This document profiles 30 professionals under the age of 30 who are making an impact in supply chain management. It provides brief summaries of each individual's accomplishments, including cost savings achieved, new processes implemented, and roles and responsibilities held at major companies. Examples include an individual who saved over $1 billion over three years through supplier negotiations at Johnson & Johnson, and another who helped ensure late part deliveries dropped by 90% within a year of working at Boeing.
Dai Ichi Karkaria: Buy at CMP and add on declinesIndiaNotes.com
At CMP of Rs 85, the company is trading at 6.1x its FY14 Adjusted EPS of Rs 13.9. Investors could buy the stock at the CMP and add on dips to Rs.70-76 band (~5.25 xFY14 EPS) for sequential target prices of Rs 111 and 125.
The document provides an analysis of two major contracting organizations, Carillion and Morgan Sindall, to recommend one for two construction projects. It summarizes each company's overview, ethics, health and safety, and financials. Carillion is recommended due to stronger finances and experience in Abu Dhabi. The $350M hospital project in Abu Dhabi is the recommended project for Carillion based on its financial strength, regional experience, and expertise in hospital design and build.
The Industry Familiarisation Book provides an in-depth analysis of the industry setting for the case study. This book helps students develop a sound commercial awareness of the industry, which is an essential element to analysing options and providing recommendations.
3M is currently facing some challenges including lawsuits related to product recalls and an unfunded pension plan. However, financially the company is growing with overall annual growth of 5% and revenue increasing between 2011-2013. 3M has a strong R&D department that is key to their competitive advantage but their use of Six Sigma may be hindering innovation. The company operates in a highly competitive environment globally and will need to continue innovating through strategic acquisitions and new product launches to capitalize on opportunities and overcome threats like economic volatility.
Dan Kaskinen saved Sonic Automotive Inc. more than $3 million by proactively taking on undefined roles, formalizing partner request processes, and creating a support library for sourcing events.
Andrew Bagni organizes an annual supplier event for General Dynamics Mission Systems that solidifies relationships between the company and its supply chain partners.
Andrew Boone decreased Graphic Packaging International's fleet ownership costs by 42% and the average age of its fleet from seven to three years by restructuring and analyzing the material handling fleet.
Timothy Riehl is a senior operations management and supply chain professional with expertise in distribution, inventory planning, fleet operations, manufacturing, and industrial engineering. He has experience leading multi-site operations, developing budgets, improving financial performance, change management, and talent development. Riehl has held leadership roles at large companies and worked across multiple industries to improve service levels, reduce costs, increase productivity, and optimize operations.
This document is a resume for Justin Sowa seeking a position as a strategic sourcing or commodity manager. It summarizes his experience developing purchasing strategies that generated multimillion dollar savings for global manufacturers. As a sourcing manager and category manager, he has experience leading teams, developing strong supplier relationships, and implementing strategies that optimized costs, quality, and efficiency across organizations. His resume highlights specific successes in cost reduction, contract negotiation, and process improvement for various employers in the manufacturing industry.
Dai Ichi Karkaria: Buy at CMP and add on declinesIndiaNotes.com
At CMP of Rs 85, the company is trading at 6.1x its FY14 Adjusted EPS of Rs 13.9. Investors could buy the stock at the CMP and add on dips to Rs.70-76 band (~5.25 xFY14 EPS) for sequential target prices of Rs 111 and 125.
The document provides an analysis of two major contracting organizations, Carillion and Morgan Sindall, to recommend one for two construction projects. It summarizes each company's overview, ethics, health and safety, and financials. Carillion is recommended due to stronger finances and experience in Abu Dhabi. The $350M hospital project in Abu Dhabi is the recommended project for Carillion based on its financial strength, regional experience, and expertise in hospital design and build.
The Industry Familiarisation Book provides an in-depth analysis of the industry setting for the case study. This book helps students develop a sound commercial awareness of the industry, which is an essential element to analysing options and providing recommendations.
3M is currently facing some challenges including lawsuits related to product recalls and an unfunded pension plan. However, financially the company is growing with overall annual growth of 5% and revenue increasing between 2011-2013. 3M has a strong R&D department that is key to their competitive advantage but their use of Six Sigma may be hindering innovation. The company operates in a highly competitive environment globally and will need to continue innovating through strategic acquisitions and new product launches to capitalize on opportunities and overcome threats like economic volatility.
Dan Kaskinen saved Sonic Automotive Inc. more than $3 million by proactively taking on undefined roles, formalizing partner request processes, and creating a support library for sourcing events.
Andrew Bagni organizes an annual supplier event for General Dynamics Mission Systems that solidifies relationships between the company and its supply chain partners.
Andrew Boone decreased Graphic Packaging International's fleet ownership costs by 42% and the average age of its fleet from seven to three years by restructuring and analyzing the material handling fleet.
Timothy Riehl is a senior operations management and supply chain professional with expertise in distribution, inventory planning, fleet operations, manufacturing, and industrial engineering. He has experience leading multi-site operations, developing budgets, improving financial performance, change management, and talent development. Riehl has held leadership roles at large companies and worked across multiple industries to improve service levels, reduce costs, increase productivity, and optimize operations.
This document is a resume for Justin Sowa seeking a position as a strategic sourcing or commodity manager. It summarizes his experience developing purchasing strategies that generated multimillion dollar savings for global manufacturers. As a sourcing manager and category manager, he has experience leading teams, developing strong supplier relationships, and implementing strategies that optimized costs, quality, and efficiency across organizations. His resume highlights specific successes in cost reduction, contract negotiation, and process improvement for various employers in the manufacturing industry.
The document is a resume for Steven D. Welsh that outlines his extensive experience in procurement and supply chain management roles over 25 years. It details his work as Director of Procurement for several large companies, where he led procurement teams, consolidated supply bases, and achieved significant cost savings through strategic sourcing and process improvements. More recently, it notes his role in establishing the procurement function for a $2.6 billion medical device company formed through acquisition.
J. Anibal Santiago has over 25 years of experience in global strategic sourcing and logistics management, delivering substantial cost savings through keen negotiation skills. As Director of Procurement at DAK Americas, he oversaw a 5-year increase in procurement from $1B to $3.4B and led global sourcing initiatives that saved over $100M. Currently, he owns a procurement consulting firm and seeks a leadership role where he can utilize his expertise in strategic sourcing, organizational development, and driving results.
James Jankovic has over 20 years of experience in supply chain management, logistics, and materials planning roles for automotive and manufacturing companies. He has a proven track record of implementing lean initiatives and process improvements that reduce costs and inventory while improving metrics like on-time delivery. The document provides details on his professional experience directing global supply chain operations and implementing systems like SAP, JIT, and lean practices to optimize processes and reduce expenses.
James Jankovic has over 20 years of experience in supply chain management and material process control roles across various industries. He has a proven track record of driving cost savings and efficiency improvements through initiatives like Lean, JIT implementation, and strategic sourcing. Currently, he works as a supply chain consultant for Raytheon Corporation-ForcePoint, managing supply chain projects and contract negotiations.
James Jankovic is a highly organized and results-driven supply chain professional with over 20 years of experience in material process control, production scheduling, inventory management, and supply chain consulting. He has a proven track record of driving change management initiatives that reduce costs and improve efficiency. Jankovic has extensive experience implementing lean initiatives and materials management systems for automotive and industrial manufacturers. Currently, he works as a supply chain consultant for Raytheon Corporation-ForcePoint, managing supply chain projects and contract negotiations.
JoJo Schnechenaichener is a healthcare operations and supply chain professional with over 15 years of experience leading transformations and optimizations to improve performance and reduce costs for multi-billion dollar companies. He has a proven track record of leveraging innovation to spark change through initiatives like implementing lean concepts, streamlining inventory management, and improving procurement processes. Currently pursuing a Doctorate in Business Administration, JoJo has an MBA and a background in information systems and operations management.
Sandy Birk has over 30 years of experience in supply chain management, strategic sourcing, and contract negotiations. She has managed procurement portfolios over $150 million at several large manufacturing companies. Some of her key accomplishments include leading a $40 million logistics outsourcing project that achieved $5 million in annual savings, developing strategic suppliers in low-cost countries to outsource $5 million in work and achieve 20% savings, and being considered a highly skilled negotiator able to achieve quick contract closures and high savings. She holds an MBA and certification as a Certified Purchasing Manager.
James R. White is an experienced CFO and business leader with a track record of value creation through mergers and acquisitions, business turnarounds, cost reductions, and strategic planning. He has held CFO and executive roles at companies in various industries, leading finance teams and driving profit improvements. His experience includes working with private equity firms and global Fortune 500 companies.
Deck on my firm, Chief Innovation. Focus of work is Supply Chain, Operations & Strategy consulting, but chose name as an umbrella for innovation pursuits, both start-up and charity.
John McCleland is a procurement professional with over 25 years of experience across multiple industries. He has expertise in category management, strategic sourcing, supplier relationship management, and contract management. Currently he is the Commercial Manager at Essential Energy, where he manages procurement categories with over $50 million in annual spend. Previously he held consulting roles developing procurement capabilities and implementing strategic sourcing projects to achieve significant cost savings for clients.
This resume summarizes the qualifications and experience of an environmental scientist and program manager. They have over 15 years of experience managing large and complex projects in industries such as chemicals, nuclear, and manufacturing. Their skills include portfolio/program management, project management, risk management, front line management, and mentoring. They have a background in environmental consulting and remediation projects, and currently manage a portfolio of 100-120 projects totaling $20M annually.
Stephen Smiley has over 20 years of experience leading operations and manufacturing for various industries. He is skilled in strategic planning, lean manufacturing, quality engineering, and developing high performance teams. At his most recent role, he created a vision and strategies to increase business by $15M and EBITDA by 8% as Director of Operations for API Heat Transfer. Previously, he secured $18M in funding as VP of Operations for DeltaHawk Engines and led economic recovery efforts through a green jobs initiative. Smiley has a proven track record of improving organizational effectiveness through cultural initiatives and metrics-driven processes.
Daniel DenBoer is a senior business executive with over 25 years of experience leading business transformation projects for Fortune 500 companies. He has delivered over $500 million in profit improvements and cost reductions for clients. He is currently a Director at AlixPartners, where he leads assessments and implementations of improvement plans. Previously, he was Managing Director of DenBoer Associates, focusing on cost reduction, profit improvement, and cash flow projects. He also has experience at American Express, BearingPoint, Celerant Consulting, Motorola, and Deloitte.
Jeffery Karl is a senior-level continuous improvement professional with experience leading multi-million dollar projects using Lean Six Sigma methodologies. He currently works as the Director of Continuous Improvement at Nationwide Financial Services, where he developed their continuous improvement program, trained over 100 associates, and led projects saving over $500,000 annually. Previously, he worked at Cardinal Health leading Six Sigma projects saving over $3 million and introducing new strategies.
Resume of Rich Marshall a multi-lingual, strategic global supply chain and operations leader with a proven record of success leading teams and mentoring potential leaders, to deliver high levels of customer satisfaction and bottom line results in customer centric organizations. I have a solid track record of success conducting operations turnarounds in manufacturing and distribution business units to alleviate business crisis and customer service failures, as well as accelerating value creation through the reduction of working capital. An extensive international background that includes multi-country expatriate experience provides me with a unique global business perspective. Highly skilled at working within diverse cultures and across multiple functions to build relationships and influence my business partners to embrace changes that benefit the customer as well as the organization, I simplify the complex to deliver operational excellence. Along with experience leading multi-site manufacturing and distribution operations, I have an MBA, speak German, Spanish, French and Italian, live in the Indianapolis metro area and I am available for extensive travel.
Paul K. Shields is a highly motivated senior purchasing professional with over 20 years of experience in procurement. He currently serves as a Senior Buyer and Team Lead at Johnson Controls, where he manages an $80 million portfolio and a team of 9 buyers. Previously he held purchasing roles at Psion/Motorola and The SMT Centre. He has a proven track record of achieving substantial cost savings for his employers through effective negotiation, sourcing strategies, and developing strong supplier partnerships.
This document discusses key aspects of business success including goals, systems, people, product, process, performance, daily habits, and culture. It emphasizes that businesses often fail not due to a lack of goals, but a lack of systems to achieve them. It outlines the four P's of people, product, process, and performance and stresses the importance of recruiting and developing people, having a focused product strategy, managing processes, and measuring performance. The document also discusses establishing a strong company culture defined by market truth, mission, and vision.
The document is a resume for Steven D. Welsh that outlines his extensive experience in procurement and supply chain management roles over 25 years. It details his work as Director of Procurement for several large companies, where he led procurement teams, consolidated supply bases, and achieved significant cost savings through strategic sourcing and process improvements. More recently, it notes his role in establishing the procurement function for a $2.6 billion medical device company formed through acquisition.
J. Anibal Santiago has over 25 years of experience in global strategic sourcing and logistics management, delivering substantial cost savings through keen negotiation skills. As Director of Procurement at DAK Americas, he oversaw a 5-year increase in procurement from $1B to $3.4B and led global sourcing initiatives that saved over $100M. Currently, he owns a procurement consulting firm and seeks a leadership role where he can utilize his expertise in strategic sourcing, organizational development, and driving results.
James Jankovic has over 20 years of experience in supply chain management, logistics, and materials planning roles for automotive and manufacturing companies. He has a proven track record of implementing lean initiatives and process improvements that reduce costs and inventory while improving metrics like on-time delivery. The document provides details on his professional experience directing global supply chain operations and implementing systems like SAP, JIT, and lean practices to optimize processes and reduce expenses.
James Jankovic has over 20 years of experience in supply chain management and material process control roles across various industries. He has a proven track record of driving cost savings and efficiency improvements through initiatives like Lean, JIT implementation, and strategic sourcing. Currently, he works as a supply chain consultant for Raytheon Corporation-ForcePoint, managing supply chain projects and contract negotiations.
James Jankovic is a highly organized and results-driven supply chain professional with over 20 years of experience in material process control, production scheduling, inventory management, and supply chain consulting. He has a proven track record of driving change management initiatives that reduce costs and improve efficiency. Jankovic has extensive experience implementing lean initiatives and materials management systems for automotive and industrial manufacturers. Currently, he works as a supply chain consultant for Raytheon Corporation-ForcePoint, managing supply chain projects and contract negotiations.
JoJo Schnechenaichener is a healthcare operations and supply chain professional with over 15 years of experience leading transformations and optimizations to improve performance and reduce costs for multi-billion dollar companies. He has a proven track record of leveraging innovation to spark change through initiatives like implementing lean concepts, streamlining inventory management, and improving procurement processes. Currently pursuing a Doctorate in Business Administration, JoJo has an MBA and a background in information systems and operations management.
Sandy Birk has over 30 years of experience in supply chain management, strategic sourcing, and contract negotiations. She has managed procurement portfolios over $150 million at several large manufacturing companies. Some of her key accomplishments include leading a $40 million logistics outsourcing project that achieved $5 million in annual savings, developing strategic suppliers in low-cost countries to outsource $5 million in work and achieve 20% savings, and being considered a highly skilled negotiator able to achieve quick contract closures and high savings. She holds an MBA and certification as a Certified Purchasing Manager.
James R. White is an experienced CFO and business leader with a track record of value creation through mergers and acquisitions, business turnarounds, cost reductions, and strategic planning. He has held CFO and executive roles at companies in various industries, leading finance teams and driving profit improvements. His experience includes working with private equity firms and global Fortune 500 companies.
Deck on my firm, Chief Innovation. Focus of work is Supply Chain, Operations & Strategy consulting, but chose name as an umbrella for innovation pursuits, both start-up and charity.
John McCleland is a procurement professional with over 25 years of experience across multiple industries. He has expertise in category management, strategic sourcing, supplier relationship management, and contract management. Currently he is the Commercial Manager at Essential Energy, where he manages procurement categories with over $50 million in annual spend. Previously he held consulting roles developing procurement capabilities and implementing strategic sourcing projects to achieve significant cost savings for clients.
This resume summarizes the qualifications and experience of an environmental scientist and program manager. They have over 15 years of experience managing large and complex projects in industries such as chemicals, nuclear, and manufacturing. Their skills include portfolio/program management, project management, risk management, front line management, and mentoring. They have a background in environmental consulting and remediation projects, and currently manage a portfolio of 100-120 projects totaling $20M annually.
Stephen Smiley has over 20 years of experience leading operations and manufacturing for various industries. He is skilled in strategic planning, lean manufacturing, quality engineering, and developing high performance teams. At his most recent role, he created a vision and strategies to increase business by $15M and EBITDA by 8% as Director of Operations for API Heat Transfer. Previously, he secured $18M in funding as VP of Operations for DeltaHawk Engines and led economic recovery efforts through a green jobs initiative. Smiley has a proven track record of improving organizational effectiveness through cultural initiatives and metrics-driven processes.
Daniel DenBoer is a senior business executive with over 25 years of experience leading business transformation projects for Fortune 500 companies. He has delivered over $500 million in profit improvements and cost reductions for clients. He is currently a Director at AlixPartners, where he leads assessments and implementations of improvement plans. Previously, he was Managing Director of DenBoer Associates, focusing on cost reduction, profit improvement, and cash flow projects. He also has experience at American Express, BearingPoint, Celerant Consulting, Motorola, and Deloitte.
Jeffery Karl is a senior-level continuous improvement professional with experience leading multi-million dollar projects using Lean Six Sigma methodologies. He currently works as the Director of Continuous Improvement at Nationwide Financial Services, where he developed their continuous improvement program, trained over 100 associates, and led projects saving over $500,000 annually. Previously, he worked at Cardinal Health leading Six Sigma projects saving over $3 million and introducing new strategies.
Resume of Rich Marshall a multi-lingual, strategic global supply chain and operations leader with a proven record of success leading teams and mentoring potential leaders, to deliver high levels of customer satisfaction and bottom line results in customer centric organizations. I have a solid track record of success conducting operations turnarounds in manufacturing and distribution business units to alleviate business crisis and customer service failures, as well as accelerating value creation through the reduction of working capital. An extensive international background that includes multi-country expatriate experience provides me with a unique global business perspective. Highly skilled at working within diverse cultures and across multiple functions to build relationships and influence my business partners to embrace changes that benefit the customer as well as the organization, I simplify the complex to deliver operational excellence. Along with experience leading multi-site manufacturing and distribution operations, I have an MBA, speak German, Spanish, French and Italian, live in the Indianapolis metro area and I am available for extensive travel.
Paul K. Shields is a highly motivated senior purchasing professional with over 20 years of experience in procurement. He currently serves as a Senior Buyer and Team Lead at Johnson Controls, where he manages an $80 million portfolio and a team of 9 buyers. Previously he held purchasing roles at Psion/Motorola and The SMT Centre. He has a proven track record of achieving substantial cost savings for his employers through effective negotiation, sourcing strategies, and developing strong supplier partnerships.
Similar to Meet the 2017 30 Under 30 Rising Supply Chain Stars (20)
This document discusses key aspects of business success including goals, systems, people, product, process, performance, daily habits, and culture. It emphasizes that businesses often fail not due to a lack of goals, but a lack of systems to achieve them. It outlines the four P's of people, product, process, and performance and stresses the importance of recruiting and developing people, having a focused product strategy, managing processes, and measuring performance. The document also discusses establishing a strong company culture defined by market truth, mission, and vision.
Baby Boomers, Generation X and Millennials on the Manufacturing Skills Gap an...Thomas For Industry
A survey by Thomasnet found mostly positive trends for manufacturers in 2014, with 63% growing and 9 out of 10 increasing production or upgrading facilities. However, it also found troubling workforce issues as 80% of manufacturers are baby boomers, and most have no succession plan despite 38% planning to retire within 10 years. Younger generations are critical to address this challenge, but manufacturers are not increasing millennial headcounts and many believe millenials lack a strong work ethic. This perfect storm of an aging workforce and failure to engage younger generations threatens manufacturers' competitive advantage that increasingly depends on agile supply chains.
Manufacturers are experiencing major growth — nearly 2/3 expected business increases in 2014. So why should they be concerned? This closer look at the state of the industry reveals some concerns about how to sustain this success.
Without a pipeline of new talent, today’s growth may become tomorrow’s downturn. Manufacturers must look to new sources to avoid this fate.
Data for this presentation comes from ThomasNet’s Industry Market Barometer, a comprehensive survey of nearly 500 North American manufacturers.
ThomasNet.com is a website that connects industrial buyers and suppliers. It has over 60,000 visitors daily seeking various industrial products and services. The visitors are procurement professionals, engineers, and managers from various industries including manufacturing, business services, and telecommunications. ThomasNet.com provides detailed supplier and product profiles to help buyers source and specify products. It aims to be the top online sourcing platform for industrial buyers through its large database, product news, and connections to suppliers.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms for those who already suffer from conditions like depression and anxiety.
A web strategy and data syndication service is helping Bunting Bearings LLC of Holland improve efficiency and boost sales. “In two years’ fully up and running, we have seen a 10 percent increase in the sales of plastics components,” Brixey said.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
This session will aim to comprehensively review the current state of artificial intelligence techniques for emotional recognition and their potential applications in optimizing digital advertising strategies. Key studies developing AI models for multimodal emotion recognition from videos, images, and neurophysiological signals were analyzed to build content for this session. The session delves deeper into the current challenges, opportunities to help realize the full benefits of emotion AI for personalized digital marketing.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
Meet the 2017 30 Under 30 Rising Supply Chain Stars
1. Making an Impact in
Supply Chain Management
Meet the 2017
30 Under 30 Supply Chain Stars
2. Charlotte de Brabandt
Megawatt Winner
Johnson & Johnson
Charlotte led negotiations with
suppliers that helped save over 1
billion euros over three years. She
built a procurement department, and
negotiated with suppliers in five
different languages. She also
completed an MEP in less than four
months and saved Johnson &
Johnson the equivalent of one free
year in a three year contract.
3. Mitchell Agee
The Boeing Company
Mitchell led the strategy realignment
for the 787 purchasing group. He
helped oversee the delivery of over
$20 billion worth of 787 jets. Within a
year of working at Boeing, he ensured
that late part deliveries dropped by
90%. Mitchell holds a law degree and
has worked as an attorney.
4. Manuel Allendesalazar
Teva Pharmaceuticals
Manuel previously worked for
PricewaterhouseCoopers Spain
where he helped with the
implementation of SAP forecasting
and replenishment, which automated
the process for 1.5 million SKUs in
over 150 retail stores. At Teva
Pharmaceuticals, he has created a
set of tools that improve the
forecasting and S&OP process.
5. Ajay Arjunan
Dell
Ajay started off as an intern at Dell,
but quickly rose through the ranks and
became a Global Commodity
Manager. He has been able to
accomplish sizeable annual savings
through various cost-saving
strategies. He manages a global
supply base including suppliers from
China and Taiwan. Ajay is also a
brand ambassador for talent
acquisitions with Dell.
6. Neta Berger
Google
Neta started off as a Commodity
Manager at Cisco where she led a
cost-savings project with suppliers
that ultimately helped save a total of
$300,000. She later took a position
with Google where she managed
materials for products such as the
Google Home. She also oversaw the
implementation of a process to
mitigate supply chain risk for Nest
programs.
7. Steven Clowney
AGCO formerly National DCP
Clowney led a technology
procurement project for National DCP
that accounted for $26.8 million in
annual spend. His strategic sourcing
activities resulted in $4.5 million in
annual cost savings and allowed for
8,900 Dunkin’ Donuts stores to
receive improved network security
and new technology. Steven was
then promoted to senior category
manager, which brought in $450
million in annual spend.
8. Rhiana Gallen
Denver Water
Rhiana graduated from Colorado
State University in 2016. Her
internship with Denver Water turned
into a full time position, and she
quickly rose within the company. She
has saved more than $400,000 to
date. Rhiana was chosen to be a
team leader for Denver Water’s Lean
Six Sigma procurement value stream
analysis, which aims to streamline the
procurement process.
9. Chelsey Graham
United States Steel Corporation
As the Lead Commodity Manager,
Capex, and Plant Services for U.S.
Steel, Chelsey developed a project
plan template that has been used to
manage over 200 projects. This
template helped Chelsey save $20
million in cost improvements. The
template is now used by other
organizations within U.S. Steel’s
project management tracking.
10. Jordan Haller
ExxonMobil
In 2015, Jordan was recognized as a
Rising Star of Safety by the National
Safety Council for leading a near loss
campaign for ExxonMobil in Houston
to increase safety awareness. Most
recently, Jordan served as the
Logistics Section Chief for
ExxonMobil where he led a
preparatory procurement effort in the
wake of Hurricane Irma. Jordan has
helped his organization save $4.9
million.
11. Luis Huazano
Northrop Grumman Corporation
While serving with the United States
Marine Corps, Luis conducted
financial management for a 1,000-
person unit, and oversaw a $1.25
million budget over a two-year period.
He managed the procurement,
research, and distribution of $1 million
in supplies, new equipment, services,
and maintenance parts. After serving,
he joined NGC as a Procurement
Analyst.
12. Trenton Lara
Pacific Gas and Electric
Trenton’s career took off in 2016,
when he joined PG & E’s strategic
sourcing team as a Senior Category
Lead. He delivered $1.7 million in cost
avoidance during negotiations for an
RFP focused on horizontal directional
drilling. One year later, Trenton was
promoted to his current role as an
Operations Performance
Manager. He identified unnecessary
transportation costs and implemented
changes that led to $100,000 in
annual cost savings.
13. Chang Liu
Royal Philips
Chang has fostered major
improvements at Royal Philips. Most
notably, she developed KPIs and
reports to identify challenges, and
opportunities for growth. Her KPIs
flagged low performers, and reduced
the lead time of material availability by
third-party suppliers. She has improved
data visibility, optimized inventory
levels, made opportunities for data-
driven decision making, and sustained
revenue growth for stakeholders in her
organization.
14. James Lorditch
Curtiss-Wright Engineered Pump Division
Working with defense contracts to meet
strict deadlines, Jim utilized his
knowledge of the industry and supplier
relationships to negotiate nearly
$200,000 in savings. Jim was selected
to be a part of EPD’s Future Leader
program, where he co-led a team that
developed a framework for a master
schedule to improve on-time delivery.
The team created a database that has
helped to improve EPD’s on time
delivery by 200 percent since 2015.
15. Blake Malburg
AbbVie
In his role as a Category Specialist,
Blake made several project
negotiations over an eight-month
period, which resulted in $1.2 million in
efficiency savings. He was a part of the
Operation Development Program
(ODP) where he helped to create a
supply market intelligence tool for
AbbVie’s global products, allowing for
real-time monitoring of suppliers and
the successful leadership of product
launches in 12 markets outside of the
U.S.
16. Madeline Martin
Mars Petcare NA
Madeline’s first major project with Mars,
Inc., was to streamline the certification
process for cocoa suppliers. Since
then, she has been a part of a global
team that implemented the M&M “Great
Wall of Chocolate,” in Shanghai, and
enabled $500,000 of efficiencies in cost
of goods sold (COGS). Madeline has
now shifted to the Mars pertcare
division, and has already amassed $14
million in estimated savings.
17. Caitlin Michaelis
Anthem, Inc.
Caitlin is a Strategic Sourcing
Consultant at Anthem, Inc. In her time
with the organization, she has
streamlined a software used by Anthem
and their vendors, ultimately saving 28
percent annually. Caitlin also convinced
business partners to use RFI services,
which changed a proposed 42 percent
annual increase into a 16 percent
annual decrease in spend.
18. Meer Parekh
Dover Fueling Solutions
As part of Dover Corporations Supply
Chain Development Program, Meer
successfully relocated an international
plant within an eight-month time span.
As part of the relocation, Meer was
responsible for planning, scheduling,
and developing relocation timelines for
over 80 manufacturing machines. He
has also also led efforts to reduce
excess inventory from Dover using A3
analysis.
19. Joshua Pratt
United States Steel Corporation
Joshua developed the first fuel hedging
program at U.S. Steel, he was able to
generate $15.5 million in working
capital improvements. He has created
new forecasting models for corporate
risk-management strategies, and has
shared these models with other facets
of global procurement. Joshua has
reached more than $33 million in
savings in his time at U.S. Steel.
20. Conor Quarry
IBM
Conor led a team that leveraged IBM’s
Watson Analytics as a replacement for
Microsoft Excel. He created a new
structure based on his “what if?”
ideology that led to faster data analysis
and data linkage across multiple fields.
As a result of his success, Conor now
leads IBM’s Analytics as a Service,
department.
21. Elizabeth Richter
Flex, Inc.
Before joining the Supply Chain
Leadership program with Flex, Inc.,
Elizabeth worked as a procurement
professional at Kohl’s headquarters.
She supervised over 400 associates at
Kohl’s Baltimore e-fulfillment center
during peak season. At Flex, Inc.,
Elizabeth is the chief of staff for
procurement and supply chain.
22. Tanner Ryan
Shell Trading (US) Company
Tanner has worked in Anchorage,
Alaska, where he played a role in
Shell’s demobilization efforts. He was
able to save $2.5 million in Arctic
operations materials. Later, Tanner
served as an analyst working on RFPs
for $20 million contracts where he was
responsible for identifying prime
locations and sourcing suppliers for
Shell using center of gravity and load
distance analysis.
23. Daniel Sanchez
Aquanima
Daniel began his supply management
career at Associated Grocers of new
England. There, he received $2.1
million in COGS reduction. After
accepting a position with Aquanima,
Daniel was able to achieve a total of
$2.2 million in savings within his first 6
months with the company. Daniel is a
member of ISM, and is a Certified
Professional in Supply Management
(CPSM).
24. Sharndeep Singh
Johnson Controls
As a Global Category Manager,
Sharndeep sources carbon flat roll steel
across the globe, including North
America, Taiwan, China, India, Japan,
and the Middle East. He has been
able to reduce costs by 18 percent, and
increase capital by 4.2 percent. On
average, he manages 530 million
pounds of steel per year.
25. Lauren Sylvester
United States Postal Service
Lauren began her career with the
United States Postal Service (USPS)
as the Lead Purchasing Specialist. In
this role, Lauren received $1.1 billion in
contracts and facilitated the “Priority:
You” campaign. In her current role as
Manager, Cargo Air Acquisitions, she
has saved $433 million for USPS to
date.
26. Nicholas Ulmen
3M Company
In 7 years with 3M, Nicholas has been
able to accumulate $6 million in savings
in Lean Six Sigma projects. He is a
Project Lead for transportation, where
he aids in distribution efforts. In his
current position, Nicholas is responsible
for training his department, working
with multiple teams of representatives
and stakeholders, and facilitating
migrations to a new ERP and TMS
system.
27. Keith Unton
The Hershey Company
Keith achieved more than $1.3 million
in savings while working in the co-
manufacturing department with
Hershey. Keith is also responsible for
the seasonal Peppermint Bark Bells, in
which he was able to achieve $10
million in sales. Keith also focuses his
efforts to help others across the globe.
He travelled to Ghana where he was a
part of the Nourishing Minds effort,
which helps feed 50,000 Ghanaian
school children per year.
28. Patrique Veille
Renew Design, Inc.
Patrique served as a Project
Management Consultant for Tempur
Sealy’s sourcing team where he saved
$10 million annually. In addition, he is a
member of the Synthetic Yarn and
Fabric Association and the American
Society of Agricultural and Biological
Engineers. He is also on the board of
directors for the Hemp Industries
Association.
29. Lisa Weaver
E.I. Du Pont De Nemours & Co.
Lisa led a project for her company,
where she optimized the supply base
and reduced spending for commercial
print by 10 percent, this project was
valued at $10 million. She also formed
a strategic partnership and achieved 36
percent in year-over-year savings as
part of an initiative to expand the scope
for shipping, receiving and mailroom
services. In the past two years, Lisa
has saved $2 million in cost avoidance
and $1 million in working capital
improvements.
30. Hilary Wendt
Shell Exploration & Production Co.
As Category Manager FEE & WIE at
Shell, Hilary primarily focused on
deepwater wells. She now plays a
major role in Vito, Shell’s offshore
project, where she created a
contracting strategy that changed the
way Shell dealt with contracts in the
Gulf of Mexico. Hilary also identified
areas for collaboration in the installation
and equipment management supply
chains in negotiations with one of
Shell’s largest equipment suppliers.
31. Leah Williams
Northrop Grumman Corporation
Leah played a crucial role in the
government reporting and Defense
Contract Management Agency’s annual
audit for a small business, where she
placed a PO of more than $1 million.
Leah also serves as an advocate for
HBCUs. She has won multiple awards
for her performance with small
businesses, supplier management, and
event planning.
32. To learn more about the program
and our winners, please visit
30under30.thomasnet.com