When researching which brands to partner with UPtv, I analyzed the value that Men's Warehouse might provide for a branded partnership. Unfortunately, they weren't chosen, but I wanted to share my presentation design anyways!

2. Lover. Magician a e
one ty
incerity
Integrity
t enticity
e on ivene
M t a oo i

4. WHO ARE THEY TRYING TO REACH?
The Commonman The Groom The Millenial
. Has a limited wardrobe, lacks formal wear
. Only goes shopping for major events
. Relys on good customer sevice
. Preparing for the biggest day of his life.
.Wants to look good for his future wife
. Needs one-on-one attention
. Reasonable prices are a must
To accomodate the needs of young people entering the workforce, MW
is aiming to increase their millenial audience by introducing
innovation fashion technologies to the shopping experience.
. Competely new to men’s formalware
. Needs assistance with all aspects of the process
. Going to prom, entering the workforce
. Relies on technology to assist him

5. SOCIAL GOOD
“ Its is the goal of Men’s Warehouse to make
sure that no men are denied the opportunity to
be good providers, responsible citizens, and
positive role models because they lack the
appropriate wardrobe to land a job.”
BRAND PROMISE
“You’re gonna like the way you look, I guarantee it”
- George Zimmer, founder
WHAT DO THEY INTEND TO DO?

6. Tailored Brandsholds 1541 locations across all brands
Donated 13k tux rentals to those in need
Threewell-organized social good programs
Donated 96k tuxedo shoes to Souls for Shoes
Tailored Brands is the leading specialty retailer of men's tailored clothing in U.S. and Canada
Donated $3.4M in merchandise to victims of Hurricane Sandy
mni-channel network makes the shopping experience more convenient for consumers