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Sport field rental made easy




Felipe Asfura
Consuelo Pavón
Alex Valenzuela
Slavko Yaksic
Online rental



                      Allows customers to    Gives field owners a
Online platform for
                      rent online, instead       platform to
    sports field
                            of calling          manage their
management and
                       multiple places to     business internally
      rental.
                       check availability.     and externally.
Canvas
Key Partners
• Sport centers.


Key Activities
• Customer acquisition.
• System upgrade.


Cost Structure
• Sales and Customer Acquisition.
Canvas
Customer Relationships
• Trust
• Continuous use of the platform.


Channels
• Social media
• Advertisements on the fields


Customer Segments
• Sports players aging 15 to 35.
• Clubs that need to increase their brand awareness.
Interview Results - Users
 How many sport clubs do you call to
  before finding an available court?

                6%   9%

                                 1 Club
          30%                    2 Clubs

                                 3 Clubs
                          55%    4 Clubs




A   100% do it by phone.
Interview Results - Users
 How   do you pay for the rental?
              3%


                   15%           Deposit
                          3%
                                 One Person, Cash


                                 One Person, Credit


                                 Between All, Cash
    79%
Interview Results - Customers
        Currently it is a need
        • The league “Acción Total” is
          developing a similar platform.



         It’s most needed on small
               sports centers.


          Some places don’t have
         computers, that could be a
                problem.
Canvas Changes
           • I should offer the platform with a freemium
             model.
Revenue
Streams


           • It would be a good idea to develop strategic
             alliances with big sports leagues.
  Key
Partners



         • Sports clubs that are often crowded would
Customer   probably not be interested in the platform.
Segments
Demo
Demo
Demo
Demo
Q&A
Pontificia Universidad Católica de Chile




     Thank You

                   Felipe Asfura

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MiCancha Presentation 1 HTBAS

  • 1. Sport field rental made easy Felipe Asfura Consuelo Pavón Alex Valenzuela Slavko Yaksic
  • 2. Online rental Allows customers to Gives field owners a Online platform for rent online, instead platform to sports field of calling manage their management and multiple places to business internally rental. check availability. and externally.
  • 3. Canvas Key Partners • Sport centers. Key Activities • Customer acquisition. • System upgrade. Cost Structure • Sales and Customer Acquisition.
  • 4. Canvas Customer Relationships • Trust • Continuous use of the platform. Channels • Social media • Advertisements on the fields Customer Segments • Sports players aging 15 to 35. • Clubs that need to increase their brand awareness.
  • 5. Interview Results - Users  How many sport clubs do you call to before finding an available court? 6% 9% 1 Club 30% 2 Clubs 3 Clubs 55% 4 Clubs A 100% do it by phone.
  • 6. Interview Results - Users  How do you pay for the rental? 3% 15% Deposit 3% One Person, Cash One Person, Credit Between All, Cash 79%
  • 7. Interview Results - Customers Currently it is a need • The league “Acción Total” is developing a similar platform. It’s most needed on small sports centers. Some places don’t have computers, that could be a problem.
  • 8. Canvas Changes • I should offer the platform with a freemium model. Revenue Streams • It would be a good idea to develop strategic alliances with big sports leagues. Key Partners • Sports clubs that are often crowded would Customer probably not be interested in the platform. Segments
  • 10. Demo
  • 11. Demo
  • 12. Demo
  • 13. Q&A
  • 14. Pontificia Universidad Católica de Chile Thank You Felipe Asfura