Microsoft case study - Learn how Mr Bill Gates became one of the richest man in the world - Video lecture is atSlide 5 - You can skip video by clicking on next slide - Excellent case study to learn marketing of software product - Now, watch the IT war - Google playing the same game of ‘free stuff’ against other software giants - Apple and Facebook also featured in this presentation - Jyoti, the author has met Mr. Bill Gates on his first visit to India