Marketing

7. Social is essential but Traditional tactics
matters
 Digital natives
 Traditional Tactics
 Business Card
 Radio
 TV Advertisement
 Public Relations

8. Invite Experiences
 Don’t just talk about what your brand stands for
 Face to Face interactions
 Virtual Reality

9. Be Clear & Value Feedback
 How you treat them..?
 Review, Taste

10. Provide Access
 Access to empower the ability
 Involvement
 Creativity

11. Harness the Innovation Engine
 Source of Ideas
 Try to new things